June 8, 2025

How Tech Rescue Is Changing the Game for Seniors, Families, and Small Biz Tech Support.

How Tech Rescue Is Changing the Game for Seniors, Families, and Small Biz Tech Support.
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How Tech Rescue Is Changing the Game for Seniors, Families, and Small Biz Tech Support.

What if tech support actually answered the phone—and with empathy?

In this episode of Adrienne Barker Speaks: No Prep Needed , meet Andrew Bolton , CEO of Tech Rescue , a 24/7 real-human tech support company on a mission to connect and empower seniors, small business owners, and families navigating today’s ever-evolving digital world.

From his background in Wall Street and venture capital to co-building Tech Rescue with his powerhouse mom, Andrew shares:

  • The real reason your grandma is gaming on the Switch 🎮
  • How Tech Rescue goes beyond support to fight scams, protect privacy, and even assist with telehealth appointments
  • Why empathy, delegation, and data are the building blocks of his company culture
  • The $50-a-month service that’s giving overwhelmed family members their lives back
  • What his mom taught him about budgeting (hint: he’s the CEO and still on an allowance)

This episode isn’t just a business story—it’s a heart-led conversation about innovation, compassion, and meeting people where they are. Tech Rescue is more than tech support—it’s a lifeline.

📍 Learn more: https://techrescue.io

WEBVTT

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is because for the past three months, we just

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wrote a paper on senior citizenship in 2025 and

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we're not getting the usual types of calls. Yes,

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we do get the emails and the Facebook stuff,

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but what we do get is video games, dating, podcasting.

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What we've found is around 15 to 20 % of our

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call volume is just basically what we would consider

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advanced technological help. People like yourself

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that have podcasts, that have these YouTube channels.

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And this is not your, this is not the grandma

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and grandpa of what we remember. That's so funny.

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Let me welcome everyone. Cause they're like,

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wait, what? Wait, did I miss half the show? You

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missed half the show. Where have you been? No.

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Hello everyone. Okay. So I'm going to introduce

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you to Andrew Bolton. And as usual, I have no

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clue who he is, but he's brave. He's brilliant.

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And I think he's got a little hair, so I don't

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think I could say bald, but can I? A little,

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oh, he's got a little hair. Anyway. I'm getting

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there. Andrew, I love it. I want to go back to

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what you were just saying, because I want to

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understand that. But Andrew has a really cool

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company called Tech Rescue, so I put the website

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there. You got to go check it out. It's really

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cool. So Andrew, first of all, where are you

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located? So I split my time between South America

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and the United States. Oh, I love that. Wow.

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Okay. I'm just outside of, I'm just outside of

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New York City. Wow. Okay. Very nice. Connecticut

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area? No, New Jersey. Um, just outside Manhattan.

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Okay. Got it. Got it. I'm a Connecticut girl

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at heart in Daytona Beach right now. Love it.

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Okay. So tell us about you and then tech rescue.

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And then what you were just saying, cause I found

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that fascinating. So tech rescue is a 24 hour

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customer support hotline. We handle everything

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from Bluetooth connectivity to router problems

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printers scanners things like that We are 24

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hours seven day a week humans on the phone. So

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with your insurance agents your banking whatever

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it might be You get tired of getting the bots

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and the mazes and press one for English two for

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Spanish We don't do that when you call us eight

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five five two five zero eight five eight six

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You get a real person on the phone 24 seven seven

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days a week. You get a real person on the phone

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that can help you with your problems because

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after all when you're calling you want help you

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don't want to go through a library you don't

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want to read anything you don't want to chat

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you want somebody to take care of it for you

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that's what we do that's I want to say I want

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to pay for it I don't want to ask someone I don't

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I'm not going to be like hey can I pick your

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brain how do I do that don't do that people it's

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not just pay for it because it's not nice to

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do that no picking of brains so that's what I

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think So for $50 a month or $400 for the year,

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you get 24 -hour access, 24 -7, seven days a

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week. And really what you're signing up for or

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your loved one is that peace of mind you have

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that you're no longer the tech support for mom.

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You're not dropping whatever you're doing. You're

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not going over to help her upload photos to Facebook

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because for us and our family, my grandmother

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was into genealogy. She loved it. And when Facebook

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came about, she really went into it because now

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she could contact family members that she had,

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you know, from the Library of Congress and the

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local and local mortuary. And she was able to

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find all of our families lineage through Facebook,

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whether it was in Canada, Scotland, England,

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and Ireland. She found it because we were all

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connected. And what we've noticed in our company

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over the past two and a half years of inception

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is that At the end of the day, we as a people

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just want to connect with each other. That's

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all we want to do. And what we've seen as a society

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is that I can know everything about you by going

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on your Facebook. I can know the name of your

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cat, where you go shopping, what you do on weekends.

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I can know everything there is to know about

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you, but I don't know who you are. We've done

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that. We can see it within our personal relationships

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that we know these people, but do we really know

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them? We have common interests, but we don't

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share any of those interests together, which

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to our comment, what we were talking about now

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in our business for the past three and a half,

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four months, we're seeing questions come to us

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about. uh skins in video games fortnight level

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codes um matting walkthroughs oh yeah 18 of last

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christmas's purchasing power was done by senior

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citizens and what they're doing is they're buying

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video games and they're subscribing to online

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video uh online entertainment such as world of

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warcraft star wars um the old republic fortnight

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and what they're doing is They're getting involved

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with their grandkids. So their grandkids are

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big video game players with Nintendo switch and

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PlayStation handhelds and what they're doing

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is they're buying the video games themselves

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and they're engaging with their grandchildren

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and their nieces and nephews online So PlayStation

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4 PlayStation 5 Xbox comes in around somewhere

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between four hundred and six hundred dollars

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You can get a 65 inch plasma screen TV at Walmart

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for under four hundred dollars some games here

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and there and some online subscription You're

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talking somewhere in the neighborhood of an entire

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setup for less than a thousand dollars a month

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the average a the average Social Security check

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that comes in is somewhere between 26 to $2 ,900.

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So for less than almost half of that, you have

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the ability now to connect with your grandchildren

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from the other side of the planet or just down

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the street when they come home from school, because

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what are they doing? They're not running around

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in the backyard. They're going on to play video

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games. So what do grandparents do or uncles and

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nephews? And they're going on and playing video

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games with them. So what we're seeing in our

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business is this. evolution of connection as

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a society. And we're getting these questions.

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Now, we've also done a study on the divorce rates

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in terms of senior citizens and elderly care

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that are now re -engaging in a dating market.

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We are getting questions on hashtags, emojis.

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We've gotten some interesting questions about

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risk A conversations. And that makes sense. Should

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I go on this web called the dark web? Wait, do

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you mind? I want to present. I never do this,

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but I actually want to right now because I think,

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okay, I don't even know what this looks like

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right now. Do you? All right. So we've got, so

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I'm sorry. So I want, I just want to do this.

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I can't help it. I want to look at this because

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this is so cool. Let's just take a second. Walk

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me through your site, tech rescue. So here we

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have our intro video, basically trying to explain

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what it is, who we are and what we do. Long story

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short, as I mentioned, we're 24 hour tech support.

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We offer backend protection. So your name, your

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telephone number, your email address is protected.

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We have a backend development team that, God

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forbid, you know, something was flagged on the

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dark web. We get a notification about it and

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we'll let you know. And then it's... And then

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we inform you to you now need to take care of

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this. You know, credit card information is one

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of the top things that are stolen from seniors,

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65 and older. Over eight billion dollars was

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stolen over the past two years in 2022, 2023

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and 2024 with seniors. Because it has gotten

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so advanced, the scams that even even the federal

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government is having trouble trying to identify

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them. So with the power of AI. We all love it.

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It's a useful tool. It's made chat bots much

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easier. It's created whole new genres on YouTube

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for animations and storytelling. It's a very

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powerful tool. But in the hands of wrong people,

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all the information that people put online, such

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as your videos, your pictures and things like

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that, all of that information is public. So somebody

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has to do is download your Videos that you have

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on let's say Facebook or Instagram save them

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to a folder drive upload those to let's say sauna

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or One of the other AI programs and they can

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create a script to call your loved ones So you're

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a grandparent you have a you have a granddaughter

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grandson in college. It's 1130 on a Friday You

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get a phone call grandma grandpa. It's Steven.

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It's Tyler. I'm in trouble Well, what's the first

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thing you're gonna do? Bail him out that happened

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to my sister -in -law hurt. Yep. That's exactly

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what happened and they didn't even know about

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it He woke up during he happened to ended up

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having heart surgery when he woke up He looked

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and he's like, oh, I thought you were like, how

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are you? I was so scared I and that's when they

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found out and that was like a while later So

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I love this by the way, not just seniors, but

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like my husband has a traumatic brain injury

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so kind, you know, so he's Like he is every day.

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It's like, how do I do my phone? How do I do

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this? And it really it's annoying because it's

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like we don't none of us know how to really teach

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him Correctly in a way where we're having him

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write it down or you know what I mean? Like he's

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listening. He's getting it at that moment But

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then he's not so I could see it for anyone that

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has any you know TB eyes. Oh Like this right

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now. He's interrupting me even though I told

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them 25 times that I'm in a podcast. Yes, I am

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see It happens to everybody. My grandmother,

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my father were the reasons why we created tech

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rescue. He asked how to forward an email. And

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I looked at him and I said, how do you not know

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how to forward an email? And sure enough, he

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doesn't. See, what people don't understand is

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this piece of device right here, this little

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thing right here is more powerful than all the

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computers at NASA sent Neil Armstrong to the

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moon. This thing right here is more powerful

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than the computers that sent us to the lunar

00:10:02.570 --> 00:10:06.769
landing. Technology advances on an average of

00:10:06.769 --> 00:10:09.809
about five to seven years every year in terms

00:10:09.809 --> 00:10:13.009
of let's consider it technology dog years, if

00:10:13.009 --> 00:10:16.929
you will. So from those who have seen technology

00:10:16.929 --> 00:10:20.549
from the size of the Chrysler building to tools

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more powerful than rocket propellants in the

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palm of your hand, you know, these past 80 years,

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you know, 70 -something years has been extremely

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difficult for a lot, and it's evolving ever faster.

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So people are getting left behind. So what do

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you do? Well, there's nothing out there. We looked,

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I love it. Is that what happened? Okay. So tell

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me, give me so when, cause that's, that's a true

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entrepreneur. So guys, when you're listening,

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Andrew Bolton is a true entrepreneur. Cause people

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say, you know, there's business man, business

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owner, entrepreneur. He saw a problem and then

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he found the solution and that's what I look

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at. So serendipity works in many different ways.

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So as I said, I'm from Jersey. So After I come

00:11:07.360 --> 00:11:09.419
back into the kitchen I'm sitting down with Mosh

00:11:09.419 --> 00:11:12.279
and We're having our coffee and she looked at

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me and she goes you tell me that there's nothing

00:11:13.840 --> 00:11:16.059
there And I said no, there's nothing there. So

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we pull out the phones we start looking and we

00:11:18.440 --> 00:11:21.080
both said there's nothing here There's no there's

00:11:21.080 --> 00:11:22.980
no number that you can call. There's no nothing.

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That's just video libraries call it next business

00:11:26.539 --> 00:11:32.480
hours contact robots, AI chatbots. There's nobody.

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One other thing. I'm sorry. Wait, can I just

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say this? So when my daughter called Apple, because

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she had questions, so she went onto the web,

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found the number for Apple, called, and I was

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listening to conversation and all of a sudden

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the person's like, oh, I need you to go to the

00:11:47.139 --> 00:11:49.580
store and get me some gift cards so you can pay.

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And I was like a lot of this. So I talked to

00:11:53.580 --> 00:11:56.120
obviously a scam hung up and I was like, honey,

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where were you? They're creating like fake websites.

00:11:59.820 --> 00:12:02.960
So you think you're even calling Apple tech support

00:12:02.960 --> 00:12:05.539
and you're actually not, they're gonna try to

00:12:05.539 --> 00:12:08.679
scam you. So that's crazy. So really having trust

00:12:08.679 --> 00:12:12.259
and faith, $50 is such a fair price. How do your

00:12:12.259 --> 00:12:14.139
people know everything? What if I called, I said,

00:12:14.379 --> 00:12:19.129
I have the galaxy. oh zero two and I need to

00:12:19.129 --> 00:12:23.370
know how to post a photo and you know, and how

00:12:23.370 --> 00:12:26.789
do I get on Facebook marketplace? So one of the

00:12:26.789 --> 00:12:29.409
things that my job is every day is answering

00:12:29.409 --> 00:12:32.629
the new standard operating procedures. So I pull

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calls from all of our call center in the Carolinas.

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So I'm pulling every one of, I'm pulling the

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samples every day, listening to them, writing

00:12:41.399 --> 00:12:43.259
the standard operating procedures on the calls

00:12:43.259 --> 00:12:44.879
that we hear. And if there's something I don't

00:12:44.879 --> 00:12:48.340
know, I outreach and I call different companies

00:12:48.340 --> 00:12:52.700
and we get access to the procedures on how to

00:12:52.700 --> 00:12:57.940
do things. We've hired tech analysts and tech

00:12:57.940 --> 00:13:00.860
support before, people that have written code

00:13:00.860 --> 00:13:05.649
for Apple, for Microsoft. I have no problem,

00:13:06.090 --> 00:13:08.289
none whatsoever, being able to answer problems

00:13:08.289 --> 00:13:13.470
that people call in for. The thing I would say

00:13:13.470 --> 00:13:15.929
that is extremely important to the company and

00:13:15.929 --> 00:13:18.970
the core pillars is empathy. My grandmother just

00:13:18.970 --> 00:13:24.490
loved being connected with everybody. And when

00:13:24.490 --> 00:13:27.509
you call us, in the second page of our standard

00:13:27.509 --> 00:13:30.809
operating procedure is in big red letters, Every

00:13:30.809 --> 00:13:33.269
call is somebody's most important person. It's

00:13:33.269 --> 00:13:36.669
in big red letters because that's somebody's

00:13:36.669 --> 00:13:38.409
husband, that's somebody's wife, that's somebody's

00:13:38.409 --> 00:13:40.529
mother, their father, their aunt, their uncle.

00:13:40.629 --> 00:13:42.870
That's somebody's most important person. That's

00:13:42.870 --> 00:13:46.669
why they subscribe to us. So every call is important.

00:13:47.210 --> 00:13:49.830
And when we don't know something, I have personally

00:13:49.830 --> 00:13:52.389
made those phone calls and walked the person

00:13:52.389 --> 00:13:54.470
through it because I had to go find out how to

00:13:54.470 --> 00:13:58.720
do it. So. As an owner, as the CEO of the company,

00:13:59.159 --> 00:14:02.000
I am responsible. The buck stops with me. So

00:14:02.000 --> 00:14:04.360
if we don't know something, it's my job to figure

00:14:04.360 --> 00:14:07.940
it out. So is that your grandma holding a doggy

00:14:07.940 --> 00:14:11.259
dog, Dogster? Yes. She's so beautiful. What a

00:14:11.259 --> 00:14:12.899
beautiful woman. And then the other picture,

00:14:12.980 --> 00:14:16.759
is that your grandfather? No, that's my uncle.

00:14:16.919 --> 00:14:19.019
That's one of my uncles who had trouble with

00:14:19.019 --> 00:14:21.159
technology. All right. So I have a couple of

00:14:21.159 --> 00:14:22.559
questions. So what would happen if we picked

00:14:22.559 --> 00:14:24.960
up the phone and we called right now? Do they

00:14:24.960 --> 00:14:28.080
want to know my membership number or? If you're

00:14:28.080 --> 00:14:29.919
a member, they'd say, thank you for calling Tech

00:14:29.919 --> 00:14:31.399
Rescue. Are you a member? And they would look

00:14:31.399 --> 00:14:33.759
up your name, your telephone number, if you have

00:14:33.759 --> 00:14:39.220
one. And if you are a member, your information

00:14:39.220 --> 00:14:41.679
will automatically pull up because we use HubSpot.

00:14:41.919 --> 00:14:44.279
So our call center has that integrated with the

00:14:44.279 --> 00:14:46.600
system. So when you call, it'll automatically

00:14:46.600 --> 00:14:50.059
come up and say, yes, Mr. Anderson, yes, Mrs.

00:14:50.159 --> 00:14:52.120
Smith, thank you so much for calling Tech Rescue.

00:14:52.220 --> 00:14:54.289
How may I help you today? Because at the end

00:14:54.289 --> 00:14:57.450
of the day when you when you're calling like

00:14:57.450 --> 00:14:59.230
let's say your insurance company or your bank

00:14:59.230 --> 00:15:01.470
You got a problem. I want to speak to somebody.

00:15:01.509 --> 00:15:03.309
I don't want to wait on the phone for 20 minutes

00:15:03.309 --> 00:15:05.090
I want to keep pressing buttons. I want to pick

00:15:05.090 --> 00:15:07.210
up the phone. I want to talk to somebody I need

00:15:07.210 --> 00:15:10.090
this fixed. We've gotten into a generation of

00:15:10.090 --> 00:15:13.090
being instant gratified I get that I am the same

00:15:13.090 --> 00:15:17.350
way too. But what really irks me is that we spend

00:15:17.350 --> 00:15:20.419
all this money Right? Let's say your health insurance,

00:15:20.419 --> 00:15:25.659
right? You're spending $600, $500 a month on

00:15:25.659 --> 00:15:29.059
your overhead. And then you still have maybe

00:15:29.059 --> 00:15:32.639
a $9 ,000 to $7 ,000 deductible. And when I call,

00:15:32.980 --> 00:15:35.659
I'm spending maybe $20 ,000 a year. I expect

00:15:35.659 --> 00:15:39.659
my phone call to be answered. Not to wait 45

00:15:39.659 --> 00:15:42.779
minutes to get somebody on the phone. Or to call

00:15:42.779 --> 00:15:44.899
back at next business day same with the bank

00:15:44.899 --> 00:15:47.240
and same with same with any car lease or anything

00:15:47.240 --> 00:15:49.580
If I'm paying you this kind of money five hundred

00:15:49.580 --> 00:15:52.639
to a thousand dollars a month I call I expect

00:15:52.639 --> 00:15:55.360
an answer and I expect it not to be treated like

00:15:55.360 --> 00:16:00.139
I'm bothering you to be called That's what I've

00:16:00.139 --> 00:16:02.080
gotten on the phone with many of the many of

00:16:02.080 --> 00:16:05.340
our suppliers and In my personal life you call

00:16:05.340 --> 00:16:07.559
a place on the phone and it's like why are you

00:16:07.559 --> 00:16:10.899
calling? Like why are you calling me? Just hand

00:16:10.899 --> 00:16:13.779
me your money and don't bother me. That's funny.

00:16:14.639 --> 00:16:16.679
Growing up in a family business, my parents always

00:16:16.679 --> 00:16:18.980
said I'm a live person answering the phone. All

00:16:18.980 --> 00:16:21.159
right, so I want to go through. I'm curious really

00:16:21.159 --> 00:16:23.320
about like your marketing of this product, because

00:16:23.320 --> 00:16:25.679
I can see on the website, it definitely looks

00:16:25.679 --> 00:16:28.840
like you're marketing it to our seniors, which

00:16:28.840 --> 00:16:31.759
I absolutely love. And I loved I saw, you know,

00:16:31.919 --> 00:16:33.860
you're right. Like if you're a doctor or an attorney,

00:16:33.860 --> 00:16:36.440
you have some of these jobs where your time is

00:16:36.440 --> 00:16:38.820
so limited. And now all of a sudden you want

00:16:38.820 --> 00:16:41.740
to help. your family member, but you don't really

00:16:41.740 --> 00:16:43.360
have the time. Or maybe you don't even have the

00:16:43.360 --> 00:16:45.700
knowledge either. You're not 100 % sure. Not

00:16:45.700 --> 00:16:47.960
everyone knows how to teach something. So you

00:16:47.960 --> 00:16:49.720
can know how to do it, right? But that doesn't

00:16:49.720 --> 00:16:52.500
mean that I'm going to relay it correctly. So

00:16:52.500 --> 00:16:54.240
like half the things my husband asked to do,

00:16:54.279 --> 00:16:56.100
I don't have the patience. So my daughter will

00:16:56.100 --> 00:16:59.700
do it until her patience is gone. So something

00:16:59.700 --> 00:17:01.659
like this to me really makes sense. How are you

00:17:01.659 --> 00:17:05.730
marketing it to the seniors? So my sales team

00:17:05.730 --> 00:17:08.269
is in California. They're doing their outreach

00:17:08.269 --> 00:17:10.710
to assisted living facilities and retirement

00:17:10.710 --> 00:17:14.130
communities as well as the independent livings

00:17:14.130 --> 00:17:16.369
like the villages and things like that and my

00:17:16.369 --> 00:17:19.430
marketing team is out of Wisconsin and they're

00:17:19.430 --> 00:17:24.230
doing our YouTube channels our Our social media

00:17:24.230 --> 00:17:27.309
pages One of the best piece of advice I got from

00:17:27.309 --> 00:17:30.930
Harvard was the best companies are delegated

00:17:31.440 --> 00:17:34.420
And I delegate all work to those who not only

00:17:34.420 --> 00:17:36.819
one enjoy what they're doing, but they're also

00:17:36.819 --> 00:17:39.099
good at what they're doing. And those two combinations

00:17:39.099 --> 00:17:41.859
make for me not having to micromanage anybody.

00:17:42.679 --> 00:17:44.539
I love that. And you're empowering them. I just

00:17:44.539 --> 00:17:46.619
wrote an article about delegation and the importance

00:17:46.619 --> 00:17:49.740
of it if you want to grow other people. Now,

00:17:49.980 --> 00:17:52.200
just FYI, in case you didn't know this, you probably

00:17:52.200 --> 00:17:55.700
do, but the Assisted Living and the associations,

00:17:55.779 --> 00:17:58.140
they do have the organization. So I would go

00:17:58.140 --> 00:18:00.380
right to the top, like the Florida Assisted Living

00:18:00.380 --> 00:18:03.000
Association, and then go down. And I know that

00:18:03.000 --> 00:18:04.880
because I used to do work in the promotional

00:18:04.880 --> 00:18:07.099
products, merch business, and that's how I would

00:18:07.099 --> 00:18:09.680
get into the door is I would start from the top

00:18:09.680 --> 00:18:11.279
and go down. So I don't know if your team knows

00:18:11.279 --> 00:18:14.079
that. But that's the best way to do it. I'll

00:18:14.079 --> 00:18:16.220
pass it along. Yeah. And to reach out. I think

00:18:16.220 --> 00:18:17.859
that's great. All right. But what about other

00:18:17.859 --> 00:18:20.680
markets, too? I totally understand. Is there,

00:18:20.779 --> 00:18:23.160
like, I just want a Microsoft, I just want a

00:18:23.160 --> 00:18:26.019
Dell. What happens in that case? So with small

00:18:26.019 --> 00:18:28.720
businesses, we have delis, pizzerias, laundromats,

00:18:29.160 --> 00:18:32.039
taco trucks. You name it, we have it. We've gotten

00:18:32.039 --> 00:18:36.960
calls from small bodegas that have the card panel

00:18:36.960 --> 00:18:41.710
systems that go down. All of these new ventures

00:18:41.710 --> 00:18:43.589
in terms of credit card payment systems, there's

00:18:43.589 --> 00:18:45.369
always a new one coming out every six months.

00:18:45.390 --> 00:18:48.009
So we're constantly trying to keep up with who's

00:18:48.009 --> 00:18:50.710
coming out with what new system, because there's

00:18:50.710 --> 00:18:53.529
Chime, there's Apple, there's Acorns, there's

00:18:53.529 --> 00:18:56.009
Everypay. There's just so many different ways

00:18:56.009 --> 00:18:58.410
to pay these all new machines. So we're constantly

00:18:58.410 --> 00:19:03.250
getting calls about that. The new ones we're

00:19:03.250 --> 00:19:07.089
getting are just companies are nervous about

00:19:07.089 --> 00:19:11.180
the economy and we were originally going to be

00:19:11.180 --> 00:19:13.019
expanding the summer into the European markets.

00:19:13.539 --> 00:19:15.799
But with everything the way it is in the market,

00:19:16.539 --> 00:19:22.059
we just we couldn't really look to a stable projection

00:19:22.059 --> 00:19:27.299
for these next two quarters. And for us right

00:19:27.299 --> 00:19:28.880
now, the United States is where we're just going

00:19:28.880 --> 00:19:31.019
to be circling the wagons, I think, for the rest

00:19:31.019 --> 00:19:33.119
of the year. And then we can see what happens

00:19:33.119 --> 00:19:35.220
towards the end of next at the end of the fourth

00:19:35.220 --> 00:19:40.250
quarter. I just absolutely think that this whole

00:19:40.250 --> 00:19:42.569
idea is so fantastic. I'm so excited that you're

00:19:42.569 --> 00:19:44.470
a guest because I could see the need for it.

00:19:44.490 --> 00:19:46.630
And I will tell you, not to brag, but my parents,

00:19:47.089 --> 00:19:51.130
my dad was on social media, on social, he owned

00:19:51.130 --> 00:19:54.910
an art gallery. So he loved going on. So he actually

00:19:54.910 --> 00:19:59.930
was on X, LinkedIn. Facebook, he loved it all.

00:20:00.029 --> 00:20:01.609
So when a lot of people say, well, I'm too old,

00:20:01.730 --> 00:20:05.269
I'm like, my dad was 89 and still he passed away

00:20:05.269 --> 00:20:08.190
at 90. Both my parents, they were still on as

00:20:08.190 --> 00:20:09.630
a matter of fact, I still have all their messages.

00:20:09.710 --> 00:20:11.650
My mom, every time she wrote me on Facebook,

00:20:11.789 --> 00:20:16.299
I would be like, who's your Cousin's first name.

00:20:16.480 --> 00:20:18.460
What's her first name? Because I couldn't believe

00:20:18.460 --> 00:20:20.740
it. I still had a hard time one day by Bob Colby.

00:20:20.819 --> 00:20:22.680
She's like, why are you quizzing me all the time?

00:20:22.980 --> 00:20:26.440
It's truly me. And I'm like, I don't know, Bob.

00:20:26.500 --> 00:20:28.319
I'm just surprised, right? A lot of people are

00:20:28.319 --> 00:20:31.039
surprised. But give our seniors a chance to let

00:20:31.039 --> 00:20:32.940
them show that they want to be on it. They just

00:20:32.940 --> 00:20:35.799
need to have their answers, their questions answered.

00:20:35.880 --> 00:20:38.279
I just love it. Well, one of the other things

00:20:38.279 --> 00:20:42.680
that we have found is that because things like

00:20:42.680 --> 00:20:49.000
social media, like They're not really businesses.

00:20:49.500 --> 00:20:54.099
They're marketing platforms. And what we've noticed,

00:20:54.220 --> 00:20:56.420
and my father actually was the first one to bring

00:20:56.420 --> 00:20:59.859
us to our attention, is they're constantly moving

00:20:59.859 --> 00:21:02.980
their settings systems around from where we originally

00:21:02.980 --> 00:21:05.099
knew that their settings were. They've constantly

00:21:05.099 --> 00:21:08.380
moved it around because the data that they collect

00:21:08.380 --> 00:21:12.559
on you, When you deselect all those settings,

00:21:12.680 --> 00:21:15.000
all those trackers, where you go, what you're

00:21:15.000 --> 00:21:17.460
interested in, who your friends are, who you

00:21:17.460 --> 00:21:20.960
send messages to the most, what those messages

00:21:20.960 --> 00:21:25.220
are usually about, these are tracked. And if

00:21:25.220 --> 00:21:27.420
you ever wonder how you go on your social media

00:21:27.420 --> 00:21:30.000
and you have the most perfectly tailored, you

00:21:30.000 --> 00:21:34.460
know, marketing for golf, for a car, for a vacation,

00:21:34.759 --> 00:21:36.740
for whatever it might be, it's because you're

00:21:36.740 --> 00:21:39.690
being tracked. you're being tracked all the time.

00:21:40.230 --> 00:21:42.609
And what they don't want you to do is play with

00:21:42.609 --> 00:21:46.769
the settings. So my father, you know, his phone

00:21:46.769 --> 00:21:48.869
buzzing all the time, he wanted the settings

00:21:48.869 --> 00:21:51.869
turned off. And it took me a good 15 or so minutes

00:21:51.869 --> 00:21:54.390
to find out where they put it, where they've

00:21:54.390 --> 00:21:56.329
put some of the different settings, and they

00:21:56.329 --> 00:22:00.329
do that on purpose. So it's not, it's not a lack

00:22:00.329 --> 00:22:03.960
of knowledge on our seniors part. And people

00:22:03.960 --> 00:22:05.660
in the small business community. It's the fact

00:22:05.660 --> 00:22:07.480
that we're playing a game with companies that

00:22:07.480 --> 00:22:13.519
are purposely trying to keep an eye on you. That's

00:22:13.519 --> 00:22:17.559
the game we're really playing. No idea at all.

00:22:17.819 --> 00:22:20.819
So what were you doing before this? I was on

00:22:20.819 --> 00:22:23.619
Wall Street. I specialized in derivatives, specializing

00:22:23.619 --> 00:22:25.640
in finance and technology. And then I went into

00:22:25.640 --> 00:22:28.960
venture capital where we launched two other companies.

00:22:29.660 --> 00:22:35.690
And this is my third launch. Wow, I absolutely

00:22:35.690 --> 00:22:38.029
all right. So what if like I'm curious. So I

00:22:38.029 --> 00:22:41.869
love chatter social that I oh so chatter is a

00:22:41.869 --> 00:22:46.490
new audio video platform Amazing where people

00:22:46.490 --> 00:22:50.069
go on it. It would you have like what is if I

00:22:50.069 --> 00:22:52.490
called I said I have Chad or I have Clubhouse

00:22:52.490 --> 00:22:56.750
or any of those fan play base I think it is any

00:22:56.750 --> 00:22:59.690
of those blue sky. Do you know all of them to

00:22:59.690 --> 00:23:04.619
you go in and get the If you are a member, we'll

00:23:04.619 --> 00:23:08.680
pull up your information and we have a database

00:23:08.680 --> 00:23:11.440
of the things you've called about. So if we've

00:23:11.440 --> 00:23:14.000
seen that this is a problem for you, like a constant

00:23:14.000 --> 00:23:17.720
thing, we can put a few of those cases together

00:23:17.720 --> 00:23:22.349
and we've actually... written out to Virgin Mobile.

00:23:22.410 --> 00:23:25.210
We have written to AT &T. We have written to

00:23:25.210 --> 00:23:27.609
Verizon saying, you know, we're putting a collection

00:23:27.609 --> 00:23:30.089
of let's say 50 of our customers are facing this

00:23:30.089 --> 00:23:32.509
particular problem. There's a bug that you need

00:23:32.509 --> 00:23:34.549
to fix. There's an issue that you need to fix.

00:23:34.829 --> 00:23:38.230
So we've put that data together. So if you're

00:23:38.230 --> 00:23:40.049
not a member, we'd ask you if you want to sign

00:23:40.049 --> 00:23:41.849
up. And once you did, we'd walk you through the

00:23:41.849 --> 00:23:44.329
process. We'd send you an email with a third

00:23:44.329 --> 00:23:47.190
party encrypted link. We would now connect and

00:23:47.190 --> 00:23:49.720
we would be able to take over the device. wherever

00:23:49.720 --> 00:23:52.299
you are in the world from anywhere in the world

00:23:52.299 --> 00:23:54.839
and fix the problem right down there. And when

00:23:54.839 --> 00:23:56.799
we're done, we'll disconnect from that connection

00:23:56.799 --> 00:24:00.000
and we cannot get access to that device ever

00:24:00.000 --> 00:24:02.240
again. We have to start the process all over.

00:24:02.579 --> 00:24:05.400
So there's no way for us to take the data. Now,

00:24:05.539 --> 00:24:07.359
the beautiful thing about our company is that

00:24:07.359 --> 00:24:09.980
we also use a HIPAA compliant call center in

00:24:09.980 --> 00:24:14.779
the Carolinas. So we are in the telehealth sector.

00:24:15.180 --> 00:24:18.640
We are helping seniors put that information on

00:24:18.640 --> 00:24:21.700
their medical information online for their primary

00:24:21.700 --> 00:24:24.019
cares, as well as specialty groups, because a

00:24:24.019 --> 00:24:28.140
lot of Aetna's and Blue Cross Blue Shield, as

00:24:28.140 --> 00:24:33.589
well as Humana are doing away with a lot of the

00:24:33.589 --> 00:24:35.750
in -person stuff. They're pushing a lot of the

00:24:35.750 --> 00:24:40.609
telehealth information so We are on that front

00:24:40.609 --> 00:24:43.349
line with our with our customers helping them

00:24:43.349 --> 00:24:47.470
get involved with Those particular aspects of

00:24:47.470 --> 00:24:51.250
the day -to -day routines of telehealth for example

00:24:51.250 --> 00:24:55.250
43 .3 percent of seniors ages 65 or older are

00:24:55.250 --> 00:25:01.160
in telemedicine since 2021 and Almost 14 % of

00:25:01.160 --> 00:25:04.299
our 80 something million seniors do not have

00:25:04.299 --> 00:25:07.740
access whatsoever to any home care Which is visiting

00:25:07.740 --> 00:25:11.319
visiting sisters of st. Mary meals on wheels

00:25:13.279 --> 00:25:16.279
traveling nurses, 14 % of our population doesn't

00:25:16.279 --> 00:25:19.880
have that ability. So with tech rescue, if we

00:25:19.880 --> 00:25:22.619
can help you get onto your primary care, if we

00:25:22.619 --> 00:25:25.819
can help you get onto, let's say your insurance's

00:25:25.819 --> 00:25:29.400
website, we can then help you set up an appointment.

00:25:29.720 --> 00:25:32.740
We can then help you set up a car ride to go

00:25:32.740 --> 00:25:35.119
visit your doctor. There's a lot of things with

00:25:35.119 --> 00:25:38.380
technology that we can do that. If you're not

00:25:38.380 --> 00:25:42.099
comfortable with it, which 73 % of seniors to

00:25:42.099 --> 00:25:44.880
this day are not comfortable with technology

00:25:44.880 --> 00:25:48.319
today, they're not. So to download an app for

00:25:48.319 --> 00:25:50.720
an Uber, to put the Uber address, to set up the

00:25:50.720 --> 00:25:52.900
payment system to your credit card or banking

00:25:52.900 --> 00:25:55.900
account, that all of these things that we take

00:25:55.900 --> 00:25:59.339
for granted are milestone challenges for those

00:25:59.339 --> 00:26:01.279
who may not have experience with it. And that's

00:26:01.279 --> 00:26:04.400
why we're here. Incredible. What about those

00:26:04.400 --> 00:26:07.380
that are efficient and paired? So vision impaired,

00:26:07.700 --> 00:26:09.960
we have a standard operating procedure for that,

00:26:10.740 --> 00:26:15.579
where we have a specialist trained that do, from

00:26:15.579 --> 00:26:17.660
the telehealth market side of our call center,

00:26:18.079 --> 00:26:19.779
they're the ones that take over that specialty.

00:26:20.019 --> 00:26:25.019
So there's a whole situation that goes into all

00:26:25.019 --> 00:26:28.529
that. I'm so impressed Andrew. I feel like it

00:26:28.529 --> 00:26:30.569
is I want to go back to your website actually

00:26:30.569 --> 00:26:33.029
so Excuse me I want to I want to look at it again

00:26:33.029 --> 00:26:35.430
because it's you have the cake Tell me about

00:26:35.430 --> 00:26:38.230
the case studies that just to help someone understand

00:26:38.230 --> 00:26:41.009
So the case studies are for the universities

00:26:41.009 --> 00:26:43.210
hospitals and some of the organizations that

00:26:43.210 --> 00:26:46.970
are using some of our data So we supply some

00:26:46.970 --> 00:26:49.849
on publicly on our LinkedIn page. We produce

00:26:49.849 --> 00:26:52.910
case articles and things like that for anybody

00:26:52.910 --> 00:26:55.049
in the scientific community to actually take

00:26:55.049 --> 00:26:57.670
some of that information. What people need to

00:26:57.670 --> 00:27:02.230
understand is when companies also collect data,

00:27:02.289 --> 00:27:04.630
we're not also collecting data to sell you something,

00:27:04.890 --> 00:27:09.259
but at least on our side, my mother who's Dr.

00:27:09.420 --> 00:27:11.920
Virginia Bolton, who is the CFO, is also a proponent

00:27:11.920 --> 00:27:14.779
of women's health studies. And her philosophy

00:27:14.779 --> 00:27:17.380
is this. If information is out there and is public,

00:27:17.960 --> 00:27:20.859
there's somebody out there that can do good work

00:27:20.859 --> 00:27:24.019
with data. Because without data, without information,

00:27:24.220 --> 00:27:29.099
we're just guessing. So if we as companies are

00:27:29.099 --> 00:27:31.299
willing to share certain types of information,

00:27:32.400 --> 00:27:37.720
then young writers, young analysts, young doctors,

00:27:37.960 --> 00:27:40.740
young scientists, people who can use that data

00:27:40.740 --> 00:27:42.799
to answer some of the questions that we haven't

00:27:42.799 --> 00:27:46.220
asked yet can be asked. And that's how we grow.

00:27:46.579 --> 00:27:49.940
That's how we keep moving forward. But we have

00:27:49.940 --> 00:27:51.940
to be able to be willing to send some of that

00:27:51.940 --> 00:27:54.200
data to the real world, which we try to do as

00:27:54.200 --> 00:27:57.579
best as we can. I don't even know what to say.

00:27:57.579 --> 00:27:59.579
I'm so impressed by what you've offered. This

00:27:59.579 --> 00:28:03.599
is really a solution to a serious problem for,

00:28:03.900 --> 00:28:06.000
and not just, it's for twofold, not just for

00:28:06.000 --> 00:28:08.500
the senior, but also for the family member that

00:28:08.500 --> 00:28:10.460
may be short in time, or again, just doesn't

00:28:10.460 --> 00:28:13.500
know how to explain things in a way, or maybe

00:28:13.500 --> 00:28:15.279
just doesn't have the answer. Instead of going

00:28:15.279 --> 00:28:17.859
to chat GBT and trying to figure it out. Wow.

00:28:17.859 --> 00:28:20.799
So really for someone like myself who, you know,

00:28:20.799 --> 00:28:23.279
I fool everyone. They think I'm so savvy and

00:28:23.279 --> 00:28:25.460
I'm not, but you know, I don't tell them that.

00:28:25.420 --> 00:28:27.460
Well, you can be, you just have a secret weapon

00:28:27.460 --> 00:28:30.019
now. I love it. And the price is really fair.

00:28:30.200 --> 00:28:33.839
$50 a month is very fair. 400 a year is very,

00:28:34.200 --> 00:28:36.720
very fair. Well, my mother, I was having dinner

00:28:36.720 --> 00:28:38.640
with, you know, I was having dinner with mom

00:28:38.640 --> 00:28:41.779
and we got into the argument of, you know, we're,

00:28:41.980 --> 00:28:43.740
she, you know, at the end of the month, you know,

00:28:43.740 --> 00:28:46.700
she's the CFO. So she runs the bills. We're,

00:28:46.759 --> 00:28:48.759
we're a very, very successful company. And my

00:28:48.759 --> 00:28:52.079
mother runs it like a house like it, which also

00:28:52.079 --> 00:28:55.130
keeps me in line too. But, um, We were looking

00:28:55.130 --> 00:28:59.869
at the Netflix bill and she goes, are we even

00:28:59.869 --> 00:29:02.890
watching this? I said, I haven't watched Netflix

00:29:02.890 --> 00:29:05.190
in months. And she goes, we're paying this money

00:29:05.190 --> 00:29:07.390
for Netflix and nobody uses it. I said, yeah.

00:29:07.569 --> 00:29:10.710
And he goes, she's all right. So we're less than

00:29:10.710 --> 00:29:15.309
a family package for Netflix. It's amazing. It

00:29:15.309 --> 00:29:17.309
is really amazing, which by the way, I think

00:29:17.309 --> 00:29:19.269
that's amazing. That would be a good service

00:29:19.269 --> 00:29:23.420
is to help people. figure out where their subscriptions

00:29:23.420 --> 00:29:26.799
are and how to cancel it. It's so easy to actually

00:29:26.799 --> 00:29:30.119
open a subscription, but really difficult to

00:29:30.119 --> 00:29:32.579
cancel it. And I think that with an attorney

00:29:32.579 --> 00:29:35.180
general now, you're supposed to have it be just

00:29:35.180 --> 00:29:37.740
as easy to open as it is to close with one click,

00:29:37.740 --> 00:29:40.319
but nobody's really doing that. And I know seniors,

00:29:40.559 --> 00:29:43.279
they probably don't realize how many subscriptions,

00:29:43.299 --> 00:29:45.519
or maybe they ask their granddaughter, oh, well,

00:29:45.579 --> 00:29:48.279
do that subscription. So I think that would be

00:29:48.279 --> 00:29:56.109
a good little add -on. I mean, we we've had one

00:29:56.109 --> 00:29:57.750
or two of those calls. I mean, we haven't had

00:29:57.750 --> 00:29:59.869
many of them, but it is something that we can

00:29:59.869 --> 00:30:02.049
address with our clientele. And you can help

00:30:02.049 --> 00:30:04.349
them to figure it out, right? Yeah, we can definitely

00:30:04.349 --> 00:30:06.509
make more of an announcement or market that a

00:30:06.509 --> 00:30:09.269
little bit more. Of course, there's always room

00:30:09.269 --> 00:30:11.390
that we can improve. The thing that I would say

00:30:11.390 --> 00:30:14.849
to any entrepreneur is that with your business,

00:30:14.869 --> 00:30:17.490
you can't take it personal. You have to let data

00:30:17.490 --> 00:30:22.490
speak for itself. You cannot. Because when you're

00:30:22.490 --> 00:30:25.069
an entrepreneur, It's not just a business. It's

00:30:25.069 --> 00:30:27.490
a concept. It's an idea. It's it's where you

00:30:27.490 --> 00:30:30.710
tie your value. You know, you have this hypothesis,

00:30:30.789 --> 00:30:32.430
this question that you need to have answered

00:30:32.430 --> 00:30:35.109
and you need to be right. But the problem is,

00:30:35.109 --> 00:30:39.009
is when you get so into that you miss the data

00:30:39.009 --> 00:30:41.049
and you need to be you need to be willing to

00:30:41.049 --> 00:30:43.529
take a step back and see where you're failing.

00:30:43.529 --> 00:30:46.890
I have many of those issues, too. Every week

00:30:46.890 --> 00:30:49.150
I have I have my meetings with my sales and marketing

00:30:49.150 --> 00:30:51.710
team. We look at our pass through rates. We look

00:30:51.710 --> 00:30:54.519
at our click throughs. We look at What are our

00:30:54.519 --> 00:30:56.640
subscription rates for that week, that marketing

00:30:56.640 --> 00:30:59.299
campaign that we just launched? Everything is

00:30:59.299 --> 00:31:05.900
measured. And if it's not moving us in a direction

00:31:05.900 --> 00:31:10.039
that shows projection, then we can't afford to

00:31:10.039 --> 00:31:11.960
keep spending money on things that just don't

00:31:11.960 --> 00:31:14.460
work. I love this, Andrew. Before I let you go,

00:31:14.500 --> 00:31:16.400
I have a question. How long did it take you from

00:31:16.400 --> 00:31:21.490
ideation to creation? We're coming to our three

00:31:21.490 --> 00:31:25.309
-year mark. I think it took about seven months

00:31:25.309 --> 00:31:30.230
seven months of What started was a question the

00:31:30.230 --> 00:31:33.210
next stage was whiteboard markers on the stainless

00:31:33.210 --> 00:31:36.029
steel refrigerator Then it turned into a business

00:31:36.029 --> 00:31:38.210
plan then it turned into an LLC and then it turned

00:31:38.210 --> 00:31:42.910
into a website and then it you know, it was Doing

00:31:42.910 --> 00:31:44.990
it yourself marketing yourself and then saving

00:31:44.990 --> 00:31:47.289
up to hire a marketing person and then hiring

00:31:47.289 --> 00:31:50.950
a sales team What I say to any entrepreneur is

00:31:50.950 --> 00:31:53.630
that if this is something you want to do, you

00:31:53.630 --> 00:31:55.210
got to believe in it more than anything in the

00:31:55.210 --> 00:31:58.650
world. I mean, you have to believe in this more

00:31:58.650 --> 00:32:00.170
than you want to breathe, more than you want

00:32:00.170 --> 00:32:04.490
to eat. Your job is no longer your job. Your

00:32:04.490 --> 00:32:10.109
job is the way that you earn money to put into

00:32:10.109 --> 00:32:12.529
your business. That's all it is, because all

00:32:12.529 --> 00:32:14.950
you think about is your business. When you're

00:32:14.950 --> 00:32:16.809
at work, all you think about is your business.

00:32:17.579 --> 00:32:20.460
You need to be prepared for this to be an obsession

00:32:20.460 --> 00:32:21.980
because if you're not obsessed, you'll never

00:32:21.980 --> 00:32:25.200
make it. I love that. I do know David Meltzer.

00:32:25.319 --> 00:32:27.759
He has a saying that says if you love what you

00:32:27.759 --> 00:32:30.660
do, then learn to love the things you don't love

00:32:30.660 --> 00:32:34.180
to do, which I love that because once you do

00:32:34.180 --> 00:32:37.319
that, you're really set. I think it's such a

00:32:37.319 --> 00:32:39.400
thing. I'm so like there's times where I'm like

00:32:39.400 --> 00:32:42.279
I feel like when I do no prep needed. I'm like,

00:32:42.339 --> 00:32:44.519
am I missing the boat? Not knowing, but I kept

00:32:44.519 --> 00:32:46.599
this, you know, as it is, I'm very transparent.

00:32:46.740 --> 00:32:49.559
I didn't look you up. So I'm like triple excited

00:32:49.559 --> 00:32:52.900
because it is such a great idea. So well needed.

00:32:53.079 --> 00:32:54.940
I'm looking forward to really, I'm going to go

00:32:54.940 --> 00:32:56.700
in and every platform you're on, I'm going to

00:32:56.700 --> 00:33:00.140
share it and tell people, because this is huge.

00:33:00.180 --> 00:33:03.259
I absolutely love it. And yes, I am in Florida.

00:33:03.420 --> 00:33:07.279
So we have a high percentage of seniors. Florida

00:33:07.279 --> 00:33:09.900
is a very big demographic for us. I've gotten

00:33:09.900 --> 00:33:12.829
asked where they can send Christmas cookies,

00:33:13.049 --> 00:33:17.349
I've gotten asked what's the team's favorite

00:33:17.349 --> 00:33:22.650
pie. I mean, I laugh and I say, don't worry about

00:33:22.650 --> 00:33:25.069
it, save on the shipping cost. The shipping cost

00:33:25.069 --> 00:33:28.190
alone right now will kill you. I just love that.

00:33:28.430 --> 00:33:30.349
I have a question before I let you go, sorry.

00:33:30.910 --> 00:33:34.029
Do people do... And I'm not even thinking seniors

00:33:34.029 --> 00:33:37.150
in general. Do people want to talk to a male

00:33:37.150 --> 00:33:40.029
or a female? Is it usually same sex or not same

00:33:40.029 --> 00:33:43.170
sex? Does it matter? Has anyone said, no, I don't

00:33:43.170 --> 00:33:45.769
want to talk. I want a different voice, like

00:33:45.769 --> 00:33:49.250
when they're getting help. You know, surprisingly,

00:33:49.470 --> 00:33:54.509
we've never run into any of those problems, which

00:33:54.509 --> 00:33:59.849
is one of the things that I look at in terms

00:33:59.849 --> 00:34:03.230
of our country. as us as a society, we're not

00:34:03.230 --> 00:34:07.589
really... I know this is a hot take, but I don't

00:34:07.589 --> 00:34:10.110
think we're really as radical as, you know, some

00:34:10.110 --> 00:34:12.730
of the media plays out to, because if I look

00:34:12.730 --> 00:34:17.670
at my fellow Americans, I see young white children

00:34:17.670 --> 00:34:22.949
wearing, you know, NFL, MLB, NBA jerseys of different

00:34:22.949 --> 00:34:25.050
races, creeds, and cultures. I mean, if we really

00:34:25.050 --> 00:34:28.309
were those type of people, you know, those people...

00:34:28.840 --> 00:34:31.599
we would never be letting our children wear,

00:34:31.619 --> 00:34:35.500
you know, the name or number of somebody other

00:34:35.500 --> 00:34:40.659
than, you know, who we identify as. When we listen

00:34:40.659 --> 00:34:43.519
to phone calls and I listen to my, you know,

00:34:43.619 --> 00:34:47.260
my samples that I pull every day, I hear people

00:34:47.260 --> 00:34:49.559
from all parts of the country, from California

00:34:49.559 --> 00:34:53.659
to Texas to the Dakotas to Boston to Florida,

00:34:53.760 --> 00:34:57.380
New York. everybody is somebody else's grandmother,

00:34:57.539 --> 00:34:59.440
everybody is somebody else's mother or father,

00:34:59.460 --> 00:35:02.860
and they got a tablet, they got a PC, they got

00:35:02.860 --> 00:35:05.219
a phone, they've got something, and we're just

00:35:05.219 --> 00:35:07.300
looking to have somebody on the phone say, listen,

00:35:07.760 --> 00:35:12.199
I understand, I can help you right now. And what

00:35:12.199 --> 00:35:14.860
I love most about what we do is we're just trying

00:35:14.860 --> 00:35:16.880
to make the world a better place, just one phone

00:35:16.880 --> 00:35:21.960
call at a time. and helping people. Oh my I just

00:35:21.960 --> 00:35:26.260
absolutely love ev but you are incredible. Y

00:35:26.260 --> 00:35:34.019
CEO. Yep. My mom is the I love that. I work my

00:35:34.019 --> 00:35:37.940
pare retired, but I worked wi I don't even know

00:35:37.940 --> 00:35:45.699
45 years pleasure except taking v My mother and

00:35:45.699 --> 00:35:48.739
I have a very good relationship. I've given her

00:35:48.739 --> 00:35:50.780
more gray hairs than she knows what to do with.

00:35:51.179 --> 00:35:56.199
Don't tell anybody that she dyes it. But the

00:35:56.199 --> 00:35:58.920
promise that I made her on this is my third business

00:35:58.920 --> 00:36:01.500
that we're creating is that she was going to

00:36:01.500 --> 00:36:03.179
be the CFO. She was going to be in charge of

00:36:03.179 --> 00:36:06.340
everything. And I know it's silly enough to say

00:36:06.340 --> 00:36:09.480
we're as successful as we are. My mom has me

00:36:09.480 --> 00:36:13.070
on an allowance. I'm not even kidding. My mom

00:36:13.070 --> 00:36:18.389
has a CEO on an allowance. She wasn't going to

00:36:18.389 --> 00:36:20.909
let me make, you know, the mistakes that I've

00:36:20.909 --> 00:36:24.730
done in the past. And she runs a tight ship.

00:36:24.929 --> 00:36:27.030
That's all I got to say. She runs a tight ship.

00:36:27.650 --> 00:36:30.170
I love that. People do look at like what the

00:36:30.170 --> 00:36:33.889
CEO. So you're not driving the newest vehicle.

00:36:34.590 --> 00:36:38.000
No. Yeah. See, I love your mom. Brilliant. Oh,

00:36:38.059 --> 00:36:40.880
no, no, no, no, no, no. My mother has strict

00:36:40.880 --> 00:36:45.420
rules for anything. First, all like any business,

00:36:45.579 --> 00:36:47.420
all operational expenses have to be covered.

00:36:47.599 --> 00:36:50.079
Second, there has to be six months of leeway

00:36:50.079 --> 00:36:53.099
in cash reserves for all of our employees. Nobody

00:36:53.099 --> 00:36:55.400
gets fired. Nobody gets laid off because we're

00:36:55.400 --> 00:36:57.500
having a hard time. We have six months of cash,

00:36:57.780 --> 00:37:00.739
hard cash ready to go to pay for everybody. And

00:37:00.739 --> 00:37:06.250
we also do not have clocked in schedules. And

00:37:06.250 --> 00:37:07.849
I know we're running out of time, but because

00:37:07.849 --> 00:37:11.670
we have hot calls, angry, confused, frustrated,

00:37:12.530 --> 00:37:15.730
lost or argumentative, every call is a hot call.

00:37:16.190 --> 00:37:18.590
To me, what's more important for my people is

00:37:18.590 --> 00:37:20.389
that if you don't feel comfortable today to be

00:37:20.389 --> 00:37:24.389
on the phone for a hot call, take off. I don't

00:37:24.389 --> 00:37:27.269
want you working. If you're not there, let's

00:37:27.269 --> 00:37:31.190
say you had one of our agents is a brand new

00:37:31.190 --> 00:37:34.070
mother, couple months old. Don't even bother.

00:37:34.349 --> 00:37:36.329
If you don't feel up to it, don't even bother.

00:37:36.469 --> 00:37:38.090
If you didn't get enough sleep, don't even bother.

00:37:39.510 --> 00:37:41.989
I would rather, because our reputation of our

00:37:41.989 --> 00:37:44.849
company is more important and the quality of

00:37:44.849 --> 00:37:47.389
product that we give and service that we provide,

00:37:47.769 --> 00:37:50.510
I want you to feel comfortable and want to come

00:37:50.510 --> 00:37:53.989
to work. So you don't miss a paycheck, you don't

00:37:53.989 --> 00:37:57.250
miss your hours, you get 40 hours no matter what.

00:37:57.789 --> 00:38:00.309
And if you don't feel up to it, don't even bother.

00:38:01.360 --> 00:38:03.840
I want to cry and I'm holding my tears and it's

00:38:03.840 --> 00:38:05.639
that's so beautiful. She reminds me of my mom.

00:38:05.840 --> 00:38:08.019
That's so the empathy you definitely where you

00:38:08.019 --> 00:38:10.059
started with the conversation, definitely full

00:38:10.059 --> 00:38:14.000
circle. I just, I just, I just love, love, love

00:38:14.000 --> 00:38:16.219
everything about what you're doing. Thank you

00:38:16.219 --> 00:38:18.079
so much. Is there anything I didn't ask you that

00:38:18.079 --> 00:38:20.320
you would like to share? The best piece of advice

00:38:20.320 --> 00:38:24.119
I could give to, to entrepreneurs and business

00:38:24.119 --> 00:38:27.659
owners is Look at what we've been doing for the

00:38:27.659 --> 00:38:29.860
past 30 years and ask yourself, is it working?

00:38:30.400 --> 00:38:33.780
Because one of the lessons I learned at school

00:38:33.780 --> 00:38:37.159
from people who have made multi -million dollar

00:38:37.159 --> 00:38:41.340
companies is how you treat your people and your

00:38:41.340 --> 00:38:43.260
clients and customers is how they're gonna treat

00:38:43.260 --> 00:38:48.619
your bottom line and your wallet. Take a look

00:38:48.619 --> 00:38:52.059
at Jaguar. Take a look at Jaguar. Take a look

00:38:52.059 --> 00:38:55.880
at Disney. Take a look at... all the other companies

00:38:55.880 --> 00:38:59.300
that are completely ignoring their clients. They

00:38:59.300 --> 00:39:01.679
are ignoring their customers. They are completely

00:39:01.679 --> 00:39:05.760
disregarding what everyone has to say and proceeding

00:39:05.760 --> 00:39:08.679
with whatever it is that they feel like they

00:39:08.679 --> 00:39:11.519
want to do. And look at what happened. Not to

00:39:11.519 --> 00:39:13.659
get political, but we take a look at Snow White.

00:39:14.019 --> 00:39:20.019
Almost $200 million, $300 million in expenses

00:39:20.019 --> 00:39:23.099
and it doesn't even gross a hundred. That tells

00:39:23.099 --> 00:39:30.289
you something. Yeah, you're right. I just love

00:39:30.289 --> 00:39:34.289
everything. I think you need more in your, I

00:39:34.289 --> 00:39:36.010
feel like, like going on your website, I don't

00:39:36.010 --> 00:39:38.329
feel like I got the grasp of your own personal

00:39:38.329 --> 00:39:40.670
story. You know, there wasn't anything that I

00:39:40.670 --> 00:39:43.170
didn't see, you know, about the CEO or about

00:39:43.170 --> 00:39:45.190
our stuff. Like, I think you should share a little

00:39:45.190 --> 00:39:47.659
bit more. of that i think that would be because

00:39:47.659 --> 00:39:50.420
it's just so lovely uh i'm in love with your

00:39:50.420 --> 00:39:53.179
mom already all right well thank you so much

00:39:53.179 --> 00:39:55.179
for being out here strong irish catholic woman

00:39:55.179 --> 00:40:00.159
from estoria queens i love that uh i just i it's

00:40:00.159 --> 00:40:03.400
just so great is your is your father alive yes

00:40:03.400 --> 00:40:06.460
my dad is alive he's still great you can see

00:40:06.460 --> 00:40:08.340
him on our youtube channel as i'm explaining

00:40:08.340 --> 00:40:10.280
some of the things to him he's still grouchy

00:40:10.280 --> 00:40:14.789
he's still That's so cute. But it is really difficult.

00:40:15.030 --> 00:40:16.329
That's the thing. People are like, well, I'll

00:40:16.329 --> 00:40:18.849
just send you a YouTube. And I'm like, you know

00:40:18.849 --> 00:40:20.969
what I love about this is because I don't learn

00:40:20.969 --> 00:40:24.630
by watching video. And if I'm watching a video,

00:40:24.989 --> 00:40:27.909
I have to stop and do it, stop and do it, have

00:40:27.909 --> 00:40:30.349
to have everything lined up. So I think people

00:40:30.349 --> 00:40:32.230
need to understand that not everyone learns the

00:40:32.230 --> 00:40:34.309
same way. So I love that you're offering this

00:40:34.309 --> 00:40:36.389
because they're really walking you through it.

00:40:36.449 --> 00:40:38.469
So what if I said to them, I can't understand

00:40:38.469 --> 00:40:41.090
what you're trying to tell me. Oh, my father

00:40:41.090 --> 00:40:43.650
was the guinea pig. My father asked more questions

00:40:43.650 --> 00:40:47.429
than an Alzheimer's patient. What does that do?

00:40:47.469 --> 00:40:49.889
What does this do? What if I do this? What if

00:40:49.889 --> 00:40:54.739
I press that? Believe me, this, he was the guinea

00:40:54.739 --> 00:40:57.639
pig. He was the guinea pig for a lot of this.

00:40:58.000 --> 00:41:01.059
Is there a limit to the time? I mean, wait, no

00:41:01.059 --> 00:41:03.480
way. I'm like, sorry, it's been five hours. Is

00:41:03.480 --> 00:41:09.320
that okay? Seriously? So far we have kept it

00:41:09.320 --> 00:41:11.760
under an hour. We have kept everything under

00:41:11.760 --> 00:41:15.980
an hour so far. Wow. Oh my gosh. I can't wait

00:41:15.980 --> 00:41:17.440
to get to hear your story. And we have gone down,

00:41:17.519 --> 00:41:19.619
I've listened to some conversations that have

00:41:19.619 --> 00:41:23.550
gone down rabbit holes. rabbit holes. Really?

00:41:23.929 --> 00:41:26.469
Yeah. And my people are good. They know they

00:41:26.469 --> 00:41:28.829
are very good. They know how to bring it back.

00:41:28.929 --> 00:41:31.530
They know how to circle back. They know how to

00:41:31.530 --> 00:41:36.309
put them back into position. I am really impressed

00:41:36.309 --> 00:41:39.239
with my people. I really am. Well, it comes to

00:41:39.239 --> 00:41:42.079
the top, so that's the whole thing. So kudos

00:41:42.079 --> 00:41:44.400
to you, Andrew, and your mom. I love this. Thank

00:41:44.400 --> 00:41:47.219
you for coming on. I'm so glad that you saw my

00:41:47.219 --> 00:41:49.539
show and thought enough to ask. Of course. I

00:41:49.539 --> 00:41:52.440
really appreciate it. I absolutely just love

00:41:52.440 --> 00:41:55.280
you. I'm so excited. I just, I can't even explain

00:41:55.280 --> 00:41:57.199
it. Look at, I'm crying because what you were

00:41:57.199 --> 00:41:59.559
saying about your mother was so beautiful. You

00:41:59.559 --> 00:42:03.480
do understand that, right? It's hard to have

00:42:03.480 --> 00:42:06.179
such a strong mother as a leader and to know

00:42:06.179 --> 00:42:08.219
that she really cares. The whole idea of what

00:42:08.219 --> 00:42:10.739
allowance is just sweetness. That's like the

00:42:10.739 --> 00:42:13.820
sugar. Listen, my mother ruled the house with

00:42:13.820 --> 00:42:15.519
a cast iron skillet. There was nothing sweet

00:42:15.519 --> 00:42:18.079
about it. Oh, I love that though. Look where

00:42:18.079 --> 00:42:19.780
you are now. There's nothing sweet about that

00:42:19.780 --> 00:42:23.119
Irish Catholic. We have a pan. We have a frying

00:42:23.119 --> 00:42:25.400
pan in our house that's got dents in it. And

00:42:25.400 --> 00:42:27.800
those are my first set of concussions. Oh my

00:42:27.800 --> 00:42:29.480
God, you're so funny. I have a question for you,

00:42:29.559 --> 00:42:33.269
techrescue .io. What does the IO actually stand

00:42:33.269 --> 00:42:37.369
for? The IO, to be honest with you, it was the

00:42:37.369 --> 00:42:39.130
only one available when I was purchasing the

00:42:39.130 --> 00:42:41.809
domain name. But it kind of goes with it, like

00:42:41.809 --> 00:42:44.690
I think of an IO, so okay. I wasn't sure I started

00:42:44.690 --> 00:42:46.389
saying that. I wanted to have something quirky

00:42:46.389 --> 00:42:48.349
and interesting to say, but no, it was the only

00:42:48.349 --> 00:42:51.349
thing available when we bought the domain. I

00:42:51.349 --> 00:42:53.230
love it. I just love everything. All right, I'm

00:42:53.230 --> 00:42:55.590
going to be your number one fan in Daytona Beach,

00:42:55.590 --> 00:42:58.530
Florida, going through everything. So thank you.

00:42:58.670 --> 00:43:00.670
This will be turned into a podcast in just a

00:43:00.670 --> 00:43:03.809
couple of weeks. So we are live now and it's

00:43:03.809 --> 00:43:05.389
just been great. Thank you so much. And thank

00:43:05.389 --> 00:43:07.130
you for allowing me to look at your website at

00:43:07.130 --> 00:43:09.650
the same time. That was fun. I like to do that.

00:43:09.829 --> 00:43:11.809
So awesome. First time I've ever done that in

00:43:11.809 --> 00:43:16.230
four years. So when the new design comes out,

00:43:16.610 --> 00:43:20.170
you'll be the first one to get a message about

00:43:20.170 --> 00:43:23.179
it. And we have a couple of big things that we've

00:43:23.179 --> 00:43:26.780
been working on that I think our customers and

00:43:26.780 --> 00:43:28.820
our clients are really going to appreciate. Everything

00:43:28.820 --> 00:43:32.199
that we do is for the better of our clients.

00:43:32.679 --> 00:43:36.519
It's not just us. Yes, making a dollar. Yes,

00:43:36.519 --> 00:43:38.760
we want to be profitable. Yes, we want to be

00:43:38.760 --> 00:43:42.559
a successful company. But what my grandmother

00:43:42.559 --> 00:43:45.579
taught me and the lessons that I've learned over

00:43:45.579 --> 00:43:49.849
my lifetime now is that We only really need so

00:43:49.849 --> 00:43:52.730
much. We only really need, in terms of our success

00:43:52.730 --> 00:43:55.909
and growth rate, we only need so much. Everything

00:43:55.909 --> 00:43:59.070
else after that is just stuff that we're gonna

00:43:59.070 --> 00:44:01.349
be sending into different organizations. My mother

00:44:01.349 --> 00:44:03.429
is a big proponent of the Boys and Girls Club

00:44:03.429 --> 00:44:09.949
of America, Girl Scouts, YMCA, the Girls Youth

00:44:09.949 --> 00:44:17.449
Programs. My mother was a very, very active active

00:44:17.449 --> 00:44:20.449
socialist so she's you know she believes in a

00:44:20.449 --> 00:44:23.070
lot of different causes so the money that we

00:44:23.070 --> 00:44:27.630
have that that comes in more than what is required

00:44:27.630 --> 00:44:31.409
to really keep the company flowing is donated

00:44:31.409 --> 00:44:35.710
mostly um so it almost runs as a for -profit

00:44:35.710 --> 00:44:38.309
non -profit in a weird way because my mother

00:44:38.309 --> 00:44:40.570
is a proponent of that she's one of those people

00:44:40.570 --> 00:44:43.590
that you know, goes to church every Sunday. It

00:44:43.590 --> 00:44:45.730
still brings me when I don't fight or complain

00:44:45.730 --> 00:44:50.909
too much. And her feeling is that for the shovel

00:44:50.909 --> 00:44:54.150
that you have, God's got a bigger one. So she's

00:44:54.150 --> 00:44:56.030
one of those people. She's definitely one of

00:44:56.030 --> 00:44:59.210
those people that keeps you level in finding

00:44:59.210 --> 00:45:02.250
true north. She doesn't let my head get too big.

00:45:02.940 --> 00:45:06.440
Oh, Andrew. Oh, my gosh. I could just listen

00:45:06.440 --> 00:45:09.039
to you for hours. Thank you so much for sharing

00:45:09.039 --> 00:45:11.420
your mom's wisdom, your own wisdom, which is

00:45:11.420 --> 00:45:15.239
incredible, and this beautiful technology where

00:45:15.239 --> 00:45:18.000
guys stop answering the questions and driving

00:45:18.000 --> 00:45:21.300
yourself crazy. Techrescue .io. It's amazing.

00:45:21.420 --> 00:45:23.119
OK, I'm going to put it everywhere. Thank you,

00:45:23.119 --> 00:45:25.599
Andrew. Have a great day. I'm so excited. You

00:45:25.599 --> 00:45:27.679
really made my day. Thank you. I mean, you got

00:45:27.679 --> 00:45:29.760
me tearing and crying, but thank you. It was

00:45:29.760 --> 00:45:32.260
so beautiful. I really enjoyed this conversation.

00:45:32.519 --> 00:45:34.639
Well, when things get really moving, I'd love

00:45:34.639 --> 00:45:38.519
for you to meet Ma, and the two of you can just...

00:45:38.519 --> 00:45:41.179
I'm just gonna go and get a cup of coffee, and

00:45:41.179 --> 00:45:43.719
you two just go, because I know the conversation

00:45:43.719 --> 00:45:46.400
will go more than two hours. You're so funny.

00:45:46.420 --> 00:45:48.400
I love it. I love it. All right, next time I'm

00:45:48.400 --> 00:45:50.599
in Connecticut, and if you ever go to Connecticut,

00:45:50.719 --> 00:45:53.480
ever been in Connecticut? It's right across the

00:45:53.480 --> 00:45:57.039
Tappanyi Bridge. So my mom and dad left their

00:45:57.039 --> 00:45:59.690
legacy, and it's a toy museum. It's in Cheshire,

00:45:59.769 --> 00:46:02.690
Connecticut, a cartoon character in Comic Museum.

00:46:03.090 --> 00:46:04.849
And the grounds are beautiful. And they just

00:46:04.849 --> 00:46:07.050
wanted to do something for kids of all ages.

00:46:07.409 --> 00:46:11.469
And so 80 ,000 toys curated. Yeah, it's beautiful

00:46:11.469 --> 00:46:14.349
and a beautiful property. So we have very similar

00:46:14.349 --> 00:46:17.130
parents. So that is what I love. So thank you.

00:46:17.670 --> 00:46:20.250
And have a great rest of the day. I just, I really,

00:46:20.349 --> 00:46:22.030
normally I'm like so full of words. I'm like

00:46:22.030 --> 00:46:25.030
just like, woo, thank you. This is great. I'm

00:46:25.030 --> 00:46:27.269
going to end the stream right now and I really

00:46:27.269 --> 00:46:29.289
appreciate just having you. Wow!