From Best Buy to the Boardroom: Your Playbook for Purpose, Wealth & Family Leadership
Rick Jordan joins Julie Lokun to unpack “all in” mindset, money as energy, modeling success for your kids, and the unseen costs of growth with business guru and monetization expert and coach.
Entrepreneur, investor, and podcaster Rick Jordan joins host Julie Lokun on the Creative Entrepreneur Podcast for a raw, energizing masterclass on mindset, money as energy, and what it really means to be “all in.” Rick shares how he leapt from Geek Squad in Chicago to building a public company, why generosity multiplies opportunities, and how to model ambition (and honesty) for your kids—without losing your soul or your marriage.
You’ll hear candid stories about health scares, haters close to home, and the exact moment Rick stopped playing small. If you’ve ever said, “I don’t have the money/support/time,” this episode is your loving call-out—and your blueprint.
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Rick’s “All In” rule: give 100% of what you’ve got today—even if that’s only 40%
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The shift from complacency to momentum (and how to spot your rest cycles)
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Money as energy: why generosity attracts 100x returns (and how to receive)
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Parenting while building: proximity, car-ride conversations, and modeling courage
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Handling the dark side of success—trolls, shifting relationships, and growth gaps
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Turning faith into practical resilience (without guilt around wealth)
Timestamps (Chapters)
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00:00 Intro—why “no excuses” isn’t mean, it’s love
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03:10 Geek Squad → Bears players’ PCs → Big ambition
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07:45 From tech to ministry to music: the multi-hyphen mindset
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12:30 Health wake-up call & redefining “rest” vs. complacency
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16:05 Money = energy: generosity, abundance, and receiving
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21:25 Modeling success for your kids (proximity + presence)
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27:40 Dark side of growth: first haters aren’t anonymous
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33:50 Marriage, pace of growth, and staying aligned
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38:10 Practical spirituality for entrepreneurs
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42:15 The “All In” definition that changes everything
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45:50 Final takeaway: do the hard thing that’s the right thing
Pull Quotes (great for social & show notes skimmers)
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“If you’ve got 40% today and give all 40%, you’re all in.”
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“The first haters are not anonymous.”
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“Money is energy—the more you have, the more good you can do.”
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“Your kids are watching you. Model what courage looks like.”
Guest Rick Jordan—entrepreneur, investor, public-company CEO, host of ALL IN with Rick Jordan.
Host
Julie Lokun, JD—Co-Founder of Cre8tive Con, media strategist, and host of the Creative Entrepreneur Podcast.
Resources & Mentions
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ALL IN with Rick Jordan (Podcast)
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David Meltzer (reference)
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AMDA audition story (modeling courage for kids)
Connect with US
Work with Julie
Speaking, podcast strategy, brand positioning, and media coaching. Inquiries: julie@themediacasters.com
What is The Creative Entrepreneur Podcast?
The Creative Entrepreneur Podcast spotlights trailblazers who merge creativity with business. Hosted by Julie Lokun, JD and Dominick Domasky, each episode delivers actionable strategies, mindset shifts, and authentic stories that help entrepreneurs build purpose-driven brands.
Who are the hosts?
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Julie Lokun, JD — Founder of Cre8tive Con, media strategist, podcast producer, and advocate for amplifying creative voices.
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Dominick Domasky — CEO of Motivational Champs, author, publisher, and storytelling expert who empowers entrepreneurs to share their message with the world.
What topics does the show cover?
Entrepreneurship • Branding • Media Strategy • Storytelling • Podcasting • Leadership • Personal Development
Where can I listen?
Available on Apple Podcasts, Spotify, Google Podcasts, and at cre8tivecon.com.
Can I be a guest on the show?
Yes! If you’re an innovator, creator, or thought leader with a story that inspires, pitch your topic through the contact form at cre8tivecon.com. Pitch Chris Cushing at chris@cre8tivecon.com
How can I support the podcast?
Subscribe, leave a 5-star review, and share your favorite episode. Follow Julie Lokun and Dominick Domasky for updates, live events, and behind-the-scenes insights.
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