June 5, 2025

The Emotional Cost of Building Big

The Emotional Cost of Building Big

In today’s episode, I talk with Kass and Mike Lazerow about brutal honesty, emotional costs, and the messy path to building something that lasts.

In today’s episode, I sit down with Kass and Mike Lazerow, married co-founders behind Golf.com , Buddy Media, and now a book that tells the truth about what building a business actually looks like. We talk about the emotional cost of entrepreneurship, fighting well in business and in marriage, and why brutal honesty is the glue that’s held their personal and professional lives together. They share the real story behind their billion-dollar exit, how they made big pivots without losing each other, and the cheat codes they swear by for surviving startup life without burning out or breaking up. It’s funny, raw, and full of earned wisdom.