534. 19 Years of Podcasting: Lessons From Daniel J. Lewis
If you've been podcasting for a while, you know the lessons that stick often come from experience. The morning show cast and crew sit down with Daniel J. Lewis, who's been podcasting for nearly two decades, to talk about years of podcasting, from dial-up internet and RSS feeds to audience growth, video, and Podcasting 2.0. Daniel walks through the hard part: staying consistent when life gets messy, what he's learned from nearly two decades in the industry, and why listener relationships beat trend-chasing every time. Here's the thing: tools change, platforms come and go, but building a show people actually care about comes down to showing up, connecting with your audience, and remembering why you started.
Episode Highlights:
[01:21] Meet Daniel J. Lewis
[05:15] Podcasting Then vs. Now
[09:22] Advice for New Podcasters
[12:09] The Video Podcasting Debate
[18:18] How to Win at Conferences
[24:30] Podcasting 2.0 Roadblocks
[26:59] Why Podgagement Exists
[32:26] Why Engagement Creates Momentum
[41:54] Why Podchapters Exists
[42:43] Chapters That Drive Action
[50:49] Promoting Podcasting 2.0
[57:19] What’s Next and Wrap-Up
Links & Resources:
Follow Daniel for podcasting insights and Podcasting 2.0 updates:
Podcasting tips, strategies, and resources from Daniel J. Lewis:
https://theaudacitytopodcast.com/
Podcast reviews, rankings, SEO tracking, and audience engagement tools:
AI-powered podcast chapters, transcripts, and chapter-enhanced audio files:
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Meet the PMS Cast and Crew:
https://podcastingmorningshow.com/people
Join The Empowered Podcasting Facebook Group:
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https://calendly.com/ironickmedia/freestrategycall
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Join us every other Monday at 8 AM ET for the Obsession Worthy Podcasts:
http://podcastingmorningshow.com/owp/
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00:00:03,930 --> 00:00:05,610
Audio Clip: Well, good morning,
podcasters.
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00:00:05,610 --> 00:00:09,354
Today is Tuesday, June the 10th,
2026 And coming
up today,
3
00:00:09,354 --> 00:00:12,540
we're sitting down with a true
podcasting hall of
famer.
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00:00:12,540 --> 00:00:17,097
He's been in the game since 2007
He co-founded
International
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00:00:17,097 --> 00:00:21,428
Podcast Day, and he's actively
helping shape the
future of
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00:00:21,428 --> 00:00:25,008
podcasting through podcasting
2.0 If you've ever
wanted to
7
00:00:25,008 --> 00:00:27,973
grow your audience, boost your
engagement, or just
take your
8
00:00:27,973 --> 00:00:31,567
show to the next level, you're
not going to want
to miss the
9
00:00:31,567 --> 00:00:32,668
conversation today.
Daniel J.
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00:00:32,668 --> 00:00:35,561
Lewis is here, joins
us live
on the Podcasting Morning Show,
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00:00:35,561 --> 00:00:38,505
and I can't wait
for you to
hear from him today.
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00:00:38,505 --> 00:00:40,575
So, if you're listening on
Clubhouse, hit the share button,
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00:00:40,575 --> 00:00:42,615
top right hand side of the
screen, and share whatever
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00:00:42,615 --> 00:00:45,039
Clubhouse let you.
If you want
to join us on
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00:00:45,039 --> 00:00:47,625
video, go to Podcasting Morning
show.com/join
us.
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00:00:47,625 --> 00:00:51,186
And if you're catching us via
podcast, YouTube, LinkedIn,
17
00:00:51,194 --> 00:00:55,167
please share this episode with a
fellow podcast. uIronick Media,
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00:00:55,167 --> 00:00:59,060
helping podcasters launch,
polish, and grow great shows,
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00:00:59,068 --> 00:01:02,082
and by Content creators
accountant helping creators
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00:01:02,090 --> 00:01:09,030
build real business behind their
content.
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00:01:21,105 --> 00:01:22,260
Ralph Estep Jr.: Well, good
morning, everybody.
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Welcome again to the podcasting
morning
show.
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00:01:23,931 --> 00:01:25,815
Thank you so much for being
here.
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I am your host for
today,
Ralph Estep Jr.
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Mark continues to be away
volunteering at camp.
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So, joining me here in this
virtual
meeting today, we have
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00:01:36,069 --> 00:01:39,890
producer DR. Fay and Alex
Ballish, and of
course, we
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have our guest today, who DR.
will be announcing here
in
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just a moment.
So, DR. if you want to go ahead
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and make the
introductions,
let's get right to it.
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DR: Absolutely.
So, our guest
today is someone
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many of us know in the
podcasting space already.
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We respect him, and we have
probably learned from him at
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some point.
Daniel J.
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00:01:59,741 --> 00:02:04,649
Lewis is a podcasting hall of
famer,
podcast educator, and a
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00:02:04,649 --> 00:02:08,924
creator of the Audacity Podcast,
one of
the longstanding go-to
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resources for people who want to
start and
who want to improve
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and who want to grow their shows
with more
clarity and
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confidence.
Now, what I appreciate about
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00:02:18,963 --> 00:02:23,020
Daniel
is that he doesn't just
talk about podcasting from
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theory.
He
has spent years helping
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podcasters understand the tools,
the strategy, the audience
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experience, and the decisions
that actually make a show work.
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00:02:35,389 --> 00:02:38,839
He's also the founder of
Podgagement and Pod Chapters,
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where he helps podcasters better
understand the can and connect
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with their listeners.
Please
welcome Daniel J.
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Lewis.
Hi, Daniel.
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00:02:49,270 --> 00:02:50,874
Daniel J.
Lewis: Well, thank you
very
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much, DR. Really appreciate it,
and Ralph, thank you.
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Ralph Estep Jr.: Oh, absolutely,
Daniel.
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And let's get right to it.
So, let's start the
beginning.
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Daniel, take us back to where it
all started.
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When
did you first get into
podcasting?
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What was about the
medium that
pulled you in when you first got
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started?
What
brought you over to
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podcasting?
Daniel J.
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00:03:06,852 --> 00:03:08,560
Lewis: Well, it was
the dark
ages of the internet.
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I was on a dial-up connection at
home, and I had about a 90
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minute commute to and from my
job at that time.
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It was a dream job, but I was
starting to hate
the drive,
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and I'd gone through all of my
music collection, all
of the
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audio books I wanted to listen
to, and then iTunes 4.9
was
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announced, now 21 years ago this
month, in June 2005 and
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someone told me about podcasts,
and I thought I'd check it out,
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and I was immediately hooked,
because I could find podcasts
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about exactly what I wanted to
listen to, none of this other
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stuff that they do, the typical
things on talk radio, but
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exactly what I wanted.
I can listen to it in the car, I
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could
download it on the
high-speed connection that they
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had at the
office.
I'd actually play the podcast
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through the speakers in
my
laptop computer that was sitting
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in a passenger seat of
my car
as I would drive back home, and
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I was so hooked, and I
realized that the way that
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people were recording podcasts
were things that I knew how to
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do as well, I knew how to
produce audio, I knew how to
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make a website, I could figure
out this thing called an RSS
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feed, and I just felt like back
then the first podcast I wanted
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to do was a clean comedy
podcast, I just wanted to make
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people laugh, and so I started a
podcast.
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Really struggled for the first
couple of years, but
along the
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way learned a whole lot of
lessons, kind of the hard
way.
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I'm the type that tends to
experiment with things like,
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forget the manual, I'm just
going to press every button and
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find out what happens when I
press this button, and so along
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the way, and because my
background in production and
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public speaking, I just felt
like I have something to share
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with podcasters about some
better ways that podcasting
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could be done, some ways that
could be innovated on, because
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I'm more of an innovator than an
inventor, and so in 2010 I
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launched the Audacity to Podcast
to help podcasters.
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Years give
them the guts and
teach them the tools to start
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and grow their
own podcasts,
and that's what I've been doing
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ever since, and
a business has
emerged from that as well.
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But it all just started
because I just felt like I had
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something else to say in the
space.
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Ralph Estep Jr.: So, when you
first started, I imagine the
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podcasting landscape looked a
lot different.
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How's it?
What's changed, Daniel?
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Has it changed
for the better,
for the worse, or just tell me
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00:05:24,308 --> 00:05:26,654
what you think
about it?
Where we are today, from where
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you were then?
Daniel J.
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Lewis: It's generally
changed
for the better.
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We have so many more podcasts
now than
we used to, which I
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00:05:32,069 --> 00:05:35,186
think is a good thing, even
though there
are millions of
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podcasts in the podcast apps and
directories.
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I
run this other site.
If you look over at Podcast
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Industry
insights.com that's
where I track a lot of these
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00:05:44,185 --> 00:05:45,940
podcast
industry statistics
and stuff.
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You can see that there are,
yeah, millions of podcasts in
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Apple Podcasts, but only a few
100,000 are actively publishing
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episodes, so the space isn't
overly saturated, but there's
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plenty of choice out there for
people.
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I tell people who are interested
in listening to
podcasts, just
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type in your favorite hobbies
into a podcast
app, and you'll
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probably find at least a couple
of podcasts about
your
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favorite hobby.
That's what's so exciting now,
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is that
there is so much more
good content from passionate
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people.
What's also really exciting from
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the podcasting perspective of
making a podcast is the
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technology has gotten so much
easier, like with very few
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exceptions.
Do we even have to
worry about
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things like mix minus or
loudness normalization
or EQ,
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or some of these other things?
A lot of podcasters,
it's kind
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00:06:37,756 --> 00:06:41,340
of laughable in some sense, but
a lot of podcasters
don't even
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know they have an RSS feed, and
that's in a way that's
sad,
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but in a way it's also good,
because it means, and it's
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something that I predicted years
ago in a keynote I gave at a
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conference, the technology is
disappearing, and when the
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technology disappears, people
can focus more on the content,
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and it allows more podcasters to
jump in without feeling like
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there are these barriers to
entry because the content is
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what they can focus on and the
technology has made it so much
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easier to focus on that content.
Ralph Estep Jr.: Well, that
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makes a lot of sense to me.
What do you find as being the
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hardest
stretch when you went
through podcasting?
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I know I've listened
to a lot
of your stuff, and you went
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00:07:22,756 --> 00:07:25,940
through a time in your life
when you just didn't podcast for
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00:07:25,970 --> 00:07:27,378
a while.
Talk to us about that,
Daniel,
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and how did you, how did you get
back to it once you took
a
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00:07:30,032 --> 00:07:31,564
little break?
Daniel J.
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00:07:31,564 --> 00:07:34,281
Lewis: Yeah, I went
through
some personal family tragedies
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that really, really
hit me
hard, and every time I'd feel
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00:07:39,151 --> 00:07:42,280
like I was back on my feet
again, then stuff would happen
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00:07:42,280 --> 00:07:46,570
and knock me down again, and it
was really nasty at the same
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00:07:46,570 --> 00:07:49,450
time I needed to focus on what
was most important in my life,
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00:07:49,450 --> 00:07:53,920
and that was my son, and being a
dad to my son, and so that's
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00:07:53,920 --> 00:07:58,255
what I did for years, and I
missed being on the podcast, but
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every time I'd want to start up
the podcast again, something
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would happen, and it would knock
me down again, and I had that
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00:08:05,785 --> 00:08:08,700
hunger and desire, though, to be
back on the microphone, and
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what eventually helped me get
back
behind the microphone was
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00:08:12,988 --> 00:08:16,555
going to a podcasting conference
again, and talking to other
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podcasters, and just talking
about podcasting, and I just
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00:08:19,990 --> 00:08:23,782
felt like, oh, I've got so much
I want to say again.
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I have to get back on the
microphone.
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00:08:25,805 --> 00:08:27,520
I
have to try and make this
work.
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00:08:27,520 --> 00:08:31,540
I have to get consistent with
the schedule again, and it's
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00:08:31,540 --> 00:08:34,539
been a challenge to be
consistent, and it's been a
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00:08:34,539 --> 00:08:38,890
challenge to regrow the audience
after having been gone for so
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00:08:38,890 --> 00:08:42,174
many years, but a lot of my
audience has been very
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00:08:42,174 --> 00:08:45,985
understanding that, yeah, life
has been happening, and so many
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of them stuck with me through
the years, but I do sometimes
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feel like I'm back at the
beginning stages of a podcast,
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or trying to build my audience,
or in my case, regain the
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audience that I might have lost,
who thought maybe I stopped
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00:08:58,495 --> 00:09:00,629
podcasting.
Ralph Estep Jr.: That
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00:09:00,637 --> 00:09:02,865
consistency is a big deal, and I
have to agree with you.
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00:09:02,865 --> 00:09:05,680
Talk
about that on the show a
lot here, and I'm one of the
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00:09:05,680 --> 00:09:08,280
people
that truly believes
when you, when you don't have
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00:09:08,280 --> 00:09:10,670
that
consistency, people don't
look for you, and they replace
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00:09:10,670 --> 00:09:13,100
you
with someone else.
I know it sounds kind of harsh,
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00:09:13,100 --> 00:09:15,652
but, but
Daniel, I just want
to say, dude, I throw you a lot
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00:09:15,652 --> 00:09:18,286
of
respect for doing what you
did, because to take what was
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00:09:18,294 --> 00:09:21,370
important in your life and make
that the center, I just have
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00:09:21,378 --> 00:09:24,465
nothing but praise for you.
But let me ask you this
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00:09:24,465 --> 00:09:27,784
question: as
a new podcaster,
what's the one thing did you
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00:09:27,784 --> 00:09:31,111
know now that you
wish someone
had told you in those early days
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00:09:31,111 --> 00:09:32,323
when you were
first getting
started?
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00:09:32,323 --> 00:09:34,942
What was that thing that you
wish you had
known, and you
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00:09:34,942 --> 00:09:36,925
would have, would have been your
superpower now?
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00:09:37,370 --> 00:09:38,546
Daniel J.
Lewis: Well, I'll tell
you two
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00:09:38,546 --> 00:09:41,122
things, actually, because one of
them someone did
tell me, and
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00:09:41,122 --> 00:09:43,903
it was what actually got me to
start my
first podcast,
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00:09:43,903 --> 00:09:47,518
because I wanted to start my
first podcast in
2005 when I
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00:09:47,518 --> 00:09:50,206
first started listening.
I didn't actually
start until
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00:09:50,206 --> 00:09:52,650
oh seven, because I was trying
to be perfect.
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00:09:52,650 --> 00:09:55,405
So,
the advice that I heard
from a couple of other people at
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00:09:55,405 --> 00:09:58,438
that
time is don't wait to be
perfect, just start and.
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00:09:58,438 --> 00:10:02,436
What I
needed to hear, that
was the kick I needed to
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00:10:02,436 --> 00:10:06,048
actually get it
out there, and
not try to be perfect with it,
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00:10:06,048 --> 00:10:10,332
but just start
the other piece
of advice that I would add to
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00:10:10,332 --> 00:10:14,681
that is start with
a plan,
write out a list of your first
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00:10:14,681 --> 00:10:19,434
25 or so episodes or
topics,
whether you're a topical show or
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00:10:19,434 --> 00:10:22,400
you're covering books or
movies or TV shows, or you're
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00:10:22,550 --> 00:10:26,372
interviewing guests.
Make a list
of what 25
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00:10:26,372 --> 00:10:29,888
episodes will be.
You do not have to script these
197
00:10:29,888 --> 00:10:31,859
episodes.
You don't even have to prepare
198
00:10:31,859 --> 00:10:34,646
anything.
They could be
dream guests or
199
00:10:34,646 --> 00:10:37,525
dream topics for you.
You don't even have to do
them
200
00:10:37,525 --> 00:10:39,666
in order.
The whole point is it's a very
201
00:10:39,666 --> 00:10:43,123
much a mental
exercise for you
is to have that list to know
202
00:10:43,123 --> 00:10:46,810
where you're going
to go with
the show, and that can do a few
203
00:10:46,810 --> 00:10:48,850
things for you.
One
is that gives you
204
00:10:48,850 --> 00:10:51,635
something to go back to if
you're sitting
down and
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00:10:51,635 --> 00:10:54,094
thinking, oh, I need to record
episode three.
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00:10:54,094 --> 00:10:58,264
What am I
going to do?
What's it going to be about?
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00:10:58,264 --> 00:11:01,477
Well, look at your
list and
see which one sparks that
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00:11:01,477 --> 00:11:04,247
interest in you, and that
can
be your next episode.
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00:11:04,247 --> 00:11:07,284
It can also be something you
share with
your audience early
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00:11:07,284 --> 00:11:10,848
on to let them know here's
what's coming
in future
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00:11:10,848 --> 00:11:15,740
episodes, and I encourage you to
add to that
list as you go.
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00:11:15,740 --> 00:11:21,036
I've got a list of episode
topics that will
still, after
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00:11:21,036 --> 00:11:25,220
435 episodes, I I still have a
list of episode
topics from
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00:11:25,220 --> 00:11:28,550
when I first started that I've
never gotten to,
because I
215
00:11:28,550 --> 00:11:31,630
just keep adding to the list,
and now my list has
enough
216
00:11:31,630 --> 00:11:35,165
topics that would still carry me
for two more years if I
didn't
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00:11:35,165 --> 00:11:38,237
keep adding to my list.
Ralph Estep Jr.: So, you're from
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00:11:38,237 --> 00:11:40,633
the school of just hit record,
I think is what I hear you
219
00:11:40,633 --> 00:11:42,697
saying,
and just figure it out
as you go along.
220
00:11:42,697 --> 00:11:44,110
Daniel, is that kind of
what
you're saying?
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00:11:45,190 --> 00:11:46,575
Daniel J.
Lewis: I know it seems
222
00:11:46,583 --> 00:11:49,972
counter, but it's both.
It's both jump in, but also have
223
00:11:49,972 --> 00:11:54,058
a
plan when you jump in.
So, it seems like it's
224
00:11:54,066 --> 00:11:57,690
counterintuitive, but the whole
idea is the plan that you make,
225
00:11:57,690 --> 00:12:00,235
don't focus so much on
perfecting the plan.
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00:12:00,235 --> 00:12:03,096
Also, even
for your podcast,
don't focus so much on
227
00:12:03,096 --> 00:12:05,970
perfecting the podcast.
Jump in with a plan, but don't
228
00:12:06,000 --> 00:12:08,940
forget to jump in.
Ralph Estep Jr.: I think that's
229
00:12:08,940 --> 00:12:10,655
really wise advice.
Now, before we get on to the
230
00:12:10,655 --> 00:12:12,705
next day, we're
gonna talk
about pod gaugement here in a
231
00:12:12,705 --> 00:12:14,295
second.
There's this
big push right
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00:12:14,295 --> 00:12:17,700
now for video, and I feel like
that's a barrier
to a lot of
233
00:12:17,700 --> 00:12:20,092
people that would contradict
what you just said
about just
234
00:12:20,092 --> 00:12:22,010
jumping in.
Are you doing video now, Daniel?
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00:12:22,010 --> 00:12:25,220
And how
do you think about
this whole mix now we're moving
236
00:12:25,220 --> 00:12:28,006
towards
Apple HLS video?
Daniel J.
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00:12:28,006 --> 00:12:30,515
Lewis: I am recording
video
for all of my podcast episodes
238
00:12:30,515 --> 00:12:33,747
that I do right now,
but I'm
not doing anything with that
239
00:12:33,747 --> 00:12:37,430
video yet, just because I
don't have the time to edit it,
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00:12:37,460 --> 00:12:40,820
and I can't afford to pay an
editor to edit the videos for
241
00:12:40,850 --> 00:12:42,250
me.
I know there are some AI
tools
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00:12:42,250 --> 00:12:44,860
out there right now.
I'm just trying to watch my cash
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00:12:44,860 --> 00:12:48,466
flow, so in the meantime, I've
got all of this video hogging
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00:12:48,474 --> 00:12:51,185
space on a network storage
device, and I'm not doing
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00:12:51,193 --> 00:12:53,426
anything with it.
So, yes, I am recording video,
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00:12:53,426 --> 00:12:57,216
and I've got a
great setup, a
great camera for recording all
247
00:12:57,216 --> 00:12:59,740
of the video, but
not doing
anything with it yet.
248
00:13:00,400 --> 00:13:04,860
I do anticipate eventually
focusing more on clips first,
249
00:13:05,430 --> 00:13:08,289
and then also maybe publishing
the full episodes.
250
00:13:08,289 --> 00:13:11,712
I don't know if I want to go the
full route
of a video podcast,
251
00:13:11,712 --> 00:13:13,740
but this is where things get
controversial.
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00:13:13,748 --> 00:13:17,919
Is what is a podcast?
I define a podcast as having
253
00:13:17,919 --> 00:13:21,944
distribution
through an RSS
feed, and so YouTube to me,
254
00:13:21,944 --> 00:13:25,690
YouTube is not a
podcast,
never was, never will be, unless
255
00:13:25,690 --> 00:13:28,450
they distribute
through an RSS
feed.
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00:13:28,450 --> 00:13:31,571
Spotify's own video system that
they call
podcasts, or
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00:13:31,571 --> 00:13:34,139
actually shows, I wouldn't
really call that
podcasting,
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00:13:34,139 --> 00:13:37,172
because it's not distributed
through an RSS feed.
259
00:13:37,180 --> 00:13:41,102
What excites me about this whole
HLS thing is, we've had video
260
00:13:41,110 --> 00:13:43,995
podcasting since the beginning.
I was watching video podcasts
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00:13:44,003 --> 00:13:48,694
before YouTube even was a thing,
and then YouTube stole the show,
262
00:13:48,694 --> 00:13:53,605
but the HLS thing presents a
new way of distributing video
263
00:13:53,613 --> 00:13:59,626
content, and what's exciting to
see is the renewed interest in
264
00:13:59,634 --> 00:14:03,594
video distribution of podcasts,
and in the podcast apps like
265
00:14:03,602 --> 00:14:06,810
Apple Podcasts, and before it,
iTunes have supported video
266
00:14:06,818 --> 00:14:11,238
podcasts since the beginning,
but now that they're doing it
267
00:14:11,246 --> 00:14:14,685
this new way, suddenly, and it
frustrates me, some of the
268
00:14:14,693 --> 00:14:17,820
articles that are like video
podcasting is coming to Apple
269
00:14:17,828 --> 00:14:21,584
Podcast, no, it's been there
this whole time, it's just a new
270
00:14:21,584 --> 00:14:26,450
way of doing it, and so this
new way is something that a lot
271
00:14:26,450 --> 00:14:29,900
of
platforms are jumping on
board to start supporting, which
272
00:14:29,900 --> 00:14:32,928
is
surprising me, but it's
really good that they're doing
273
00:14:32,928 --> 00:14:36,468
it, and
you're starting to see
podcast hosting companies who
274
00:14:36,468 --> 00:14:41,798
have said
we're never going to
host video starting to host
275
00:14:41,798 --> 00:14:45,598
video because
the demand is
suddenly there for HLS
276
00:14:45,598 --> 00:14:49,270
streaming, which is just
simply a different way of
277
00:14:49,360 --> 00:14:53,170
providing the media file that
works better in the modern
278
00:14:53,320 --> 00:14:56,830
system, and streaming the video
instead of downloading the
279
00:14:56,830 --> 00:14:59,689
whole thing first, and it
presents all
kinds of great
280
00:14:59,689 --> 00:15:01,602
opportunities. 80s,
technologically, what you
can
281
00:15:01,602 --> 00:15:05,990
do with that, but I think that
this is finally the
282
00:15:05,998 --> 00:15:10,514
opportunity to come back to the
decentralization of video
283
00:15:10,522 --> 00:15:15,630
consumption before this, and
even I think still today, when
284
00:15:15,638 --> 00:15:20,108
you say video, if you're not
talking about a major
285
00:15:20,116 --> 00:15:24,176
Hollywood-produced show that's
in now a dozen different places,
286
00:15:24,176 --> 00:15:27,074
potentially, but if you're
talking about an independent
287
00:15:27,082 --> 00:15:31,580
video, oh, did you see the video
where Ralph talks about this?
288
00:15:31,588 --> 00:15:36,272
Most people are going to think,
oh, that's on YouTube with this
289
00:15:36,272 --> 00:15:40,734
new HLS technology and the
renewed interest in bringing
290
00:15:40,742 --> 00:15:45,805
video as a featured consumption
method inside of the podcasting
291
00:15:45,805 --> 00:15:48,946
ecosystem.
I think that people are going to
292
00:15:48,946 --> 00:15:52,290
get familiar with
consuming
video inside their podcast apps
293
00:15:52,290 --> 00:15:57,157
again, and that
excites me.
And how that will then, how the
294
00:15:57,157 --> 00:16:01,864
usage of that will
bring out
about new demands, new requests,
295
00:16:01,864 --> 00:16:06,635
and change the
ecosystem for
better discovery, better
296
00:16:06,635 --> 00:16:09,660
recommendations, better
consumption, better engagement,
297
00:16:10,200 --> 00:16:13,691
as these things are then brought
back into the podcast
298
00:16:13,691 --> 00:16:15,558
ecosystem.
Ralph Estep Jr.: Tim's got a
299
00:16:15,566 --> 00:16:17,750
question in the chat that I'm
gonna ask you in just a second,
300
00:16:17,750 --> 00:16:19,990
Daniel, but are you saying
you're moving to video here?
301
00:16:19,990 --> 00:16:21,259
Is
that what you're telling
us?
302
00:16:21,259 --> 00:16:24,367
Is that is that breaking news
here
on the podcasting morning
303
00:16:24,367 --> 00:16:26,322
show?
Daniel J.
304
00:16:26,322 --> 00:16:28,685
Lewis: No, I am not
moving to
video.
305
00:16:28,685 --> 00:16:32,984
If anything, I would be copying
my audio, but
for me, audio is
306
00:16:32,984 --> 00:16:36,565
still front and center for
podcasting that I do,
as well
307
00:16:36,565 --> 00:16:39,725
as I think for anyone out there
thinking of starting a
308
00:16:39,733 --> 00:16:42,905
podcast, I think they should
still focus on audio, because
309
00:16:42,913 --> 00:16:47,990
audio is so much easier to do.
It's so much cheaper to do, and
310
00:16:47,990 --> 00:16:51,820
still get really good results.
Some people are saying, "Oh, the
311
00:16:51,820 --> 00:16:54,618
audio podcast is dead, video
is where it's at now.
312
00:16:54,618 --> 00:16:56,984
And no, I
just completely
disagree with that.
313
00:16:56,984 --> 00:17:00,511
We're going to have
successful
audio podcasts for many years to
314
00:17:00,511 --> 00:17:03,455
come, you do not
have to be in
video to be successful.
315
00:17:03,455 --> 00:17:07,020
You don't even have
to publish
video at all if you don't want
316
00:17:07,020 --> 00:17:10,407
to, and a lot of
people just
don't want to, or they can't
317
00:17:10,407 --> 00:17:14,657
afford to, because
once you
jump into video, you are more
318
00:17:14,657 --> 00:17:18,907
than doubling your
expenses of
your time, your money, the
319
00:17:18,907 --> 00:17:21,690
equipment that you
need.
Like, just think, lighting, you
320
00:17:21,690 --> 00:17:24,140
don't need
lighting for an
audio podcast.
321
00:17:24,200 --> 00:17:26,786
You don't need a video camera
for an audio podcast.
322
00:17:26,786 --> 00:17:31,714
You can be as ugly as you want
to be in an
audio podcast, and
323
00:17:31,714 --> 00:17:34,610
people will not see you.
You do not have to
shave, you
324
00:17:34,610 --> 00:17:37,224
don't have to do your hair, your
makeup, you don't
have to
325
00:17:37,224 --> 00:17:40,034
worry about what you're wearing,
you don't have to worry
about
326
00:17:40,034 --> 00:17:43,528
the colors, the patterns of the
clothes you're wearing,
audio
327
00:17:43,528 --> 00:17:48,010
is so much easier, and I think
in podcasting audio still
will
328
00:17:48,010 --> 00:17:53,014
be supreme, but you do see a lot
of people crossing over
and
329
00:17:53,014 --> 00:17:56,530
copying their content into other
distribution channels, and
330
00:17:56,538 --> 00:18:01,342
that's what someday I will also
do more video and publish my
331
00:18:01,350 --> 00:18:06,060
content also in video, but to me
it's an audio first experience.
332
00:18:06,599 --> 00:18:07,517
Ralph Estep Jr.: Yeah, I'm
already doing that.
333
00:18:07,517 --> 00:18:09,785
I was pretty quick to jump on
this HLS thing,
and I'm just
334
00:18:09,785 --> 00:18:12,415
doing it from the standpoint of
I'm putting out
the same audio
335
00:18:12,415 --> 00:18:15,275
and video file, but it gives
people the option
if they want
336
00:18:15,275 --> 00:18:16,919
to watch it.
But let me get to Tim's
337
00:18:16,919 --> 00:18:17,789
question.
He's got two questions,
338
00:18:17,939 --> 00:18:19,491
actually.
Tim says, since I'm at
work, I
339
00:18:19,491 --> 00:18:21,884
can't come on stage.
But my question for Daniel is,
340
00:18:21,884 --> 00:18:25,201
what
is his strategy to make
the most of a podcast
341
00:18:25,201 --> 00:18:26,866
conference.
We've
got this podcast
342
00:18:26,866 --> 00:18:30,059
conference coming up in August
called
Empowered Podcasting
343
00:18:30,059 --> 00:18:32,217
Three.
What has been your strategy,
344
00:18:32,217 --> 00:18:35,779
Daniel,
to make the most of
those podcasting conferences?
345
00:18:36,740 --> 00:18:38,077
Daniel J.
Lewis: If you are an
346
00:18:38,085 --> 00:18:40,305
introvert, I know this can be a
little bit of a struggle.
347
00:18:40,305 --> 00:18:43,090
What
I'm about to say, I'm an
ambivert, which is right in the
348
00:18:43,090 --> 00:18:45,650
middle.
So, if I'm lazy, I fall over to
349
00:18:45,650 --> 00:18:48,100
the side of introvert.
I
have to make an intentional
350
00:18:48,190 --> 00:18:50,980
choice, but then I can appear to
be an extrovert, so that's why
351
00:18:51,370 --> 00:18:53,575
I'm kind of right in the middle.
352
00:18:53,583 --> 00:18:56,645
Connect with someone, find an
extrovert that you can connect
353
00:18:56,653 --> 00:19:00,358
with, that can connect you with
other people, but just try and
354
00:19:00,366 --> 00:19:03,780
have conversations with people.
It's not about being outgoing
355
00:19:03,788 --> 00:19:07,155
and super enthusiastic in
anything, but just talk to
356
00:19:07,163 --> 00:19:10,194
people, come up with some
typical questions that you might
357
00:19:10,194 --> 00:19:11,796
ask people.
What brings you to this
358
00:19:11,796 --> 00:19:13,092
conference?
Oh, what's your
podcast about?
359
00:19:13,092 --> 00:19:14,850
And they'll ask you, well,
what's your podcast
about?
360
00:19:14,850 --> 00:19:16,090
What are you doing in
podcasting?
361
00:19:16,090 --> 00:19:18,570
You can start the
conversations, but here's the
362
00:19:18,660 --> 00:19:21,440
very important thing about going
to conferences, it's not just
363
00:19:21,470 --> 00:19:24,140
about the conversations, it's
about what happens after that.
364
00:19:24,680 --> 00:19:28,520
So, whether you are attending
the sessions or you're having
365
00:19:28,700 --> 00:19:31,688
conversations in the hallways,
take notes.
366
00:19:31,688 --> 00:19:36,556
I have on my business card, I
have space on
the back of my
367
00:19:36,556 --> 00:19:39,386
business cards, blank space, and
I made sure
that where I got
368
00:19:39,386 --> 00:19:42,970
my business cards printed that
this would
work, where on the
369
00:19:42,970 --> 00:19:46,438
back there's a nice blank space
on the bottom
of my business
370
00:19:46,438 --> 00:19:49,252
cards that allows someone to
write something, or
maybe I
371
00:19:49,252 --> 00:19:51,910
can write something on the
bottom on the back of my
372
00:19:51,918 --> 00:19:55,048
business cards, like if they
have a particular episode that I
373
00:19:55,048 --> 00:19:58,860
want to recommend to them, a
resource that we've talked
374
00:19:58,868 --> 00:20:02,136
about, maybe.
Is some kind of follow-up thing
375
00:20:02,136 --> 00:20:06,974
I want them to
do, so I might
write on my card and give it to
376
00:20:06,974 --> 00:20:10,392
them, or maybe
they want to
write on it, and any card that I
377
00:20:10,392 --> 00:20:14,016
receive from
them, I also try
to write something on it.
378
00:20:14,016 --> 00:20:17,148
I write what we
talked about,
I write if there's something to
379
00:20:17,148 --> 00:20:20,328
follow up about,
and now we
have the conference apps where
380
00:20:20,328 --> 00:20:23,222
you can connect
through those
conference apps, and many of
381
00:20:23,222 --> 00:20:26,642
them have the
opportunity to
leave notes about a conversation
382
00:20:26,642 --> 00:20:29,975
or about a
person, and take
advantage of those things, and
383
00:20:29,975 --> 00:20:32,340
when you get
back from the
conference, review those things.
384
00:20:32,340 --> 00:20:35,060
One of the other
cool things
that you can do at a conference,
385
00:20:35,060 --> 00:20:38,394
and this is a more
modern
technology, I will get out my
386
00:20:38,394 --> 00:20:42,850
noisy keychain to show
this on
the video and explain what this
387
00:20:42,850 --> 00:20:47,689
is, I have a little
key fob on
my keychain that right now has
388
00:20:47,689 --> 00:20:52,822
no branding on it,
but this is
an NFC device that, if you get
389
00:20:52,822 --> 00:20:57,224
this near a phone, it
will pop
up a notification on the phone,
390
00:20:57,224 --> 00:21:02,480
and when that
notification is
opened, it will, and the nice
391
00:21:02,480 --> 00:21:04,946
thing about this
is, this is
so much easier than QR codes.
392
00:21:04,946 --> 00:21:08,068
Like to use a QR code,
you
have to unlock your phone, open
393
00:21:08,068 --> 00:21:11,640
the camera app, tap on the
button that it loads the page
394
00:21:12,360 --> 00:21:17,622
and loads the URL for you.
And
what the NFC thing does,
395
00:21:17,622 --> 00:21:22,014
it's called a podcast beacon, is
you
just tap your phone on it,
396
00:21:22,014 --> 00:21:25,446
and it pops up a notification.
You
tap on that notification,
397
00:21:25,446 --> 00:21:30,336
and it takes you to a web page.
So, on
that web page, you can
398
00:21:30,336 --> 00:21:34,499
make that go wherever you want.
What I
have it do is go to a
399
00:21:34,499 --> 00:21:37,428
landing page where people can
follow my
podcast from there,
400
00:21:37,428 --> 00:21:41,411
but maybe during the conference
I could
change it to be my
401
00:21:41,411 --> 00:21:44,470
contact information or a
particular
episode I'm
402
00:21:44,470 --> 00:21:47,464
frequently talking about at that
conference, or
maybe even
403
00:21:47,464 --> 00:21:51,061
simply a Google Doc, where it's
everything I've
shared with
404
00:21:51,061 --> 00:21:54,028
everyone this week, or my notes
from my session.
405
00:21:54,028 --> 00:21:58,475
So
this is a more modern way,
but it's all about connecting
406
00:21:58,475 --> 00:22:02,566
with
people, and then most
importantly, what happens after
407
00:22:02,566 --> 00:22:06,090
that?
The follow-up, if it is a
408
00:22:06,300 --> 00:22:09,432
conversation that needs to be
had later, schedule that.
409
00:22:09,432 --> 00:22:11,931
If it's a podcast interview,
schedule that.
410
00:22:11,931 --> 00:22:16,434
They're at the conference, say,
'Hey, let's
schedule a time to
411
00:22:16,434 --> 00:22:18,905
do an interview.
Look at your
calendar.
412
00:22:18,905 --> 00:22:21,950
Let's sit down and pick a time
and date right now.
413
00:22:22,750 --> 00:22:24,820
Ralph Estep Jr.: No, I think
those are brilliant things, and
414
00:22:24,820 --> 00:22:27,100
I think those are things that
all of our audience can take
415
00:22:27,100 --> 00:22:29,700
away right now.
I love the RF
idea, that's a
416
00:22:29,700 --> 00:22:31,684
really brilliant idea, because
you're right,
there's a lot of
417
00:22:31,684 --> 00:22:34,170
friction with the QR code, and
the follow-up,
I think, is
418
00:22:34,170 --> 00:22:35,946
brilliant.
Let me go to Tim's second
419
00:22:35,946 --> 00:22:38,170
question, and
you ready for
this one, Daniel?
420
00:22:38,170 --> 00:22:40,630
He is going to push it a little
bit here on you, my friend.
421
00:22:40,630 --> 00:22:43,480
It's, he says, if you could
change one thing about
422
00:22:43,480 --> 00:22:47,635
podcasting and only one thing,
what would it be?
423
00:22:47,635 --> 00:22:49,300
Daniel J.
Lewis: Ooh, only one
thing.
424
00:22:49,300 --> 00:22:53,789
I think it would be unifying the
features in the
podcast apps.
425
00:22:53,789 --> 00:22:58,015
The style of the implementation
of features can
vary between
426
00:22:58,015 --> 00:23:01,353
the apps, as these apps can have
different
opinions, but I
427
00:23:01,353 --> 00:23:04,885
would love it if just every app
had cross-app
comments, had
428
00:23:04,885 --> 00:23:10,232
ratings and reviews, had all the
same
features, so that we
429
00:23:10,232 --> 00:23:14,378
don't have to juggle different
apps or
switch because we want
430
00:23:14,378 --> 00:23:18,214
a certain feature or pressure
the app
developers to support
431
00:23:18,214 --> 00:23:22,000
a new feature, like I'm involved
in
podcasting 2.0 and one of
432
00:23:22,000 --> 00:23:25,510
the coolest features in
podcasting
2.0 is also one of
433
00:23:25,510 --> 00:23:28,660
the ones that is the most
difficult to try and
implement
434
00:23:28,660 --> 00:23:31,722
right now, because there's not
really an agreed
standard, and
435
00:23:31,722 --> 00:23:34,920
that is cross app comments.
Think of it this way,
the
436
00:23:34,920 --> 00:23:38,314
ability for you in, let's just
pick a couple of podcast
apps
437
00:23:38,314 --> 00:23:40,003
here, theoretically here,
because these don't support it
438
00:23:40,011 --> 00:23:42,211
right now, but let's say you're
listening in Overcast.
439
00:23:42,211 --> 00:23:46,093
You could
comment on an
episode, and then someone who's
440
00:23:46,093 --> 00:23:49,783
listening with
Pocket Casts
could respond to your comment,
441
00:23:49,783 --> 00:23:53,710
and then someone
who was
watching the video on Apple
442
00:23:53,710 --> 00:23:57,490
Podcasts could also post
their
own comment or respond to the
443
00:23:57,490 --> 00:23:58,810
others.
That's cross-app
comments,
444
00:23:58,810 --> 00:24:02,628
where the apps can work with the
comments
regardless of what
445
00:24:02,628 --> 00:24:05,145
apps there are.
That's the kind of thing I
446
00:24:05,153 --> 00:24:08,530
would love to see, where
podcasters can engage with their
447
00:24:08,530 --> 00:24:11,578
audiences, and audiences can
engage with each other.
448
00:24:11,578 --> 00:24:15,890
But to
get there, we need all
of the apps supporting all the
449
00:24:15,890 --> 00:24:19,225
same
features, and that's why
I'm so involved with podcasting
450
00:24:19,225 --> 00:24:21,474
2.0 Ralph Estep Jr.: Well, let's
go
ahead and shift them,
451
00:24:21,474 --> 00:24:23,015
because that's actually a great
transition.
452
00:24:23,015 --> 00:24:25,478
So, Tim, thank you for those two
questions.
453
00:24:25,478 --> 00:24:27,230
So, DR: can I ask a question?
Ralph Estep Jr.: Go ahead, Dr.
454
00:24:27,238 --> 00:24:28,604
I'm sorry, I didn't see you
wanting to make a question.
455
00:24:28,604 --> 00:24:34,026
Go
ahead, Dr. DR: No problem.
So, Daniel 2.0
has the talk
456
00:24:34,026 --> 00:24:37,926
has been around for quite a long
time.
457
00:24:37,926 --> 00:24:42,896
What is it
that is getting in
the way of making it a full
458
00:24:42,896 --> 00:24:45,559
blown okay,
it's here.
Do you know what I mean?
459
00:24:45,559 --> 00:24:48,895
Instead of it's coming,
you
know what I'm saying, it's just
460
00:24:48,895 --> 00:24:52,849
not on everyone's top list.
Daniel J.
461
00:24:52,849 --> 00:24:56,424
Lewis: For some
developers,
it's that they're waiting to see
462
00:24:56,424 --> 00:24:59,529
what Apple does.
Apple, for so many years, has
463
00:24:59,649 --> 00:25:01,533
been like.
The sheriff of the
town
464
00:25:01,533 --> 00:25:04,169
setting the rules and
everything, but the sheriff has
465
00:25:04,169 --> 00:25:06,389
gotten old and he's not
innovating anymore.
466
00:25:06,389 --> 00:25:10,121
He's not
meeting the needs of
the town so much anymore.
467
00:25:10,121 --> 00:25:13,989
So, so many
developers are
like, well, I'm not going to do
468
00:25:13,989 --> 00:25:16,807
it if Apple's
not doing it,
but now that Apple is supporting
469
00:25:16,807 --> 00:25:19,793
some of these
features, like
Apple supports transcripts, they
470
00:25:19,793 --> 00:25:23,896
support
podcasting 2.0
chapters, and there could be
471
00:25:23,896 --> 00:25:26,842
some other
support coming soon
for some other things for
472
00:25:26,842 --> 00:25:30,119
podcasting 2.0
Now it is
inspiring more developers to
473
00:25:30,119 --> 00:25:33,829
realize, oh, okay,
if Apple is
doing it, maybe I should also do
474
00:25:33,829 --> 00:25:35,449
it too.
So, for
many developers,
475
00:25:35,449 --> 00:25:39,263
though, they're just one guy
somewhere, not in
his mom's
476
00:25:39,263 --> 00:25:42,717
basement, but some of them are
pretty wealthy, but
they have
477
00:25:42,717 --> 00:25:47,329
to prioritize what they work on,
and if there's not
enough of a
478
00:25:47,329 --> 00:25:51,069
demand for it, and I would say
polite demand, then
they're
479
00:25:51,069 --> 00:25:55,113
not going to be interested in
doing it, like
even Marco, who
480
00:25:55,113 --> 00:25:58,791
develops Overcast, has said
before, I am
not going to
481
00:25:58,791 --> 00:26:02,169
support these features in
podcasting 2.0 well,
just
482
00:26:02,169 --> 00:26:05,765
recently, a few months ago, he
said, "Here are these new
483
00:26:05,773 --> 00:26:08,054
features coming, and they're
podcasting 2.0 features that
484
00:26:08,062 --> 00:26:12,449
he's building that support for,
and it's because of the kind
485
00:26:12,457 --> 00:26:16,229
demand, and I say kind because
don't send messages to your
486
00:26:16,237 --> 00:26:18,398
podcast app saying, "Why aren't
you supporting this?
487
00:26:18,398 --> 00:26:19,868
You're
dumb, you're stupid,
I'm leaving.
488
00:26:19,868 --> 00:26:22,082
Goodbye.
No, kindly
request that they
489
00:26:22,082 --> 00:26:25,585
support these things, and the
more podcasters
who put these
490
00:26:25,585 --> 00:26:30,271
features in their podcast feeds,
then that shows
that there is
491
00:26:30,271 --> 00:26:35,869
the supply for it, and the more
podcast app users
who request
492
00:26:35,869 --> 00:26:39,568
these features then are creating
the demand for it,
so it's a
493
00:26:39,568 --> 00:26:43,383
supply and demand coming from
both sides, and as
the podcast
494
00:26:43,383 --> 00:26:46,797
app developers see that, then
they can start
building the
495
00:26:46,797 --> 00:26:50,913
support and prioritizing what
helps people
stay inside the
496
00:26:50,913 --> 00:26:55,407
podcast app and what ultimately
serves their
podcast app
497
00:26:55,407 --> 00:26:57,250
users.
DR: Okay.
498
00:26:57,250 --> 00:26:59,305
Thank you.
Ralph Estep Jr.: Thank you,
499
00:26:59,313 --> 00:27:00,969
Daniel.
Well, at some point, Daniel, in
500
00:27:00,969 --> 00:27:04,100
your journey, your
work
shifted from just doing the show
501
00:27:04,100 --> 00:27:05,395
to building for other
podcasters.
502
00:27:05,395 --> 00:27:08,665
So, I want to talk about
Podgagement first, and
that is
503
00:27:08,665 --> 00:27:11,154
a product that I know you've
been working.
504
00:27:11,154 --> 00:27:14,514
So, what
was the problem you
were seeing that made you want
505
00:27:14,514 --> 00:27:16,260
to build
Podgagement?
What was broken?
506
00:27:17,100 --> 00:27:18,168
Daniel J.
Lewis: Podgagement
first
507
00:27:18,168 --> 00:27:22,012
started as a product called My
Podcast Reviews, and
now, so
508
00:27:22,012 --> 00:27:26,670
pod gaugement as a product has
existed for over 12
years at
509
00:27:26,670 --> 00:27:31,305
this point, and I started it
because back then the
only way
510
00:27:31,305 --> 00:27:34,070
that you could see all your
reviews.
511
00:27:34,070 --> 00:27:36,950
Let me back up.
Actually, in Apple Podcasts,
512
00:27:37,700 --> 00:27:42,328
Apple makes a podcast available
in up to 175 different
513
00:27:42,328 --> 00:27:46,400
countries right now, each one of
those 175
countries have their
514
00:27:46,400 --> 00:27:50,098
own catalog of Apple Podcasts,
their own
copy, their own
515
00:27:50,098 --> 00:27:53,810
rankings, and for every podcast
inside of
Apple Podcasts in
516
00:27:53,810 --> 00:27:57,692
those different countries there
could
be reviews, but they are
517
00:27:57,692 --> 00:28:03,106
only in that country's catalog.
So back
when I started my
518
00:28:03,106 --> 00:28:08,319
podcast reviews, the only way
you could
possibly see those
519
00:28:08,319 --> 00:28:12,150
reviews was through some really
complicated
switching around,
520
00:28:12,150 --> 00:28:15,610
and it wasn't even possible on
the iPhone to
do.
521
00:28:15,610 --> 00:28:18,580
Now there are some other ways
that you can do it that
Apple
522
00:28:18,580 --> 00:28:21,548
has made available, but still
takes so many clicks to go
523
00:28:21,556 --> 00:28:23,864
through, looking for your
ratings and reviews, and then
524
00:28:23,872 --> 00:28:26,600
you have to try and manually
keep track of what's new, what's
525
00:28:26,600 --> 00:28:29,240
old, whatever you're already
seeing, all of that stuff.
526
00:28:29,240 --> 00:28:32,534
So,
my podcast reviews was
originally created to do all of
527
00:28:32,534 --> 00:28:36,010
that for you, automatically
check all 175 places, plus some
528
00:28:36,010 --> 00:28:39,645
other apps and catalogs to
collect those reviews and notify
529
00:28:39,645 --> 00:28:43,438
you when you have them, saving
you all kinds of clicks on your
530
00:28:43,438 --> 00:28:45,160
own and saving you lots of
time.
531
00:28:46,090 --> 00:28:49,810
Now, Podgage meant the reason I
rebranded it and built it
532
00:28:49,930 --> 00:28:52,510
completely over from scratch is
to make it work faster and to
533
00:28:52,540 --> 00:28:55,120
make it do a whole lot more,
because now it's not just about
534
00:28:55,240 --> 00:28:57,076
reviews, it's about engagement.
535
00:28:57,084 --> 00:29:02,266
So, I wanted to help podcasters
use their reviews to more deeply
536
00:29:02,266 --> 00:29:06,348
engage with their audience,
and use feedback to do that, and
537
00:29:06,348 --> 00:29:08,640
be
able to track this
engagement.
538
00:29:09,000 --> 00:29:11,393
While there are many places that
allow you to measure the
539
00:29:11,393 --> 00:29:15,617
breadth of your audience and how
wide
your reach is, I want to
540
00:29:15,617 --> 00:29:19,398
focus on the depth, however big
your
audience is, deepening
541
00:29:19,398 --> 00:29:22,599
that relationship with your
audience
through reviews,
542
00:29:22,599 --> 00:29:25,654
through feedback, through
search,
through networking
543
00:29:25,654 --> 00:29:29,342
with other podcasters, and these
are all
features that then
544
00:29:29,342 --> 00:29:33,626
I've built into pod engagement
to help you
supercharge your
545
00:29:33,626 --> 00:29:36,962
engagement with your audience,
because it's not
just
546
00:29:36,962 --> 00:29:40,725
collecting these things or that
these things exist that
547
00:29:40,733 --> 00:29:45,484
matters, it's what you do with
them, and how you inspire your
548
00:29:45,492 --> 00:29:49,095
audience to take action.
Ralph Estep Jr.: So, let's talk
549
00:29:49,095 --> 00:29:50,841
about what pod engagement
actually does.
550
00:29:50,841 --> 00:29:54,556
How does a
podcaster use it on
a day-to-day basis?
551
00:29:54,556 --> 00:29:57,626
What does it help them
do?
Who's it built for?
552
00:29:57,626 --> 00:30:00,317
And give us the, you know, one
to about
30,000 A foot view,
553
00:30:00,317 --> 00:30:02,669
and then exactly why we would
want to get
this product.
554
00:30:03,330 --> 00:30:04,779
Daniel J.
Lewis: So, pod
gaugement is
555
00:30:04,779 --> 00:30:07,020
for podcasters who want to
engage with their
audiences
556
00:30:07,020 --> 00:30:10,165
and track their success beyond
just the
downloads.
557
00:30:10,165 --> 00:30:14,060
It starts by checking your
ratings and reviews in 175
558
00:30:14,068 --> 00:30:17,055
different countries, plus a few
other apps, and there aren't
559
00:30:17,063 --> 00:30:19,915
very many other apps that
support ratings and reviews, but
560
00:30:19,915 --> 00:30:23,130
we check them and notify you
automatically when you receive a
561
00:30:23,130 --> 00:30:26,023
new rating review, so you can
do something with that.
562
00:30:26,023 --> 00:30:29,607
You can
embed it on your
website, you could copy it to
563
00:30:29,607 --> 00:30:32,460
your show
notes, so you could
read that review, thank that
564
00:30:32,460 --> 00:30:34,185
audience
member in your
podcast.
565
00:30:34,185 --> 00:30:37,109
You can generate images with
them, so
none of this having
566
00:30:37,109 --> 00:30:39,285
to copy, paste, take
screenshots, all of
this stuff
567
00:30:39,285 --> 00:30:43,221
with just a few clicks, you can
generate an
image in multiple
568
00:30:43,221 --> 00:30:46,789
aspect ratios, so a square image
perfect for
Instagram, a tall
569
00:30:46,789 --> 00:30:50,428
image perfect for Pinterest, a
wide image
perfect for video,
570
00:30:50,428 --> 00:30:54,420
even that perfect precise aspect
ratio
that you need for social
571
00:30:54,420 --> 00:30:56,122
networks.
We also have that in
there, so
572
00:30:56,122 --> 00:30:58,770
just with a few clicks, you can
download this
high-quality
573
00:30:58,770 --> 00:31:02,020
image, control it a little bit,
get some branding of
your own,
574
00:31:02,020 --> 00:31:06,365
so it looks great as well.
Then you can use those
reviews
575
00:31:06,365 --> 00:31:10,311
to do things in your podcast to
deeper engage with
your
576
00:31:10,311 --> 00:31:12,900
audience, which I'll mention how
to do that in a
moment.
577
00:31:12,900 --> 00:31:16,128
The other thing that you can do
in pod engagement is
collect
578
00:31:16,128 --> 00:31:19,423
feedback from your audience, so
it's not just the
reviews,
579
00:31:19,423 --> 00:31:22,803
because in places like Apple
Podcasts, you can leave a
580
00:31:22,811 --> 00:31:26,353
review only once.
You can edit the review, but you
581
00:31:26,353 --> 00:31:29,979
can't leave
multiple reviews.
It's just the one review that
582
00:31:29,979 --> 00:31:32,604
you're working
with.
So, that's where feedback comes
583
00:31:32,604 --> 00:31:34,596
in.
And Podgagement
provides a
584
00:31:34,596 --> 00:31:36,771
landing page that podcasters can
use.
585
00:31:36,771 --> 00:31:39,717
It's very
speakable, like mine
is Podcast feedback.com/audacity
586
00:31:39,717 --> 00:31:45,482
and people
go there, and it's
very focused on one goal, and
587
00:31:45,482 --> 00:31:48,524
that is sending
feedback.
You can write your feedback, or
588
00:31:48,524 --> 00:31:50,568
you can record your
feedback
through that.
589
00:31:50,568 --> 00:31:53,124
And then, for the podcaster, it
transcribes that, sends them
590
00:31:53,124 --> 00:31:55,890
the audio file, so they can play
that in their podcast if they
591
00:31:55,890 --> 00:31:57,312
want.
They also get the
transcript,
592
00:31:57,312 --> 00:32:01,311
so they can see briefly what the
feedback is
about, and so
593
00:32:01,311 --> 00:32:04,450
these two kinds of audience
engagement reviews and
594
00:32:04,458 --> 00:32:06,993
feedback.
When you include them in your
595
00:32:06,993 --> 00:32:08,577
podcast, it does three
different things.
596
00:32:08,577 --> 00:32:12,210
I'll mention briefly, one is for
that person
who sent that
597
00:32:12,210 --> 00:32:15,212
review or that feedback, they
now feel like a
celebrity.
598
00:32:15,212 --> 00:32:17,937
It's like, hey, Mom, I was on a
podcast, you gotta
check this
599
00:32:17,937 --> 00:32:19,722
out.
They want to tell other people
600
00:32:19,722 --> 00:32:22,232
about it.
They
have more deeply engaged
601
00:32:22,232 --> 00:32:24,735
now with the podcast, so they're
going to be more likely to
602
00:32:24,735 --> 00:32:27,930
stick around as well.
The other thing
it does is for
603
00:32:27,930 --> 00:32:31,148
other people listening, they
suddenly think,
"Hey, wait a
604
00:32:31,148 --> 00:32:34,425
minute, I want my question
answered, I want my
review
605
00:32:34,425 --> 00:32:38,406
read, I want my joke told, I
want my story shared, so
they
606
00:32:38,406 --> 00:32:42,180
get in on the action too by
including some engagement in
607
00:32:42,188 --> 00:32:45,249
your podcast, it inspires other
engagement as well.
608
00:32:45,249 --> 00:32:49,325
The third
thing it does is for
everyone else, they see you
609
00:32:49,325 --> 00:32:52,093
engaging with
your audience,
and maybe you are mentioning,
610
00:32:52,093 --> 00:32:56,082
oh, so and so from
Zimbabwe
sent this review of the podcast,
611
00:32:56,082 --> 00:32:59,175
and someone from
England sent
me this feedback.
612
00:32:59,175 --> 00:33:01,125
Here it is, I'm going to play it
for you, you can hear their
613
00:33:01,125 --> 00:33:04,305
lovely British accent, and
here's someone from South Africa
614
00:33:04,305 --> 00:33:06,495
who asked this question.
So,
someone else is out there
615
00:33:06,495 --> 00:33:10,384
listening to this and realizing,
wow, she's a big deal.
616
00:33:10,384 --> 00:33:13,074
She's got these listeners all
over the
world, she's
617
00:33:13,074 --> 00:33:17,649
answering their questions, and
she took the time
to answer my
618
00:33:17,649 --> 00:33:20,031
question too.
Wow, this is amazing.
619
00:33:20,031 --> 00:33:22,728
So, you're
deepening the
relationship, you are empowering
620
00:33:22,728 --> 00:33:24,891
your audience to
spread more
for you.
621
00:33:24,891 --> 00:33:27,270
So, Podgageman is providing that
for
you.
622
00:33:27,270 --> 00:33:30,715
The simple landing pages, like
the lovethepodcast.com is
the
623
00:33:30,715 --> 00:33:34,693
other landing page that is for
collecting ratings and
reviews
624
00:33:34,693 --> 00:33:37,700
for your podcast.
Beyond that, we also track your
625
00:33:37,700 --> 00:33:41,185
ranking
in all of the global
charts, nearly 34,000 charts out
626
00:33:41,185 --> 00:33:44,607
there
that you could rank in,
and we're checking all of that
627
00:33:44,607 --> 00:33:47,463
for
you, because ain't nobody
got time for that to check it
628
00:33:47,471 --> 00:33:49,233
themselves.
We check that automatically and
629
00:33:49,233 --> 00:33:51,396
track your
ranking in that
over time.
630
00:33:51,396 --> 00:33:53,530
We've got years of history
behind
that.
631
00:33:53,530 --> 00:33:56,700
A brand new feature just
launched is that you can now add
632
00:33:56,700 --> 00:33:59,718
in the search terms you want
your podcast to be found for,
633
00:33:59,726 --> 00:34:03,815
and we will track that inside of
Apple Podcasts, and this tracks
634
00:34:03,815 --> 00:34:07,588
it very accurately, even down
to separating it into the
635
00:34:07,588 --> 00:34:10,197
different
search results that
Apple Podcast shows, like the
636
00:34:10,197 --> 00:34:12,714
top
results, the podcast
results, and the episode
637
00:34:12,714 --> 00:34:15,253
results.
We
track that, so you can see
638
00:34:15,253 --> 00:34:17,472
how your podcast ranks for those
search terms.
639
00:34:17,472 --> 00:34:20,154
You can experiment with things
like adding new
episodes that
640
00:34:20,154 --> 00:34:23,283
use those search terms and see
how that adjusts
your ranking.
641
00:34:23,283 --> 00:34:26,379
We also do a thing that I call
networking, where
when you
642
00:34:26,379 --> 00:34:28,770
look at your podcast and Apple
Podcasts, scroll down
to the
643
00:34:28,770 --> 00:34:32,172
bottom, you might see a list of
you might also like, or
644
00:34:32,181 --> 00:34:34,665
listeners also subscribe to.
This is outgoing networking,
645
00:34:34,672 --> 00:34:37,514
where it's the podcast
recommended from yours,
646
00:34:37,523 --> 00:34:39,902
algorithmically recommended by
the platform.
647
00:34:39,902 --> 00:34:42,978
I call that
outgoing
networking, and yes, you can see
648
00:34:42,978 --> 00:34:45,860
that yourself, but
the other
thing that we do is we track
649
00:34:45,860 --> 00:34:49,376
among the millions of
podcasts
out there, which of them are
650
00:34:49,376 --> 00:34:53,657
pointing back in to
your
podcast, that is something that
651
00:34:53,657 --> 00:34:56,679
would be impossible for you
to
track yourself, and the reason I
652
00:34:56,679 --> 00:34:58,980
call that networking is
because that's what it helps you
653
00:34:58,980 --> 00:35:01,520
to do, you can see.
E these are
podcasts where you
654
00:35:01,520 --> 00:35:04,769
have some kind of crossover
audience,
maybe these are
655
00:35:04,769 --> 00:35:08,491
similar topics, but what it can
tell you is
these are other
656
00:35:08,491 --> 00:35:11,037
podcasts with whom you should
network, you
could
657
00:35:11,037 --> 00:35:14,115
collaborate, you could cross
promote, you could cross
658
00:35:14,123 --> 00:35:17,799
guest, even just some simple
competitive analysis if you
659
00:35:17,807 --> 00:35:22,010
wanted to, but it's a networking
feature that we track inside of
660
00:35:22,010 --> 00:35:25,245
Podgage, and there's more, more
landing pages to help you grow
661
00:35:25,253 --> 00:35:28,847
your audience, and more coming
in the future, even to help you
662
00:35:28,847 --> 00:35:31,638
monetize your audience and
collect support from your
663
00:35:31,646 --> 00:35:33,570
audience.
It's all really about
664
00:35:33,570 --> 00:35:36,595
supercharging that engagement.
Ralph Estep Jr.: Thank you,
665
00:35:36,603 --> 00:35:37,820
Daniel.
I do have a question from Sid
666
00:35:37,820 --> 00:35:38,780
Meadow.
Sid, go ahead.
667
00:35:40,280 --> 00:35:41,355
Sid Meadows: Good morning,
everybody.
668
00:35:41,355 --> 00:35:46,090
Great to see you guys today.
Daniel, I've been using
your
669
00:35:46,090 --> 00:35:51,015
product since 2011 Yeah, no,
2021 sorry, 2021 And I
670
00:35:51,023 --> 00:35:53,869
absolutely love it.
I started when it was my podcast
671
00:35:53,869 --> 00:35:55,221
reviews,
and it was such a
great way.
672
00:35:55,221 --> 00:35:57,760
I loved getting that email when
I
could see that I got a new
673
00:35:57,880 --> 00:36:01,170
review, and not too long ago I
went in and used your branding
674
00:36:01,320 --> 00:36:05,443
tool to create the to create the
snippets of them and put them
675
00:36:05,443 --> 00:36:08,409
on my website, which was also
super
easy, because before we
676
00:36:08,409 --> 00:36:11,480
were doing that in Canva, and
you
know, copying and going
677
00:36:11,480 --> 00:36:14,304
into the Canva, we made our own
graphic,
and you just made it
678
00:36:14,304 --> 00:36:18,006
so easy, I'm like, in one click
I have an
image in my branding
679
00:36:18,006 --> 00:36:20,992
colors and downloaded it and put
it up on
our website, so thank
680
00:36:20,992 --> 00:36:22,730
you for the product.
I'm really enjoying
it,
681
00:36:22,730 --> 00:36:24,480
though.
I don't go out there very much
682
00:36:24,480 --> 00:36:27,476
for lots of different
reasons.
I am logging, I just logged in
683
00:36:27,476 --> 00:36:31,278
listening to you talk,
and but
I'm super interested in learning
684
00:36:31,278 --> 00:36:36,523
about the podcast SEO
and
putting in my keywords and see
685
00:36:36,523 --> 00:36:40,046
how I'm doing there.
What my
question for you is,
686
00:36:40,046 --> 00:36:43,216
why just Apple?
Why not other platforms?
687
00:36:43,224 --> 00:36:48,322
Because I know, and we've talked
about it here in the past, that
688
00:36:48,322 --> 00:36:51,541
Apple is in the search.
When people go into search,
689
00:36:51,541 --> 00:36:55,114
they're
looking at the title
of your show and the title of
690
00:36:55,114 --> 00:36:57,010
your
episode and not anything
else.
691
00:36:57,100 --> 00:36:59,650
And then Spotify is looking at
other things, and who knows what
692
00:36:59,680 --> 00:37:01,066
all the other ones are looking
at.
693
00:37:01,066 --> 00:37:03,915
So why just Apple, and do you
have a plan to expand beyond
694
00:37:03,923 --> 00:37:06,190
that for the SEO part?
Daniel J.
695
00:37:06,190 --> 00:37:08,454
Lewis: Yeah, and the
reason
why it's just Apple now is this
696
00:37:08,454 --> 00:37:11,310
feature just launched.
Apple was the easiest to
697
00:37:11,400 --> 00:37:14,160
support, and the reason I
prioritize Apple for everything
698
00:37:14,460 --> 00:37:19,200
that I do first that comes to
Apple first is because Apple is
699
00:37:19,380 --> 00:37:23,150
still the number one true
podcast app, but there will be
700
00:37:23,300 --> 00:37:26,900
also support for Spotify coming
soon, and then bringing in
701
00:37:26,990 --> 00:37:29,216
support for other apps and
systems as well.
702
00:37:29,216 --> 00:37:33,200
It's just Apple was the one I
wanted to support
most,
703
00:37:33,200 --> 00:37:36,848
especially since the whole
regional thing with Apple makes
704
00:37:36,848 --> 00:37:41,134
so much impossible for
podcasters to do, and with the
705
00:37:41,142 --> 00:37:44,140
separate catalogs and
everything, and so that's why I
706
00:37:44,140 --> 00:37:47,170
like to support Apple first in
their features, and when I say
707
00:37:47,178 --> 00:37:49,960
support Apple first, that
doesn't mean you have to have an
708
00:37:49,960 --> 00:37:52,715
Apple device to use
Podgagement or any of my tools,
709
00:37:52,715 --> 00:37:55,490
but it's I'm
supporting the
Apple Podcast ecosystem first,
710
00:37:55,490 --> 00:37:57,940
so yes, other
platforms are
coming soon.
711
00:37:58,810 --> 00:38:01,210
Ralph Estep Jr.: Great, Sid, and
Sid, you took away my question
712
00:38:01,210 --> 00:38:03,660
I was going to ask Daniel next,
which is great, and that is to
713
00:38:03,690 --> 00:38:05,866
use a real example.
So, it
sounds like Sid, you
714
00:38:05,866 --> 00:38:08,100
are the real example using the
product.
715
00:38:08,970 --> 00:38:10,272
Sid Meadows: Yeah, I really
enjoy the product.
716
00:38:10,272 --> 00:38:13,574
We do have on every landing, we
do an end of,
we have a
717
00:38:13,574 --> 00:38:17,512
podcast page, and then a landing
page for each episode,
and on
718
00:38:17,512 --> 00:38:21,604
each, the landing page, and on
each episode page, we
have the
719
00:38:21,604 --> 00:38:25,005
Love My Podcast button for
people to click and easily
720
00:38:25,013 --> 00:38:27,398
leave a review, rather than
having to go directly into the
721
00:38:27,406 --> 00:38:28,868
player to do it, as an
encouragement.
722
00:38:28,868 --> 00:38:33,370
But what I found,
as it
relates to reviews, I get them
723
00:38:33,370 --> 00:38:37,297
when I ask for them, not
just
because I have a button on my
724
00:38:37,297 --> 00:38:41,273
landing pages, right?
But I
really enjoy, like,
725
00:38:41,273 --> 00:38:42,742
everything is right there for
me.
726
00:38:42,742 --> 00:38:45,718
I can go
and look, I can see
the rankings, and now you've
727
00:38:45,718 --> 00:38:48,622
added
keywords.
It's going to help make me more
728
00:38:48,622 --> 00:38:52,566
informed and help
us look at
our strategy of what we're doing
729
00:38:52,566 --> 00:38:54,568
with keywords.
So,
I'm a big fan of the
730
00:38:54,568 --> 00:38:56,590
product.
Yes, and it's extremely
731
00:38:56,598 --> 00:38:58,844
affordable.
Ralph, we were talking about
732
00:38:58,844 --> 00:39:01,670
tech stacks the
other day, and
what are you paid for?
733
00:39:01,670 --> 00:39:03,870
Hodg gaugement is extremely
affordable.
734
00:39:04,600 --> 00:39:05,230
Daniel J.
Lewis: Thank you so
much.
735
00:39:05,230 --> 00:39:09,495
DR: That's what was my question,
was is there tiers, and what
736
00:39:09,495 --> 00:39:12,400
is the difference between the
tiers, if there are tiers, and
737
00:39:12,400 --> 00:39:14,700
what are the price points?
Daniel J.
738
00:39:14,700 --> 00:39:17,770
Lewis: Yeah, so it has
a very
astronomical theme to it.
739
00:39:17,770 --> 00:39:21,340
So the tiers are Astro
Constellation, and there's a new
740
00:39:21,340 --> 00:39:24,469
tier coming in the future called
Pathfinder.
741
00:39:24,469 --> 00:39:28,341
Astro focuses on just your
ratings and reviews,
think
742
00:39:28,341 --> 00:39:31,337
star Astro, that's what Astro
means, is star.
743
00:39:31,337 --> 00:39:34,215
So it
focuses on only your
ratings and reviews.
744
00:39:34,215 --> 00:39:37,365
If that's all that
matters to
you, that's the plan for you.
745
00:39:37,365 --> 00:39:41,005
And that's at $9 a
month per
podcast, and you get two months
746
00:39:41,005 --> 00:39:44,615
free if you, if you
pay per
year, and there's a free trial
747
00:39:44,615 --> 00:39:47,586
for all of this as well,
so
you can try it free and see how
748
00:39:47,586 --> 00:39:50,972
you like it for your
podcast.
Constellation is the next tier
749
00:39:50,972 --> 00:39:54,537
up, and that adds on
all of
the other features right now
750
00:39:54,537 --> 00:39:58,190
that are in pod gaugement,
so
that's the charts and rankings
751
00:39:58,190 --> 00:40:00,150
feature, the networking
feature.
752
00:40:00,150 --> 00:40:03,181
The SEO feature, the
monetization feature, when that
753
00:40:03,181 --> 00:40:06,730
comes soon, for you to be able
to collect money from your
754
00:40:06,738 --> 00:40:10,525
audience and let them donate or
support your podcast, and some
755
00:40:10,533 --> 00:40:13,219
other features that I have
planned for that, the feedback
756
00:40:13,227 --> 00:40:15,715
feature, I can't remember if I
mentioned that, but the
757
00:40:15,723 --> 00:40:18,505
voicemail feedback and the
messaging, and also the ability
758
00:40:18,505 --> 00:40:21,427
for people to leave reviews
directly to your podcast,
759
00:40:21,435 --> 00:40:24,865
instead of having to create an
account and go out somewhere
760
00:40:24,873 --> 00:40:27,367
else, that's all in the
Constellation tier, the
761
00:40:27,375 --> 00:40:30,595
Pathfinder tier.
So, Astro and Constellation are
762
00:40:30,595 --> 00:40:32,995
definitely
focused on the
podcaster.
763
00:40:32,995 --> 00:40:37,701
The upcoming Pathfinder tier
will be
focused more on the
764
00:40:37,701 --> 00:40:41,280
researcher who might have their
own
podcast, or maybe even a
765
00:40:41,280 --> 00:40:44,359
guest expert who might have
their own
podcast or might
766
00:40:44,359 --> 00:40:48,592
not, but they want to research
other podcasts,
so while Astro
767
00:40:48,592 --> 00:40:52,194
and Constellation focus on you
add your podcast
and we will
768
00:40:52,194 --> 00:40:55,237
track it automatically on a
recurring
basis, let you know
769
00:40:55,237 --> 00:40:58,726
what changes, what comes in
through
your podcast for you,
770
00:40:58,726 --> 00:41:01,722
Pathfinder will be more for I'm
a guest.
771
00:41:01,722 --> 00:41:04,105
I
want to find podcasts out
there.
772
00:41:04,105 --> 00:41:07,059
I want to run a quick report.
I
want to see who are the top
773
00:41:07,059 --> 00:41:10,735
10 podcasts that do this, or I
want
to see all of the
774
00:41:10,735 --> 00:41:14,865
podcasts on business that have a
minimum of
100 global ratings
775
00:41:14,865 --> 00:41:17,671
and reviews and have appeared in
the chart
at least once.
776
00:41:17,671 --> 00:41:20,437
So it allows you to do more
research to find
these
777
00:41:20,437 --> 00:41:22,669
podcasts or discover the
relationships between different
778
00:41:22,669 --> 00:41:26,260
podcasts, like that networking
feature, but more focused on the
779
00:41:26,260 --> 00:41:29,432
kind of the research or the
analysis aspect of it.
780
00:41:29,432 --> 00:41:32,284
Even if
you don't have your
own podcast, that's the
781
00:41:32,284 --> 00:41:34,660
Pathfinder feature
that will
be coming later on.
782
00:41:34,660 --> 00:41:37,192
And pricing for that is not
available yet.
783
00:41:37,192 --> 00:41:40,030
Oh, pricing for Constellation, I
didn't mention
that, that's
784
00:41:40,030 --> 00:41:43,675
$19 a month per podcast, or you
get again two
months free if
785
00:41:43,675 --> 00:41:46,150
you pay yearly.
Ralph Estep Jr.: And we're going
786
00:41:46,150 --> 00:41:48,283
to put links to this in the
show notes today, Daniel.
787
00:41:48,283 --> 00:41:49,755
But very
affordable, I would
say.
788
00:41:49,755 --> 00:41:52,682
I'm the money guy on the show,
and I
think all of those plans
789
00:41:52,682 --> 00:41:55,069
are very affordable.
Now, I want to
talk a little
790
00:41:55,069 --> 00:41:57,555
bit, since we've only got about
15 minutes left
this morning.
791
00:41:57,555 --> 00:41:59,870
I want to talk about Pod
Chapters, because
that's
792
00:41:59,870 --> 00:42:04,413
another one of the products that
you've built
specifically for
793
00:42:04,413 --> 00:42:07,894
podcasters, and where did the
idea come from for
that one?
794
00:42:07,894 --> 00:42:09,960
Daniel, Daniel J.
Lewis: I'm the type
that I
795
00:42:09,960 --> 00:42:11,284
like to innovate more than
invent.
796
00:42:11,284 --> 00:42:14,869
I mentioned that
earlier, and
in my own podcasting workflow to
797
00:42:14,869 --> 00:42:19,145
add
chapters and a transcript
to my podcast, I realized I was
798
00:42:19,145 --> 00:42:22,888
working across five different
apps or more, and taking about
799
00:42:22,896 --> 00:42:27,958
30 minutes to get this stuff
done, that's a very small piece
800
00:42:27,958 --> 00:42:31,677
of the technology stack.
And at some point I just
801
00:42:31,677 --> 00:42:34,335
thought, why
don't I just
build something to try and
802
00:42:34,335 --> 00:42:37,667
automate this more for
myself?
And as I started building it,
803
00:42:37,667 --> 00:42:40,312
and the first time
I saw it
work, I realized this is
804
00:42:40,312 --> 00:42:42,247
magical.
This other
podcasters might
805
00:42:42,247 --> 00:42:45,540
want this too.
So, at its core, Pod Chapters is
806
00:42:45,540 --> 00:42:48,560
about creating chapters for
your podcast, which present all
807
00:42:48,560 --> 00:42:51,675
kinds
of opportunities for
your audience that at a glance
808
00:42:51,675 --> 00:42:53,722
they
can see what the episode
is about.
809
00:42:53,722 --> 00:42:57,204
They can skip around,
yes, if
they want to, but here's the
810
00:42:57,204 --> 00:42:59,743
thing: many people are
worried
about, oh, if I use chapters,
811
00:42:59,743 --> 00:43:01,864
people are going to
skip my
ads.
812
00:43:01,864 --> 00:43:05,011
If you're worried about that,
they're already
skipping your
813
00:43:05,011 --> 00:43:07,056
ads.
But here's what's cool about
814
00:43:07,056 --> 00:43:10,561
chapters: is
they can actually
make your ads, or any other
815
00:43:10,561 --> 00:43:13,720
calls to action,
more
actionable, and they can make
816
00:43:13,720 --> 00:43:17,230
your episodes more engaging
within the podcast app, because
817
00:43:17,275 --> 00:43:21,805
chapters, at their core, can
include three things: a title
818
00:43:21,805 --> 00:43:25,165
that's necessary, and it's a
title at a specific time, so
819
00:43:25,165 --> 00:43:26,915
it's your outline, basically,
like your notes.
820
00:43:26,915 --> 00:43:30,753
If you're giving a public
presentation, a
chapter can
821
00:43:30,753 --> 00:43:34,825
also include, optionally, an
image, so if you
have a
822
00:43:34,825 --> 00:43:38,281
photography podcast, or you're
talking about a movie,
you
823
00:43:38,281 --> 00:43:41,185
could have pictures from
different scenes that you're
824
00:43:41,193 --> 00:43:44,470
talking about display in the
podcast app, while you're
825
00:43:44,478 --> 00:43:48,004
talking about that moment.
The chapters can also have the
826
00:43:48,004 --> 00:43:50,992
third
thing is an optional
link, that's where your calls to
827
00:43:50,992 --> 00:43:53,385
action come in.
So, that could be a link to your
828
00:43:53,385 --> 00:43:56,565
website to
send feedback to
you, it could be a link to your
829
00:43:56,565 --> 00:43:59,390
love page for
Podgagement to
send ratings and reviews, it
830
00:43:59,390 --> 00:44:01,990
could be a link to
your
sponsor during your sponsor
831
00:44:01,990 --> 00:44:04,065
segment.
You could have the
title of
832
00:44:04,065 --> 00:44:07,820
the chapter be the call to
action, the image could be a
833
00:44:07,828 --> 00:44:11,565
picture of that product, and
then the URL could be the link
834
00:44:11,573 --> 00:44:13,507
for people to visit that
sponsor.
835
00:44:13,507 --> 00:44:17,395
So it's making things
like
that more interactive, more
836
00:44:17,395 --> 00:44:23,425
engaging, more actionable too.
So pod chapters can transcribe
837
00:44:23,425 --> 00:44:27,415
your podcast, or you can BYOT
bring your own transcript, and
838
00:44:27,415 --> 00:44:30,880
then you can go in and you can
manually add your chapters if
839
00:44:30,880 --> 00:44:34,870
you want to, with I think the
easiest interface ever to do it,
840
00:44:34,870 --> 00:44:38,680
but where it really shines is
using the AI-powered features,
841
00:44:38,710 --> 00:44:41,410
where you provide the transcript
or let it transcribe your
842
00:44:41,410 --> 00:44:44,620
podcast for you, and then there
are two ways that you can do
843
00:44:44,620 --> 00:44:46,845
this.
One is you can have it
844
00:44:46,853 --> 00:44:49,825
recommend chapters for you, it
looks through the transcript,
845
00:44:49,833 --> 00:44:53,545
figures out what looks like
might be a good chapter, and it
846
00:44:53,545 --> 00:44:56,185
can suggest those as chapters,
and then once you get those
847
00:44:56,193 --> 00:44:58,743
suggestions, you can edit them,
change them however you want to.
848
00:44:58,743 --> 00:44:59,767
The other thing and.
849
00:44:59,767 --> 00:45:03,747
Is what I very much wanted, is I
know what
I want my chapters
850
00:45:03,747 --> 00:45:06,440
to be.
I have an outline that I talk
851
00:45:06,440 --> 00:45:09,683
from in
my podcast, and that
outline is what I want my
852
00:45:09,683 --> 00:45:11,695
chapters to be.
I
just don't know where I want
853
00:45:11,695 --> 00:45:14,934
those chapters to be.
So I call
it outline to
854
00:45:14,934 --> 00:45:18,700
chapters, where you paste in
your outline and it
finds
855
00:45:18,700 --> 00:45:23,120
where to put your outline and
turn it into chapters for
you,
856
00:45:23,120 --> 00:45:26,270
and then when you have those
chapters, so you've, you
857
00:45:26,278 --> 00:45:29,341
upload your mp file to it to
edit, transcribe everything.
858
00:45:29,349 --> 00:45:32,896
Then it adds the chapters in
multiple formats, so you
859
00:45:32,904 --> 00:45:36,514
download the mp back from it,
and that's the file that you
860
00:45:36,522 --> 00:45:39,360
upload to your media host, your
podcast hosting provider, and
861
00:45:39,368 --> 00:45:42,493
such, and it provides the
chapters in podcasting 2.0
862
00:45:42,501 --> 00:45:46,273
format, it provides a transcript
if you have it do that for you,
863
00:45:46,273 --> 00:45:49,480
and it provides the chapters in
multiple other formats, even
864
00:45:49,488 --> 00:45:54,225
YouTube timestamp format, so you
can copy and paste that over to
865
00:45:54,225 --> 00:45:58,135
YouTube or other platforms, all
of this to make this style of
866
00:45:58,143 --> 00:46:01,918
consumption so much easier, and
for the audience it helps them
867
00:46:01,926 --> 00:46:05,398
follow along much easier,
especially since many people
868
00:46:05,406 --> 00:46:10,540
listen, and Ralph and DR. I'm
sure this has never ever
869
00:46:10,548 --> 00:46:14,198
happened to you.
So, I'll just say I'll put
870
00:46:14,198 --> 00:46:17,230
myself on the spot.
Sometimes I confess, sometimes
871
00:46:17,230 --> 00:46:20,324
I've gotten distracted while
listening to a podcast.
872
00:46:20,324 --> 00:46:22,595
Never happened to you guys,
right?
873
00:46:22,595 --> 00:46:25,915
And
sometimes I've even
forgotten what they just said.
874
00:46:25,915 --> 00:46:30,046
So, when
you have the chapters
that can provide some extra
875
00:46:30,046 --> 00:46:34,670
content
context for people, so
that they can look down and see,
876
00:46:34,670 --> 00:46:38,309
oh yeah,
we're on point two of
this five point outline.
877
00:46:38,309 --> 00:46:40,599
But wait a
minute, what was
point one?
878
00:46:40,599 --> 00:46:42,805
So, instead of they're having to
skip back, back, back, back,
879
00:46:42,805 --> 00:46:45,460
back, back, back, back, back to
listen again to what was point
880
00:46:45,460 --> 00:46:48,430
one, they can just look at the
chapters and look up and see, oh
881
00:46:48,430 --> 00:46:51,370
yeah, that was point one, now I
remember it, we're on point two
882
00:46:51,370 --> 00:46:54,130
right now, oh, and here are
points three and four coming,
883
00:46:54,130 --> 00:46:57,220
and really looking forward to
those, so it helps them follow
884
00:46:57,220 --> 00:47:01,000
along with the content better,
get that extra context, and
885
00:47:01,000 --> 00:47:05,200
like, even in dash systems like
CarPlay and Android Auto can
886
00:47:05,200 --> 00:47:08,185
display this chapter information
from the podcast app, so even
887
00:47:08,185 --> 00:47:11,875
while people are driving, they
can glance over and see, oh
888
00:47:11,875 --> 00:47:14,425
yeah, that's the point we're on,
or they could even see the
889
00:47:14,425 --> 00:47:15,805
picture that you're talking
about.
890
00:47:16,470 --> 00:47:17,514
Ralph Estep Jr.: No, that's
brilliant.
891
00:47:17,514 --> 00:47:20,162
And my question for you, Daniel,
is, How many apps
you talked
892
00:47:20,162 --> 00:47:22,550
about podcasting 2.0 which
obviously would support
893
00:47:22,558 --> 00:47:25,820
chapters, but what apps right
now are supporting chapters, and
894
00:47:25,820 --> 00:47:27,618
do you see that adoption
growing?
895
00:47:27,618 --> 00:47:30,566
And why do you think
it's so
beneficial for both the host and
896
00:47:30,566 --> 00:47:32,516
for the listener?
Daniel J.
897
00:47:32,516 --> 00:47:34,790
Lewis: Yeah, a lot of
apps
support chapters in various
898
00:47:34,940 --> 00:47:37,316
standards, and Pod Chapters
supports all of these.
899
00:47:37,316 --> 00:47:41,688
Like, for many years we've had
MP chapters
embedded in the mp
900
00:47:41,688 --> 00:47:44,485
file, that's why you have to
upload your mp,
and then you
901
00:47:44,485 --> 00:47:46,255
download it back from pod
chapters.
902
00:47:46,255 --> 00:47:49,456
Apple has
supported that for
years, and many other podcast
903
00:47:49,456 --> 00:47:51,220
apps do too.
Apple now supports the
904
00:47:51,310 --> 00:47:54,343
podcasting 2.0 chapters, and
more apps do too.
905
00:47:54,343 --> 00:47:57,640
It's about, I think, about two
dozen, just off
the top of my
906
00:47:57,640 --> 00:48:00,694
head, two dozen apps that
support the podcasting
2.0
907
00:48:00,694 --> 00:48:04,614
chapters, but with pod chapters
you're making the
embedded mp
908
00:48:04,614 --> 00:48:07,317
chapters, you're getting the
podcasting 2.0
chapters
909
00:48:07,317 --> 00:48:10,288
format, you're also even getting
the pod love simple
chapters,
910
00:48:10,288 --> 00:48:12,434
if you need that, which Spotify
supports that.
911
00:48:12,434 --> 00:48:15,925
I
think they might be the only
popular app that supports that,
912
00:48:15,925 --> 00:48:18,322
but you're getting these
chapters in these multiple
913
00:48:18,330 --> 00:48:22,010
formats, so all of the apps that
support them can use them.
914
00:48:22,010 --> 00:48:26,078
The
most important being the
mp chapters and the podcasting
915
00:48:26,078 --> 00:48:29,786
2.0
chapters.
The mp chapters are inside the
916
00:48:29,786 --> 00:48:32,054
mp file.
The
podcasting 2.0 chapters
917
00:48:32,054 --> 00:48:35,565
are in an external file, which
we can
even host for you in
918
00:48:35,565 --> 00:48:38,040
pod chapters.
So, what's the benefit
of this
919
00:48:38,040 --> 00:48:40,218
to the audience and to the
podcaster?
920
00:48:40,218 --> 00:48:43,483
Well, the
podcaster, for any
of your calls to action, you're
921
00:48:43,483 --> 00:48:46,780
making it more
actionable,
instead of telling people, and
922
00:48:46,780 --> 00:48:51,205
they're having to
remember a
link, you could add that as a
923
00:48:51,205 --> 00:48:53,758
chapter.
Just keep in
mind, maybe not
924
00:48:53,758 --> 00:48:57,268
everyone is able to look at the
chapters in that
moment, or
925
00:48:57,268 --> 00:49:00,382
their app might not support
chapters, so don't
depend on
926
00:49:00,382 --> 00:49:02,580
it, but certainly you can give
both.
927
00:49:02,580 --> 00:49:05,931
You can say,
"Visit my website
at the Audacity to podcast.com,
928
00:49:05,931 --> 00:49:09,162
or
click the chapter link
that's displaying right now.
929
00:49:09,162 --> 00:49:13,605
So you're
making your calls to
action, whatever those calls to
930
00:49:13,605 --> 00:49:16,809
action
are: sponsors sending
feedback, leaving ratings and
931
00:49:16,809 --> 00:49:19,898
reviews,
visiting the website,
sharing the podcast episode, or
932
00:49:19,898 --> 00:49:23,410
visiting
a sponsor, any of
these kinds of things, affiliate
933
00:49:23,410 --> 00:49:27,254
links, even
those can be in
your chapter, so you're making
934
00:49:27,254 --> 00:49:30,234
it more actionable
for your
audience, you're making the
935
00:49:30,234 --> 00:49:33,680
content more easily
consumable
and memorable for your audience,
936
00:49:33,680 --> 00:49:36,500
because they can
follow along
with your outline, they can jump
937
00:49:36,500 --> 00:49:39,604
back if they need
to to review
certain points, they can see
938
00:49:39,604 --> 00:49:42,655
what's coming and
get excited
about it, and so that
939
00:49:42,655 --> 00:49:44,950
transitions then to the
audience, for the audience, they
940
00:49:45,130 --> 00:49:48,310
get to see that content, they
can more easily take action on
941
00:49:48,460 --> 00:49:51,400
the things that you're talking
about, and especially for audio
942
00:49:51,520 --> 00:49:55,240
podcasts that are audio only,
this presents the opportunity to
943
00:49:55,360 --> 00:49:58,840
potentially display certain
things, like you could display a
944
00:49:58,990 --> 00:50:01,224
photo if.
Podcast is a
programming
945
00:50:01,224 --> 00:50:04,450
podcast.
You could make an image of your
946
00:50:04,450 --> 00:50:07,760
code and
display that.
If you podcast about Bible
947
00:50:07,760 --> 00:50:10,840
things and you have
a Bible
verse or any kind of quotation,
948
00:50:10,840 --> 00:50:14,893
you could put that in
an image
and display that in a chapter
949
00:50:14,893 --> 00:50:17,154
too.
So, like, I go to
church, I'm
950
00:50:17,154 --> 00:50:20,144
a Christian, and when I'm
sitting listening to
the Patch
951
00:50:20,144 --> 00:50:22,505
of Pastor preaching, I've got my
Bible open before
me.
952
00:50:22,505 --> 00:50:24,917
There are many times he's
preaching, and I look down, I
953
00:50:24,925 --> 00:50:27,502
want to see the verse again, and
I look up and I'm listening, I
954
00:50:27,510 --> 00:50:30,098
want to see the verse again.
I'm listening, I want to see the
955
00:50:30,098 --> 00:50:31,966
verse again.
And so, for your podcast, you
956
00:50:31,966 --> 00:50:33,740
could do that same
kind of
thing, where there's a
957
00:50:33,800 --> 00:50:37,430
quotation, a statistic you're
displaying, a graph, a chart, a
958
00:50:37,580 --> 00:50:41,009
Bible verse, anything like that,
so people can see that while
959
00:50:41,009 --> 00:50:44,517
you are talking about it, it
makes
it so much more
960
00:50:44,517 --> 00:50:47,054
memorable, easier to consume and
understand, and that's what
961
00:50:47,054 --> 00:50:49,435
Pod Chapters is about.
Ralph Estep Jr.: Think that's
962
00:50:49,443 --> 00:50:50,481
great.
And Tim has another question.
963
00:50:50,481 --> 00:50:52,690
I love this question.
Says, How can we encourage our
964
00:50:52,870 --> 00:50:56,086
audience to adopt and use
podcasting 2.0 features?
965
00:50:56,086 --> 00:50:59,062
How do we communicate what's in
it for
me, Daniel?
966
00:50:59,062 --> 00:51:01,380
I think that's a great question.
Thank you for
sharing that,
967
00:51:01,380 --> 00:51:02,112
Tim.
Go ahead, Daniel.
968
00:51:02,112 --> 00:51:03,972
What do you think?
Daniel J.
969
00:51:03,972 --> 00:51:05,970
Lewis: Yeah, it's all
the
benefit for the audience, and
970
00:51:05,970 --> 00:51:08,070
that's the thing that we
need
to focus on most.
971
00:51:08,070 --> 00:51:11,940
Is how does this benefit them?
Like,
take chapters, for
972
00:51:11,940 --> 00:51:14,775
example.
Is you could tell your audience
973
00:51:14,775 --> 00:51:18,215
about these things, like if
you're listening in a modern
974
00:51:18,223 --> 00:51:21,462
podcast app that supports
chapters, you'll be able to see
975
00:51:21,462 --> 00:51:25,355
this image I'm talking about,
or you'll be able to click this
976
00:51:25,355 --> 00:51:27,410
link.
Now, still make sure you're
977
00:51:27,410 --> 00:51:30,254
giving them a fallback
option,
because you never want to
978
00:51:30,254 --> 00:51:33,440
alienate your audience.
Same
thing goes with if you're
979
00:51:33,470 --> 00:51:38,150
publishing both audio and video,
try to make sure that you are
980
00:51:38,270 --> 00:51:41,830
describing things in a way that
the listening audience can do,
981
00:51:41,950 --> 00:51:44,890
like earlier, when I was talking
about my business card, I was
982
00:51:44,980 --> 00:51:47,950
actually holding it up so that
people watching the video could
983
00:51:48,100 --> 00:51:51,970
see exactly what I was referring
to, but I spoke about it in a
984
00:51:52,030 --> 00:51:54,610
way that the listening audience
would understand what I'm
985
00:51:54,700 --> 00:51:57,790
talking about, and in fact, I
did it in a way that the
986
00:51:57,940 --> 00:52:01,710
listening audience wouldn't feel
alienated or called out for
987
00:52:01,830 --> 00:52:05,433
listening instead of watching.
I
didn't say if you look here
988
00:52:05,433 --> 00:52:08,673
at the bottom, or I didn't say
if
you can't see what I'm
989
00:52:08,673 --> 00:52:10,140
talking about, this is what I'm
doing.
990
00:52:10,148 --> 00:52:13,508
No, I just said at the bottom of
the business card on the back I
991
00:52:13,508 --> 00:52:16,290
have a blank space, so for
people looking at the video,
992
00:52:16,298 --> 00:52:18,098
they see exactly what I'm
talking about.
993
00:52:18,098 --> 00:52:21,122
For people
listening, they
hear me describing it in a way
994
00:52:21,122 --> 00:52:24,230
that
honors and respects them,
so bringing it back to the
995
00:52:24,230 --> 00:52:27,616
features
is you really have to
sell your audience on the
996
00:52:27,616 --> 00:52:32,069
benefit to them,
and certain
things that just look at the
997
00:52:32,069 --> 00:52:35,550
features like you
can go to
Podcasting two.org to learn
998
00:52:35,550 --> 00:52:39,028
about the different
features
of Podcasting 2.0 and pick
999
00:52:39,028 --> 00:52:41,800
something that you think
would
matter to your audience.
1000
00:52:42,130 --> 00:52:44,803
Chapters are a good one.
Maybe
it's transcripts, maybe
1001
00:52:44,803 --> 00:52:47,758
it's something else that
matters, and
you can let your
1002
00:52:47,758 --> 00:52:50,854
audience know.
If you don't see these chapters,
1003
00:52:50,854 --> 00:52:54,094
maybe try a new podcast app.
New podcastapps.com is a site
1004
00:52:54,094 --> 00:52:57,489
out
there that some people
collect for this, so really
1005
00:52:57,489 --> 00:53:02,748
focus on the
benefit to them,
not just, oh, we do this cool
1006
00:53:02,748 --> 00:53:05,138
feature, but how
does this
help them?
1007
00:53:05,138 --> 00:53:09,036
How would they enjoy this?
Ralph Estep Jr.: I think that's
1008
00:53:09,036 --> 00:53:11,454
a great way to say it, Daniel,
because you got to get there,
1009
00:53:11,462 --> 00:53:13,635
you got to sell them on the
benefits to them.
1010
00:53:13,635 --> 00:53:16,692
Now we're
getting ready to
wrap up here, Daniel, but let me
1011
00:53:16,692 --> 00:53:18,390
ask you this
question, what's
next for you?
1012
00:53:19,200 --> 00:53:21,500
Anything you're building or
excited about that, you want to
1013
00:53:21,560 --> 00:53:22,869
share.
Oh, and before I forget
to
1014
00:53:22,869 --> 00:53:24,482
mention, what is the cost of pod
chapters?
1015
00:53:24,482 --> 00:53:26,628
And then answer
that next
question I just gave you.
1016
00:53:26,628 --> 00:53:28,400
Sorry about that, I got out
of
order there a little bit.
1017
00:53:29,000 --> 00:53:30,210
Daniel J.
Lewis: Yeah, so pod
chapters,
1018
00:53:30,210 --> 00:53:34,155
I'll tell you the cost for that
is it depends on which
amount
1019
00:53:34,155 --> 00:53:36,830
of usage that you want for pod
chapters.
1020
00:53:36,830 --> 00:53:40,805
There is what
I call the basic
plan that allows you to add your
1021
00:53:40,805 --> 00:53:43,706
chapters
manually if you
totally want to do things
1022
00:53:43,706 --> 00:53:46,475
manually, add your ID
three
tags manually, and all of that.
1023
00:53:46,475 --> 00:53:51,284
It is 349 a month if you
pay
yearly, or if you pay monthly,
1024
00:53:51,284 --> 00:53:53,869
it's 499 a month.
What
I really recommend,
1025
00:53:53,869 --> 00:53:56,627
though, is the Smart Plan, and
the Smart
Plan comes at
1026
00:53:56,627 --> 00:54:00,254
different levels, depending on
how much AI usage
you need in
1027
00:54:00,254 --> 00:54:05,211
it, and the smart plan starts at
999 $9.99 per
month.
1028
00:54:05,211 --> 00:54:10,403
If you pay monthly, or if you
pay yearly, that brings it
1029
00:54:10,411 --> 00:54:14,535
down to $6.99 per month, and
that includes the AI features
1030
00:54:14,543 --> 00:54:17,945
and enough AI credits to
transcribe and chapter up to
1031
00:54:17,953 --> 00:54:21,590
five hours of audio, but if you
BYOT bring your own transcript,
1032
00:54:21,590 --> 00:54:25,430
then you can get a lot more
hours of usage from that,
1033
00:54:25,438 --> 00:54:28,865
because most of the AI credits
are spent on generating the
1034
00:54:28,873 --> 00:54:32,228
transcript, and then there's a
higher plan to a Smart Pro,
1035
00:54:32,236 --> 00:54:35,408
where if you're doing lots of
podcasts for others, especially,
1036
00:54:35,408 --> 00:54:39,035
and there are some agency
features built into pod chapters
1037
00:54:39,035 --> 00:54:43,481
as well that allow you to make
it easier to edit for different
1038
00:54:43,481 --> 00:54:46,781
podcasts and save presets and
such, but then you might want to
1039
00:54:46,781 --> 00:54:49,937
consider the Smart Pro plan
that has a lot higher AI usage
1040
00:54:49,937 --> 00:54:52,220
with
that.
What was the other.. oh, what's
1041
00:54:52,220 --> 00:54:54,140
what's coming next?
Ralph Estep Jr.: Before you
1042
00:54:54,148 --> 00:54:56,093
answer that, Junaid would like
to answer a question, and then
1043
00:54:56,101 --> 00:54:58,073
we'll come right back to that.
So, Junaid, go ahead and answer
1044
00:54:58,073 --> 00:55:00,035
your question, then we'll come
back to that next steps.
1045
00:55:00,035 --> 00:55:02,135
Are
you, Daniel Junaid:
Martin, gentlemen?
1046
00:55:02,135 --> 00:55:03,930
This
has been an awesome
conversation.
1047
00:55:03,930 --> 00:55:07,777
Daniel really
loved all the
stuff that you worked on.
1048
00:55:07,777 --> 00:55:11,670
I probably met you a
couple
times over the years, but I
1049
00:55:11,670 --> 00:55:13,370
didn't really make the
connection.
1050
00:55:13,370 --> 00:55:16,217
Really loved the applications
that you built over
the years.
1051
00:55:16,217 --> 00:55:17,628
Pod chapter sounds really
awesome.
1052
00:55:17,628 --> 00:55:21,620
You mentioned
that you've been
part of podcasting 2.0 and I was
1053
00:55:21,620 --> 00:55:25,056
wondering, how, how can
somebody join that program or
1054
00:55:25,056 --> 00:55:28,325
that group?
Because I've been working on a
1055
00:55:28,325 --> 00:55:32,615
software as well for podcasters,
and I would love to, you know,
1056
00:55:32,615 --> 00:55:35,065
contribute to podcasting to
learn as well.
1057
00:55:35,065 --> 00:55:36,125
Thank you.
Ralph Estep Jr.: Thank you.
1058
00:55:36,185 --> 00:55:37,397
Daniel J.
Lewis: Awesome.
1059
00:55:37,397 --> 00:55:41,813
Yeah,
thank you, Junaid.
The easiest way is if you go to
1060
00:55:41,813 --> 00:55:45,988
Podcast
Index dot social, and
Podcast Index is the thing that
1061
00:55:45,988 --> 00:55:49,820
kind of
started podcasting 2.0
as a separate standalone podcast
1062
00:55:49,820 --> 00:55:53,394
catalog.
So, Podcast Index dot social is
1063
00:55:53,394 --> 00:55:57,635
the website, and it's
a
Mastodon social network, so it's
1064
00:55:57,635 --> 00:56:01,730
kind of like X or Twitter,
and
you can join there and just
1065
00:56:01,730 --> 00:56:05,150
start joining the conversation,
that's the ideal entry point.
1066
00:56:05,150 --> 00:56:07,868
It's the easiest place to enter.
1067
00:56:07,876 --> 00:56:11,882
There is a GitHub repository
where most of the in-depth
1068
00:56:11,890 --> 00:56:14,585
conversation happens about
proposals and technologies, and
1069
00:56:14,585 --> 00:56:18,333
how the tags will actually
work, but simply mentioning
1070
00:56:18,333 --> 00:56:22,298
GitHub is
scary to some
people, so you don't have to
1071
00:56:22,298 --> 00:56:25,102
join that, but you
can join
the Podcast Index dot social
1072
00:56:25,102 --> 00:56:29,075
site and join the
conversations there, and that's
1073
00:56:29,075 --> 00:56:31,595
the great place where the
developers and many of the
1074
00:56:31,595 --> 00:56:35,000
podcasters supporting this and
participating in it will
1075
00:56:35,000 --> 00:56:38,540
participate there in the
conversation, watching for when
1076
00:56:38,540 --> 00:56:42,650
you post things there, so you
can ask your questions, you can
1077
00:56:42,650 --> 00:56:45,434
post ideas there.
Some people
might see an idea
1078
00:56:45,434 --> 00:56:49,580
and be able to run with it, and
say, "Yeah, I'd
love to help
1079
00:56:49,580 --> 00:56:53,026
implement that idea or flesh
that idea out to make
it into
1080
00:56:53,026 --> 00:56:54,668
something that we could maybe
support.
1081
00:56:54,668 --> 00:56:58,349
That's the ideal
place to go,
and to learn more, just about
1082
00:56:58,349 --> 00:57:02,703
podcasting 2.0 in
general.
Podcasting two.org gives you the
1083
00:57:02,703 --> 00:57:05,825
information, and
also that
links out to the podcast index
1084
00:57:05,825 --> 00:57:07,410
social site.
Ralph Estep Jr.: Thank you,
1085
00:57:07,418 --> 00:57:09,020
Daniel.
Junaid: Thank you so much.
1086
00:57:09,020 --> 00:57:12,131
I've
actually been browsing
around the GitHub because I'm a
1087
00:57:12,131 --> 00:57:14,045
developer, so thank you so
much.
1088
00:57:14,045 --> 00:57:16,565
I will check out Podcasting
Social, and hopefully see you
1089
00:57:16,565 --> 00:57:18,240
there.
Ralph Estep Jr.: All right,
1090
00:57:18,248 --> 00:57:19,706
Daniel, so we're coming to the
close here.
1091
00:57:19,706 --> 00:57:22,206
So, what's next for
you?
Anything new you're building or
1092
00:57:22,206 --> 00:57:23,884
excited about?
Daniel J.
1093
00:57:23,884 --> 00:57:25,430
Lewis: Yeah, for pod
gaugement, the next big feature
1094
00:57:25,610 --> 00:57:28,340
I want to continue building out
the SEO feature, adding the
1095
00:57:28,430 --> 00:57:30,830
other platforms.
I think, like,
it was, I
1096
00:57:30,830 --> 00:57:34,380
believe Tim or someone else had
asked about that, so
the like
1097
00:57:34,380 --> 00:57:37,238
Spotify will be the next
platform to support, but
the
1098
00:57:37,238 --> 00:57:40,920
other big thing I want to bring
about is the option for
1099
00:57:40,928 --> 00:57:44,038
podcasters to have a nice
landing page where they can
1100
00:57:44,046 --> 00:57:46,755
collect money from their
audience, and Ralph, I know
1101
00:57:46,763 --> 00:57:50,200
you're a CPA, so I've learned
from you: avoid the word
1102
00:57:50,208 --> 00:57:53,815
donation, whether you want to
call it a tip, receiving value,
1103
00:57:53,815 --> 00:57:56,290
giving back to the podcast,
whatever you want to call that.
1104
00:57:56,350 --> 00:57:57,286
Ralph Estep Jr.: Thank you,
Daniel.
1105
00:57:57,286 --> 00:57:59,740
Don't use the word donation, I
appreciate that very
much.
1106
00:58:00,610 --> 00:58:02,269
Daniel J.
Lewis: So, whatever
you want
1107
00:58:02,269 --> 00:58:05,654
to call it, I like the term, by
the way, give back,
because
1108
00:58:05,654 --> 00:58:08,920
that kind of implies some sense
of reciprocity that
here I've
1109
00:58:08,920 --> 00:58:12,981
given some value to you, would
you consider giving
back some
1110
00:58:12,981 --> 00:58:17,394
value to the podcast?
This new feature will provide a
1111
00:58:17,394 --> 00:58:21,825
page to allow you to do that in
a way that will support
1112
00:58:21,833 --> 00:58:24,665
different things, like people
could pay through credit card,
1113
00:58:24,673 --> 00:58:28,058
or it can link out to other
things, like if you have a
1114
00:58:28,066 --> 00:58:30,200
Patreon, or buy me a coffee, or
something like that.
1115
00:58:30,200 --> 00:58:33,248
This can be
a central page to
link to those, as well as
1116
00:58:33,248 --> 00:58:35,819
receive things
directly and
include a message from them.
1117
00:58:35,819 --> 00:58:38,803
I just want to make
that
easier for podcasters, because
1118
00:58:38,803 --> 00:58:42,283
even, like, right now,
for
myself, I'm just using PayPal,
1119
00:58:42,283 --> 00:58:46,030
just because it was
easiest to
create a redirect link to a
1120
00:58:46,030 --> 00:58:49,185
PayPal page, where if
people
want to support me financially,
1121
00:58:49,185 --> 00:58:52,300
they can do it that
way, but I
really want to create this new
1122
00:58:52,300 --> 00:58:55,150
page, and that's the
next big
thing coming for me that I'm
1123
00:58:55,150 --> 00:58:56,965
working on.
Ralph Estep Jr.: Well, Daniel, I
1124
00:58:56,965 --> 00:58:58,957
just want to say, thank you so
much for joining us today.
1125
00:58:58,957 --> 00:59:01,511
You
want to go ahead and tell
people how they can get in touch
1126
00:59:01,511 --> 00:59:02,639
with
you.
The best ways to do that,
1127
00:59:02,699 --> 00:59:04,184
Daniel.
Daniel J.
1128
00:59:04,184 --> 00:59:06,644
Lewis: Yeah, I'm on
pretty
much every social network as the
1129
00:59:06,644 --> 00:59:09,100
Daniel J.
Lewis, and you
can listen to
1130
00:59:09,100 --> 00:59:12,966
my podcast, The Audacity to
Podcast, at The
Audacity to
1131
00:59:12,966 --> 00:59:15,972
podcast.com and that also links
out to my other
products and
1132
00:59:15,972 --> 00:59:18,792
services that I know Ralph said
that the links
will be
1133
00:59:18,792 --> 00:59:22,217
associated with this episode, so
I'd love to have you
on board,
1134
00:59:22,217 --> 00:59:24,868
trying out my products.
Podgage, men, pod
chapters
1135
00:59:24,868 --> 00:59:28,865
both have free trials to them,
so you can try it
completely
1136
00:59:28,865 --> 00:59:30,470
free.
Tripod chapters on your next
1137
00:59:30,470 --> 00:59:33,668
episode, try pod
gaugement for
a couple of weeks, see how it
1138
00:59:33,668 --> 00:59:36,222
tracks your ratings,
reviews,
rankings, SEO, all that stuff.
1139
00:59:36,222 --> 00:59:39,620
I'd love to have you as a
customer, or even just have you
1140
00:59:39,680 --> 00:59:41,800
as a listener, learning how to
make your podcast better.
1141
00:59:42,640 --> 00:59:43,582
Ralph Estep Jr.: Thank you,
Daniel.
1142
00:59:43,582 --> 00:59:44,890
Thank you, everybody, for
joining us today.
1143
00:59:44,890 --> 00:59:46,060
Make sure
you join us
tomorrow.
1144
00:59:46,060 --> 00:59:50,234
We get into our news discussion,
so
until that, everybody, make
1145
00:59:50,234 --> 00:59:52,702
it a great day today.
Thank you so
much for being
1146
00:59:52,702 --> 00:59:53,410
here this morning.