Quality, Revenue, Repeat | Rick Jordan

I'm breaking down the only three rules of success in business today. Forget all those "10 commandments" or "5 steps" to success that other gurus pitch. Rule #1: Focus on quality, not price. When you deliver incredible quality, price becomes secondary in your customers' minds. People will figure out how to pay for something if the quality is worth it. Rule #2: Focus on revenue generation, not costs. So many business owners get this backward. While everyone else was cutting costs during the pandemic, I pushed forward with growth and acquisitions. Your job is to put more numbers on the board. Rule #3: Just do rules #1 and #2 consistently. It's that simple. When you focus on these fundamentals, your bank account grows, relationships flourish, and all the small stuff works itself out. The outcome is what matters - deliver that, and everything else falls into place.

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