382 - How to Recover When Meta Shuts You Down

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Good morning podcasting, morning
Chat.

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Today is Monday, October 6th,
2025 and today social shutdowns

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are back in the spotlight and
we're talking recovery,

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resilience and what to do next.
Plus a possible detour into our

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mailbag.
So if you're listening live on

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Clubhouse, hit the share button,
bottom left hand side of the

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screen and share it.
However, Clubhouse lets you.

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And if you're catching us via
podcast or YouTube, please share

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this episode with a fellow
podcaster.

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And now give us about 30
seconds.

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We'll get things rolling.
Thanks for being here.

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Good morning again, podcasting,
Morning Chat.

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Thanks so much for being here.
I am your host, Mark Ronic, and

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on stage with me.
We've got a packed stage with

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me.
We have Rich Perry, Dr. Fey,

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producer Ashley Feller, Jonathan
Howard, Nick Nalbach, Alex

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Baelish, Sid Meadows and Phil
Better.

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What is what a crew we've got
going on here today.

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Nine people on stage.
And for those that may be new to

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the podcasting morning chat, you
might be thinking nine people.

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This is going to be a lot of
voices.

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All that coming at me at once.
And I assure you we've got this

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down pretty well.
We know how to navigate these

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conversations with lots of
people joining in on stage.

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So don't fret.
We got this.

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We're all good.
So today, well, really, let me

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even backtrack a little further.
Let's say probably about two

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months ago, give or take, it was
episode 344, and I actually even

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brought this episode up.
This past week.

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We tackled what to do when
social media suddenly shuts down

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your podcasts accounts, or your
own account for that matter.

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That was about how to respond in
the moment, right?

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What steps to take when you're
locked out, when your shadow

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band were just naked from the
platform.

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But today's conversation picks
up where that one left us off

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because the issue is not going
away.

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We have two examples to discuss
today, one being just last week.

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If you remember Dave Mannheim,
my cousin by marriage, he is the

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host of Dopey Podcast, which
started about nine years or so

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ago.
It was a podcast, indie podcast,

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all about really the the road to
recovery from drug and alcohol

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addiction.
Well, he lost his Instagram

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page.
We talked about that back on

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episode 344.
He did get it back, but just

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last week he had his Facebook
page taken down.

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And as a matter of fact, I'll
just play you this short clip of

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him sharing a little bit about
that.

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And I feel for him, especially
being an event planner, if you

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will, with, you know, I just had
Empowered podcasting last week

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that I hosted.
Well, he last week had what he

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calls Dopey Con, which is a
convention, a gathering for he

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and all of his audience.
And then he's been doing it for

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a few years now, and it keeps
growing.

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He'll explain exactly what
happened.

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Let me play the clip for you.
Hello.

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Everybody last night was dopey.
Con was amazing.

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It was emotional, laughed and
cried.

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It was beautiful.
So thank you to everybody who

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came and everybody who didn't
come.

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What do you got to do?
And somehow after this

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incredible, glorious emotional
achievement, the great folks at

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Meta took our Facebook page down
because we posted actually an

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informational conversation with
brilliant clinician Jana Wu

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about kratom.
So tell people that matter to

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put us back up.
You're not going to tell anybody

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to do anything.
But thank you for coming.

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Don't become as sick, hopefully.
I'll see you guys soon.

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So kratom, just in case that's a
new term or word for you, we'll

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we'll call it plant based
medicine.

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That's my understanding of
kratom.

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I have no experience with it and
that's what I believe it is.

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And this, But he was talking
about it in a very clinical way

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with a clinician.
Dr. Did you want to say

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something?
Yeah.

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I just wanted to put it in
perspective.

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Is this the drug that Matthew
Perry?

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Passed.
Me on no Matthew Perry.

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I believe that was fentanyl for
Matthew Perry.

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OK, I thought it was something.
What?

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Oh, that's.
Right.

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Ketamine.
I knew it.

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I knew it was AKI, knew it was
AK, yes.

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Thank you.
Thank you, Rich.

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I don't know where I was getting
that from.

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Yes, ketamine.
So anyway, Dave from Dopey is

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now dealing once again with Meta
and losing his Facebook page.

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Thankfully, I guess it's not his
primary page, but it is a very

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active page that he's had on
Facebook for quite a while now.

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And also joining us today, our
new Co host and good friend of

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mine, Rich Perry, who's here
today, who he's he's gone

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through the same kind of wipeout
for different reasons.

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His personal Facebook account
was disabled, and I'll let him

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share more about what he posted
and why Meta decided that that

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means he should be taken down.
And now he's lost 16 years of

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work and connections.
But, and I'll let him again,

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I'll let him explain.
But instead of sitting in

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frustration, Rich has a plan.
And we're going to hear more

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about that plan.
So this episode today, I don't

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want it to be necessarily about
panic.

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We're talking about what
creators can do after a

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takedown, maybe how to protect
your platform if there is a way,

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and what it really takes to
bounce back when an algorithm

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decides you're a threat and
whatever else comes up in

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between.
So with that, I just realized I

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didn't have my my questions in
front of me, but I do now.

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But let's go to Rich first.
Let's talk to Rich.

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Rich, can you walk us through
exactly what happened and what

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your reaction was when you got
the notice?

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Because I believe this happened
right before empowered

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podcasting began.
Like days like it may be a day

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or two before.
Hey, good morning, Mark.

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Good morning everybody.
I'll give you the brief

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synopsis.
You know, just any interest of

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time, one of my clients is a
business service provider.

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I have a not, I have a
confidentiality agreement, so

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I'm not going to say more, but
let's just say this service is a

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very good service for
businesses, especially those

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that deal with sensitive data.
So read between the lines.

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I was posting on their behalf
and for those that I was using

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their business page, but I had
moderator, you know, privileges

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through my personal account.
I made my post like I had been

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doing since I picked them up as
a client.

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And then, you know, a couple
hours later, I got that e-mail

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or that message saying, Hey, we
think you violated our community

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service.
And, you know, that whole

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nonsense, we're suspending your
account.

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And I'm like, oh, you got to be
kidding me.

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Like, because any normal human
being would have looked at the

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post and realized, oh, I know
what they're talking about.

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This is a proactive measure or
this is a informational post for

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businesses to protect
themselves.

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But I guess some of the coffee
triggered the robots and that's

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what happened, so.
So did you, so did you try to

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appeal it and what was that
process like?

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Yes.
So that's the second part is I

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notified the client saying, hey,
the page is shut down, I can't

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get in, we're going to have to
appeal it.

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So he appealed it on his end and
then I appealed it on my end.

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However, when you submit an
appeal for Facebook, it's

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supposed to prompt you for like
it's supposed to give you the

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option of submitting a narrative
of why you think they made the

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wrong call.
I wasn't prompted to complete

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that narrative, that narrative
part, that component.

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So it was basically me just
saying I appeal no information

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whatsoever.
And they were like, we'll look

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over the case and then we'll get
back to you.

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And yeah, that was the day
before Empower Podcasting.

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And then a week later was when
they got back to me and said no,

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you still violated the rules and
we're shutting down your account

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even though they didn't give me
an opportunity to explain what

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happened.
Now my client is back on but I

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am not.
And yes, I lost 16 years worth

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of connections and
collaborations and contents on

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from my personal account.
And were you a verified account?

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I was not.
So that's another thing that I

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found out through the course of
this is if you pay for that blue

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badge, you can deal with a real
human being.

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But for us plebeians who didn't
have that blue badge, we had to

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deal with the robots.
And in my case, I wasn't

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prompted to provide that
narrative.

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So that was like, what's the
word I'm looking for?

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It just shows that, you know,
mistakes could be made.

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And because I wasn't given that
prompt, that option to provide

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that narrative of what happened,
then I got real.

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I really got screwed over.
So that's that's, that's the

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everything in a nutshell.
OK.

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Well, I see Jonathan wanted to
chime in.

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Go ahead, Jonathan.
Good morning.

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Good morning.
Good morning.

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I'm just wondering, Rich, have
you ever run ads off of your

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Facebook, your personal Facebook
account?

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No, when I first start, I mean
when I'm sure many of us first

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started way back in the day, you
couldn't run ads off a personal

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account.
That's why you needed like a

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business page.
But you know, in the years that

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since, you know, since we all
joined Facebook, now they have

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like the professional accounts
and you can run ads from your

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personal accounts and stuff like
that.

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I'm not the Facebook expert.
I'm just sharing from my

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experience.
Yeah, no, I was just some

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because even if your account was
an admin on a on a paid page,

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you can call your ads manager
and they might be able to help

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you with the dispute.
That's the only thing.

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Yeah, I have heard that as well,
Jonathan.

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Sometimes if, yeah, if you have
some kind of business

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transaction with Meta, like
running ads, at any point, you

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might be able to get in touch
with an actual human and work

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through that.
Yeah, Well, interesting.

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And I see, Jonathan, by the way,
I saw Jonathan was suggesting to

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Dave from Dopey in the comments
of the Instagram that I just

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played for you a moment ago.
Jonathan, you were suggesting to

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maybe tweet or X whatever we
call it these days and mention

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that.
So can you dig into that a

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little bit more?
Yeah, most of the social media

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platforms do customer service on
X and they're quickest to

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respond to complaints on X.
So I always recommend just

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tweeting them or axing them or
whatever we call it now and

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letting them know that you have
a complaint, making that

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complaint very public so that
they have to deal with it

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because they get a lot of,
that's something that happens a

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lot on Twitter.
I don't know how we ended up

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doing that, but it's a good
place for you to actually get

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customer service.
Thank you, Jonathan.

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Anyone else have any questions
for Rich, by the way, before I

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take us in a different
direction?

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Go ahead, Phil.
Good morning everybody.

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Hope everybody's having a great
Monday morning.

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Rich, my question to you is when
you were posting, had you been

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posting a lot asked like prior
to the event of you losing the

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the page or was this like you
were just at a regular one day

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post or something like that just
out of curiosity?

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The client that I'm referring
to, they had kind of been absent

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from all marketing before.
Like that's what I hired me was

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because they've been absent from
marketing, especially on social

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media.
And yeah, that was brought to my

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attention.
But no, like I didn't go in

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there full throttle and just
start making like multiple posts

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a day.
We had like we were doing, you

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know, maybe like 3 posts a week
from their social media page,

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OK, you can say, well, if they
went from zero posts a week to

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three posts a week, yeah, that's
certainly an uptick.

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But I don't know that three
posts a week would warrant that

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type of action.
I don't know.

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I was just wondering because I,
I know someone who posted went

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from like 0 posts to like 15
posts a day and obviously that

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seemed suspicious to Facebook
for some reason.

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And they kind of like not nuke
the account but pause the

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00:14:28,160 --> 00:14:30,760
account and that was kind of
like the reason they gave.

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So I was just wondering if you
had been like massively posting

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00:14:35,400 --> 00:14:37,440
over and they thought, hey,
maybe it's a scammer or

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00:14:37,440 --> 00:14:40,920
something like that, that's all.
Yeah, no, I totally get it.

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And that was how it was brought
to my attention.

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00:14:43,080 --> 00:14:47,640
But we didn't want to.
It wasn't our intention to go

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from zero to 100 and just trip
those triggers and warnings and

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00:14:54,240 --> 00:14:58,320
like because I mean, that would
look weird on any end, you know,

236
00:14:58,320 --> 00:15:01,280
that would look suspicious and
we certainly didn't want to do

237
00:15:01,280 --> 00:15:04,720
that, especially with the
clients type of business, you

238
00:15:04,720 --> 00:15:05,080
know.
Yeah, OK.

239
00:15:06,920 --> 00:15:09,920
Just out of curiosity, I was
just wondering because that's

240
00:15:09,920 --> 00:15:13,400
something I've seen that happen
and it sucks that both Rich and

241
00:15:13,400 --> 00:15:16,040
Dopey have lost a prominent
platform for them.

242
00:15:16,560 --> 00:15:20,480
But it kind of harks back to
what like most of the big time

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00:15:20,480 --> 00:15:24,480
creators are saying, Pat Flynn,
Travis Stevenson and others.

244
00:15:24,480 --> 00:15:28,440
You need a list.
Like you can't trust platforms

245
00:15:28,440 --> 00:15:31,440
because it's all rented space
and you need a list, an e-mail

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00:15:31,440 --> 00:15:36,640
list that can be where you
communicate and you have actual

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00:15:36,760 --> 00:15:43,920
ownership of your fans that like
even going to a school community

248
00:15:44,240 --> 00:15:48,560
or other types of communities
like Patreon on that they're

249
00:15:48,560 --> 00:15:51,760
still not yours and they can
shut you down.

250
00:15:51,760 --> 00:15:55,680
So I remember back when the
Internet was first born, there

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was forums on every website and
that's where your community was

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00:15:59,800 --> 00:16:01,800
built.
It wasn't built on Facebooks and

253
00:16:01,800 --> 00:16:05,640
stuff like this.
And one thing that I learned

254
00:16:05,840 --> 00:16:13,080
back when Facebook first did
their kind of game of throttling

255
00:16:13,080 --> 00:16:17,840
businesses, as if people
remember way back when, maybe a

256
00:16:17,840 --> 00:16:22,160
decade ago, Facebook, you still
get a lot of businesses used to

257
00:16:22,160 --> 00:16:26,880
get their traffic from Facebook
by posting listicles or like

258
00:16:26,960 --> 00:16:30,040
short, short articles.
And then it would be linked back

259
00:16:30,040 --> 00:16:32,720
to their website.
And then Facebook went ahead and

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00:16:32,720 --> 00:16:35,240
nuke that.
A lot of businesses ended up

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00:16:35,240 --> 00:16:37,480
dying.
Like I think like wasn't Buzz

262
00:16:37,480 --> 00:16:40,560
Sprout or something like that
ended up being hurt dramatically

263
00:16:40,560 --> 00:16:42,880
because they were getting
majority of their their traffic

264
00:16:42,880 --> 00:16:45,200
from Facebook and then got
screwed.

265
00:16:45,600 --> 00:16:50,200
So I feel like that is going to
be coming forward for all these,

266
00:16:50,320 --> 00:16:53,040
all these entrepreneurs, all the
all of us entrepreneurs,

267
00:16:53,040 --> 00:16:57,440
podcasters that use Facebook to
move or build communities.

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00:16:57,680 --> 00:17:01,160
We're going to end up stepping
on the wrong side of Facebook

269
00:17:01,160 --> 00:17:04,880
because or Meta or any of these
platforms and they're going to

270
00:17:04,880 --> 00:17:07,880
just nuke us.
So it's always wise to move

271
00:17:07,880 --> 00:17:10,359
people as fast as possible off.
The.

272
00:17:10,359 --> 00:17:13,000
Platform.
I feel like that's also thank

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00:17:13,000 --> 00:17:15,359
you, Phil.
And I feel like that's also to

274
00:17:15,359 --> 00:17:18,280
some people that may sound
easier said than done.

275
00:17:18,839 --> 00:17:23,000
How do we really do that right?
Because whatever, let's say

276
00:17:23,000 --> 00:17:26,599
you're like me and on Instagram
you have or let's since we're

277
00:17:26,599 --> 00:17:30,840
doing Facebook on Facebook you
have maybe you have several 1000

278
00:17:30,960 --> 00:17:35,640
followers like me.
How do you get them to really

279
00:17:35,640 --> 00:17:38,840
join you into your true
ecosystem?

280
00:17:38,840 --> 00:17:43,120
You're whether it's newsletter
or what have you, Go ahead,

281
00:17:43,120 --> 00:17:44,560
Nick.
Hey, good morning everybody.

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00:17:44,680 --> 00:17:47,800
I think one way to do this, if
your Facebook account is

283
00:17:47,800 --> 00:17:53,320
obviously still acting, sorry
Rich, I think using the like

284
00:17:53,320 --> 00:17:55,680
this experience as an
opportunity to reach your

285
00:17:55,680 --> 00:17:59,880
audience could be a very good
post to put out there.

286
00:18:00,440 --> 00:18:04,280
Like hey, I had a friend, they
just lost 16 years of

287
00:18:04,280 --> 00:18:07,520
connections and I don't want to
lose connection with you guys.

288
00:18:08,360 --> 00:18:11,920
Do me a favor, join my e-mail
list, join my community,

289
00:18:11,920 --> 00:18:16,480
whatever it is so that if
something were to happen, we

290
00:18:16,480 --> 00:18:19,720
don't lose contact.
I'm using the experience as a

291
00:18:19,720 --> 00:18:24,320
potential like if this happens
to us and my account disappears

292
00:18:24,320 --> 00:18:25,560
tomorrow.
Like that's it.

293
00:18:25,920 --> 00:18:29,200
That might be a a decent
approach to start at the very

294
00:18:29,200 --> 00:18:30,800
least.
I like that.

295
00:18:30,800 --> 00:18:35,640
I think that people like to kind
of cheer you on, be part of the

296
00:18:35,640 --> 00:18:39,080
solution.
So I think for lack of a better

297
00:18:39,080 --> 00:18:43,200
way of putting it, playing into
the situation and sharing,

298
00:18:43,480 --> 00:18:46,040
sharing what you're going
through and what you plan on

299
00:18:46,040 --> 00:18:49,880
doing, I think that can help get
people to get a little more

300
00:18:49,880 --> 00:18:52,440
engaged and to do the thing
you're asking them to do.

301
00:18:52,480 --> 00:18:57,160
And I think that's well before I
ask my next question, I'm just

302
00:18:57,160 --> 00:18:59,640
curious.
I'm going to go to Jonathan and

303
00:18:59,640 --> 00:19:01,000
then I've got two more
questions.

304
00:19:01,000 --> 00:19:03,520
Go ahead, Jonathan.
I think one of the things that

305
00:19:03,520 --> 00:19:07,480
everybody needs is some sort of
a lead magnet, something that is

306
00:19:07,480 --> 00:19:11,000
going to get people to sign up
for your list.

307
00:19:11,000 --> 00:19:12,800
There has to be value that's
offered.

308
00:19:13,120 --> 00:19:14,600
There's tons of things you can
do.

309
00:19:15,000 --> 00:19:19,080
It can be checklist, it can be,
you know, Mark you, you did

310
00:19:19,080 --> 00:19:21,160
something a few weeks ago, I
don't even remember what it was,

311
00:19:21,160 --> 00:19:24,200
but you said you were going to
put together a quick, you know,

312
00:19:24,560 --> 00:19:26,640
sheet on it.
That's a lead magnet that will

313
00:19:26,640 --> 00:19:28,560
get your audience to sign up
for.

314
00:19:28,960 --> 00:19:32,160
It has to have some value, but
creating something like that and

315
00:19:32,160 --> 00:19:36,320
then an easy e-mail campaign
that follows is I think a

316
00:19:36,320 --> 00:19:40,560
standard for business is now it
has to be because that's one of

317
00:19:40,560 --> 00:19:42,160
the only ways you're going to
get the e-mail addresses.

318
00:19:42,200 --> 00:19:44,200
Obviously, newsletter, all those
things work.

319
00:19:44,480 --> 00:19:47,720
But if you add something value,
yeah, give them something that's

320
00:19:47,720 --> 00:19:50,800
useful, then they're going to
sign up for it and they'll at

321
00:19:50,800 --> 00:19:52,280
least stick around for a little
bit.

322
00:19:53,000 --> 00:19:55,600
Thank you.
Jonathan yeah, I think a lead

323
00:19:55,600 --> 00:19:59,600
magnet, giving people more
reasons to want to support you.

324
00:19:59,600 --> 00:20:02,640
I think that's a solid, a solid
call there.

325
00:20:02,640 --> 00:20:06,640
And Janae is saying many chats
helps bring people from your

326
00:20:06,640 --> 00:20:09,480
socials to the e-mail list.
And Janae, I don't know if

327
00:20:09,480 --> 00:20:12,720
you're available or not, but I'd
love to hear a little bit more

328
00:20:13,000 --> 00:20:15,480
about that if you know more
about it.

329
00:20:15,960 --> 00:20:21,640
And I'm curious for those of you
on stage, what would what would

330
00:20:21,640 --> 00:20:23,680
you do?
If this happened to you, would

331
00:20:23,680 --> 00:20:26,240
you try to fight it like Rich
tried to fight it?

332
00:20:26,640 --> 00:20:29,600
And he's feeling like he's not
getting anywhere.

333
00:20:30,320 --> 00:20:32,520
So what would you do?
Would you keep fighting it or

334
00:20:32,520 --> 00:20:35,280
would you immediately start
rebuilding?

335
00:20:35,680 --> 00:20:38,440
I had this happen to me, it
wasn't my personal account, it

336
00:20:38,440 --> 00:20:42,240
was my business page and I put
it in the chat.

337
00:20:42,240 --> 00:20:46,520
But this was several years ago
now, and they basically shut

338
00:20:46,520 --> 00:20:49,080
down the whole account, wouldn't
let me appeal it.

339
00:20:49,080 --> 00:20:50,720
There was nothing I could really
do to fight it.

340
00:20:51,480 --> 00:20:54,320
And I just kept finding things
online that was like, oh, if you

341
00:20:54,320 --> 00:20:57,560
go to this website, you might
have the opportunity to chat

342
00:20:57,560 --> 00:21:01,320
with a live person.
And that every time I went to

343
00:21:01,320 --> 00:21:03,360
that page, it didn't give me
that opportunity.

344
00:21:03,840 --> 00:21:07,160
And it was probably a year and a
half, two years of me just

345
00:21:07,320 --> 00:21:09,760
periodically checking like, oh
man, I wish I had my Facebook

346
00:21:09,760 --> 00:21:12,240
page and that chat option
appeared.

347
00:21:12,880 --> 00:21:17,080
So I clicked on it, actually got
onto Facebook Messenger with a

348
00:21:17,080 --> 00:21:20,080
live person and they were able
to overturn it.

349
00:21:20,520 --> 00:21:23,440
But obviously this was several
years ago.

350
00:21:23,440 --> 00:21:28,720
This was before Meta introduced
the paid like verified badge

351
00:21:28,720 --> 00:21:30,240
tears, the little blue check
mark.

352
00:21:30,760 --> 00:21:33,880
So I things may have changed
dramatically since that point,

353
00:21:34,400 --> 00:21:37,640
but there could still be that
option lingering out there

354
00:21:37,640 --> 00:21:41,480
that's like you might catch
somebody just by chance to chat

355
00:21:41,480 --> 00:21:44,160
with them and be like, hey, this
is what happened.

356
00:21:44,960 --> 00:21:49,120
And I mean, when I did that, it
was a 10 minute conversation.

357
00:21:49,120 --> 00:21:51,040
They went and looked at it and
like, yeah, I don't know how

358
00:21:51,040 --> 00:21:52,560
that happened.
And then they just reversed it

359
00:21:52,720 --> 00:21:54,880
and then I was back.
Like I said, stuff might have

360
00:21:54,880 --> 00:21:58,520
changed by that since then, but
if you're wanting that account

361
00:21:58,520 --> 00:22:01,080
back it might be worth just
periodically checking and seeing

362
00:22:01,080 --> 00:22:05,240
if that exists.
Thank you, Nick, and I'm going

363
00:22:05,240 --> 00:22:08,280
to go to Alex and then Janae.
Good morning, Alex.

364
00:22:08,280 --> 00:22:10,240
Go ahead.
I have someone that's in

365
00:22:10,240 --> 00:22:13,760
Facebook ad jail.
I'm just periodically doing

366
00:22:13,760 --> 00:22:15,480
that.
I may have to rebuild.

367
00:22:15,760 --> 00:22:20,480
On it because I got hacked on my
ads and I can't get the

368
00:22:20,480 --> 00:22:25,000
authenticator app to work.
I had Megan try to do it at

369
00:22:25,240 --> 00:22:27,160
Empire Podcasting.
So.

370
00:22:27,280 --> 00:22:31,480
I'm either going to rebuild that
particular one, have a second

371
00:22:31,480 --> 00:22:34,240
page for my business.
I guess you have to just be

372
00:22:34,240 --> 00:22:36,000
diligent.
Yeah, I'm with you.

373
00:22:36,080 --> 00:22:39,840
And that's The thing is, you
know, yeah, I some people get a

374
00:22:39,840 --> 00:22:42,320
little bitter when they think
about, well, Oh yeah, sure,

375
00:22:42,320 --> 00:22:45,560
Facebook's making me pay in
order to get any kind of

376
00:22:45,560 --> 00:22:48,000
service.
But at the same time, I do kind

377
00:22:48,000 --> 00:22:51,000
of understand that too.
I mean, it is we are using the

378
00:22:51,000 --> 00:22:55,880
platform free if we're not
verified and I don't mind that

379
00:22:55,880 --> 00:22:58,920
we have to pay.
If I can't even get to that

380
00:22:58,920 --> 00:23:02,480
point, can't even get verified.
But I'm assuming that's the same

381
00:23:02,480 --> 00:23:05,560
thing, that you're in rich where
you can't even get verified to

382
00:23:05,560 --> 00:23:06,960
get the service.
No.

383
00:23:06,960 --> 00:23:09,520
Yeah, once.
Because once you're banned or

384
00:23:09,600 --> 00:23:12,040
shut down, that's it.
It's a real problem.

385
00:23:12,520 --> 00:23:16,480
So Janae, you mentioned in the
chat something about many chat

386
00:23:16,960 --> 00:23:21,920
being helpful to help bring
people over from social to many

387
00:23:21,920 --> 00:23:23,280
chat.
What were you referring to?

388
00:23:23,280 --> 00:23:24,880
Would you mind diving into that
a little bit?

389
00:23:25,400 --> 00:23:26,520
Absolutely.
Good morning everyone.

390
00:23:26,520 --> 00:23:29,840
It's a really fun topic.
I like what Jonathan said,

391
00:23:29,840 --> 00:23:33,520
Billy, I was before you invited
people, but we need these social

392
00:23:33,520 --> 00:23:35,720
media platforms to get to the
masses, right?

393
00:23:35,720 --> 00:23:38,600
And that's why we are here and
that's why we're communicating

394
00:23:38,600 --> 00:23:41,680
on different platforms.
I mean, we all met on Clubhouse,

395
00:23:41,680 --> 00:23:45,440
which is somebody else's party
that we're putting the thing

396
00:23:45,440 --> 00:23:48,880
together.
So many chat is basically like

397
00:23:49,360 --> 00:23:55,000
Adm chat automation where you,
let's say you post a post and

398
00:23:55,000 --> 00:23:59,320
say, hey, comment this specific
word and in the comment.

399
00:24:00,120 --> 00:24:04,920
And that will then trigger the
automation from many chat, which

400
00:24:04,920 --> 00:24:09,680
means that many chat takes over
and then basically sends them a,

401
00:24:09,840 --> 00:24:14,600
let's say an e-mail list or not
an e-mail list or a lead magnet,

402
00:24:15,280 --> 00:24:18,640
something that they're asking
for, which will then get the

403
00:24:18,640 --> 00:24:22,240
process to, you know, now you
own or now you get their e-mail

404
00:24:22,240 --> 00:24:26,800
address and can put them through
different automations of keeping

405
00:24:26,800 --> 00:24:30,960
that e-mail warm, keeping that
nurture sequence going.

406
00:24:30,960 --> 00:24:36,120
So all of those things, many
have the ton of solutions to

407
00:24:36,120 --> 00:24:37,480
bring the audience to your
place.

408
00:24:37,680 --> 00:24:40,640
Again, there's other solutions
as well, like Stan's store that

409
00:24:40,760 --> 00:24:44,920
Gary had been pushing.
That's another great platform

410
00:24:44,920 --> 00:24:50,360
where you build your store
designed for social media so

411
00:24:50,360 --> 00:24:53,440
people can get directly to the
things that you're offering.

412
00:24:53,920 --> 00:24:57,160
There's many solutions like
that, but again, those are other

413
00:24:57,160 --> 00:24:59,040
ways where you're providing
value.

414
00:24:59,040 --> 00:25:02,160
Like Johnson said, you're
providing value to them so that

415
00:25:02,160 --> 00:25:05,080
they want to give you your your
e-mail.

416
00:25:06,120 --> 00:25:08,440
Thank you, Janae.
Yeah, yeah, thank you.

417
00:25:08,640 --> 00:25:11,920
Good strategy to use something
like many chats to help you.

418
00:25:12,200 --> 00:25:15,720
And obviously that's a more
proactive approach, right?

419
00:25:15,720 --> 00:25:18,800
If you've already lost your
account, that may not be the

420
00:25:18,800 --> 00:25:21,680
most helpful thing, although you
probably have other social media

421
00:25:21,680 --> 00:25:25,400
accounts you can start diving
into and get people to join you

422
00:25:25,400 --> 00:25:29,560
through many chat.
Well, but yeah, let me check in

423
00:25:29,560 --> 00:25:35,320
with Rich because I one thing I
will say is one of many things

424
00:25:35,320 --> 00:25:39,560
that that I was impressed with
with Rich and granted, I wasn't

425
00:25:39,560 --> 00:25:42,880
seeing all the behind the
scenes, but AI thought Rich was

426
00:25:42,880 --> 00:25:45,040
really handling this situation.
Well.

427
00:25:45,040 --> 00:25:49,360
I know that when I got hacked
several years ago and basically

428
00:25:49,360 --> 00:25:52,760
lost my whole Instagram and had
to start over, I was not a happy

429
00:25:52,760 --> 00:25:55,680
camper.
I was kicking and screaming

430
00:25:55,680 --> 00:25:58,040
initially, having to start all
over again.

431
00:25:58,600 --> 00:26:02,880
And Rich.
I'm curious A, what was really

432
00:26:02,880 --> 00:26:07,160
behind the scenes like and B
what's the plan moving forward?

433
00:26:07,600 --> 00:26:09,800
Behind the scenes, I was
definitely mad, you know what

434
00:26:09,800 --> 00:26:13,080
I'm saying?
Like I was not a happy camper,

435
00:26:13,320 --> 00:26:15,400
thankfully.
And I'm not just blowing smoke

436
00:26:15,400 --> 00:26:18,640
Mark because it happens right
before EPC.

437
00:26:18,640 --> 00:26:22,120
Like I think it was a blessing
and a curse and that it was a

438
00:26:22,120 --> 00:26:26,880
curse because I couldn't
document what I was doing on

439
00:26:26,880 --> 00:26:29,320
Facebook.
I, you know, did my daily recaps

440
00:26:29,320 --> 00:26:33,240
on LinkedIn and Instagram, but I
didn't have Facebook to do my

441
00:26:33,240 --> 00:26:37,040
daily recaps.
But because I was so just having

442
00:26:37,040 --> 00:26:40,800
fun with EPC and just, you know,
bouncing here and meeting folks

443
00:26:40,800 --> 00:26:43,880
and having a good time.
I think that really just.

444
00:26:44,440 --> 00:26:47,240
It was a distraction.
It was a much needed and good

445
00:26:47,240 --> 00:26:49,080
distraction.
That's what I'm going to say

446
00:26:49,080 --> 00:26:50,200
about that.
But.

447
00:26:50,440 --> 00:26:55,440
Big picture, what I decided was,
well, I can sit here and you

448
00:26:55,440 --> 00:26:59,720
know, piss and moan about it and
just woe is me, or I can just be

449
00:26:59,720 --> 00:27:06,280
proactive and bounce back.
So what I came up with was my 90

450
00:27:06,280 --> 00:27:10,160
day rebound and today is day one
of the 90 day rebound and it's

451
00:27:10,160 --> 00:27:15,760
just going to be 90 days of just
sharing really great stuff and

452
00:27:15,760 --> 00:27:19,120
trying to connect with my old
friends and just reaching out to

453
00:27:19,120 --> 00:27:23,280
people like how I reached out to
you, Mark, through text message

454
00:27:23,280 --> 00:27:26,080
and I reached out to a lot of
the people on stage here through

455
00:27:26,080 --> 00:27:28,800
other channels like, hey, I
didn't delete you.

456
00:27:29,200 --> 00:27:32,840
I'm I got my account was taken
away.

457
00:27:33,240 --> 00:27:36,280
Please try and find me.
If not, I'll try and find you.

458
00:27:36,280 --> 00:27:40,280
But just know that, you know, I
didn't delete you and I'm just

459
00:27:40,280 --> 00:27:43,400
going to do what I can to, to
overcome.

460
00:27:43,440 --> 00:27:48,200
And I'm, I'm going to model what
I preach to people about being

461
00:27:48,200 --> 00:27:51,640
resilient and bouncing back and
having a good mindset.

462
00:27:51,880 --> 00:27:55,720
And maybe this experience will
inspire someone else who's going

463
00:27:55,720 --> 00:27:59,080
through the same nonsense or
unrelated nonsense.

464
00:27:59,080 --> 00:28:01,200
But they're like, this guy
bounced back.

465
00:28:01,400 --> 00:28:04,960
He inspired me to do the same.
So maybe it'll have a happy

466
00:28:04,960 --> 00:28:07,520
ending in that regard.
Yeah, OK.

467
00:28:07,520 --> 00:28:11,280
I want to dig into that more and
I want to check in with Nick and

468
00:28:11,440 --> 00:28:14,520
potentially Jonathan because I
see there's a sidebar

469
00:28:14,520 --> 00:28:18,680
conversation going on in the
chat and I saw Nick being pretty

470
00:28:18,680 --> 00:28:21,120
strongly opinionated about some
of the situation.

471
00:28:21,120 --> 00:28:24,080
Nick, would you care to dig into
what you're sharing in the chat?

472
00:28:24,480 --> 00:28:28,640
Yeah, well, I've always had a a
grape with Meta from the

473
00:28:28,640 --> 00:28:32,280
beginning, but I kind of think
that it's BS.

474
00:28:32,280 --> 00:28:36,480
They launched these products
that are meant to help support,

475
00:28:36,480 --> 00:28:40,600
quote UN quote, the businesses
by saying, oh, if you pay us and

476
00:28:40,600 --> 00:28:42,560
you have an issue, like you'll
be able to get in contact

477
00:28:42,560 --> 00:28:44,560
someone.
And it sounds like that's not

478
00:28:44,560 --> 00:28:47,360
even a guarantee to me.
It's no different than the free

479
00:28:47,360 --> 00:28:50,440
accounts as they were a few
years ago before that even

480
00:28:50,440 --> 00:28:53,600
existed.
Like it's basically if you get

481
00:28:53,600 --> 00:28:55,040
lucky, you'll get a support
person.

482
00:28:55,360 --> 00:28:58,880
Like if I'm going to pay Meta
money to have support, I better

483
00:28:58,880 --> 00:29:01,480
get support.
Yeah, but I also said in the

484
00:29:01,480 --> 00:29:05,000
chat that's also why I don't put
any more money into Meta than I

485
00:29:05,000 --> 00:29:07,000
have to.
Why is that?

486
00:29:07,080 --> 00:29:09,080
Because you don't like the idea
of that?

487
00:29:09,080 --> 00:29:12,880
Is that what you're saying?
I just don't like the one, the

488
00:29:12,880 --> 00:29:16,920
lack of support, but then the
lack of control that you get if

489
00:29:16,920 --> 00:29:20,720
you're paying them money to use
their service, but yet they just

490
00:29:20,720 --> 00:29:22,720
decide, Oh no, we don't like
your money.

491
00:29:22,720 --> 00:29:24,320
Your money is no good here, but
we'll take it.

492
00:29:24,640 --> 00:29:26,520
But we're not going to keep up
our end of the deal.

493
00:29:27,240 --> 00:29:29,680
Yeah, I get it.
And I'm sure there are a lot of

494
00:29:29,680 --> 00:29:31,920
people that feel that same way,
Nick.

495
00:29:32,840 --> 00:29:38,640
So Rich, I applaud Rich for
doing this 90 day comeback.

496
00:29:38,720 --> 00:29:42,840
And do we have any suggestions
for example, like I, Jonathan

497
00:29:42,840 --> 00:29:45,440
already threw out a suggestion
prior to even knowing what the

498
00:29:45,440 --> 00:29:48,360
comeback was, right?
And that was maybe creating some

499
00:29:48,360 --> 00:29:52,960
lead magnets to get people more
involved in Rich's comeback.

500
00:29:53,240 --> 00:29:56,960
And why I applaud Rich is
because you know, you can

501
00:29:56,960 --> 00:30:00,080
actually make this take, bring
it, make it.

502
00:30:00,240 --> 00:30:02,880
What do I want to say here?
You can bring this, make this to

503
00:30:02,880 --> 00:30:05,040
your advantage.
Why does that not sound right?

504
00:30:05,600 --> 00:30:07,520
Anyway, I think you know what
I'm talking about.

505
00:30:07,880 --> 00:30:10,760
And I guess it's still Monday
morning at 7:30 and I'm having a

506
00:30:10,760 --> 00:30:14,520
hard time getting my words out.
But I love the fact that he's

507
00:30:14,520 --> 00:30:18,320
taking advantage of this and I
and the fact that he's turning a

508
00:30:18,320 --> 00:30:21,920
negative into a positive and
he's making it a thing, right?

509
00:30:21,920 --> 00:30:25,560
He's calling it the 90 day
comeback, so I'm curious what

510
00:30:25,560 --> 00:30:28,520
kind of suggestions we have for
him to help make that 90 day

511
00:30:28,520 --> 00:30:33,080
comeback even more successful.
DRI saw you had your hand up.

512
00:30:33,080 --> 00:30:36,640
What did you want to add?
I actually want to ask Jonathan

513
00:30:36,840 --> 00:30:41,240
a question.
So let's say that he does come

514
00:30:41,240 --> 00:30:43,920
up with a really great lead
magnet.

515
00:30:43,920 --> 00:30:50,560
He gets all of his current
Facebook people to go over to,

516
00:30:51,400 --> 00:30:55,960
to be on the list.
And then every month, would you

517
00:30:56,560 --> 00:30:58,440
revise that?
Because you're getting more

518
00:30:58,440 --> 00:31:01,040
people on Facebook right during
that month.

519
00:31:01,600 --> 00:31:05,480
So would you revise that with
the same lead magnet?

520
00:31:05,480 --> 00:31:08,160
Would you come up with a new
lead magnet for the new people

521
00:31:08,160 --> 00:31:12,440
who have joined Facebook?
What would you do to get like,

522
00:31:12,440 --> 00:31:15,160
would it be every month?
Would it be every other month?

523
00:31:15,160 --> 00:31:18,040
Do you know what I'm saying?
I would keep your basic lead

524
00:31:18,040 --> 00:31:21,080
magnet.
I have used the 9 central post

525
00:31:21,080 --> 00:31:25,120
for social media forever.
That is an existing lead magnet

526
00:31:25,120 --> 00:31:29,000
that I've had for seven years
and people still sign up for it

527
00:31:29,240 --> 00:31:33,600
every week.
So you, I would keep a standard

528
00:31:33,600 --> 00:31:37,760
like something that is a good
lead magnet that's getting

529
00:31:37,760 --> 00:31:39,840
people on.
I would keep that consistent.

530
00:31:40,080 --> 00:31:44,760
And what I, what I do is I have
a, an existing e-mail sequence

531
00:31:44,760 --> 00:31:47,640
that goes out every time
somebody gets that goes through

532
00:31:47,640 --> 00:31:51,520
the different posts and then
they go on to my newsletter,

533
00:31:51,760 --> 00:31:55,760
which gets an e-mail every week.
So once they're done with that,

534
00:31:56,040 --> 00:31:59,640
that drip for the first lead
magnet, then they get a new

535
00:32:00,000 --> 00:32:02,360
e-mail every week.
Now, you're never going to get

536
00:32:02,360 --> 00:32:04,840
all your people onto your e-mail
list.

537
00:32:05,440 --> 00:32:10,560
And you know, I think you do
need to add some new fresh

538
00:32:10,560 --> 00:32:13,240
things and some opportunities
for other people to get on, even

539
00:32:13,240 --> 00:32:16,040
just to sign up for the
newsletter that you do need more

540
00:32:16,040 --> 00:32:19,600
than just the one lead magnet.
But if it works, keep working

541
00:32:19,600 --> 00:32:20,640
it.
OK.

542
00:32:20,920 --> 00:32:22,800
Thank you.
Thank you, Dr. Thank you,

543
00:32:22,800 --> 00:32:25,280
Jonathan.
So Rich, do you, what are some

544
00:32:25,280 --> 00:32:29,120
specific things that you're
planning for the 90 day

545
00:32:29,120 --> 00:32:32,440
comeback?
And you know, I recognize that,

546
00:32:32,880 --> 00:32:35,840
you know, this is all happened
quickly, right?

547
00:32:35,840 --> 00:32:40,200
So I'm I'm don't expect you to
have a full-fledged game plan

548
00:32:40,200 --> 00:32:42,440
with everything you're going to
do over the 90 days.

549
00:32:42,440 --> 00:32:45,320
But do you have some things
figured out yet and what are

550
00:32:45,320 --> 00:32:49,040
your plans for that?
One of the things is I did lay

551
00:32:49,040 --> 00:32:54,480
out, I built the structure for
the 90 day comeback and you

552
00:32:54,480 --> 00:32:57,200
know, it's thematic.
So every day will have its own

553
00:32:57,200 --> 00:33:00,160
theme based on the for the
content that I'm going to be

554
00:33:00,160 --> 00:33:02,720
posting.
But it's not only just going to

555
00:33:02,720 --> 00:33:07,680
be my insights and tips and all
that kind of stuff.

556
00:33:07,680 --> 00:33:10,680
Like the one thing I'm really
looking forward to to build back

557
00:33:11,360 --> 00:33:15,880
the collaboration component is
on Fridays, I'm going to, I'm

558
00:33:15,880 --> 00:33:20,080
going to launch a limited series
live stream where I'll be

559
00:33:20,080 --> 00:33:23,840
interviewing people that have
demonstrated their own

560
00:33:23,840 --> 00:33:25,800
resilience.
You know, maybe they didn't lose

561
00:33:25,800 --> 00:33:28,400
a social media account.
Maybe it was, you know, bouncing

562
00:33:28,400 --> 00:33:33,880
back after business failure or
lost their job or toxic

563
00:33:33,880 --> 00:33:35,560
relationship, whatever the case
is, right?

564
00:33:35,560 --> 00:33:38,680
Just people that have bounced
back in some way, shape or form

565
00:33:39,000 --> 00:33:41,040
because I want to learn from
them.

566
00:33:41,040 --> 00:33:43,640
And this will be another way of
just building that

567
00:33:43,640 --> 00:33:46,560
collaborational collaboration
component.

568
00:33:46,960 --> 00:33:48,800
Mark, I know that I'll be
interviewing you.

569
00:33:48,800 --> 00:33:52,640
I appreciate it.
And as far as like the nitty

570
00:33:52,640 --> 00:33:55,400
gritty details, no, I'll be
totally honest with you.

571
00:33:55,400 --> 00:33:58,640
This is something that I just
really put together the

572
00:33:58,680 --> 00:34:02,160
structure of it, the skeleton.
But over the next few days, I'll

573
00:34:02,160 --> 00:34:07,320
be really fleshing out the
details as I go further deeper

574
00:34:07,320 --> 00:34:11,000
into the probe into the into the
90 days.

575
00:34:11,000 --> 00:34:14,159
I basically just started with
the first two weeks and said OK,

576
00:34:14,159 --> 00:34:19,800
this is the template and I
allowed myself room to pivot if

577
00:34:19,800 --> 00:34:22,400
needed.
If I find OK, this is working

578
00:34:22,400 --> 00:34:27,400
instead and I'll change how the
90 days is going to look after

579
00:34:27,400 --> 00:34:29,840
the first two weeks.
Awesome.

580
00:34:29,840 --> 00:34:33,560
So it sounds like Rich, you're
going to take it and build it

581
00:34:33,560 --> 00:34:38,960
more from your with your
business or creator hat on, not

582
00:34:38,960 --> 00:34:42,320
necessarily your personal hat
on, right?

583
00:34:42,320 --> 00:34:47,639
Then I know that for most of us,
many of us Facebook, we started

584
00:34:47,639 --> 00:34:49,639
our page really mainly for
personal.

585
00:34:49,639 --> 00:34:53,400
And I know for me, I still have
a hard time finding what I

586
00:34:53,400 --> 00:34:57,720
prefer being the right balance
for me, posting both personal

587
00:34:57,720 --> 00:35:02,200
and professional stuff.
So are you, is this going to be

588
00:35:02,200 --> 00:35:07,160
also kind of a, a rebrand, a
rebuild as to the type of

589
00:35:07,160 --> 00:35:10,040
account you're going to have out
there on Facebook or is this

590
00:35:10,480 --> 00:35:12,600
really more of the same of what
you have been doing?

591
00:35:14,200 --> 00:35:17,160
No, great question.
And yeah, it is kind of like a

592
00:35:17,160 --> 00:35:22,640
rebrand in that I would say much
like many of us here when we all

593
00:35:22,640 --> 00:35:26,520
joined Facebook years ago, Yeah,
it was that personal place to

594
00:35:26,520 --> 00:35:30,920
hang out with your college
buddies and, you know, watch

595
00:35:30,920 --> 00:35:34,760
your aunts, you know, what are
the kids doing and seeing the

596
00:35:34,760 --> 00:35:37,960
photos of the family gatherings
and stuff like that.

597
00:35:38,360 --> 00:35:41,440
But I would say in later years,
I really started focusing more

598
00:35:41,440 --> 00:35:44,280
on using it just as another
business tool.

599
00:35:44,640 --> 00:35:50,280
So when I created my new
account, I did go right into the

600
00:35:50,280 --> 00:35:53,400
professional settings and I
created the, you know, digital

601
00:35:53,400 --> 00:35:57,720
creator profile.
And also to remember when many

602
00:35:57,720 --> 00:36:02,200
of us joined years ago, you
needed that business page in

603
00:36:02,200 --> 00:36:07,520
order to have certain types of
business activity, like Jonathan

604
00:36:07,520 --> 00:36:09,800
was saying before running the
ads.

605
00:36:09,800 --> 00:36:13,280
But now you can do that from
your own personal account.

606
00:36:13,280 --> 00:36:15,360
You don't even need that
business page.

607
00:36:15,720 --> 00:36:19,520
So it's kind of like, why am I
creating more work for myself?

608
00:36:19,520 --> 00:36:25,080
And because I was in later years
using my Facebook page, my

609
00:36:25,080 --> 00:36:29,240
Facebook profile to talk more
business related things, that's

610
00:36:29,240 --> 00:36:31,560
just where I'm going to focus my
attention right now.

611
00:36:32,240 --> 00:36:37,840
OK, fair enough Like that.
All right, So anyone else have

612
00:36:37,840 --> 00:36:41,520
any suggestions for Rich what he
could do with the 90 day?

613
00:36:41,520 --> 00:36:44,920
And if not, I'm I'm going to
open up the mailbag and move on

614
00:36:45,360 --> 00:36:48,800
from this part of the
conversation other than saying

615
00:36:48,920 --> 00:36:53,560
best of luck to you, Rich And I
do really, again, appreciate the

616
00:36:53,560 --> 00:36:55,720
fact that you're turning this
around.

617
00:36:55,720 --> 00:36:59,280
You're turning this into
something very focused and

618
00:36:59,280 --> 00:37:03,680
intentional and in and with
without putting a lot of the

619
00:37:03,680 --> 00:37:05,800
negative energy around what
happened.

620
00:37:06,520 --> 00:37:09,280
I think that's so important and
and key.

621
00:37:09,280 --> 00:37:13,040
So I'm going to go to Dr. before
we do officially wrap this up

622
00:37:13,040 --> 00:37:15,480
because I see she had her hand
up a couple times there.

623
00:37:15,480 --> 00:37:20,280
Go ahead, Dr. Rich, I wanted to
know if you have chosen a

624
00:37:20,280 --> 00:37:24,160
platform for like, you know, to
get your community going.

625
00:37:25,120 --> 00:37:26,680
Outside of the Facebook you
mean?

626
00:37:26,760 --> 00:37:27,640
Because that's.
Outside.

627
00:37:27,760 --> 00:37:31,320
Outside of Facebook, yeah.
No, I have not yet.

628
00:37:31,360 --> 00:37:35,320
And as I said in the chat, it
was a hard lesson learned for

629
00:37:35,320 --> 00:37:37,400
the longest time.
You know, I've heard that

630
00:37:37,840 --> 00:37:41,600
suggestion that I think Jonathan
said before about, I don't know,

631
00:37:41,600 --> 00:37:45,760
I think it was, it was someone
that said about, you know, this

632
00:37:45,760 --> 00:37:51,240
is rented land and you know, I
have not been as active with my

633
00:37:51,240 --> 00:37:54,480
e-mail list as I would like, but
this is certainly going to be

634
00:37:54,480 --> 00:38:01,360
the catalyst to building a new
e-mail list and being regular

635
00:38:01,360 --> 00:38:03,520
with it.
So thanks to those that

636
00:38:03,520 --> 00:38:05,960
suggested that I will be doing
that.

637
00:38:06,320 --> 00:38:08,960
Lesson learned.
Don't do what I did, folks.

638
00:38:10,440 --> 00:38:14,280
But, and it's so interesting to
the timing of it all and because

639
00:38:14,520 --> 00:38:20,000
Rich was at a full time job for
over the past year or so

640
00:38:20,000 --> 00:38:22,920
actually maybe yeah, year Rich,
two years, something like that.

641
00:38:23,320 --> 00:38:25,400
And yeah, year and a half, I
think.

642
00:38:25,760 --> 00:38:32,080
And he left to go pursue his own
business, pursue his

643
00:38:32,080 --> 00:38:36,760
entrepreneurial endeavors, and
then boom, right after that.

644
00:38:36,760 --> 00:38:39,320
Then he loses the account and,
and I can't help again.

645
00:38:39,320 --> 00:38:43,000
But to think that you know what
this is an opportunity more than

646
00:38:43,000 --> 00:38:46,720
a disaster because it's giving
him now a chance to really

647
00:38:46,720 --> 00:38:50,120
reframe and and refresh.
Well, good luck to you, Rich and

648
00:38:50,120 --> 00:38:52,240
Rich.
We will put a link to his

649
00:38:52,240 --> 00:38:56,560
Facebook page over there so that
you can follow him friend

650
00:38:56,560 --> 00:38:59,760
request him there.
One of the things I do know from

651
00:38:59,760 --> 00:39:03,600
Rich is that because it's a new
account, Facebook is also a

652
00:39:03,600 --> 00:39:05,960
little restrictive to their new
accounts.

653
00:39:05,960 --> 00:39:11,200
You can't just go on a friend
request fury and invite as many

654
00:39:11,200 --> 00:39:14,680
people to refriend you as
possible.

655
00:39:14,680 --> 00:39:18,440
They are only giving him like 10
requests at a time, but you can

656
00:39:18,440 --> 00:39:21,200
request him as he can have as
many people asked to become

657
00:39:21,200 --> 00:39:25,280
friends as possible.
So we will encourage you to go

658
00:39:25,280 --> 00:39:29,480
do that and help Rich rebuild.
And we're going to wrap up the

659
00:39:29,480 --> 00:39:33,440
show digging into the mailbag.
I still need a Jingle or

660
00:39:33,440 --> 00:39:37,000
something for mailbag to create
that nice smooth transition.

661
00:39:38,080 --> 00:39:39,880
Here's.
Challenge to the listeners thing

662
00:39:40,160 --> 00:39:41,720
to come up with our your theme
song.

663
00:39:42,040 --> 00:39:43,680
I love it.
OK, there you go.

664
00:39:43,680 --> 00:39:45,040
There's a challenge.
Thank you Phil.

665
00:39:45,040 --> 00:39:47,280
And interesting because I was
going to come to you and ask you

666
00:39:47,280 --> 00:39:50,120
this question first from the
mailbag.

667
00:39:50,120 --> 00:39:54,000
But yeah, great idea.
So here is the question.

668
00:39:54,320 --> 00:39:57,280
Well, it comes from someone
named Samantha P and Samantha

669
00:39:57,280 --> 00:40:00,680
says I've been thinking a lot
about solo podcasting lately.

670
00:40:01,760 --> 00:40:06,680
I currently have a Co host and
we often bring on guests and it

671
00:40:06,680 --> 00:40:11,240
seems way more challenging to do
the solo thing than.

672
00:40:11,680 --> 00:40:15,160
Co hosting with guests.
What are your thoughts on that?

673
00:40:15,160 --> 00:40:18,840
So Phil, what do you think?
Is it harder do you think to be

674
00:40:18,840 --> 00:40:23,560
a solo podcaster or do you think
it and do you think it's easier

675
00:40:23,560 --> 00:40:26,960
to have a Co host and or guest?
What are your thoughts and why?

676
00:40:27,840 --> 00:40:30,720
That's a good one.
They're both difficult but

677
00:40:30,720 --> 00:40:35,880
they're both also simpler.
With my first podcast was a Co

678
00:40:35,880 --> 00:40:40,080
hosted and then I went into an
interview style podcast with the

679
00:40:40,080 --> 00:40:42,280
Co host.
I found it super difficult just

680
00:40:42,280 --> 00:40:46,760
to schedule time to record.
So for that aspect I was like,

681
00:40:46,800 --> 00:40:49,560
oh, solo podcast is easier
because I can just sit down

682
00:40:49,560 --> 00:40:53,080
whenever I want.
With when I transitioned to an

683
00:40:53,080 --> 00:40:55,240
interview podcast, I made it
even simpler.

684
00:40:55,240 --> 00:40:58,680
I just said, here's my schedule,
bulk your time and then we

685
00:40:58,720 --> 00:41:01,760
record.
So I made it that super simple

686
00:41:01,760 --> 00:41:04,280
and it's less work for me
because I just have to ask like

687
00:41:04,480 --> 00:41:06,240
one question, let the guests
speak.

688
00:41:06,760 --> 00:41:09,800
So I really enjoyed the
interview question podcast

689
00:41:09,800 --> 00:41:11,680
because it's an opportunity to
learn.

690
00:41:12,440 --> 00:41:16,240
But the solo podcasts have that
ease ability of just sitting

691
00:41:16,240 --> 00:41:21,400
down whenever you want to record
like the 567 or even 4 podcasts

692
00:41:21,400 --> 00:41:24,960
you need that month.
And so you get all your content

693
00:41:24,960 --> 00:41:27,040
done.
But then on the flip side, you

694
00:41:27,040 --> 00:41:30,120
have to come up with all the
ideas for those episodes by

695
00:41:30,120 --> 00:41:34,200
yourself and do all the talking,
which as a podcaster, normally

696
00:41:34,200 --> 00:41:37,800
we don't have that problem, but
some people do.

697
00:41:38,560 --> 00:41:43,400
So I would say, hey, if you want
to learn, do a guest based

698
00:41:43,400 --> 00:41:47,200
podcast with a specific day that
you record on or at least

699
00:41:47,200 --> 00:41:49,760
multiple times that you can
record your episodes.

700
00:41:50,120 --> 00:41:53,080
So you can batch it.
But if you're doing solo, make

701
00:41:53,080 --> 00:41:57,400
sure you are at ease talking
with no one listening and no, no

702
00:41:57,400 --> 00:42:00,120
one get any feedback.
Because I've done a few solo

703
00:42:00,120 --> 00:42:03,960
episodes and it it, it's very,
very different mindset that you

704
00:42:03,960 --> 00:42:05,960
need.
Yeah, agreed.

705
00:42:06,160 --> 00:42:08,000
I want to ask and thank you,
Phil.

706
00:42:08,000 --> 00:42:11,280
And I want to ask Sid because
Sid, I know for the most part,

707
00:42:11,400 --> 00:42:13,200
and we haven't heard from you,
that's another reason why I'm

708
00:42:13,200 --> 00:42:16,000
coming to you.
And I'm curious for the most

709
00:42:16,000 --> 00:42:17,880
part.
I know you do interview based

710
00:42:17,920 --> 00:42:21,000
episodes, but I know you've done
some solos as well.

711
00:42:21,000 --> 00:42:25,440
And correct me if I'm wrong, but
what what of the two do you

712
00:42:25,440 --> 00:42:27,320
prefer?
And I'm curious why.

713
00:42:27,560 --> 00:42:32,920
I do both 90% of my shows
interview based, and I find the

714
00:42:32,920 --> 00:42:35,960
interview based easy because
it's literally just a

715
00:42:35,960 --> 00:42:38,800
conversation with somebody
talking about their business and

716
00:42:38,800 --> 00:42:43,080
their life and our industry and
what's going on.

717
00:42:43,080 --> 00:42:46,240
And I enjoy that.
So that's super easy for me.

718
00:42:46,520 --> 00:42:49,600
My solo podcasts are called Tend
to Win.

719
00:42:49,680 --> 00:42:52,920
It's a little subset series
inside of the show and

720
00:42:53,080 --> 00:42:56,840
indicating it's a 10 minute
episode or less.

721
00:42:56,840 --> 00:42:58,560
They're usually about 11:50
minutes.

722
00:42:58,560 --> 00:43:02,400
But anyways, I keep the name,
Tend to Win, and typically it's

723
00:43:02,400 --> 00:43:04,400
a professional development
related topic.

724
00:43:04,640 --> 00:43:07,440
And I use an article that I
write for industry magazine,

725
00:43:07,800 --> 00:43:09,840
which is also pretty much
professional development

726
00:43:09,840 --> 00:43:11,560
related.
And I typically just repurpose

727
00:43:11,560 --> 00:43:15,320
that article in a way that
sounds like me talking and

728
00:43:15,320 --> 00:43:19,240
giving insights or advice about
how to move your life forward.

729
00:43:19,240 --> 00:43:22,760
And I like both of them, but the
interview 1 is so much easier to

730
00:43:22,760 --> 00:43:25,080
do.
OK, so there's a vote for the

731
00:43:25,080 --> 00:43:30,560
easy, easy doing the interview
based podcasting and I will

732
00:43:30,560 --> 00:43:32,320
share.
I'll weigh in as well.

733
00:43:32,440 --> 00:43:36,840
I mean, I'm thinking about it as
long as I've been podcasting, I

734
00:43:36,840 --> 00:43:39,800
don't think I've ever done a
series where it's just me.

735
00:43:40,320 --> 00:43:45,680
I think I personally find it
much easier to podcast when I've

736
00:43:45,680 --> 00:43:51,160
got at least one person with me.
I like conversation and I like

737
00:43:51,160 --> 00:43:53,920
bouncing off people.
I don't know, maybe it's the way

738
00:43:53,920 --> 00:43:58,560
that my brain works, but I tend
to find that I, I'm much more

739
00:43:58,560 --> 00:44:03,400
comfortable and can I find that
I can be much more insightful

740
00:44:03,400 --> 00:44:07,080
when I'm, when I have somebody
to bounce thoughts and ideas off

741
00:44:07,080 --> 00:44:10,160
of.
So that's the biggest challenge

742
00:44:10,160 --> 00:44:12,880
for me.
And it's really because it does

743
00:44:12,880 --> 00:44:15,120
take more time, right?
If you are doing the quote UN

744
00:44:15,120 --> 00:44:18,880
quote more organic conversation,
I think that there's a little

745
00:44:18,880 --> 00:44:21,520
less planning to do.
And if you know me, you know

746
00:44:21,520 --> 00:44:25,720
that I do like to plan things
out in detail.

747
00:44:26,240 --> 00:44:30,280
I like to have questions
prepared, even if I tend to not

748
00:44:30,280 --> 00:44:35,560
use them all, but just having
them by my side, it eases my my

749
00:44:35,560 --> 00:44:38,680
mind.
Ultimately, I find it easier to

750
00:44:38,680 --> 00:44:42,440
have a conversation, have
somebody else with me than to

751
00:44:42,440 --> 00:44:46,280
sit and really plot out full
episodes that are just going to

752
00:44:46,280 --> 00:44:48,240
be me in front of the
microphone.

753
00:44:48,240 --> 00:44:49,840
Or behind the microphone, I
should say.

754
00:44:50,360 --> 00:44:51,720
Does anyone else want to weigh
in?

755
00:44:52,320 --> 00:44:55,000
Guess what is?
Janae says guest episodes are

756
00:44:55,000 --> 00:44:57,840
also much more accountable
because you're leaning on

757
00:44:57,840 --> 00:44:59,320
someone else to help.
Yeah.

758
00:44:59,320 --> 00:45:03,080
And the accountability thing, I
think, is helpful to me, too,

759
00:45:03,080 --> 00:45:06,840
having somebody that I know is
depending on me to show up.

760
00:45:07,040 --> 00:45:09,560
And I'm not even referring to my
audience in this instance.

761
00:45:09,560 --> 00:45:12,800
This is if I've made a
commitment to somebody else,

762
00:45:13,680 --> 00:45:16,520
then I'm going to be sitting
down with them at a certain date

763
00:45:16,520 --> 00:45:19,240
and time to press record and
record that content.

764
00:45:19,720 --> 00:45:22,440
That means I know I'm going to
show up.

765
00:45:22,880 --> 00:45:26,760
If I'm doing it by myself,
sometimes I can find other

766
00:45:26,760 --> 00:45:32,000
things to prioritize and I might
fault start falling behind.

767
00:45:32,360 --> 00:45:35,800
So I think the real answer here
is, is know yourself, know what

768
00:45:35,800 --> 00:45:39,720
works for you.
And I think if you're somebody

769
00:45:39,720 --> 00:45:44,120
like this person, if you're
starting to question solo

770
00:45:44,120 --> 00:45:47,600
episodes, maybe start
incorporating some solo episodes

771
00:45:47,600 --> 00:45:51,440
into what you do and see how
those go, see how that feels,

772
00:45:51,440 --> 00:45:53,360
see how your audience responds
to it.

773
00:45:54,080 --> 00:45:57,400
And if you're getting any
traction in any or all of those

774
00:45:57,680 --> 00:46:01,280
cat specific areas I just
listed, then maybe you want to

775
00:46:01,280 --> 00:46:03,440
build on that.
Yeah, Dr. go ahead.

776
00:46:03,440 --> 00:46:06,880
I.
Just wanted to acknowledge what

777
00:46:06,880 --> 00:46:11,240
Ashley wrote in the chat and she
says that she's putting a solo

778
00:46:11,240 --> 00:46:15,440
episode out today.
First solo episode in over a

779
00:46:15,440 --> 00:46:20,920
year.
So Ashley, what is it that made

780
00:46:20,920 --> 00:46:24,280
you, you know, go over the
fence, basically get off the

781
00:46:24,320 --> 00:46:28,640
fence and go to one side.
The type of solo episode I'm

782
00:46:28,640 --> 00:46:32,560
doing today is a preview for a
music festival.

783
00:46:32,800 --> 00:46:36,640
So that kind of format probably
wouldn't lend well to an

784
00:46:36,640 --> 00:46:40,600
interview anyway.
And I'm sort of realizing that I

785
00:46:40,600 --> 00:46:44,720
need to start incorporating the
solo episodes because in this

786
00:46:44,920 --> 00:46:48,120
probably would work for anybody
is at the end of the day, your

787
00:46:48,120 --> 00:46:50,280
show is an extension of who you
are.

788
00:46:50,600 --> 00:46:53,040
You know, it's great to have all
those guests, that you're the

789
00:46:53,040 --> 00:46:56,520
nucleus.
And yeah, that's the reason that

790
00:46:56,520 --> 00:46:58,240
pushed me over the edge.
Love that.

791
00:46:58,240 --> 00:47:00,840
I'm glad to hear you sounding
better, Ashley.

792
00:47:00,840 --> 00:47:03,200
I don't know that for sure.
I'm making a big assumption.

793
00:47:03,200 --> 00:47:05,880
And it sounds like you're on the
mend, feeling better.

794
00:47:05,880 --> 00:47:09,560
I know you had a little rough
patch of random illnesses.

795
00:47:09,560 --> 00:47:13,680
So yeah, I hope you are feeling
better and thank you for your

796
00:47:13,680 --> 00:47:15,960
insight, your explanation on
that.

797
00:47:17,200 --> 00:47:20,480
As for the rest of today, I
think we're going to call it a

798
00:47:20,560 --> 00:47:24,400
morning and remind you that
we're back tomorrow at 7:00 AM

799
00:47:24,400 --> 00:47:28,240
Eastern Time talking all things
POS, podcasting and content

800
00:47:28,240 --> 00:47:31,320
creation.
We we have a couple of more

801
00:47:31,320 --> 00:47:34,040
mailbag questions we're going to
probably want to get to this

802
00:47:34,040 --> 00:47:35,280
week.
So stay tuned for that.

803
00:47:35,280 --> 00:47:38,760
We might be able to dig into
that more, some of those more

804
00:47:38,760 --> 00:47:43,760
tomorrow.
And until then, make it a great

805
00:47:43,960 --> 00:47:45,600
day.
Everybody take care.