Turning Adversity into a Winning Formula
In today’s episode, Holly Skaggs shares how she rebuilt Wild Tonic, created a category-defining beverage, and turned it into a clean energy favorite for pro athletes.
In today’s episode, I sit down with Holly Skaggs, founder and CEO of Wild Tonic, to explore how she reclaimed her company after being forced out during a critical turning point. Holly shares how she rebuilt her team from the ground up, reduced production costs without sacrificing quality, and turned her Jun-based beverage into a favorite among professional athletes. We talk about her journey from heartbreak to resilience, the strategic reset that transformed Wild Tonic’s future, and her mission to create clean energy drinks that support both people and the planet. Her story is a blueprint for leadership through adversity.
👉 Learn more and support Wild Tonic’s growth on WeFunder: wefunder.com/wildtonic
