Dad Bods, Discipline, and Winning at Life | Justin Cross
I’ve said it before, and I’ll say it again: success isn’t handed to anyone—you’ve got to earn it. And today’s guest, Justin Cross, embodies that philosophy in everything he does. We dive into what it really means to "earn it," why sleep might be the most underrated performance booster, and how to enjoy life without losing sight of your goals. Justin also shares why understanding your DNA could be the key to unlocking your health potential and how even tequila can teach you something about quality over quantity. If you’ve ever wondered how to balance success, health, and a little indulgence, this episode is a must-listen.
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We Meet: Justin Cross, Earn It All and Earn Your Booze
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Connect with Justin: https://www.earnitall.com/
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About Justin: Justin Cross is the founder of some of the world’s most exclusive fitness training programs, Earn It All and Earn Your Booze. This global community of like-minded individuals is dedicated to taking control of their health, leading by example, and living an elite life. Justin's visionary approach to fitness integrates the precision of aerospace engineering with the discipline of an F-35 fighter jet pilot, creating a compelling narrative around harnessing behavioral habits for peak performance. Before his entrepreneurial journey, Justin was a highly awarded aerospace engineer, managing billions of dollars in assets and ensuring the safety of human lives both on the ground and in the air. His extensive experience with classified materials, systems, processes, and environments saw him leading diverse teams from renowned companies like Lockheed Martin, Boeing, Northrop Grumman, and Raytheon, as well as various military branches. His success in these high-stakes environments can be attributed to his exceptional project management, situational leadership, organizational skills, logical thinking, problem-solving abilities, and attention to detail. Justin came from a background of heavy drinking in the US Navy and Military Aerospace He is now 40 years old and in the BEST shape of his life even with kids, family, dogs, businesses and more responsibilities than ever… The Earn It All Method ensures you become the man or woman you need to become to be worthy of having the life you want to lead.