Feb. 3, 2026

The Patient Ambition of a $100M Journey

The Patient Ambition of a $100M Journey
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The Patient Ambition of a $100M Journey

What if the secret to massive entrepreneurial success wasn’t just about ambition, but about the patience to see it through? In this episode, we sit down with John St Pierre, an entrepreneur who has seen both the dizzying heights of a $100M business and the crushing lows of losing it all. His story is a powerful lesson in resilience, strategy, and the quiet power of playing the long game.

This conversation is a deep dive into the realities of scaling a business. John shares the seven core principles that guided him from a devastating failure to building a nine-figure company the right way. We explore the importance of protecting your equity, generating your own cash flow for growth, and building a culture of intrapreneurs within your organization. This episode is for any business owner ready to move beyond the messy middle and build a truly sustainable, profitable enterprise.


Protect and grow your equity at all costs. You don’t need partners to start a business; you can own 100% and use your own revenue to grow.


Build your own cash flow for growth rather than relying on investors. A good product or service and the revenue it generates are your best fuel.


Reinvest smartly in your business. Avoid chasing shiny objects and focus on your core offering.


Build a culture of entrepreneurship in your business. Train and develop your leaders to run the company as if it were their own.


Protect the house. Regularly conduct vulnerability assessments on your business to manage risk effectively.


Move from CEO to chairperson. Work on your business, not just in it, to become a more strategic owner.


This conversation with John St Pierre is packed with hard-won wisdom and practical advice for any entrepreneur looking to build something that lasts. Listen to the full episode to learn how to combine patient ambition with smart strategy to achieve your own version of a $100M journey. Subscribe and share this episode with a fellow entrepreneur who needs to hear it.


To learn more from John St Pierre, visit his website at 100MJourney.com. You can order his book, The $100M Journey, and receive a free gift from the author. John is a trusted investor, speaker, and mentor, and you can connect with him on LinkedIn to continue the conversation.


Quotes


"In my biggest moment of failure, when that happened to me, and I look back at 15 years, and the people I love and the business I loved and losing it all. The one thing that really helped me was perspective."


"I wanted to grow so fast that I was chasing shiny objects. I didn’t just focus on our core business. Our core business was working really, really good. But then I was like chasing other verticals and other businesses along the way that were creating a lot of need for cash."


"Equity in a business is where you create wealth. And so principle number one is protect and grow your equity at all costs."


"I talk a lot today about just having patient ambition. Know exactly what you wanna do over the next decade and have a really good plan to go do that, but be patient."


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