How PodMatch Was Born: A Conversation with Founder Alex Sanfilippo

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to be fun. It is that we're live. We're live.

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It's good to be fun. I am so excited. So okay,

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I'm really excited about this because I am a

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pod match user, huge fan, love the program, and

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I'm doing something very exciting. So I'm here

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to introduce everyone to Alex San Filippo. I

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know I said that wrong, but say it for me. San

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Filippo. You were so close. It actually sounded

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more Italian the way that you said it than I

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do. So I'll take it. I watch a lot of Netflix

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Italian shows, so it really helps. So Alex, this

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is unusual because I usually don't know my guests.

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It's no prep needed on purpose. I like being

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different. So your poor pod match. So I love

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pod match. I'm strictly getting my guests from

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pod match. And they're always, they have to be

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bright. They have to be bold. They're all beautiful

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looking, so I'm not sure if you got something

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going on with your guests, but everyone is just

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beautiful inside and out with your clients. And

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I have to say, you have to be very bold to go

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in live, because anything can happen. So we're

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live on Facebook, LinkedIn, YouTube, and ChatterSocial.

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And oh, hi, I'm going to bring you up beautiful

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co -host Jonathan Howard. Thank you, Jonathan,

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for doing this. And let's start, because I want

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to hear. The beginning like what like who is

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Alex before pod match and how did it start stirring?

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What happened to give you pod match idea and

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then put it together? Sure. Before I should,

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I just want to mention, I've been listening to

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your podcast. It's a lot of fun and I love that.

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And earlier today I was listening to it and I

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was like walking by where my wife was and I just

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said, thank you. And she goes, for what? And

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it was because you said something about PodMash

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and said, thank you, Alex, and episodes. So I

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just out loud repeated it. Even though I wasn't

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listening live, I was listening to a replay on

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the podcast side and she goes, what? I like unmuted

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and like a letter here. She's like, oh, that's

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so fun. So thank you for mentioning PodMash.

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It warmed my heart. So yeah. I'm grateful to

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be here getting to talk about this. So I actually

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did 15 years in big corporate before becoming

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like a full -time podcaster through pod match

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in my own show. And I'm one of those rare cases,

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Adrian, I don't know if this happens a lot for

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you, but I loved my corporate life. Like the

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15 years I did were like super fun and I didn't

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really want to leave. It was kind of one of these

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weird cases where I came up with something and

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I'll kind of share that story, but. it was sacrificing

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the good which was my corporate job was a good

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job for the sake of potential great like pod

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match had potentially something that was going

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to be better for me better for the people that

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I get to serve it was only a potential though

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there was no guarantee and then for me I like

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risk assessment was something I kind of didn't

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corporate so I just like what's the risk but

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could I do this and ultimately end up leaving

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my job and I'll say it's my last year at that

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job I was working both things so pod match was

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kind of the evenings like nights nights and weekends

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and my job was 40 hours during the week, but

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um My last year there was my best year I ever

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had there after 15 years. I was at the C -suite

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level and And I believe the way you end one season

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is the way you start the next and so for me I

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wanted to leave on a good foot because I knew

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I wanted things to start off right and I'll never

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forget December 7th 2020 was my last day there

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Cried on my way out the door just stood at the

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bill like stared the building, you know, like

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it was just parts manufacturing It was nothing

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fancy or But I loved it and I knew it was the

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end of a very long season in my life that I really

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adored. But PodMatch, again, had that potential

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to be great. And I got the idea because I was

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a podcaster and I was just passionate about it.

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I was just doing it in the evenings, weekends,

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just for fun. I didn't know what I was gonna

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do with it, but I just had so much fun. Everyone

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I met seemed to just be wonderful people. good

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-looking people like you said right like just

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really just amazing people and um and so like

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as i was meeting i realized like i mean i want

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to i want to do something in podcasting like

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i want to be able to make a difference among

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these individuals and help if i can and that's

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ultimately where the idea was born from was actually

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in orlando florida this was uh during 2020 was

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right before the world shut down actually i should

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mention that like we 2000 was in a room though

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and i just i told uh my wife alicia like when

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i get off stage i'm gonna ask them a question

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and sure enough i finish up my talk I just said,

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hey, if you'll give me two minutes, I'd love

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to meet as many of you as I can. I talked to

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a bunch of people that day, and I just asked

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them the same question. Hey, what are you struggling

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with in podcasting? Like, what's the problem?

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And I heard a lot of things that day, but 100

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people, and I wrote down their answers, said

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the same thing. Alex, I'm having trouble finding

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the right guest for my show, the person that's

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going to really move the needle forward, that's

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going to be good for my listeners. And the whole

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process is so cumbersome. I want to streamline

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it all. And so I kind of went home with that

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idea. whiteboard the whole thing out took me

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a while. But finally, like figured out I was

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like, you know what we need to do, we need to

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create something that's like a dating app. But

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instead of connecting over dates, it connects

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people for podcast interviews, puts the guests

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and hosts together, lets them message and schedule

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on the platform, and they can go have their their

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time together. Right. So instead of reinventing

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the wheel, we looked at an industry that was

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already doing it well. Granted, I've been married

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too long to ever be on a dating app. But I have

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an idea of what they're supposed to do. And that's

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that's where the whole thing was born from was

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that and to just simplify what I just shared,

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like at its core, what I feel like entrepreneurship

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is, is getting into an area of passion, like

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finding your passion, right? Getting into it.

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For me, it was podcasting, joining that community.

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For me, I was speaking at these conferences.

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I was meeting with any podcaster I could. So

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I was in the community, find the simple problem

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they're struggling with, then offer the fastest

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possible solution. And so when I had that idea,

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it was, I will never forget, it was March 10th,

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2020. And on June 15th, 2020, we launched that

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early beta. I invited those same hundred people

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I met at that conference to come check it out.

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And the rest has kind of been history. Actually,

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I want to talk a little bit about the history.

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Where has the growth been since you launched

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it to now? Because I have said to a few people,

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oh my gosh, go back to it. It's doing some things

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that are so important that we all need. So I

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would love to know. For those that maybe tried

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it in the early days and then left it, maybe

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we can have them come back once they hear the

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great changes. That would be really fun. I'd

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love a second chance. Early on when we launched,

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we didn't have a logo. Every page took like 10

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seconds to load. I'm not exaggerating. It was

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like 10 seconds. So 10 seconds on a computer

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seems like a lifetime, right? So and it was just

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at its core, it did what it was supposed to,

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but it wasn't pretty. And again, we launched

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really early, wanted to get it out there and

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see if it was even solving the problem. So since

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then, we've gotten a logo. We have a very quick

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website and I'm grateful we've got We've had

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no downtime since we, since we launched. So,

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which is really great. I should say since that

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first iteration of it. So like we, we did beta

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for about a year and a half before we like launched

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into the full version of pod match, which we've

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been in now for years. And we just keep on changing

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it. So it's quicker, the matching's more automated,

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uh, and more precise. And then the, what it can

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do inside the messages on helping schedule and

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get everything organized. It's night and day

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different than it even was. I mean, I'd say even

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a year and a half ago. it's a different platform.

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And actually, it's funny you mentioned this,

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because I had somebody recently, they rejoined

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pod manager, like, what have you done in the

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last year and a half? Like, like, how is it so

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much better and different? Like, listen, this

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is just my philosophy. I am big on continuous

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improvement. Like, I want I don't want it to

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be perfect. I want to get it out in front of

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you now, because I think it helps and it serves.

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But I'm just gonna keep on trying to make it

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better and better and better. And I'm happy to

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share some specifics if you want, or we can keep

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moving the conversation wherever wherever you

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want. No, I do. First of all, I want Leah, are

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you available to say hi? I am. Do you recognize

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that beautiful voice? Who is this? Alex, I met

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you at the Empowered Podcast Conference. Your

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talk was one of the ones I talked about whenever

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I came back to Chatter because it was, I'm not

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a podcaster yet. and it was completely applicable

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to life. I loved that you took that stance so

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that anybody could benefit from your talk. Anyway,

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I'm very excited. Thank you. That's Leah. Leah

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Rosaberry. Okay, cool. Sorry, I didn't catch

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the name. Leah, thank you for that. I appreciate

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it. I think I took a little bit of risk with

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that talk, but you helped me today. Thank you.

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It makes me feel really good because that was

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the talk I knew I wanted to give and I'm glad

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it landed. Thank you for that. I love that. And

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actually, let me just take a second, because

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if people are listening, they're going to be

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like, who's that pretty voice that I heard a

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guy before that's not Alex? So I decided to do

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something different. This is my first book. Leah

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is the first chapter, by the way, talking about

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chatter social and the community that we have

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built here. But my next book, which is going

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to be Teal Color, is all of pod matches, 15 of

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the pod matches clients, or for me, the guests

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that I have interviewed using this program, which

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is amazing, by the way. And so it's a beautiful

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book, as you can see, and each of the chapters.

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And Alex, of course, will have a chapter too.

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So very excited to have the next book. And it's

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blending the two things that I love. I absolutely

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love chat or social. And I am loving pod match

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like crazy. So it's nice and excited to have

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a blend. It'll be ready for pod fest, which I

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have that book, by the way. Thank you. Oh, you're

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welcome. Thank you so much. So Alex, I was thinking

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two things. One is I want to hear what you were

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saying. And two, I want to know, can we show

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everyone behind the scenes? I'll use my my website,

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my login. So people can actually see what it

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looks like. Of course. Yeah, for sure. Whatever

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you'd like to do. Yeah. Okay. I would love that.

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If you have stats to share would love that. But

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I do, I do want to say, Alex, that you have to

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be committed to do the work. And one of the things,

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so I have a client and I hope to get more where

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I book them on podcasts and you can say, well,

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I could join pod match and I can book myself

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on podcasts. Yes, you can, but. It takes time.

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I take advantage of the three matches a day.

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Why would I not take time? You want to respond.

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I don't want to be known as not responding quickly

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and, oh, she responds in a month. That's just

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not who I am. There's a leaderboard. So of course,

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I'm looking to get on the leaderboard because

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I'm very competitive with myself. But I think

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that in my mind, I think it's 30 minutes a day

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to just make sure you answer everything. You

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set your release dates. As a host, we have responsibilities.

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PodMatch takes so much of it away from us. On

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the other hand, it doesn't know, it does not

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intuitive enough to go into whatever platform

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you are getting the episode link. I'd like to

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make sure that people do that. But if it's OK,

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Alex, and then you could share, we'll do this.

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And I'm going to go right here to my account.

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Yeah, that sounds fun. I've never gotten to do

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this before. So this is cool. I like it. By the

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way, I like you. I said an event in my calendar.

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And I spend 20 minutes a day on PodMatch. And

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that's literally all it takes. I'm booked as

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a guest forever, and I've got all of my guests

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that I need as well. So because I do my podcast,

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like in the background, no one knows this, but

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I do it in seasons. So I'm working 13 weeks at

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a time. So like, all like get on there and I'll

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just 20 minutes a day, five days a week, I'll

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get it knocked out. So anyway, this is cool to

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see. Again, I've never done this before. This

00:11:18.220 --> 00:11:22.159
is fun. Exactly. I mean, this is like important

00:11:22.159 --> 00:11:25.200
to me. And so you could walk us through it or

00:11:25.200 --> 00:11:27.139
I could show you what I know. It's up to you.

00:11:27.820 --> 00:11:30.000
Well, I'm kind of curious. Can you walk us through,

00:11:30.100 --> 00:11:31.620
and I can just kind of interject if that's okay?

00:11:31.779 --> 00:11:33.840
Like, is that a fun way to do it? Yeah, of course.

00:11:34.139 --> 00:11:35.940
Okay. Of course. So when I come on, the first

00:11:35.940 --> 00:11:38.919
thing I do is look at my dashboard and I notice

00:11:38.919 --> 00:11:42.019
that I have three matches and 13 messages. So

00:11:42.019 --> 00:11:46.039
I like, and I'll look and see. So I have 15 episodes

00:11:46.039 --> 00:11:48.759
upcoming and that may sound like a lot, but I

00:11:48.759 --> 00:11:51.799
was requested to add dates in it. So they're

00:11:51.799 --> 00:11:55.259
booking January and February too. So as a podcast

00:11:55.259 --> 00:11:59.320
host, You just have to make sure that you give

00:11:59.320 --> 00:12:02.360
time. And if I didn't have the time to do the

00:12:02.360 --> 00:12:04.340
upcoming, but I'm really enjoying it. And again,

00:12:04.480 --> 00:12:07.379
it's good for me and it's good for chatter social.

00:12:08.080 --> 00:12:10.639
Unscheduled is 16. That means that they have

00:12:10.639 --> 00:12:13.659
to do the work, Alex, not me. I have my calendar

00:12:13.659 --> 00:12:16.399
link in there. So when I see unscheduled, oh,

00:12:16.460 --> 00:12:19.940
I'm getting my own tutorial. Alex, I am so brilliant

00:12:19.940 --> 00:12:22.580
doing this. You are. This is great. I hope you

00:12:22.580 --> 00:12:25.440
share this clip of you doing this, because this

00:12:25.440 --> 00:12:27.220
will do well. I'll send it to people myself.

00:12:28.200 --> 00:12:29.639
Oh, I would love that. I would love that. So

00:12:29.639 --> 00:12:32.240
this unscheduled, can you share with me exactly

00:12:32.240 --> 00:12:35.019
what that means? Yeah. So the unscheduled, you're

00:12:35.019 --> 00:12:37.220
the host in this scenario. So because of that,

00:12:37.600 --> 00:12:39.899
the host doesn't schedule typically. Occasionally,

00:12:40.159 --> 00:12:42.139
maybe there'll be a guest. There'll be a unique

00:12:42.139 --> 00:12:45.320
kind of it. thing going on with them they kind

00:12:45.320 --> 00:12:47.259
of ask for help but very rarely as it happens

00:12:47.259 --> 00:12:49.779
so what that means is unscheduled this is guests

00:12:49.779 --> 00:12:51.279
that you have matched with saying yeah you'd

00:12:51.279 --> 00:12:52.679
be a good fit for the podcast love to have you

00:12:52.679 --> 00:12:55.100
on and now it's up to them to go to your calendar

00:12:55.100 --> 00:12:57.419
the host to schedule a time and then at that

00:12:57.419 --> 00:12:58.740
point it would drop off of this and would move

00:12:58.740 --> 00:13:02.720
from unscheduled to upcoming got it interesting

00:13:02.720 --> 00:13:06.720
okay good so it's not okay i completed 14 episodes

00:13:06.720 --> 00:13:11.679
14 interviews i have 12 reviews now i notice

00:13:11.679 --> 00:13:15.080
it doesn't Oh, it does bring you. Oh wait, but

00:13:15.080 --> 00:13:19.559
I don't see. Oh, here we go. Oh, so yeah, I'm

00:13:19.559 --> 00:13:22.120
very competitive. So of course the reviews, I

00:13:22.120 --> 00:13:24.820
think I've only been on here for a month. Yeah,

00:13:24.860 --> 00:13:27.299
you're really new. So yeah, I think when we started

00:13:27.299 --> 00:13:29.240
talking, you weren't on here yet, right? Is that

00:13:29.240 --> 00:13:31.620
correct? No, I just messaged you today on pod

00:13:31.620 --> 00:13:37.360
match. It's crazy. No, I never, but I love Carol.

00:13:37.720 --> 00:13:40.460
So Adrian runs a wild live podcast and has a

00:13:40.460 --> 00:13:42.460
fun group of listeners who turn up with interesting

00:13:42.460 --> 00:13:44.480
questions. If you're ready to roll in the fly,

00:13:44.519 --> 00:13:47.080
this is a unique podcast to check out. I love

00:13:47.080 --> 00:13:49.500
guesting for her, but yeah, no, I've got a lot

00:13:49.500 --> 00:13:50.960
of, these are all, I didn't get any. Are you

00:13:50.960 --> 00:13:52.580
seeing reviews right now? I'm not seeing, I'm

00:13:52.580 --> 00:13:54.639
still on the dashboard. Oh, yeah. Oh, let me

00:13:54.639 --> 00:13:56.120
see, let me see. Oh, share this tab instead.

00:13:56.220 --> 00:13:57.179
So sorry, thank you. There we go, okay, cool,

00:13:57.179 --> 00:13:59.840
all right. Perfect, perfect. So see the reviews?

00:14:00.139 --> 00:14:04.340
Oh yeah, okay. So I'm excited about that. Loads

00:14:04.340 --> 00:14:07.179
of fun. I guess if you're gonna come on, that's

00:14:07.179 --> 00:14:09.519
what your podcast is fun. That's a good review.

00:14:10.399 --> 00:14:13.220
Oh, I love that. I love that. I love that. Yeah,

00:14:13.419 --> 00:14:15.519
everyone was really fantastic. So Rachel Allen,

00:14:15.519 --> 00:14:17.799
I listened to her on your podcast. She's brilliant.

00:14:19.740 --> 00:14:22.220
She dropped some bombs too. She did. I took notes.

00:14:22.299 --> 00:14:24.139
Thank you for that episode, by the way. I encourage

00:14:24.139 --> 00:14:25.240
everyone. You're done with this one. Go over

00:14:25.240 --> 00:14:27.929
to that one. That one's worth listening to. I

00:14:27.929 --> 00:14:29.950
like her too. Yeah, she's she's going to be in

00:14:29.950 --> 00:14:31.970
the book, so very excited. That's another thing

00:14:31.970 --> 00:14:34.850
with the book from pod to book .ai. It's allowing

00:14:34.850 --> 00:14:37.169
me an opportunity to continue that relationship

00:14:37.169 --> 00:14:39.669
because often you have it. Maybe you're connecting,

00:14:39.669 --> 00:14:42.049
right? But that's about it. So OK, so we're going

00:14:42.049 --> 00:14:45.559
to go back to the dashboard. And by the way,

00:14:45.620 --> 00:14:48.100
you know, reviews work both ways, everyone. So

00:14:48.100 --> 00:14:50.500
I give for the five star positive reviews that,

00:14:50.539 --> 00:14:53.299
you know, it does work both ways. And if I was

00:14:53.299 --> 00:14:55.259
going to, if someone was not good, I probably

00:14:55.259 --> 00:14:57.399
would talk to them before I would put any negative

00:14:57.399 --> 00:14:59.759
review because I wouldn't want to do that to

00:14:59.759 --> 00:15:02.200
them. I do the same thing by the way. I do the

00:15:02.200 --> 00:15:04.840
same thing. And one thing I like about, we made

00:15:04.840 --> 00:15:06.879
that decision to allow people to leave reviews

00:15:06.879 --> 00:15:08.899
for guests as well, because what I realized is

00:15:08.899 --> 00:15:11.250
guests, when they reach out on LinkedIn, there's

00:15:11.250 --> 00:15:13.090
nothing wrong with that. But you don't really

00:15:13.090 --> 00:15:14.629
know how they've done another podcast. You're

00:15:14.629 --> 00:15:17.110
just taking the word for it. Seeing this, going

00:15:17.110 --> 00:15:18.570
to their profile, being able to read some reviews

00:15:18.570 --> 00:15:20.169
actually helps me understand how are they really

00:15:20.169 --> 00:15:23.330
going to show up. So, Ma, you've got some really

00:15:23.330 --> 00:15:25.389
cool people on here. You're right. You said earlier,

00:15:25.470 --> 00:15:27.429
all three people. Is that a requirement in your

00:15:27.429 --> 00:15:29.610
podcast? Am I pretty? Thank you. I'll take this

00:15:29.610 --> 00:15:32.409
as a compliment. No. But they have to be bold,

00:15:32.490 --> 00:15:37.610
so they're all bold too. It's been an amazing...

00:15:37.639 --> 00:15:41.259
experience right now. Also, one guest we're talking

00:15:41.259 --> 00:15:43.840
to him about coming into the promo industry,

00:15:44.440 --> 00:15:47.399
James Havoski, if I said his name right, he was

00:15:47.399 --> 00:15:49.000
a guest on Grow Your Business and Grow Your,

00:15:49.080 --> 00:15:52.200
the podcast industry is small, right? So you

00:15:52.200 --> 00:15:54.340
met Jonathan, you met Leah, we're going to be

00:15:54.340 --> 00:15:58.870
at Powered Podfest. But I've noticed as it grows,

00:15:59.269 --> 00:16:01.830
it gets smaller because everyone does know each

00:16:01.830 --> 00:16:06.169
other. Okay, so now workflow, episodes, and work,

00:16:06.169 --> 00:16:08.690
zero, which means because I am on top of things,

00:16:08.809 --> 00:16:11.149
right? That's a good number to have. So workflows

00:16:11.149 --> 00:16:13.549
is, I don't know if you've used it, it's a tool

00:16:13.549 --> 00:16:16.710
we built inside of PodMatch that helps you keep

00:16:16.710 --> 00:16:19.009
up with your production if you don't already

00:16:19.009 --> 00:16:21.370
have an existing system. So that just means you

00:16:21.370 --> 00:16:22.850
don't have any episodes in production that you're

00:16:22.850 --> 00:16:26.639
using on PodMatch. If I can share my screen and

00:16:26.639 --> 00:16:28.720
show you what it looks like. Yes, I would love

00:16:28.720 --> 00:16:32.259
that. Yes, yes, yes. Let me stop sharing. Let

00:16:32.259 --> 00:16:34.159
me do that. Yes, I would love to see that. Look,

00:16:34.460 --> 00:16:37.679
I'm getting a fresh tutorial. OK. I think you

00:16:37.679 --> 00:16:40.200
should have the right to share your screen. I

00:16:40.200 --> 00:16:42.100
just did. Can you see it now or no? I don't know

00:16:42.100 --> 00:16:44.139
if it worked. Can you see it? Is it showing you?

00:16:44.139 --> 00:16:45.879
Yes, I have it. I'm going to add it to the stage

00:16:45.879 --> 00:16:48.419
right now. Perfect. And then I'll make it larger,

00:16:48.460 --> 00:16:51.440
guys. OK. So this looks like a lot, right? But

00:16:51.440 --> 00:16:54.860
I will just quickly show you. I wanted to use

00:16:54.860 --> 00:16:56.960
pod match to make, uh, to do my episode production.

00:16:57.120 --> 00:16:59.860
I can hit add new episode, and then I can say

00:16:59.860 --> 00:17:02.340
podcast made simple, uh, episode. I'm going to

00:17:02.340 --> 00:17:04.180
say new episode, whichever the title is going

00:17:04.180 --> 00:17:05.799
to be released date. Let's say it's tomorrow.

00:17:06.259 --> 00:17:08.579
Uh, episode number, let's say it's 500. I could

00:17:08.579 --> 00:17:10.819
link it to a guest as well. And now that's going

00:17:10.819 --> 00:17:14.099
to do is that's going to add this new card. And

00:17:14.099 --> 00:17:16.420
what this is, there's 20, I've already predetermined

00:17:16.420 --> 00:17:18.960
there's 23 tasks involved in every single one

00:17:18.960 --> 00:17:21.599
of my podcast episodes. And then what it does

00:17:21.599 --> 00:17:23.769
is that I'm likely adds all of them. with the

00:17:23.769 --> 00:17:25.390
instructions on how to make them on like what

00:17:25.390 --> 00:17:29.109
to do. It assigns team members. Allows me to

00:17:29.109 --> 00:17:31.069
chat with team members as well here. Everyone

00:17:31.069 --> 00:17:34.369
who's working on it. We can attach files. Everything

00:17:34.369 --> 00:17:36.589
you would need to basically manage your podcast

00:17:36.589 --> 00:17:38.450
production can be done from right here using

00:17:38.450 --> 00:17:40.829
these episode card builders. So I'll delete that

00:17:40.829 --> 00:17:42.190
because I have a whole team and you're working.

00:17:42.630 --> 00:17:44.210
And any of these, like this one, this one's got

00:17:44.210 --> 00:17:46.930
12 tasks done on it. So I can like hide the complete

00:17:46.930 --> 00:17:49.650
ones, show only mine. The whole idea is just,

00:17:49.690 --> 00:17:53.009
if you want a simplified, for every single one

00:17:53.009 --> 00:17:54.329
of your episodes, that's what we're doing with

00:17:54.329 --> 00:17:56.410
workflows. So I'll stop sharing my screen. So

00:17:56.410 --> 00:17:58.849
you create the show notes too, and all of that?

00:17:59.130 --> 00:18:01.529
So you would need to go, you need to use like,

00:18:01.890 --> 00:18:03.549
like in this case we're on StreamYard, StreamYard

00:18:03.549 --> 00:18:05.829
would generate those, but you can, you can upload

00:18:05.829 --> 00:18:07.089
them there and give them to your team member

00:18:07.089 --> 00:18:08.630
if they need them. Example I do is I give everyone

00:18:08.630 --> 00:18:10.970
my raw files and like my video editor pulls them

00:18:10.970 --> 00:18:13.109
off there, then re -ads them. So whole idea is

00:18:13.109 --> 00:18:15.569
it's just kind of like a hub or a CRM if you

00:18:15.569 --> 00:18:17.849
will, some sort of like project management software

00:18:17.849 --> 00:18:19.750
that allow you to be able to, again, just kind

00:18:19.750 --> 00:18:22.720
of keep. up with your task of your podcast. Cause

00:18:22.720 --> 00:18:24.559
for me, like having a good checklist of everything

00:18:24.559 --> 00:18:26.539
that happens every time is important. So we just

00:18:26.539 --> 00:18:29.539
built a system for that. Oh my gosh. Amazing.

00:18:29.680 --> 00:18:32.119
Yeah. No, I have not been using that and I absolutely

00:18:32.119 --> 00:18:34.700
want to be using that. And that's included. Yeah,

00:18:35.180 --> 00:18:37.099
that's really included for any host. We've not

00:18:37.099 --> 00:18:39.579
done a great job promoting it, which is on me.

00:18:39.720 --> 00:18:41.640
It's my favorite thing I think I'll ever build.

00:18:41.700 --> 00:18:44.400
Like we use it as a team religiously. So there

00:18:44.400 --> 00:18:46.400
are six people involved in our podcast that work

00:18:46.400 --> 00:18:48.859
on it. and the rest of them are like virtual

00:18:48.859 --> 00:18:52.619
assistants. This made me feel good. Each of them

00:18:52.619 --> 00:18:55.900
has separately come to me and told me, hey, can

00:18:55.900 --> 00:18:57.339
you get all the rest of my clients to use this

00:18:57.339 --> 00:19:00.259
as well? So anyway, something to look at later.

00:19:00.480 --> 00:19:01.819
And I've got some tutorials on it and stuff,

00:19:02.119 --> 00:19:04.660
but yeah, it's a lot of fun. Thank you for sharing

00:19:04.660 --> 00:19:06.720
that. Okay, I'll continue with this. I love it.

00:19:06.859 --> 00:19:09.319
You should see. Okay, I'm so glad I asked. Amazing.

00:19:09.859 --> 00:19:12.500
I have eight incomplete to -do items, so I'll

00:19:12.500 --> 00:19:15.500
go to my messages. I just got paid my first commission.

00:19:15.640 --> 00:19:19.220
Come on. Nice. Congratulations. Oh, that's a

00:19:19.220 --> 00:19:20.880
zero right here, because you just got paid, right?

00:19:21.059 --> 00:19:24.200
Probably yesterday. Yes. Yes. I mean, immediately.

00:19:24.519 --> 00:19:28.240
And I loved it because I now could say, yeah,

00:19:28.259 --> 00:19:30.880
I get paid a little bit to interview podcast

00:19:30.880 --> 00:19:33.559
guests. So yeah, like, yeah, it's amazing. I

00:19:33.559 --> 00:19:36.359
love the review swaps are coming. Oops, I just

00:19:36.359 --> 00:19:39.819
noticed a problem on our website. It should say

00:19:39.819 --> 00:19:42.640
2026, not 2025. That's supposed to be coming

00:19:42.640 --> 00:19:45.720
at the beginning of 2026. Oh, there you go. That's

00:19:45.720 --> 00:19:48.039
my fault. I will fix that later. Actually, it'd

00:19:48.039 --> 00:19:49.400
probably be done before I could even get it fixed.

00:19:49.660 --> 00:19:51.700
So, oh, well, Jesse, if you're watching this,

00:19:51.819 --> 00:19:56.079
my co -founder slash developer help. Get to it,

00:19:56.160 --> 00:19:58.990
Jesse. Let's go. Let's go. You're all at least

00:19:58.990 --> 00:20:01.349
her Jesse. Let's just be honest. He's only 11

00:20:01.349 --> 00:20:04.470
months old, so it's OK, Jesse, right? You could

00:20:04.470 --> 00:20:06.130
have been all year that we didn't notice it.

00:20:06.130 --> 00:20:08.269
Alright now I don't know what happened with Gwen.

00:20:08.430 --> 00:20:10.950
It was weird. I have the date here, but she never

00:20:10.950 --> 00:20:13.390
actually did get on the calendar, so I don't

00:20:13.390 --> 00:20:15.750
know if she made internal mistake. If it was

00:20:15.750 --> 00:20:17.670
a lot of people, I would be concerned, but it's

00:20:17.670 --> 00:20:19.950
not. So here's where, guys, where you get your

00:20:19.950 --> 00:20:23.390
upcoming interviews. So I can see I have interviews

00:20:23.390 --> 00:20:26.589
booked out till January 21st. Nice. That's lovely.

00:20:26.609 --> 00:20:28.470
I like Jacob once ahead. That's great. I need

00:20:28.470 --> 00:20:30.009
to get on your level, Adrienne. I got some work

00:20:30.009 --> 00:20:33.539
to do. That's good. And it's weird because yeah

00:20:33.539 --> 00:20:35.819
I guess I'm more organized than I think but you

00:20:35.819 --> 00:20:38.640
know what it is Alex I have a saying um Leah's

00:20:38.640 --> 00:20:41.240
heard me say it a lot just do it do it now so

00:20:41.240 --> 00:20:43.559
I try to like during that 30 minutes I'm on pod

00:20:43.559 --> 00:20:46.859
match and um you know I try to be twice a day

00:20:46.859 --> 00:20:48.960
early early in the morning and then the afternoon

00:20:48.960 --> 00:20:51.279
to get to those three so that they don't I don't

00:20:51.279 --> 00:20:53.319
know I just feel like everything anyways these

00:20:53.319 --> 00:20:55.519
are who I oh episode and then guys the other

00:20:55.519 --> 00:20:58.200
thing I love is just coming here to the messages

00:20:58.929 --> 00:21:02.029
and sing. So Alex asked me, I should pass, but

00:21:02.029 --> 00:21:04.029
I'm going to say match. So now I've matched with

00:21:04.029 --> 00:21:06.190
him, which I love. And this is how it works,

00:21:06.329 --> 00:21:08.950
guys. You could do this so I could see Jake.

00:21:10.250 --> 00:21:12.430
And your expertise that deserve this member has

00:21:12.430 --> 00:21:14.990
a low acceptance rate. You know what? You guys

00:21:14.990 --> 00:21:18.470
know me, Alex. You don't know me as much. I like

00:21:18.470 --> 00:21:20.990
to shine the spotlight on the people that don't.

00:21:21.049 --> 00:21:22.750
I'm not the person that says, oh, my god, you

00:21:22.750 --> 00:21:27.450
have to have all these reviews. Jake may not

00:21:27.450 --> 00:21:31.329
get as many opportunities, so you sure as heck

00:21:31.329 --> 00:21:34.509
know that Jake's going to get this message. Let's

00:21:34.509 --> 00:21:37.450
do it. Adrian. And then there's one other thing

00:21:37.450 --> 00:21:39.410
that sets me apart from someone else. It's the

00:21:39.410 --> 00:21:41.650
craziest thing ever. I don't know if you could

00:21:41.650 --> 00:21:45.809
see it says, let's do it. Adrian Barker 3866314577.

00:21:47.029 --> 00:21:49.750
Is that a phone number? All right. How many people

00:21:49.750 --> 00:21:53.779
get the phone number? You do it, do it now. No

00:21:53.779 --> 00:21:55.680
kidding. You just put that into action. Nice

00:21:55.680 --> 00:21:59.819
job. Let's do it. Right. Because why not? Let's

00:21:59.819 --> 00:22:01.279
do it. I got to get rid of these. So hold on.

00:22:01.359 --> 00:22:04.140
You gotta have that. Let's do it because I want

00:22:04.140 --> 00:22:05.839
to do those that, you know, and then I put it

00:22:05.839 --> 00:22:07.859
in their corner because I don't even know who

00:22:07.859 --> 00:22:10.339
they are anyway. So it'd be weird for me to like,

00:22:10.339 --> 00:22:13.160
semi passive. I'm like really busy. Oh, and who

00:22:13.160 --> 00:22:16.400
wouldn't want like power contractors. Now I may

00:22:16.400 --> 00:22:18.559
not be good for her. She, I don't want her to

00:22:18.559 --> 00:22:22.339
feel Because that's not who my audience is. So

00:22:22.339 --> 00:22:24.900
I'm going to pass on her. You guys, this is how

00:22:24.900 --> 00:22:27.420
easy it is. And then I'm going to pass because

00:22:27.420 --> 00:22:31.259
construction is just not what I'm about. Though

00:22:31.259 --> 00:22:33.599
very cool. Anyways, and if I didn't have that

00:22:33.599 --> 00:22:36.599
many. So you will be guaranteed some great guests

00:22:36.599 --> 00:22:39.859
from this program. And that's simply, is there

00:22:39.859 --> 00:22:41.619
anything I'm missing? Because I did. If I can

00:22:41.619 --> 00:22:43.539
share my screen, I'll show people the receiving

00:22:43.539 --> 00:22:47.200
end of this real quick. Oh, I love that. Yes,

00:22:47.380 --> 00:22:49.910
share it again. I just saw that your conversation,

00:22:49.950 --> 00:22:53.349
you hit match on mine. So with me, cause we were

00:22:53.349 --> 00:22:55.450
already, we've been talking since before Adrian's

00:22:55.450 --> 00:22:57.849
been on pod match. So here's our conversation.

00:22:58.349 --> 00:23:00.630
Now that Adrian's accepted the match, me, the

00:23:00.630 --> 00:23:03.089
guests, it's back on me. Real quick. One thing

00:23:03.089 --> 00:23:05.049
that we added, this is really cool right here.

00:23:05.349 --> 00:23:07.630
This tells Adrian that I have listened to the

00:23:07.630 --> 00:23:10.690
podcast, which I think is really helpful. It's

00:23:10.690 --> 00:23:13.190
great for me. If I'm a host and it says, it tells

00:23:13.190 --> 00:23:14.470
me someone's listened. I'm like, great. That's

00:23:14.470 --> 00:23:16.319
good to know. Right? Like it's like, Host that's

00:23:16.319 --> 00:23:19.039
what you like. Um, so now it's back on me adrienne

00:23:19.039 --> 00:23:20.519
accepted the match. There's no pre -interview

00:23:20.519 --> 00:23:22.539
because we're here I'm gonna sign the release

00:23:22.539 --> 00:23:24.579
form, which is our official release form. So

00:23:24.579 --> 00:23:26.119
i'm very familiar with it So i'm just gonna go

00:23:26.119 --> 00:23:28.500
to the bottom and type in my name It's funny.

00:23:28.500 --> 00:23:30.099
Try to fill in a credit card. I wonder why I

00:23:30.099 --> 00:23:33.119
did that. But anyway, um Oh, that was actually

00:23:33.119 --> 00:23:35.579
a setting on my end. Never mind. Um, and then

00:23:35.579 --> 00:23:39.279
so from here, uh now I would schedule it which

00:23:39.279 --> 00:23:41.720
We've already done the time. It's actually today

00:23:41.720 --> 00:23:43.980
and i've two o 'clock. Is that when we two o

00:23:43.980 --> 00:23:47.019
'clock eastern? Yeah. Okay So now it's scheduled

00:23:47.019 --> 00:23:48.920
and oh look, I've already got the recording link.

00:23:49.339 --> 00:23:52.480
So like that was so fast and now we're good to

00:23:52.480 --> 00:23:53.500
go. We wouldn't have to do anything till that

00:23:53.500 --> 00:23:55.059
date and time. And then when it's done, I'm gonna

00:23:55.059 --> 00:23:56.420
come back here and hit confirm complete. And

00:23:56.420 --> 00:23:58.359
then we're gonna review each other. And then

00:23:58.359 --> 00:24:00.059
Adrienne said her estimated release and a link

00:24:00.059 --> 00:24:02.000
so I can share it later on. And we're actually

00:24:02.000 --> 00:24:04.039
gonna add a ninth thing here, which is me, the

00:24:04.039 --> 00:24:06.480
guest showing where I shared it so that we can

00:24:06.480 --> 00:24:08.700
actually confirm if guests share or not. So we're

00:24:08.700 --> 00:24:10.119
very close to having that done, which I'm excited

00:24:10.119 --> 00:24:13.900
about. So some inside info for you there. Oh

00:24:13.900 --> 00:24:15.579
my God, you know what would be cool too, if you

00:24:15.579 --> 00:24:17.299
don't mind my suggesting? Please, please. Is

00:24:17.299 --> 00:24:19.920
a place where I could like do the socials for

00:24:19.920 --> 00:24:23.079
them. So that, you know, so like I would have

00:24:23.079 --> 00:24:25.200
like, oh, here's a, here's so, you know, like

00:24:25.200 --> 00:24:28.819
it would be in their first person. So wait, so

00:24:28.819 --> 00:24:30.299
you mean like, um, explain a little further.

00:24:30.359 --> 00:24:31.519
I'm going to take notes real quick, just so.

00:24:31.619 --> 00:24:34.339
Okay. So I do, so I have the podcast and then

00:24:34.339 --> 00:24:36.720
I do the show notes, but what I would like to

00:24:36.720 --> 00:24:40.029
do, I would love. to say, Hey, by the way, here's

00:24:40.029 --> 00:24:42.349
a social media post that you can use to promote

00:24:42.349 --> 00:24:44.710
it. And then that way they have it or here's

00:24:44.710 --> 00:24:47.470
an email copy that you can use to send out by

00:24:47.470 --> 00:24:50.089
email, you know, or even here's an article blog,

00:24:50.210 --> 00:24:52.349
because I don't want to assume that everyone

00:24:52.349 --> 00:24:54.890
knows how to take the content from a podcast

00:24:54.890 --> 00:24:57.089
and, and, and they're not, I'm not giving them

00:24:57.089 --> 00:24:58.990
the transcript, right? So the best that they're

00:24:58.990 --> 00:25:01.589
going to be able to do is do the show notes from

00:25:01.589 --> 00:25:04.529
the, from, they're going to do the social from

00:25:04.529 --> 00:25:07.380
the show notes, right? Right. Okay. Cause they

00:25:07.380 --> 00:25:09.740
may not have that transcript. So I'm thinking,

00:25:09.740 --> 00:25:12.240
you know, and then I, I, I would love that too,

00:25:12.420 --> 00:25:15.500
because that way, um, they would have the ability

00:25:15.500 --> 00:25:17.839
to do that. So for instance, for my client, Tom,

00:25:18.259 --> 00:25:21.000
it would only make sense that even after he ears

00:25:21.000 --> 00:25:23.920
on a podcast that one of the things that I would

00:25:23.920 --> 00:25:26.279
do is say, Oh, and here's a, here's a social

00:25:26.279 --> 00:25:29.680
so that you can send it out. You know, why I'm

00:25:29.680 --> 00:25:31.740
already doing it. We're honestly, how long does

00:25:31.740 --> 00:25:34.200
it take? Right. I've already put the avatar in.

00:25:34.400 --> 00:25:36.059
It already knows the tone and voice. So I think

00:25:36.059 --> 00:25:38.900
that could be cool. Otherwise, I just took notes.

00:25:38.920 --> 00:25:41.400
Thank you. That's good. Oh, no, you're welcome.

00:25:41.480 --> 00:25:43.359
You're welcome. I'm happy to be on your note

00:25:43.359 --> 00:25:47.259
idea team. So I do want to just double check

00:25:47.259 --> 00:25:49.859
and see if Jonathan or Leah and welcome River.

00:25:50.180 --> 00:25:52.180
River is one of my favorite people in the world.

00:25:52.680 --> 00:25:55.799
Hi. So happy you're here, River. Jonathan and

00:25:55.799 --> 00:25:59.579
Leah, do you guys have any questions? Well, I

00:25:59.579 --> 00:26:02.119
just want to ask Alex because I know I think

00:26:02.119 --> 00:26:05.140
he just surpassed a goal of his but how much

00:26:05.140 --> 00:26:09.259
are you giving back to? podcasters Thank you

00:26:09.259 --> 00:26:11.539
for asking. Yeah, we I don't know the exact number,

00:26:11.559 --> 00:26:14.119
but I know it just passed a million dollars We've

00:26:14.119 --> 00:26:16.579
given back to podcasters on Monday reach that

00:26:16.579 --> 00:26:18.960
milestone, which I posted on social media and

00:26:18.960 --> 00:26:21.069
I I gave a quote in it. It's something I told

00:26:21.069 --> 00:26:23.390
Alicia when we launched that. We started that

00:26:23.390 --> 00:26:26.990
in 2022. I told her, wouldn't it be so cool if

00:26:26.990 --> 00:26:28.549
someday we could reach giving a million dollars

00:26:28.549 --> 00:26:30.990
back to podcasters? And it's through what we

00:26:30.990 --> 00:26:32.569
call our pod value initiative, which is just

00:26:32.569 --> 00:26:35.089
we pay podcasters, the host that uses pod match.

00:26:35.150 --> 00:26:37.529
If they use it, they get a cut of our profit.

00:26:38.230 --> 00:26:40.450
And what do you know? Monday, we reached that

00:26:40.450 --> 00:26:42.569
goal. And so thank you for asking about that

00:26:42.569 --> 00:26:44.769
and for bringing it up. I'm so excited about

00:26:44.769 --> 00:26:47.220
it. That has been my primary goal for a long

00:26:47.220 --> 00:26:48.759
time actually tonight Alicia and I are celebrating

00:26:48.759 --> 00:26:50.660
we're going to like a really nice uh dinner with

00:26:50.660 --> 00:26:52.759
some friends and stuff like that just to kind

00:26:52.759 --> 00:26:54.619
of internally celebrate right but it would be

00:26:54.619 --> 00:27:00.420
a lot of fun so I look forward to it great question

00:27:00.420 --> 00:27:02.640
thank you Jonathan you saved me with that fantastic

00:27:02.640 --> 00:27:05.779
question your wife is beautiful by the way I

00:27:05.779 --> 00:27:07.819
love the pictures I love that you you really

00:27:07.819 --> 00:27:10.980
do the storytelling yeah your wife I've seen

00:27:10.980 --> 00:27:15.569
her um Because you you also weave who you are

00:27:15.569 --> 00:27:19.390
into your social So, you know like showing that

00:27:19.390 --> 00:27:21.650
your drive from you know, your town in Florida

00:27:21.650 --> 00:27:24.349
up to Charleston like all of that to me It makes

00:27:24.349 --> 00:27:27.549
you so likable. Oh, thank you. Thank you. You're

00:27:27.549 --> 00:27:30.289
amazing Do you do you do a lot of are you a guest

00:27:30.289 --> 00:27:33.349
on a lot of podcasts? Yeah I mean, I don't I

00:27:33.349 --> 00:27:36.289
guess the term a lot is like just depends like

00:27:36.289 --> 00:27:38.190
I love to be on a show every week that for me

00:27:38.190 --> 00:27:40.269
is a lot of fun so I like to be able to do that

00:27:40.269 --> 00:27:43.119
and Sometimes I find something I like to be on

00:27:43.119 --> 00:27:45.400
and sometimes I don't right like I I don't go

00:27:45.400 --> 00:27:47.220
on shows unless I know I can actually add value

00:27:47.220 --> 00:27:50.559
like if I can't show up and really help I I just

00:27:50.559 --> 00:27:51.900
tend to say no just because I don't want to take

00:27:51.900 --> 00:27:53.400
the spot from someone who could actually help

00:27:53.400 --> 00:27:56.380
and so but yeah I go on them my goal if I can

00:27:56.380 --> 00:27:58.720
get on one a week I'm really happy and I've been

00:27:58.720 --> 00:28:00.700
doing that for many years now and it's it's been

00:28:00.700 --> 00:28:04.119
a lot of fun so and I try to weave in my personal

00:28:04.119 --> 00:28:06.599
life as much as I can like I'm not one to sell

00:28:06.599 --> 00:28:09.369
to separate business and personal I just It's

00:28:09.369 --> 00:28:11.390
kind of all personal to me, which maybe is good

00:28:11.390 --> 00:28:14.369
or bad. I don't know. Um, but you know, I mentioned

00:28:14.369 --> 00:28:17.329
Rachel Allen old earlier. Um, by the way, again,

00:28:17.329 --> 00:28:19.490
the episode she did, I think it was titled human

00:28:19.490 --> 00:28:21.789
is the only move left. It's something along those

00:28:21.789 --> 00:28:23.970
lines. I know it aired on I'm good with numbers

00:28:23.970 --> 00:28:28.109
and it aired on November 4th, 2025. And I encourage

00:28:28.109 --> 00:28:29.589
everyone to go check that out. But something

00:28:29.589 --> 00:28:31.150
that she said really stood out to me is like,

00:28:31.349 --> 00:28:33.230
whatever you're posting, make it sound like you

00:28:33.230 --> 00:28:36.630
and make it weird, right? Like a software founder

00:28:36.630 --> 00:28:39.460
posting a picture in a car driving to a sort

00:28:39.460 --> 00:28:41.140
of spot instead of like a first class ticket

00:28:41.140 --> 00:28:44.059
is weird right for some people to see but at

00:28:44.059 --> 00:28:45.480
the end of the day I just like showing up as

00:28:45.480 --> 00:28:47.640
myself and I find that when I do that on a podcast

00:28:47.640 --> 00:28:50.039
on social media wherever it tends to do a lot

00:28:50.039 --> 00:28:51.839
better because it builds a real human connection

00:28:51.839 --> 00:28:55.460
versus me just trying to like be a stereotypical

00:28:55.460 --> 00:28:57.420
air quotes software founder or something like

00:28:57.420 --> 00:29:00.200
that right so I'm just having fun and I mix it

00:29:00.200 --> 00:29:03.680
all together I love well it sounds like you've

00:29:03.680 --> 00:29:06.680
taken Jonathan Howard's course on creative storytelling

00:29:06.680 --> 00:29:10.359
right Jonathan Well, yeah and embracing your

00:29:10.359 --> 00:29:13.200
weird because I love when people do that Yeah,

00:29:13.359 --> 00:29:16.019
I mean you got to the secret I think to every

00:29:16.019 --> 00:29:17.920
human being is that we're all weird and if no

00:29:17.920 --> 00:29:19.420
one thinks you're weird Probably just don't know

00:29:19.420 --> 00:29:23.779
you right. So there's something there Absolutely,

00:29:23.779 --> 00:29:26.799
I love I'm not weird according to Lee. I'm just

00:29:26.799 --> 00:29:34.339
quirky That works Corky and fabulous. I like

00:29:34.339 --> 00:29:38.119
they go together. I love that, you know What

00:29:38.119 --> 00:29:43.960
is a review swap for 2026? Yeah, so we've had

00:29:43.960 --> 00:29:47.779
a separate tool that we tested for a while. It's

00:29:47.779 --> 00:29:50.500
still live. It's called Pod Lottery. And the

00:29:50.500 --> 00:29:53.259
idea is it's a review swap system among podcast

00:29:53.259 --> 00:29:55.500
hosts because we realized is a lot of hosts don't

00:29:55.500 --> 00:29:58.099
get the opportunity to get reviews. And when

00:29:58.099 --> 00:29:59.559
I was like, oh, talk to your audience about it,

00:29:59.579 --> 00:30:01.799
I got some kickback. And at first I was like,

00:30:02.320 --> 00:30:03.640
Like internally, I was like, hold on. I know

00:30:03.640 --> 00:30:04.740
I'm right about this, but these people started

00:30:04.740 --> 00:30:06.519
saying, hey, I've got a podcast, but like overcoming

00:30:06.519 --> 00:30:08.859
trauma, overcoming grief, the people that are

00:30:08.859 --> 00:30:10.339
listening to the worst phase of their life, they

00:30:10.339 --> 00:30:12.220
don't want their name on a review on it. I was

00:30:12.220 --> 00:30:15.140
like, oh, right. I was like, that's too bad.

00:30:15.180 --> 00:30:17.160
Your show is never going to get reviews because

00:30:17.160 --> 00:30:18.799
no one who listens to it wants to tell anyone

00:30:18.799 --> 00:30:20.539
else they're listening to it. And rightfully

00:30:20.539 --> 00:30:22.140
so. That's the beauty of a podcast. You don't

00:30:22.140 --> 00:30:24.259
need to. So that's when we got this idea of like,

00:30:24.319 --> 00:30:25.640
can we do some sort of peer thing where it's

00:30:25.640 --> 00:30:28.119
like, Hey, I'm not a listener necessarily. And,

00:30:28.200 --> 00:30:29.339
but we always encourage you to listen to the

00:30:29.339 --> 00:30:31.299
podcast first. And then beyond that, it's like,

00:30:31.460 --> 00:30:34.160
hey, but I can speak for Adrienne. I like Adrienne.

00:30:34.299 --> 00:30:36.079
She's not weird. She's quirky, right? Like, I

00:30:36.079 --> 00:30:37.839
can say something like that, right? Because we

00:30:37.839 --> 00:30:40.000
know each other. And so some reviews can happen.

00:30:40.039 --> 00:30:41.579
So we've kind of tested this with this idea of

00:30:41.579 --> 00:30:43.640
called Pod Lottery, which, again, is a system

00:30:43.640 --> 00:30:45.480
that currently exists. We're going to roll it

00:30:45.480 --> 00:30:47.240
into PodMatch and just include it with the PodMatch

00:30:47.240 --> 00:30:49.720
membership as a way to do review swaps among

00:30:49.720 --> 00:30:52.559
each other. The system will match a podcast guest

00:30:52.559 --> 00:30:54.839
and a podcast host together. And they can do

00:30:54.839 --> 00:30:56.980
two things. One, the guest can leave the host

00:30:56.980 --> 00:30:59.920
review on, like, Apple Podcast. And if the guest

00:30:59.920 --> 00:31:02.119
has like a book, then the host can go on Amazon

00:31:02.119 --> 00:31:04.099
or wherever and go leave a review on the book.

00:31:04.400 --> 00:31:05.700
We're making sure that these things take about

00:31:05.700 --> 00:31:07.220
the same amount of time so we can do these review

00:31:07.220 --> 00:31:09.200
swaps just to be able to speak from this place

00:31:09.200 --> 00:31:11.380
of like, hey, we've met. I can speak for this

00:31:11.380 --> 00:31:13.440
person at least from like the type of human being

00:31:13.440 --> 00:31:14.920
that they are because integrity is really important

00:31:14.920 --> 00:31:16.759
in this. The idea is just building out this whole

00:31:16.759 --> 00:31:18.720
swap system where we can just say as a community,

00:31:19.279 --> 00:31:21.769
let's. let's build an easy administrative way

00:31:21.769 --> 00:31:24.109
to be able to help each other get more exposure

00:31:24.109 --> 00:31:26.130
for our own brands, whether that be our podcast

00:31:26.130 --> 00:31:28.930
book or speaking and get like portfolio, whatever

00:31:28.930 --> 00:31:30.529
it might be, right? Let's just find a way to

00:31:30.529 --> 00:31:31.589
help each other out. So that's what we're going

00:31:31.589 --> 00:31:34.930
to be launching very early 2026. It was supposed

00:31:34.930 --> 00:31:37.029
to say 2026 on it. I probably did the typo and

00:31:37.029 --> 00:31:39.529
put 2025, but regardless, that's what swaps is

00:31:39.529 --> 00:31:44.210
going to be. Okay. So with that question, and

00:31:44.210 --> 00:31:46.009
I would, cause I was just thinking too, what

00:31:46.009 --> 00:31:49.789
if you had the podcast vote swap? because I've

00:31:49.789 --> 00:31:52.390
been thinking, I want to interview, so, all right,

00:31:52.849 --> 00:31:57.269
so I hope nobody takes this idea. I had a attorney,

00:31:57.630 --> 00:32:01.390
Bonderer, he's one of your clients. He was great.

00:32:01.589 --> 00:32:02.869
I don't know if you know him. He's a patent attorney?

00:32:02.930 --> 00:32:04.690
Yes. I don't know him, but I listened to the

00:32:04.690 --> 00:32:06.170
episode and it was brilliant. I love the part

00:32:06.170 --> 00:32:07.490
where he talked about software patents, because

00:32:07.490 --> 00:32:09.890
I was very curious myself. Great job with that.

00:32:10.049 --> 00:32:12.049
You asked some good, like all the questions you're

00:32:12.049 --> 00:32:13.410
asking were all the ones in my head, so thank

00:32:13.410 --> 00:32:16.799
you. You know what, that means more to me than

00:32:16.799 --> 00:32:18.640
like, is that I don't write my questions because

00:32:18.640 --> 00:32:20.980
I don't know who the guest is. So I will say

00:32:20.980 --> 00:32:22.980
when I'm listening to a podcast and I know the

00:32:22.980 --> 00:32:25.259
questions have been like already, like kind of

00:32:25.259 --> 00:32:26.799
talked about with like, with, you know, the host

00:32:26.799 --> 00:32:29.059
says, cause I write questions for my hosts. So

00:32:29.059 --> 00:32:31.599
I get that. But for me, I definitely want it

00:32:31.599 --> 00:32:32.940
to be a little different. So it really means

00:32:32.940 --> 00:32:34.500
more when people say that's a great question.

00:32:34.539 --> 00:32:37.119
Cause I'm like, yes. Okay. So my question is

00:32:37.119 --> 00:32:39.259
what about the host swaps though? Cause I, my

00:32:39.259 --> 00:32:42.789
next book. Unscripted brilliance. Next one is

00:32:42.789 --> 00:32:45.109
with pod match. It's gonna be color teal. But

00:32:45.109 --> 00:32:46.630
the next one that I want that's gonna be color

00:32:46.630 --> 00:32:50.309
purple, I want it to be with 15 podcast hosts

00:32:50.309 --> 00:32:54.289
talking about their journey. And so instead of

00:32:54.289 --> 00:32:56.029
having to look, so now I'm looking, going, okay,

00:32:56.109 --> 00:32:59.069
is this a host? Is this a host? I am wondering

00:32:59.069 --> 00:33:01.910
if that podcast review swap could be podcast

00:33:01.910 --> 00:33:05.069
host too. One host to another. Yeah, it actually

00:33:05.069 --> 00:33:07.490
will be. There's actually there's 16 different

00:33:07.490 --> 00:33:09.730
types of swaps that we're enabling inside of

00:33:09.730 --> 00:33:13.049
it. And so like, you'll when you basically, it's

00:33:13.049 --> 00:33:14.569
still pretty beginner stage. So forgive me, this

00:33:14.569 --> 00:33:16.109
is my first time literally trying to explain

00:33:16.109 --> 00:33:18.029
it. Basically, when you said, Yeah, I want to

00:33:18.029 --> 00:33:19.789
do swaps on pod match, it'll have you select

00:33:19.789 --> 00:33:21.069
the type of swaps you want to do. Do you want

00:33:21.069 --> 00:33:23.789
to do podcast swaps? Do you want to do? Do you

00:33:23.789 --> 00:33:25.250
want to leave? Like, what are you willing to

00:33:25.250 --> 00:33:26.589
do, basically, is what it's gonna ask. So are

00:33:26.589 --> 00:33:28.589
you willing to do podcast swaps? Are you willing

00:33:28.589 --> 00:33:30.230
to review books on Amazon? Are you willing to

00:33:30.230 --> 00:33:32.430
go to YouTube in and leave a comment? Right?

00:33:32.450 --> 00:33:34.450
I'll ask all the things and then it'll pick based

00:33:34.450 --> 00:33:36.490
off of what you're into, right? Like, let's just

00:33:36.490 --> 00:33:41.549
say that like, let's say you're like, super anti

00:33:41.549 --> 00:33:44.529
surfing, and it's not going to match you with

00:33:44.529 --> 00:33:46.650
a surfing podcaster, guest or host and it's gonna

00:33:46.650 --> 00:33:48.829
say, okay, these people don't gel. So let's not

00:33:48.829 --> 00:33:50.430
put them together. But hey, both these people

00:33:50.430 --> 00:33:52.210
hate the water. Let's put them together, right?

00:33:52.230 --> 00:33:54.349
So it'll kind of do it like minded and make sure

00:33:54.349 --> 00:33:56.210
that again, the type of swap is good. But yes,

00:33:56.210 --> 00:33:59.150
we will definitely have a way for hosts to do

00:33:59.150 --> 00:34:03.109
an interaction as well. Very, very cool. I think,

00:34:03.210 --> 00:34:05.650
and I think Leah, you may agree with me. I think

00:34:05.650 --> 00:34:08.809
instead of calling it Swap, you call it Swinger.

00:34:10.210 --> 00:34:12.690
I don't know. Hey, why would I agree with that?

00:34:13.090 --> 00:34:16.429
Or is this a joke? It's a joke. It's a joke.

00:34:16.710 --> 00:34:18.949
Podcast Swingy, come here. Okay, I'm not going

00:34:18.949 --> 00:34:23.030
to do it then. Or the couples. Oh, man. Funny,

00:34:23.030 --> 00:34:26.119
funny, funny. Sorry, but it does exist in Celebration

00:34:26.119 --> 00:34:28.340
Florida. Don't get ahead of me, people. I've

00:34:28.340 --> 00:34:31.159
seen it for myself. Anyways, I have enjoyed this

00:34:31.159 --> 00:34:33.420
interview. I'm curious if there's anything that

00:34:33.420 --> 00:34:36.119
I have not asked that I should be asking you.

00:34:36.340 --> 00:34:39.340
So let me know. The one thing that I'll mention

00:34:39.340 --> 00:34:43.219
is when we launched PodMatch, we actually on

00:34:43.219 --> 00:34:45.679
the homepage, we mentioned that it was like an

00:34:45.679 --> 00:34:49.000
AI build that we did to match guest hosts together.

00:34:49.440 --> 00:34:52.480
It's so funny when 2020, no one liked those words

00:34:52.480 --> 00:34:55.050
AI. Like we built our own AI. We're really proud

00:34:55.050 --> 00:34:56.750
of it. And the reality is, now I look back, we

00:34:56.750 --> 00:34:59.230
probably should have created what ChatGVT is.

00:34:59.250 --> 00:35:01.650
And we have the tech to do it. We designed it

00:35:01.650 --> 00:35:02.969
ourselves. We're very proud of it. We're like,

00:35:03.050 --> 00:35:04.409
it's for matching guest and host when it should

00:35:04.409 --> 00:35:06.530
have been for everything. But regardless, we

00:35:06.530 --> 00:35:08.469
removed the words AI from our home page because

00:35:08.469 --> 00:35:09.949
so many people were like, that sounds scary.

00:35:10.030 --> 00:35:11.550
And then two years later, everyone was like,

00:35:11.610 --> 00:35:13.710
oh, AI. I'm like, what? Timing's everything.

00:35:14.030 --> 00:35:16.150
But my point in saying that is inside of PodMatch.

00:35:16.630 --> 00:35:18.210
And you actually went on some profiles. Have

00:35:18.210 --> 00:35:20.289
you ever pressed the match alignment button?

00:35:20.590 --> 00:35:23.610
Have you, have you clicked that before? No, no,

00:35:23.610 --> 00:35:25.869
no, I want to spend more time just because you

00:35:25.869 --> 00:35:28.849
do it. Do you do it? Yes. I'm quite proud of

00:35:28.849 --> 00:35:30.670
it. Cause it's, it's done really well. So like,

00:35:30.730 --> 00:35:32.429
here's a match kind of like what you were seeing

00:35:32.429 --> 00:35:36.210
and I can hit a show match alignment. And this

00:35:36.210 --> 00:35:38.829
is an AI blurb that will basically come up and

00:35:38.829 --> 00:35:42.230
say how we actually align. So my podcast podcast

00:35:42.230 --> 00:35:44.690
made simple and how Tom would be able to align

00:35:44.690 --> 00:35:47.010
based off of what it knows about how we can show

00:35:47.010 --> 00:35:49.150
up and what we're looking to serve our audience

00:35:49.150 --> 00:35:51.940
with. So it's not, this is, well, if you matched

00:35:51.940 --> 00:35:54.219
with Tom, it would say something completely different

00:35:54.219 --> 00:35:56.940
here, because it's looking very specifically

00:35:56.940 --> 00:36:00.099
to what my show does and what Tom can show up

00:36:00.099 --> 00:36:02.980
and say. In addition, the other thing I'll show

00:36:02.980 --> 00:36:04.559
real quick, I don't know if yours will have it

00:36:04.559 --> 00:36:06.659
yet. Yeah. So this button here. So now I'm on,

00:36:06.719 --> 00:36:08.820
can you see this? Now I'm on our conversation.

00:36:09.380 --> 00:36:12.920
Uh, this interview analysis will same idea will

00:36:12.920 --> 00:36:14.880
give me some high level ideas for how I should

00:36:14.880 --> 00:36:17.320
show up as a guest. So it'll tell me this is

00:36:17.320 --> 00:36:19.469
what Adrian's likely to want. This is what listeners

00:36:19.469 --> 00:36:21.570
are going to expect. And this is how I can serve

00:36:21.570 --> 00:36:24.389
at the highest level, like how I can really show

00:36:24.389 --> 00:36:27.269
up to really do my best. And so none of this

00:36:27.269 --> 00:36:29.110
stuff, when I follow word for word and on your

00:36:29.110 --> 00:36:30.469
end, Adrian, it would actually show you interview

00:36:30.469 --> 00:36:33.409
questions, but it's not generic. It's unique

00:36:33.409 --> 00:36:37.469
to me and to Adrian. So Alex Sanfilippo and Adrian

00:36:37.469 --> 00:36:40.789
speaks, right? So those two tools alone, I find

00:36:40.789 --> 00:36:43.630
to be extremely valuable in the whole administrative

00:36:43.630 --> 00:36:46.090
process. We continue to enhance those, so I just

00:36:46.090 --> 00:36:47.449
want to show this real quick because I'm really

00:36:47.449 --> 00:36:49.449
excited about it. It's helped me so much to show

00:36:49.449 --> 00:36:51.469
up with the right mindset when I'm showing up

00:36:51.469 --> 00:36:54.150
as a host and as a guest. Same thing. So anyway,

00:36:54.550 --> 00:36:57.449
I'm excited about those things. I love that.

00:36:57.750 --> 00:36:59.869
I do have another question. Are you OK? Do you

00:36:59.869 --> 00:37:02.670
have like... Yeah, no, I'm good. I think we're

00:37:02.670 --> 00:37:05.530
good right now. I appreciate that. I have a hard

00:37:05.530 --> 00:37:07.250
stop because I have a three o 'clock interview

00:37:07.250 --> 00:37:10.110
with who? A Bob Match client. All right, cool.

00:37:10.590 --> 00:37:14.630
Your client, my guest. Okay, so on chatter social

00:37:14.630 --> 00:37:18.130
Joseph and I host debate the news true crime

00:37:18.130 --> 00:37:21.349
and it's a podcast and we go live on chatter

00:37:21.349 --> 00:37:25.389
social and then we we stream it so we get both

00:37:25.389 --> 00:37:27.809
of both worlds and we are getting people that

00:37:27.809 --> 00:37:30.909
want to be a guest on the show and Share their

00:37:30.909 --> 00:37:33.750
story their true crime story. Would it make sense

00:37:33.750 --> 00:37:38.500
for us to put debate the news true crime? as

00:37:38.500 --> 00:37:45.179
a client, as a podcast itself, and then are there

00:37:45.179 --> 00:37:49.260
guests that would even fall in that genre? That's

00:37:49.260 --> 00:37:53.619
way out of my wheelhouse, I don't know. So true

00:37:53.619 --> 00:37:55.639
crime, would that be the kind of genre, is that

00:37:55.639 --> 00:37:59.119
right? Yeah, yeah, exactly, exactly. I'm going

00:37:59.119 --> 00:38:01.429
to get the explore page and just search. Mean

00:38:01.429 --> 00:38:03.269
a whole bunch of people came up for true crime,

00:38:03.269 --> 00:38:05.510
but again, I don't know that niche I have to

00:38:05.510 --> 00:38:07.250
click into each of these profiles. I'm not sharing

00:38:07.250 --> 00:38:08.570
my screen I'm just looking at it, but there's

00:38:08.570 --> 00:38:11.090
like a whole bunch of actually there's one guy

00:38:11.090 --> 00:38:13.789
the first guy comes up here His name is David.

00:38:13.789 --> 00:38:15.750
He's actually like a big name in the true crime

00:38:15.750 --> 00:38:20.230
space So anyway There's at least one that I can

00:38:20.230 --> 00:38:21.530
speak to because I've met him in person I met

00:38:21.530 --> 00:38:24.369
him in LA at a conference one time and he's like

00:38:24.369 --> 00:38:27.449
a big name in the in the True crime say so I'd

00:38:27.449 --> 00:38:29.530
say yes there are some and if you are inviting

00:38:29.530 --> 00:38:31.329
people like to this is one of the beauties of

00:38:31.329 --> 00:38:34.010
pod matches like we're really big on First of

00:38:34.010 --> 00:38:35.889
I never say like client customer like I'll never

00:38:35.889 --> 00:38:37.570
hear me say those words. It's community members.

00:38:37.570 --> 00:38:41.190
Oh, sorry. I was community member I'm not change

00:38:41.190 --> 00:38:43.710
that like we don't use the term user. It's not

00:38:43.710 --> 00:38:46.369
internal anywhere. It's all members like we value

00:38:46.369 --> 00:38:48.590
human beings. So we talk about like hey, they're

00:38:48.590 --> 00:38:50.969
valued members of our community. Just like us,

00:38:51.230 --> 00:38:55.150
we're members ourselves. But the thing that you

00:38:55.150 --> 00:38:57.250
could do is we like to really try to give back.

00:38:57.530 --> 00:38:59.869
So you could use your public facing profile.

00:38:59.949 --> 00:39:01.510
Like if you created a profile for that podcast

00:39:01.510 --> 00:39:03.849
on PodMatch, you can send them the public facing

00:39:03.849 --> 00:39:05.789
version of that profile. And what that would

00:39:05.789 --> 00:39:07.670
do is it would encourage them to join PodMatch

00:39:07.670 --> 00:39:09.769
from your profile link directly. When they join,

00:39:10.090 --> 00:39:11.949
they get a chance to message you, but also they

00:39:11.949 --> 00:39:13.409
automatically become your affiliate when they're

00:39:13.409 --> 00:39:15.449
signing up and doing it that way. And so like

00:39:15.449 --> 00:39:17.699
a lot of hosts that we have on PodMatch, They

00:39:17.699 --> 00:39:19.980
make a lot of affiliate commission because any

00:39:19.980 --> 00:39:21.420
guest that comes anywhere in the pod match, they

00:39:21.420 --> 00:39:22.860
send them the same kind of like little blurb

00:39:22.860 --> 00:39:24.619
they've come up with like, Hey, I'm only booking

00:39:24.619 --> 00:39:26.219
guests or pod match. Here's my profile. Check

00:39:26.219 --> 00:39:27.699
it out and join from there. If you're interested,

00:39:27.980 --> 00:39:30.460
they kind of put in their own words, but basically

00:39:30.460 --> 00:39:32.420
everyone who does that, maybe not all of them

00:39:32.420 --> 00:39:34.260
joined, but one out of 10 probably joins. And

00:39:34.260 --> 00:39:37.000
after a year of doing that and you do that every

00:39:37.000 --> 00:39:38.800
day, like there's people who literally make thousands

00:39:38.800 --> 00:39:40.619
of dollars a month using pod match. And that's

00:39:40.619 --> 00:39:41.980
the tactic they've used. They're like, it saves

00:39:41.980 --> 00:39:43.960
all my time. Cause I'm not looking at anybody.

00:39:44.250 --> 00:39:45.929
other than people on PodMatch, which saves my

00:39:45.929 --> 00:39:47.989
time. So I automatically just earn all this affiliate

00:39:47.989 --> 00:39:49.989
commission. So for me, I think it's a really

00:39:49.989 --> 00:39:54.090
wise strategy I've implemented in myself, which

00:39:54.090 --> 00:39:56.969
I came up with it, but I do it now. So anyway,

00:39:57.070 --> 00:39:59.610
sorry, I probably said a little much there. Oh,

00:39:59.730 --> 00:40:01.869
no, no, I love that community member. And I'll

00:40:01.869 --> 00:40:04.250
remember that for the book, because we'll have

00:40:04.250 --> 00:40:06.409
15 community members. Look, that would be important.

00:40:06.550 --> 00:40:08.230
Thank you. I'm glad we talked about this. Yes,

00:40:08.230 --> 00:40:12.019
no, I'm so glad too. And I felt awkward. That's

00:40:12.019 --> 00:40:13.699
why I kind of wasn't even sure how to say it.

00:40:13.820 --> 00:40:17.440
So community members, beautiful. Yes, I have

00:40:17.440 --> 00:40:20.079
an affiliate link. So for all you listeners out

00:40:20.079 --> 00:40:22.579
there, and Jonathan, if you don't have one, Leah,

00:40:22.659 --> 00:40:25.079
River, I do have an affiliate link too. So yeah,

00:40:25.119 --> 00:40:27.159
I will get that out there. I mean, how smart

00:40:27.159 --> 00:40:30.519
am I to interview the owner of Podmatch, the

00:40:30.519 --> 00:40:34.070
founder, the man that created it, and then. and

00:40:34.070 --> 00:40:36.289
then actually have the affiliate link. So I got

00:40:36.289 --> 00:40:38.550
it, I got it. I love this program. So, okay,

00:40:38.809 --> 00:40:43.269
so the genre, I also have a AI podcast. It's

00:40:43.269 --> 00:40:45.949
a debate style. I use it for AI for corporate

00:40:45.949 --> 00:40:48.789
etiquette. Nice. Oh, it's the only one in the

00:40:48.789 --> 00:40:51.329
etiquette industry, but actually doing that just

00:40:51.329 --> 00:40:54.070
to turn it into a book because because I can't

00:40:54.070 --> 00:40:56.869
get AI guests unless when you start to have different

00:40:56.869 --> 00:40:59.230
AI guests, I'm going to be right there. I'll

00:40:59.230 --> 00:41:03.909
have my podcast, my podcast, my AI. Anyways,

00:41:04.389 --> 00:41:06.230
Alex, thank you. Thank you for being here. I'm

00:41:06.230 --> 00:41:08.469
excited to interview two more community members

00:41:08.469 --> 00:41:11.550
today. I'll be working on the book, so I'm excited

00:41:11.550 --> 00:41:14.429
about that. And thank you again, Jonathan, Leah

00:41:14.429 --> 00:41:15.829
and River. Actually, I'm going to be keeping

00:41:15.829 --> 00:41:18.429
this room. open because I'm just going to funnel

00:41:18.429 --> 00:41:21.050
the new guests right into this room. And then

00:41:21.050 --> 00:41:23.269
we have Sheila at four o 'clock talking about

00:41:23.269 --> 00:41:26.690
Pod2Book. So I'm going to close out. Alex, you're

00:41:26.690 --> 00:41:28.929
awesome. I look forward to seeing you in January.

00:41:29.409 --> 00:41:32.789
I'll pass you on I -4. I can't wait. I look forward

00:41:32.789 --> 00:41:35.829
to hanging out at some point here, right? Thank

00:41:35.829 --> 00:41:38.190
you so much. Okay, I'm going to end the stream.

00:41:38.809 --> 00:41:39.190
Take care.