Episodes
April 30, 2023
37. Five Marketing Strategies You Should Never Drop
Send us a text Looking to take your marketing strategy to the next level? In this podcast episode, I share the four marketing strategies you should never drop, no matter what. From building partnerships to email marketing, I ...
April 16, 2023
36. Marketing on a Time Crunch: What to Cut and Keep with Michelle Tresemer [Part 2]
Send us a text Are you a marketer with limited resources? We’re here to help you decide which marketing activities to cut so that you can focus your energy and budget on what really matters. In this two-part episode, Michelle...
April 2, 2023
35. Maximizing Efficiency: Which Marketing Activities to Let Go When Resources are Limited with Michelle Tresemer
Send us a text Are you a marketer with limited resources? We’re here to help you decide which marketing activities to cut so that you can focus your energy and budget on what really matters. In this two-part episode, Michelle...
March 19, 2023
34. How to Leverage Other People's Audiences with Tom Schwab
Send us a text I built my business to six figures before leaving my full-time job, and I did it by leveraging other people’s audiences. You start off at zero, but so does everyone else. The way to grow your audience quickly i...
March 5, 2023
33. Outreach without the Spam with Dan Englander
Send us a text You need leads, but don’t want your outreach to be super spammy! How do you do it? In this episode of the Tiny Marketing Pod, we’re talking to Dan Englander about sales prospecting… the right way. Show Highligh...
Feb. 19, 2023
32. Video Editing for Hybrid Teams with Shah Ahmed of Kapwing
Send us a text If you're a solo entrepreneur or have a tiny marketing department, you must produce content as quickly as possible. It becomes even more difficult when you have a hybrid team! Small teams rely heavily on contra...
Feb. 5, 2023
31. Save Money & Time with Creative Briefs with Mary Czarnecki
Send us a text I work with so many people who were hesitant to hire outside creatives, contractors, or freelancers for one reason: They didn't know how to manage them. A big part of a successful relationship with outsourced h...
Jan. 22, 2023
30. Can marketing and sales be friends? With William Redick
Send us a text Marketing and sales seem to constantly be in a boxing match, trying to knock each other out. Marketing’s not bringing in enough leads. Sales aren’t closing, the leads marketing is bringing in. How do we move fr...
Jan. 8, 2023
29: Fan Favorites: Tiny Marketing's Best of 2022
Send us a text We have rounded up the most popular episodes of 2022. These are the episodes that fans loved, shared, and raved about because they learned so much. The reports show that YOU loved episodes where you learned how...
Dec. 25, 2022
28. Four Ways to Get Content Ideas FAST
Send us a text How do you come up with content ideas? In this episode, I'm sharing the four places you should go first when creating your editorial calendar. I am all about quarterly content planning. It is planned enough tha...
Nov. 27, 2022
27. Turn 1-Hour of Content into 64 Content Marketing Pieces
Send us a text Today, we're talking about your WHY and the HOW. You have reasons for wanting to show up consistently for your audience and add value, but it is overwhelming. There are a million platforms out there. You don't ...
Nov. 13, 2022
26. Increase Customer Retention with Eric Melchor
Send us a text Do you want to convert website visitors 3X higher than you do now? Today we’re talking about hyper-personalization and how you can personalize your e-commerce experience, so you can sell like the Amazons of the...
Oct. 30, 2022
25. 5 Ways to Increase Your Content Marketing ROI
Send us a text I’ve been getting this question a lot lately because marketing budgets are getting slashed. What’s the question, you ask? How do I get more ROI from content marketing? I’m sharing the audio from a webinar I rec...
Oct. 16, 2022
24. Clarity in Copywriting with Heather Orr
Send us a text What is the biggest mistake marketers make in copywriting? It’s choosing clever over clear. In this podcast episode, Heather Orr of CopyTrigger provides a full-on masterclass on clarity in copywriting. Show Hig...
Oct. 2, 2022
23. 7 Types of Cold Emails You Should Send with Laura Lopuch
Send us a text Do you dread sending cold 🥶 emails? I do! I feel all sorts of awkward and avoid cold emails at all cost. Well…not anymore. I chatted with Laura Lopuch , the queen of cold email, and she taught me how to cold em...
Sept. 18, 2022
22. Avoid Burnout as a Content Creator with Auds Lecker
Send us a text Burnout as a content creator in a digital world is real and, unfortunately, common. In this episode, Audrey Lecker from TigerTeam Studio joins us to discuss maintaining consistency on your social media without ...
Sept. 4, 2022
21: Can Buyer Personas Improve Your Content? With Kirk Enright
Send us a text Are you selling to the right audience? If you don’t have a customer persona and profile created for your product or service, it is likely your marketing is not keyed in to reach your ideal customer. Today, you’...
Aug. 21, 2022
20: How to Build Content Themes with Ben Sailer
Send us a text You aren’t seeing traction with your content marketing. You don’t know whether it’s your content calendar, your audience, or your distribution process that’s failing, but SOMETHING is failing. It is most likely...
Aug. 7, 2022
19: Optimize your content workflow with Kane Jamison
Send us a text Do you feel like you reinvent the wheel every time you create content? This might be a problem with your processes (or lack of!). In this episode, Kane Jamison from Content Harmony joins us to discuss streamlin...
June 19, 2022
18: The Power of Delegation with Molly Rose Speed
Send us a text As a business owner or a member of a small marketing team, you’ve probably experienced a day (or two!) where you have too many tasks for hours in the day. Delegation can be a powerful tool when you are busy and...
June 5, 2022
17: Content Marketing Repurposing: How to 20X Your Content Distribution with Erin Balsa
Send us a text Have you run across this problem? You create a ton of content, but no one really sees it. It feels like you’re wasting time and money because you never see the ROI. When I’m working with clients who say they’ve...
May 22, 2022
16: How to Attract the C-Suite with Content Marketing with Erin Balsa
Send us a text Is your ideal buyer executive or the C-suite? Then, stop writing those HOW-TO posts. The CMO is not googling how to structure a blog. They are looking for something bigger. They want original research that will...
May 8, 2022
15: How to Manage Your Content Marketing Projects with Erin Balsa
Send us a text Content burnout is real. It can be completely overwhelming to run content marketing without a system in place. With so many moving pieces, it’s impossible to keep the content engine running smoothly without a p...
April 24, 2022
14: 3 Steps to Quick N' Easy On-Brand Graphics with Lidia Racoma Varesco
Send us a text Even with a skeleton crew, you can still keep your brand on point. Lidia Racoma Varesco is teaching us how to set up our Canva account for success. Learn how to: 1. Build your brand kit for quick on-brand graph...