511. The Video Race Reshaping Podcast Hosting | Podcast News

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Marc Ronick: Good morning

podcasters.

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00:00:07,944 --> 00:00:12,939
Today is Wednesday, May the
sixth, 2026 and today
it's our

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00:00:12,939 --> 00:00:17,366
news and comment episode, diving
into hosting
platforms, making

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00:00:17,366 --> 00:00:20,505
video podcasting unavoidable.
Amazon
strange audio

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00:00:20,505 --> 00:00:24,629
experiment and the growing
demands of full blown
creator

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00:00:24,629 --> 00:00:27,144
businesses.
So if you're listening live on

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00:00:27,144 --> 00:00:29,855
clubhouse, hit
the share
button, top right hand side of

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00:00:29,855 --> 00:00:32,240
the screen and share it

however clubhouse lets you.

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00:00:32,240 --> 00:00:35,625
And if you're catching us via

podcast, YouTube, etc, please

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00:00:35,625 --> 00:00:38,565
share this episode with a fellow

podcaster.

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00:00:38,565 --> 00:00:42,695
And now give us about 30
seconds, and we'll get things


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rolling.
Thanks for being here.

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The podcasting morning chat is

powered by ironic media helping

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podcasters launch polish and

grow great shows, and by content

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creator's accountant helping

creators build real Business

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00:01:03,690 --> 00:01:22,347
behind their content.
Good morning again, podcasting


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morning show.
I said it right this time.

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Thank you for being
here.
I am your host, Mark ronick, and

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currently on stage
with me.
We have DR Fay, Ralph Estep, Sid

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meadows and Alex
Ballish.
We'll see who else we hear from

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00:01:36,936 --> 00:01:38,525
as far as the casting
crew
goes.

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00:01:38,525 --> 00:01:41,808
And if you want to learn more
about them, just go
to

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podcasting, morning
show.com/people and yes, today


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we are digging into the news.
First, I want to share with you

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a couple of little things going
on here with the show.

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Thursday.

This Thursday, that is the

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seventh we're going to be doing
our evaluation series.

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So how does that work?
If you want
honest, helpful

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00:02:04,917 --> 00:02:08,226
feedback for your podcast, we do
this
roughly.

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Every other Thursday, we review
a real show from our
community

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with the goal of helping the
podcasters grow and
helping

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everyone listening learn from
that.

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This week, we're
evaluating
the loud, quiet, a podcast about

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empty nest living,
hosted by
Rick and Clancy Denton.

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They are empowered
podcasting
community members, and I know

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Rick listens
regularly here,
on or at or with or to, I don't

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know what the
right word is,
the podcasting morning show.

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Thank you for
listening so
much, Rick.

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And if you want your podcast
evaluated,
all you got to do

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is go to podcasting, morning

show.com/eval e, v, a, l, and if

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you want to listen to the full

30 minute episode of the loud

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quiet, just go to podcasting.

Morning show.com/loudquiet.

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Again, podcasting, morning

show.com/loudquiet and don't

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00:03:03,675 --> 00:03:06,164
worry if you don't have time to
catch that episode.

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We play clips from the show, and
we talk
about those clips and

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put it all into context for you,
so you'll
be able to follow

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along along either way.
But we encourage you
to

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listen, just because, you know,
it's a community member
show,

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and I think it'll give you even
more to chew on when we do
our

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evaluation this Thursday.
Okay, let's dive in to today's


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news.
I think we got to all the

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housekeeping.
So the way I like
to do it, if

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you've been listening for any
period of
time, you know, we

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start this with some podcast
data.

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This is
as of yesterday, may
the fifth, and it comes from the

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podcasting
Business Journal.
And what they say about these

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particular
numbers, this is
about act the current number of

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active
podcasts.
And what they say here on their

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website is it's a
helpful
number to understand the amount

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of podcasts being
created.
And while they're actually what

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they're saying is
that a
helpful number to understand the

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amount of
podcasts being
created is the total number of

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quote unquote
active podcasts.
These are podcasts that still

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are being
updated and
therefore actively marketing

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themselves.
If you're
making podcasts, you

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probably want to consider this
to be your
quote, unquote

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competition number, rather than
the big
number above.

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By the way, I'm going to bring
in BC babbles on
the video

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here.
Oh, he's also on clubhouse,

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cool.
So welcome to
BC.

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So let me give you the numbers.
The total podcasts that
were

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updated over the past week were
203,900 nice even or round


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number, I should say that's up
4.4% from the previous week.

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And
also, as far as over the
past 30 days, the total podcasts

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that
actually updated is
372,081 which is also up almost

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3% 2.9%
from the previous
month.

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So again, this is a good thing
to
know.

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You know, I was just on threads
the other day, and I saw


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somebody post something about
how they really want to start a

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podcast, but they just feel
like it's oversaturated and they

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can't do it.
But the truth is, it is not

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oversaturated.
I just
gave you that number

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this past week, only 203 204,000
podcasts actually updated with a

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new episode.
When we think about there, when

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we think about a lot
of people
will start a band in music, or

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they'll start a
YouTube
channel and not think anything

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of the millions and
probably
billions of others that are

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doing the same thing.
But
for some reason, with

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podcasts, they feel like, oh,
there's it's
just another

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podcast.
I can't do.

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I can't be another one of

those.

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It's just not true.
There's not nearly as many as we

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think.
Ralph Estep Jr: And Mark, just


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think about all the AI podcasts
that probably make up a good


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portion of that number.
So Authenticity will win the

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day.
Marc Ronick: That is true.

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That
is true, yes.
And even still, those numbers,

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even before AI
started
infiltrating things, they were

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pretty lopsided.
In
that regard, lots of

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numbered, lots of podcasts out
there, but
not nearly as many

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are actually actively updating.
All right,
let's go to you DR

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with your two top five lists.
D.R.

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Fay: Okay, so these two
lists
are both of both kind of random.

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The first one is good
pods,
best podcast for ADHD and a u,

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d, H D, Marc Ronick: odd h d for

autistic and ADHD.

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D.R.
Fay: That's right.

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So
number five is embracing
intensity.

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Number four is a, U
D, H, D,
flourishing, odd, odd, D, H, D,

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flourishing, okay.

Number three is unashaming.

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A, U D, H D, number two is, I
have
ADHD.

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And number one is, I'm busy
being awesome, sustainable


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productivity for ADHD.
Marc Ronick: The only one that I

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actually am familiar with of
this list is number two.

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I have
ADHD podcast, and yeah,
the others, I don't know, and

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I'm
sad.
I want to get a couple of my

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clients in this top five
here.
I have a client.

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Brooke schnittman, successful
with two
L's, successful with

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ADHD.
And then a new client, Patrick


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casal, who he actually has, or
was diagnosed with odd HD a


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while back.
And he is he's doing super well

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in all different
areas of his
business, including his podcast,

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but we're doing a
rebrand.
He hired me to help him rebrand

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his podcast, which
originally
was called all things private

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practice, which really
does
has nothing to do with his

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podcast.
So we are doing a full
rebrand

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so that the title, the show,
etc, speaks to his target


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audience.
D.R.

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Fay: So anyway, that's the

target trying to get on that

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list.
Marc Ronick: That's right.

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D.R.
Fay: So let's see a random


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chart.
Number two the top YouTube

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podcasts.
Now, when it
comes to YouTube,

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they're always like two weeks
behind.

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So this
is like April 20
through April 26 Okay, so number

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five is Smosh
reads, Reddit
stories.

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Number four is good, mythical
morning
with Rhett and Link

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number three, haven't read this
name on
number three, the Joe

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Rogan experience.
Number two, Doctor
intensity

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podcast, and the number one
podcast is the Midas
touch

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podcast.
Marc Ronick: Very nice, okay,


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and that is what you said.
Specifically.

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What kind of list
is that?
Just the top YouTube podcasts.

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YouTube podcasts,
interesting.
Okay, cool, that's a new one.

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We haven't done that
one
before.

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Thank you.
Dr, appreciate you.

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Let's get into a couple, just a
couple of events or things of

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interest to you, the podcaster,
the content creator.

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First pod ground is back with
its second
creator micro

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00:09:05,213 --> 00:09:07,695
grant.
I don't know if we talked about

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00:09:07,695 --> 00:09:10,298
their
first one, so if we
didn't, please forgive us.

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00:09:10,298 --> 00:09:14,022
And this one
is aimed directly
at independent podcasters who

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need a little
support to keep
building.

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Two creators will receive $500
each
to help with creative

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development, production or

promotion applications opened

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May the fourth and close may 15,

with judges including Greg

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00:09:30,545 --> 00:09:33,611
Wasserman from rss.com I know

Greg also.

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I know Arielle nessenblatt from
earbuds podcast
collective,

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Claire wait Brown from
podcasting 2.0 in practice.


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And Gabe Burke from the
Australian Broadcasting


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Corporation, and look, $500
isn't quit your job and build a

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podcast Empire kind of money,
but for an indie podcaster, it


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can pay for lots of things.
Maybe better cover art a short


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00:10:01,210 --> 00:10:04,085
promotional campaign, equipment
upgrades, or just a little


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breathing room to keep the show
alive.

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That matters, because pod
fade
is still one of the biggest

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problems in podcasting.
Pod
ground says more than half

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of new podcasts don't make it
past
their third episode.

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I usually hear it's around
eight, but
that's okay.

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I think the point here is that
single digits is
usually all a

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00:10:26,060 --> 00:10:30,295
podcaster can get to a newer
podcaster can get to
until

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they end up quitting.
And this grant is a part of a

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00:10:33,917 --> 00:10:35,645
bigger
mission to help
creators stay connected,

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00:10:35,645 --> 00:10:39,320
supported and
consistent.
So if that's of interest to you,

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00:10:39,320 --> 00:10:44,411
go to
podground.io/grant dot
io slash grant, and you can

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00:10:44,411 --> 00:10:47,903
apply for
your potential $500
grant.

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Also, if you're new to this show
or
living under a rock

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empowered podcasting conference
three is
happening August, 21

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00:10:54,559 --> 00:10:57,305
through the 23rd in Charlotte,
North
Carolina.

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And if you're an indie or DIY
podcaster who wants to


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connect, create and grow
alongside people who truly get


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00:11:04,653 --> 00:11:06,953
it.
This is where you want to be.

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Come for the education, stay

for the community, and leave

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00:11:10,430 --> 00:11:13,610
with new ideas, new

relationships and real momentum

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00:11:13,670 --> 00:11:16,232
for your podcast.
So visit
empowered

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00:11:16,232 --> 00:11:20,606
podcasting.com to grab your
tickets before May 15,
because

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00:11:20,606 --> 00:11:23,762
that's when tickets go up in
price.

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So now's the time
to do it all
right?

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So yeah, so I'm trying to keep
those events
down a little

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bit.
I just feel like sometimes we

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00:11:32,570 --> 00:11:35,007
spend a little
too much time
on those.

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So I just felt like that would
be a
better way to go.

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So with that, I'm stalling
again, because when
I am

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00:11:42,010 --> 00:11:45,335
trying, whenever I want to find
Ralph's business bite, I
never

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00:11:45,335 --> 00:11:49,755
can find it.
So Ralph, you want to hit it for

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00:11:49,755 --> 00:11:52,372
me.
Quick
tip, smart move.

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Content creators business bite.
And today's business bite is


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00:11:59,208 --> 00:12:03,287
brought to you by Ralph Estep Jr
of content creators


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00:12:03,295 --> 00:12:06,768
accountant.com Ralph is a
licensed accountant with over 30

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00:12:06,768 --> 00:12:09,530

years of experience helping
creators navigate taxes,


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00:12:09,538 --> 00:12:13,200
bookkeeping and the money side
of their business with more


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clarity and a whole lot less
stress.

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00:12:15,243 --> 00:12:19,055
He's also my accountant,
and
I'm happy to recommend him to

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00:12:19,055 --> 00:12:21,785
you.
You can learn more again
at

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00:12:21,785 --> 00:12:23,846
content creators.
Accountant.com, all right,


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00:12:23,854 --> 00:12:27,584
Ralph, what are we diving into
Ralph Estep Jr: Well, thank you,

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00:12:27,584 --> 00:12:26,585

and good morning.
Today's today?

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00:12:28,640 --> 00:12:32,120
business bite is all about

creators, and I want to dive

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00:12:32,120 --> 00:12:35,000
into a little bit of why making
content is not the same as

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00:12:35,000 --> 00:12:37,226
building a business.
Now, I
actually decided to

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00:12:37,226 --> 00:12:40,165
write a blog post about this
after the money
Monday show,

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00:12:40,165 --> 00:12:43,010
we'll put a link to that out in
the show notes.

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00:12:43,010 --> 00:12:45,915
We
were talking about creators
and how so many people are

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00:12:45,915 --> 00:12:48,392
making
content right now.
But after the show, I kept

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00:12:48,392 --> 00:12:50,482
thinking about it,
and I said,
There's got to be more.

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00:12:50,482 --> 00:12:53,045
I got to offer more.
I
felt like the conversation

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00:12:53,045 --> 00:12:56,147
needed to go a little deeper, so

I wrote a blog article.

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Blog article, let me say that
three
times to expand on it,

218
00:12:59,650 --> 00:13:02,870
because here's the thing, the
creator
economy is growing

219
00:13:02,870 --> 00:13:05,101
fast.
We read about this almost every

220
00:13:05,101 --> 00:13:07,085
day.

There's a ton of money moving

221
00:13:07,085 --> 00:13:09,629
through this space.
But just
because the industry

222
00:13:09,629 --> 00:13:13,253
is growing doesn't mean every
creator is
actually making

223
00:13:13,253 --> 00:13:15,656
money or building something that
can
last.

224
00:13:15,656 --> 00:13:19,070
A lot of creators like we
mentioned on Monday are focused

225
00:13:19,070 --> 00:13:22,190
on posting, focused on getting
views, gaining followers, and


226
00:13:22,198 --> 00:13:25,328
staying active online, and
listen, all those things matter,

227
00:13:25,328 --> 00:13:27,390

but that alone is not a
business.

228
00:13:27,390 --> 00:13:31,600
Your content gets
people's
attention, but what we need to

229
00:13:31,600 --> 00:13:33,455
step to is what happens
after
that.

230
00:13:33,455 --> 00:13:36,851
Do you have something to sell?
Do you know
who you're trying

231
00:13:36,851 --> 00:13:39,455
to help?
Do you know how much money

232
00:13:39,455 --> 00:13:42,347
you're
actually keeping after
expenses from a real practical


233
00:13:42,355 --> 00:13:45,245
standpoint, do you know how much
you're setting aside for taxes?

234
00:13:45,245 --> 00:13:47,075

And here's the problem, do you

235
00:13:47,075 --> 00:13:48,853
have a plan for those slower

months?

236
00:13:48,853 --> 00:13:52,067
This is the part a lot of people
and especially content


237
00:13:52,075 --> 00:13:55,067
creators, miss.
You can be busy every single day

238
00:13:55,067 --> 00:13:58,771
creating
content and still not
have a real business behind it.

239
00:13:58,771 --> 00:14:02,648
You can
have tons of followers
and still not have steady

240
00:14:02,648 --> 00:14:04,664
income.
And
here's another thing, you

241
00:14:04,664 --> 00:14:08,000
can make money one month and
still
not know if you're

242
00:14:08,000 --> 00:14:10,652
actually profitable.
So when I say
creators need to

243
00:14:10,652 --> 00:14:14,426
build a business, I mean they
need to
structure behind what

244
00:14:14,426 --> 00:14:17,261
they're already doing.
Have that clear
offer.

245
00:14:17,261 --> 00:14:20,268
Know your numbers.
Separate your business money


246
00:14:20,276 --> 00:14:23,177
from personal money.
Hey, Dr, pay yourself.

247
00:14:23,177 --> 00:14:26,999
Save for taxes and
build
something that doesn't depend

248
00:14:26,999 --> 00:14:30,305
only on the algorithm.

Because friends, views are

249
00:14:30,305 --> 00:14:33,285
great, but views don't pay your
bills.

250
00:14:33,285 --> 00:14:36,983
Followers are great, but
followers are not the same as


251
00:14:36,991 --> 00:14:39,191
customers.
So the real business news is

252
00:14:39,191 --> 00:14:42,185
this, the creators who
last
will be the ones who stop

253
00:14:42,185 --> 00:14:45,305
thinking only like creators and
start thinking like business

254
00:14:45,350 --> 00:14:47,345
owners.
And here's the question
I want

255
00:14:47,345 --> 00:14:50,138
to leave you with, if your
content stopped performing


256
00:14:50,146 --> 00:14:53,960
tomorrow, would you still have a
business, or would you just have

257
00:14:53,960 --> 00:14:55,730

an audience with nowhere to
go?

258
00:14:56,030 --> 00:14:57,470
And that's today's business

bite.

259
00:14:57,470 --> 00:15:00,308
Marc Ronick: Thank you, Ralph

and I know.

260
00:15:00,308 --> 00:15:04,076
Ralph, you called out, dr,
because we had a behind
the

261
00:15:04,076 --> 00:15:05,575
scenes conversation this
morning.

262
00:15:05,575 --> 00:15:10,124
Dr, you had suggested
maybe an
upcoming Money Monday topic.

263
00:15:10,124 --> 00:15:11,879
Did you want to share
that?
D.R.

264
00:15:11,879 --> 00:15:16,008
Fay: Yeah, I am always well
to
begin with.

265
00:15:16,008 --> 00:15:21,240
In 2025 I was commingling my
stuff, and after
listening to

266
00:15:21,240 --> 00:15:25,368
Ralph, I decided in 2026 I was
going to stop.

267
00:15:25,368 --> 00:15:29,276
But
now I'm faced with, what
do I pay myself?

268
00:15:29,276 --> 00:15:33,252
Is there?
How do I
figure out the

269
00:15:33,252 --> 00:15:38,725
formula on how to pay myself?
Right now I'm doing
like 25%

270
00:15:38,725 --> 00:15:42,709
of whatever comes in, but I
don't even, I just grabbed


271
00:15:42,717 --> 00:15:46,165
that out of thin air.
I have no idea if that's right,

272
00:15:46,165 --> 00:15:48,989
and I
thought that I would
adjust from there.

273
00:15:48,989 --> 00:15:51,515
So I don't know.
Ralph Estep Jr: Great question,

274
00:15:51,515 --> 00:15:54,983
Dr and we are going to cover
that on the very next Money


275
00:15:54,991 --> 00:15:56,905
Monday.
I'll talk about, what I'm going

276
00:15:56,905 --> 00:15:58,295
to talk about,
actually, is
how to pay yourself first.

277
00:15:58,295 --> 00:16:00,095
That's what we're really
going
to talk about.

278
00:16:00,095 --> 00:16:02,801
And want to give you a whole
model of how to
make sure

279
00:16:02,801 --> 00:16:04,458
you're paying yourself first,
because you matter.

280
00:16:04,458 --> 00:16:06,946
And
that's what we'll talk
about on the next Monday,

281
00:16:06,946 --> 00:16:08,990
Monday, which
will be Monday a
week from Monday.

282
00:16:08,990 --> 00:16:10,215
Marc Ronick: That's right, yes.


283
00:16:10,223 --> 00:16:14,000
And I would love to also know
during that episode how we


284
00:16:14,008 --> 00:16:17,348
determine how much right, like,
okay, pay ourselves first, but


285
00:16:17,356 --> 00:16:20,819
also trying to figure out to
what Dr was talking to me about

286
00:16:20,819 --> 00:16:23,027
this morning.
Yeah, how much is an appropriate

287
00:16:23,027 --> 00:16:23,639
amount?
Amount?


288
00:16:23,647 --> 00:16:26,696
How do we figure that out?
So, yeah, I'd love to do that

289
00:16:26,696 --> 00:16:28,205
too.

So yeah, Ralph Estep Jr: when we

290
00:16:28,205 --> 00:16:30,035
give you
the podcasting
answer, Marc Ronick: awesome

291
00:16:30,635 --> 00:16:32,395
Ralph Estep Jr: depends.
Marc Ronick: It depends.

292
00:16:32,395 --> 00:16:34,460
Yes,
yes, Ralph Estep Jr: just
kidding,
I'll give you, I'll

293
00:16:34,460 --> 00:16:36,035
give you a more clear answer on
that.

294
00:16:36,035 --> 00:16:37,295
Marc Ronick: Awesome.
All right,
cool.

295
00:16:37,295 --> 00:16:39,860
So that's coming up a week from
this Monday.

296
00:16:39,860 --> 00:16:43,744
Thank you,
Ralph, thank you.
Dr, for for that.

297
00:16:43,744 --> 00:16:48,292
I appreciate it.
We're
gonna keep things moving

298
00:16:48,292 --> 00:16:51,058
here.
So let's get into a couple of


299
00:16:51,066 --> 00:16:55,520
news bytes you're gonna see a
very common theme today in our


300
00:16:55,528 --> 00:16:59,035
news bytes section.
Dr, tell us a little bit about

301
00:16:59,035 --> 00:17:00,200
what's going
on with
Buzzsprout.

302
00:17:00,480 --> 00:17:02,580
D.R.
Fay: Okay, so buzz sprout
has

303
00:17:02,580 --> 00:17:06,023
officially joined the podcast
video train.

304
00:17:06,023 --> 00:17:10,260
Okay?

They're now officially rolling

305
00:17:10,260 --> 00:17:13,020
out video distribution to Apple
podcasts.

306
00:17:13,020 --> 00:17:17,392
Their new video friendly plans
start at $30 a
month, or if

307
00:17:17,392 --> 00:17:21,020
you want to break you can pay it
all at once
annually, which is

308
00:17:21,020 --> 00:17:25,194
would even out to about $25 a
month, and it
includes up to

309
00:17:25,194 --> 00:17:29,871
six hours of uploads each month.
They've also
added a multi

310
00:17:29,871 --> 00:17:34,545
podcast plan for people like
Ralph and transcript


311
00:17:34,553 --> 00:17:38,145
generation is included across
all plans.

312
00:17:38,145 --> 00:17:41,985
However, Spotify
video support
is not there yet.

313
00:17:41,985 --> 00:17:45,450
Marc Ronick: Yep, thank you.
Dr
and I got some interesting

314
00:17:45,450 --> 00:17:49,297
stuff coming up here in a moment
about
Spotify video support.

315
00:17:49,297 --> 00:17:52,957
Stay tuned for that.
But first,
Libsyn also has

316
00:17:52,957 --> 00:17:57,592
officially joined the video
train as of
May. 1, all

317
00:17:57,592 --> 00:18:01,950
creators using Libsyn can
publish and
distribute video

318
00:18:01,950 --> 00:18:05,754
across Spotify.
There you go, and YouTube with


319
00:18:05,762 --> 00:18:09,294
Apple podcasts rolling out,
video publishing is now


320
00:18:09,302 --> 00:18:13,387
available across all Libsyn
hosting plans and Spotify


321
00:18:13,395 --> 00:18:17,481
distribution functionality is
available on plans starting at


322
00:18:17,489 --> 00:18:21,771
$25 per month.
There's no wait list, no tier

323
00:18:21,771 --> 00:18:26,355
restrictions, no
hand picking
with which creators get access.

324
00:18:26,355 --> 00:18:30,915
All existing Libsyn
customers
have access to video

325
00:18:30,915 --> 00:18:33,036
functionality with their current

plans.

326
00:18:33,036 --> 00:18:37,490
So if you are a Lipson user,
there's nothing additional
you

327
00:18:37,490 --> 00:18:43,356
have to pay for in order to take
advantage of adding video
to

328
00:18:43,356 --> 00:18:47,670
your podcast distribution and
the pricing models all start at

329
00:18:47,670 --> 00:18:51,000
$8 per month, and they have
different tiers from there.

330
00:18:51,000 --> 00:18:54,645
But
again, you're paying that
$8 a month or more, depending on

331
00:18:54,645 --> 00:18:57,063
that
plan.
Anyway, the video is just coming

332
00:18:57,063 --> 00:19:00,405
with it, and I think this
is a
major shift from how other

333
00:19:00,405 --> 00:19:03,567
platforms have been so far

anyway.

334
00:19:03,567 --> 00:19:07,169
Gatekeeping The video features.
And I know gatekeeping
kind of

335
00:19:07,169 --> 00:19:10,290
makes it sound negative, but I
do understand why they're


336
00:19:10,298 --> 00:19:13,241
doing it that way.
They're rolling it out for one,

337
00:19:13,241 --> 00:19:16,092
they
want to kind of do it
slowly, right?

338
00:19:16,092 --> 00:19:20,010
And also, there's a lot
to
this whole video thing, so I

339
00:19:20,010 --> 00:19:24,630
think that they're just taking

the safe route, but I trust

340
00:19:24,630 --> 00:19:27,990
Lipson.
Lipson was able to do
video

341
00:19:27,990 --> 00:19:31,306
distribution before this new way
of doing it on Apple.


342
00:19:31,314 --> 00:19:34,158
Because, yes, we know there are
lots of experts out there that


343
00:19:34,166 --> 00:19:37,675
like to tell us that video was
always a thing on Apple, but it

344
00:19:37,675 --> 00:19:39,590
wasn't right.
It was something available, but

345
00:19:39,590 --> 00:19:42,486
no one knew how
to do it.
It was very complicated for

346
00:19:42,486 --> 00:19:44,921
those that did.

It just wasn't working.

347
00:19:44,921 --> 00:19:47,595
So this is the new answer from
Apple.

348
00:19:47,595 --> 00:19:48,945
D.R.
Fay: Didn't tell anyone.

349
00:19:48,945 --> 00:19:51,165
I
mean, they didn't market it
to anyone.

350
00:19:51,165 --> 00:19:54,135
Yeah, I want you to know

exactly, yeah, Ralph, you had

351
00:19:54,135 --> 00:19:55,296
something.
Ralph Estep Jr: Yeah.

352
00:19:55,296 --> 00:19:57,522
I just
want to give a shout
out to in and around podcasting,

353
00:19:57,522 --> 00:20:00,504
the
episode that was live this
morning talks all about


354
00:20:00,512 --> 00:20:02,890
Captivate.
And they get a real deep dive

355
00:20:02,890 --> 00:20:05,810
into Apple HLS.
It's a
great episode with

356
00:20:05,810 --> 00:20:09,144
Elsie, Mark Danny and Rob Walsh.
So great
episode.

357
00:20:09,144 --> 00:20:12,720
They really dove deep into all
of those dive deep
sound like

358
00:20:12,720 --> 00:20:15,095
an AI guy.
They really got into but they

359
00:20:15,095 --> 00:20:18,009
really
got into it, and they
said some really valuable things

360
00:20:18,009 --> 00:20:19,701
about the
reality on the
ground.

361
00:20:19,701 --> 00:20:22,305
So I would encourage everybody
go
check that out, because it

362
00:20:22,425 --> 00:20:24,825
really was, because I'm one

that's going to jump into video

363
00:20:24,825 --> 00:20:27,525
this week, probably on

Captivate, because all my shows

364
00:20:27,525 --> 00:20:29,541
are video.
So for me, it's kind
of a no

365
00:20:29,541 --> 00:20:31,785
brainer, but they really talked
about the nuances of
that.

366
00:20:31,785 --> 00:20:34,257
So I just wanted to interject
that, Marc Ronick: yeah.

367
00:20:34,257 --> 00:20:36,609
And I you
know, I appreciate
what you're saying, Ralph.

368
00:20:36,609 --> 00:20:41,142
And I think yeah,
for show or
shows like yours, I think it is

369
00:20:41,142 --> 00:20:45,474
important or
advantageous, I
should say to Yeah, go ahead and

370
00:20:45,474 --> 00:20:47,868
take
advantage and put those
videos that you're already

371
00:20:47,868 --> 00:20:50,704
making on
all the platforms
that accept the video.

372
00:20:50,704 --> 00:20:55,539
That makes a lot of
sense.
And I also don't think any of us

373
00:20:55,539 --> 00:20:59,408
have to do this if you
are not
a video first person.

374
00:20:59,408 --> 00:21:02,458
It doesn't mean now you've got
to
quickly rush to start

375
00:21:02,458 --> 00:21:06,475
becoming video it just doesn't.
And I
would argue that not a

376
00:21:06,475 --> 00:21:10,142
lot of people are even really
people,
meaning audiences are

377
00:21:10,142 --> 00:21:13,734
even really taking advantage of
it on
platforms like Apple and

378
00:21:13,734 --> 00:21:15,855
Spotify YouTube.
Yes, go ahead.

379
00:21:15,855 --> 00:21:18,618
Dr, D.R.
Fay: I got a question, so


380
00:21:18,626 --> 00:21:23,835
let's say you're on Lipson, and
let's say you do have a video


381
00:21:23,843 --> 00:21:28,930
plus audio, and let's say you
are manually putting in the


382
00:21:28,938 --> 00:21:33,968
video on YouTube.
Do I need to also, well, not

383
00:21:33,968 --> 00:21:37,251
need.
But since
Libsyn also has this

384
00:21:37,251 --> 00:21:41,161
video thing, where does, where
does
that video go to I mean,

385
00:21:41,161 --> 00:21:45,811
if I was to submit it through
Lipson,
where are people

386
00:21:45,811 --> 00:21:48,325
seeing that video that I'm
submitting to
Libsyn?

387
00:21:48,805 --> 00:21:52,285
Marc Ronick: Libsyn is saying

that you would get that well

388
00:21:52,285 --> 00:21:56,305
from here you could get that

actually to Spotify YouTube and

389
00:21:56,305 --> 00:21:58,365
Apple all in one shot.
D.R.

390
00:21:58,365 --> 00:22:01,885
Fay: So I wouldn't have to

manually submit it to YouTube

391
00:22:01,885 --> 00:22:03,455
any longer.
Marc Ronick: That's the claim


392
00:22:03,463 --> 00:22:05,236
here.
I have not tried it to see, but

393
00:22:05,236 --> 00:22:07,622
that is what they're
saying
here, that you can distribute

394
00:22:07,622 --> 00:22:10,450
video to YouTube
directly
using lit.

395
00:22:10,450 --> 00:22:12,130
Ralph Estep Jr: And I think

that's where all the hosts are

396
00:22:12,130 --> 00:22:13,966
going Captivate.
Keeps alluding
to that.

397
00:22:13,966 --> 00:22:16,936
They keep saying, well, we can't
do it at this time.


398
00:22:16,944 --> 00:22:20,020
They're very clear about that.
I think you're going to see an


399
00:22:20,028 --> 00:22:23,110
aggregation of a single point of
entry that fans out everywhere,

400
00:22:23,110 --> 00:22:26,704
which is going to be great for
creators, because I have a team

401
00:22:26,704 --> 00:22:29,671
now that somebody has to do
this, and somebody has to do


402
00:22:29,679 --> 00:22:31,187
this, this should really
streamline it.

403
00:22:31,187 --> 00:22:34,833
But just the only
caveat to
that is, if you have a separate

404
00:22:34,833 --> 00:22:38,839
audio and video
version,
understand how that's going to

405
00:22:38,839 --> 00:22:43,551
play out, because just
if they
go, HLS, you're going to hear

406
00:22:43,551 --> 00:22:46,505
the audio of the video.
I
know it's confusing, but

407
00:22:46,505 --> 00:22:49,134
just be aware of that, because
that is
going to be impactful

408
00:22:49,134 --> 00:22:50,145
to some people.
D.R.

409
00:22:50,145 --> 00:22:54,230
Fay: I wonder if you can
pick
and choose, because we do have

410
00:22:54,230 --> 00:22:59,400
for like my client, there
is a
separate I edit separately the

411
00:22:59,400 --> 00:23:02,920
audio and my video person

edits the video.

412
00:23:02,920 --> 00:23:07,372
So if I'm presented with all of
these
choices through Lipson,

413
00:23:07,372 --> 00:23:12,839
can I uncheck the YouTube box?
Do you
know what I'm saying?

414
00:23:12,839 --> 00:23:16,365
And also, what about show notes?
Is show
notes also going over

415
00:23:16,365 --> 00:23:18,915
there too?
Marc Ronick: Yeah, I think that

416
00:23:18,915 --> 00:23:21,705
would all transfer over, which
does make it a little


417
00:23:21,713 --> 00:23:24,685
challenging, because, I mean,
some people might argue that


418
00:23:24,693 --> 00:23:29,485
show notes or episodes or video
descriptions should be formatted

419
00:23:29,485 --> 00:23:32,629

approached a little
differently than, say, podcast

420
00:23:32,629 --> 00:23:33,685
show notes, D.R.
Fay: right?

421
00:23:33,685 --> 00:23:35,180
Marc Ronick: I've been

experimenting.

422
00:23:35,180 --> 00:23:39,670
I want to try at some point, I
should say, to
just go all in

423
00:23:39,670 --> 00:23:43,321
on the same descriptions, the
same titles,
and just try to

424
00:23:43,321 --> 00:23:46,750
optimize it for every platform.
I think at some
point that's

425
00:23:46,750 --> 00:23:49,946
got to be that's got to happen.
At some point, I
don't know

426
00:23:49,946 --> 00:23:52,750
it's just maybe it's more of a
wishful thinking kind
of thing

427
00:23:52,750 --> 00:23:55,330
than anything.
But yeah, BC you had something

428
00:23:55,720 --> 00:23:57,700
BC Babbles: Yeah, to answer dr's

question, I think you should

429
00:23:57,700 --> 00:23:59,680
be able to uncheck the YouTube

option.

430
00:23:59,680 --> 00:24:02,932
It's been a few years since I
was on Lipson, but I do
recall

431
00:24:02,932 --> 00:24:07,016
back in the day when I was using
that as a host that
when I

432
00:24:07,016 --> 00:24:10,584
didn't for a little while, I was
seeing a double up
on my

433
00:24:10,584 --> 00:24:13,295
YouTube channel because I would
do a separate YouTube
manual

434
00:24:13,295 --> 00:24:15,580
upload.
But then I had YouTube checked

435
00:24:15,580 --> 00:24:20,314
on Libsyn, so it
sent the
audio, a video version of the

436
00:24:20,314 --> 00:24:23,245
audio version up to the

YouTube channel as well, so I

437
00:24:23,245 --> 00:24:25,705
had to make sure that wasn't

clicked anymore, so that should

438
00:24:25,705 --> 00:24:26,835
still be an option.
D.R.

439
00:24:26,835 --> 00:24:28,585
Fay: Okay, great.
Thank
you.

440
00:24:28,585 --> 00:24:32,325
Marc Ronick: Thank you.
BC,
thank you to all of you

441
00:24:32,325 --> 00:24:35,725
for chiming in there.
By the way,
shout out to

442
00:24:35,725 --> 00:24:38,725
Ashley feller in the audience.
Great to see you,
Ashley.

443
00:24:38,725 --> 00:24:41,786
It's been a minute.
We do miss you a lot, and like

444
00:24:41,786 --> 00:24:45,038
nice
to see a lot of familiar
faces here in the clubhouse

445
00:24:45,038 --> 00:24:46,138
audience.

Welcome everyone.

446
00:24:46,138 --> 00:24:49,315
And John, actually in the
audience, said
in the chat,

447
00:24:49,315 --> 00:24:53,635
I'm making a prediction Apple
podcast video
will be a huge

448
00:24:53,635 --> 00:24:55,774
dud.
I'm already tired of hearing

449
00:24:55,774 --> 00:24:57,235
about it.
D.R.

450
00:24:57,235 --> 00:25:00,700
Fay: John, I love you.
Mary
me Marc Ronick: See,

451
00:25:00,700 --> 00:25:02,800
we'll see if
it's going to be
a huge dud.

452
00:25:02,800 --> 00:25:06,175
I mean, the big things is we got

to make sure that consumers

453
00:25:06,355 --> 00:25:09,175
understand that it's available

and that they're actually

454
00:25:09,175 --> 00:25:13,025
interested in using it.
I feel
like we've, we saying

455
00:25:13,025 --> 00:25:16,414
that we've rushed on video.
It feels a
little weird to

456
00:25:16,414 --> 00:25:20,674
say, but I think that the video
stuff is really
being made

457
00:25:20,674 --> 00:25:23,665
more for creators than it is for
audiences, right?


458
00:25:23,673 --> 00:25:26,805
I just feel like it's being
pushed on us a lot.

459
00:25:26,805 --> 00:25:28,639
And yeah.

Sid, you want to comment?

460
00:25:28,639 --> 00:25:31,105
Go ahead.
Sid Meadows: Actually, I have a

461
00:25:31,105 --> 00:25:34,048
question, okay?
Because I'm not, I don't listen

462
00:25:34,048 --> 00:25:37,660
to podcasts on
Spotify,
because I'm Apple, right?

463
00:25:37,660 --> 00:25:43,006
But I'm curious is like,
how
many of you here watch a podcast

464
00:25:43,006 --> 00:25:45,760
on Spotify, or would
watch a
podcast on Apple?

465
00:25:46,300 --> 00:25:47,965
D.R.
Fay: Neither one Marc Ronick: I

466
00:25:47,965 --> 00:25:52,189
would say, Dr,
saying nope,
and I, I would say, No, I don't

467
00:25:52,189 --> 00:25:53,785
really.
I mean, I've
done it maybe

468
00:25:53,785 --> 00:25:57,975
just to see how it works, but I
tend to just listen
to the

469
00:25:57,975 --> 00:26:00,893
audio, and I see Meredith in the
chat.

470
00:26:00,893 --> 00:26:03,756
Says she does.
She
watches video podcasting

471
00:26:03,756 --> 00:26:05,950
on Spotify.
Sid Meadows: I'm just really


472
00:26:05,958 --> 00:26:08,560
curious what the experience is
like and watching it.

473
00:26:08,560 --> 00:26:12,340
Because, I
mean, when you have
a device, right, and lot of us

474
00:26:12,340 --> 00:26:15,308
are doing
things while we're
listening to podcasts, which is

475
00:26:15,308 --> 00:26:18,475
also why I
don't watch on
YouTube, because that means I

476
00:26:18,475 --> 00:26:21,285
have to hold my
phone best in
the horizontal position.

477
00:26:21,285 --> 00:26:24,475
I can't be I can't be
on my
morning walk and, you know,

478
00:26:24,475 --> 00:26:27,025
listen or watch a podcast.

I'm just really curious about

479
00:26:27,025 --> 00:26:30,710
the experience here, because, as

I see, this is a big

480
00:26:30,710 --> 00:26:32,485
additional expense into your
business.


481
00:26:32,493 --> 00:26:36,877
Yeah, because it's not just what
the hosting cost is going to be,

482
00:26:36,877 --> 00:26:39,960

it's the editing cost.
And I need to understand from my

483
00:26:39,960 --> 00:26:42,709

editor, what does this mean
for what I pay on a monthly

484
00:26:42,709 --> 00:26:45,355
basis
for her, if we were
going to go do this?

485
00:26:45,355 --> 00:26:47,551
Because obviously
Apple's
platform is completely different

486
00:26:47,551 --> 00:26:50,848
than what Spotify is,
you
know, video platform is, so it

487
00:26:50,848 --> 00:26:54,006
means extra work for us if we

want to do it on Apple.

488
00:26:54,006 --> 00:26:57,486
And so I'm in my mind, trying to
think
about, what is the cost

489
00:26:57,486 --> 00:27:00,277
benefit here to doing it?
Is it going to
get me more

490
00:27:00,277 --> 00:27:02,410
listeners that so there's, I
don't think there's
enough

491
00:27:02,410 --> 00:27:04,750
data, at least that I haven't
done a lot of research.


492
00:27:04,758 --> 00:27:07,990
I don't know that there's enough
data to prove to me that I


493
00:27:07,998 --> 00:27:11,681
absolutely need to upload a
video on Apple or Spotify when I

494
00:27:11,681 --> 00:27:13,975

already have that same video
on YouTube.

495
00:27:13,975 --> 00:27:16,459
Marc Ronick: Yeah, I think

that's an excellent point.

496
00:27:16,459 --> 00:27:18,685
Sid, yeah, if we're going to
jump
into something like that,

497
00:27:18,685 --> 00:27:21,441
we got to make sure it's going
to be
worth the time and money

498
00:27:21,441 --> 00:27:25,435
that it takes to make a video
podcast,
I'm with you, and

499
00:27:25,435 --> 00:27:29,151
Meredith says in the chat, it's
great on
Spotify, because you

500
00:27:29,151 --> 00:27:33,088
can more easily Rewind and Fast
Forward
with more accuracy.

501
00:27:33,088 --> 00:27:35,964
So that's an interesting take.
D.R.

502
00:27:35,964 --> 00:27:38,923
Fay: So I've got a question
to
piggyback on to Sid.

503
00:27:38,923 --> 00:27:42,340
So he asked, Who watches video
on
YouTube?

504
00:27:42,340 --> 00:27:47,124
Who watches video on Spotify?
Now I'm going to ask,
who

505
00:27:47,124 --> 00:27:50,980
watches video, who watches
podcasts on Netflix?

506
00:27:52,060 --> 00:27:55,462
Marc Ronick: I do not.
I've seen
the section, but I

507
00:27:55,462 --> 00:27:57,040
don't really engage with it
much.

508
00:27:57,040 --> 00:27:59,467
D.R.
Fay: BC, does, Marc Ronick: oh,

509
00:27:59,467 --> 00:28:01,825
BC, you want to
chime in.
How is that experience?

510
00:28:01,825 --> 00:28:04,045
BC Babbles: So far, I've just

been watching the bridgerton

511
00:28:04,105 --> 00:28:06,205
podcast, and I've enjoyed it a

lot.

512
00:28:06,205 --> 00:28:08,687
You know?
I'm a complete sucker for

513
00:28:08,687 --> 00:28:10,864
bridgerton, so it's
been great
for that.

514
00:28:10,864 --> 00:28:12,610
I haven't explored the other
ones, though.


515
00:28:12,618 --> 00:28:15,949
I haven't explored the how do we
want to call them the Netflix


516
00:28:15,957 --> 00:28:19,680
exclusive podcasts that are
like, not based off of a show,


517
00:28:19,688 --> 00:28:21,869
they are right, contracted to
Netflix.

518
00:28:21,869 --> 00:28:24,958
I've not checked those
out
yet, so maybe that's a bit of a

519
00:28:24,958 --> 00:28:26,672
copy out there.
Marc Ronick: Okay, D.R.

520
00:28:26,672 --> 00:28:29,290
Fay: now, I answered SIDS

question by saying neither one,

521
00:28:29,290 --> 00:28:31,630
but as he was speaking, I

thought about it, and you know

522
00:28:31,630 --> 00:28:35,065
what?
I actually do watch one or
two

523
00:28:35,065 --> 00:28:39,622
on YouTube, but they don't seem
like a podcast to me.

524
00:28:39,622 --> 00:28:44,475
I
watch chewed up, which is
kind of a continuation of a

525
00:28:44,475 --> 00:28:48,915
cooking
show called chewed
which was on ABC for a long

526
00:28:48,915 --> 00:28:51,279
time.
Now, it's
chewed up on

527
00:28:51,279 --> 00:28:54,559
YouTube, and I love it.
They do it three days a
week,

528
00:28:54,559 --> 00:28:56,735
Monday, Wednesday, Friday, and
when I'm chopping my


529
00:28:56,743 --> 00:28:59,510
vegetables on Saturday for
Saturday night dinner, I'm


530
00:28:59,518 --> 00:29:02,295
seeing all three shows right
there.

531
00:29:02,295 --> 00:29:07,360
So I actually do watch Marc
Ronick: you do, but he was,


532
00:29:07,368 --> 00:29:10,930
but Sid was specific to Spotify
and Apple, okay, yeah, because I

533
00:29:10,930 --> 00:29:14,290

think I know I'm speaking for
you Sid, but I think, you know,

534
00:29:14,290 --> 00:29:16,600
YouTube, we assume that, we
assume that people are going to

535
00:29:16,600 --> 00:29:18,679
be watching, or at least
turning on the video.

536
00:29:18,679 --> 00:29:21,840
But yeah, he was
curious
about, you know, specific to

537
00:29:21,840 --> 00:29:24,088
Spotify and Apple.

Okay, Ralph Estep Jr: I actually

538
00:29:24,088 --> 00:29:26,622
think
this is going to take
off, because Apple is pushing

539
00:29:26,622 --> 00:29:29,479
this
really strongly.
On this morning, when I went to

540
00:29:29,479 --> 00:29:32,433
exercise, I looked at my
YouTube or my apple podcast, and

541
00:29:32,433 --> 00:29:34,059
right
center, watch this on
video.

542
00:29:34,110 --> 00:29:36,594
Watch this on video.
I mean,
they are promoting it

543
00:29:36,594 --> 00:29:39,129
and promoting it.
And I think for
me, it's like,

544
00:29:39,129 --> 00:29:41,151
yeah, I'm exercising.
I'm not watching it.


545
00:29:41,159 --> 00:29:44,297
But I clicked the video anyway,
because if I wanted to see


546
00:29:44,305 --> 00:29:46,836
something and I had a break, I
was like, why not?

547
00:29:46,836 --> 00:29:49,249
And like,
Dave Campbell put in
the in the chat.

548
00:29:49,249 --> 00:29:52,445
You know, the cool thing
about
this, and I disagree with John

549
00:29:52,445 --> 00:29:55,144
vehemently, I think this is

going to actually take off.

550
00:29:55,144 --> 00:29:58,267
The thing that I love about this
is
the is the ability to

551
00:29:58,267 --> 00:29:59,861
switch between audio and video.
I.

552
00:29:59,861 --> 00:30:02,943
I
think that's super cool.
So that if you're in a position

553
00:30:02,943 --> 00:30:05,902
where
you can't look at the
video right now, you click one

554
00:30:05,902 --> 00:30:08,718
button
and it changes.
I tested it out the other day.

555
00:30:08,718 --> 00:30:10,326
It works
seamlessly.
It works great.

556
00:30:10,326 --> 00:30:12,720
I actually think this is going
to
take off.

557
00:30:12,600 --> 00:30:14,056
Marc Ronick: Yeah, it's hard to
say.

558
00:30:14,056 --> 00:30:17,855
I mean, I think, I think, most,
more than likely, it will
take

559
00:30:17,855 --> 00:30:19,986
off.
But again, I think more

560
00:30:19,986 --> 00:30:21,820
consumers need to know
about
it.

561
00:30:21,820 --> 00:30:25,200
But like you said, Yeah, I mean,
if Apple's really
pushing it,

562
00:30:25,200 --> 00:30:27,280
that's a good thing.
And more to come.

563
00:30:27,280 --> 00:30:29,975
We'll see
where this goes from
here, for sure.

564
00:30:29,975 --> 00:30:34,320
Now, I don't have my oops.

I'll just do this for a little

565
00:30:34,320 --> 00:30:36,992
palette cleanser.
I don't have
my whoosh quick

566
00:30:36,992 --> 00:30:39,183
on the ready.
S I'll do that.

567
00:30:39,183 --> 00:30:42,089
But I do want to
remind you
that, if you'd like your podcast

568
00:30:42,089 --> 00:30:44,985
to be featured on
the
podcasting morning show for

569
00:30:44,985 --> 00:30:49,665
free, submit a 62nd clip about

your show, something that gives

570
00:30:49,665 --> 00:30:51,660
people a real feel for your

podcast.

571
00:30:51,660 --> 00:30:55,645
If we select it, we'll play your
clip on a future
episode.

572
00:30:55,645 --> 00:30:59,450
We'll share what stood out to us
and introduce your
show to our

573
00:30:59,450 --> 00:31:03,050
community of podcasters and
creators submit
your clip now

574
00:31:03,050 --> 00:31:06,625
at podcasting morning
show.com/spotlight and I


575
00:31:06,633 --> 00:31:11,598
encourage you to actually do
this more like a talking head


576
00:31:11,606 --> 00:31:15,245
type of video, or we'll say, or
audio for that matter, but more

577
00:31:15,245 --> 00:31:18,540
so than just a clip from your
show, because we want real


578
00:31:18,548 --> 00:31:20,087
context.
We want to really understand

579
00:31:20,087 --> 00:31:23,415
what your show is
about.
And sometimes I think clips will

580
00:31:23,415 --> 00:31:26,313
only give us a little
glimpse
of what your show is about.

581
00:31:26,313 --> 00:31:28,370
I want to get more of the

overview.

582
00:31:28,370 --> 00:31:32,231
So I think you the host, sharing
about the show,
telling us who

583
00:31:32,231 --> 00:31:34,379
it's for, what problems does it
solve?

584
00:31:34,379 --> 00:31:36,150
When can
we find it?
Etc.

585
00:31:36,150 --> 00:31:41,175
That's what we want to hear.
So podcasting,
morning

586
00:31:41,175 --> 00:31:44,415
show.com/spotlight, and BC, did
you have something?

587
00:31:45,555 --> 00:31:47,700
BC Babbles: Yeah, going back to
the earlier point about whether

588
00:31:47,700 --> 00:31:52,980
or not this would be just a

wasteful additional investment

589
00:31:52,980 --> 00:31:56,280
into the company for Apple, I'm
curious as to whether or not

590
00:31:56,280 --> 00:31:59,880
this is meant to be a purely an
additional element to the

591
00:31:59,880 --> 00:32:02,636
model, or is it meant to be a

replacement model?

592
00:32:02,636 --> 00:32:05,742
Because would not the smarter
approach be
swapping the

593
00:32:05,742 --> 00:32:10,408
earlier model out for one where
anyone can only
needs to

594
00:32:10,408 --> 00:32:13,485
concern themselves with
uploading a video version of the

595
00:32:13,485 --> 00:32:16,700

podcast, but those files can
be separated out by the system

596
00:32:16,700 --> 00:32:20,640
to
distribute out based on the
platform access, so that no


597
00:32:20,648 --> 00:32:25,355
team, per se, your team, or dr's
team, has to worry about doing


598
00:32:25,363 --> 00:32:28,195
audio and video version.
They just upload an audio or

599
00:32:28,195 --> 00:32:31,820
video
version, and the audio
can be separated out for audio

600
00:32:31,820 --> 00:32:34,785
only or
audio first platforms.
Marc Ronick: Yeah.

601
00:32:34,785 --> 00:32:38,772
What do you
do, though, if
you're not doing video like if

602
00:32:38,772 --> 00:32:41,958
you're a
podcaster?
So you just upload audio, that's

603
00:32:41,958 --> 00:32:43,374
okay.
That makes
sense.

604
00:32:43,374 --> 00:32:45,190
Yeah.
So you basically, you're saying

605
00:32:45,190 --> 00:32:47,470
it would be cool
that the
platform just gives you the

606
00:32:47,470 --> 00:32:50,550
option, you pick and choose
if
you upload video, then it

607
00:32:50,550 --> 00:32:54,690
distributes it either as either
or right, or if you just, if

608
00:32:54,690 --> 00:32:58,254
you just upload the audio file,
then
that speaks for itself,

609
00:32:58,254 --> 00:33:01,180
right?
BC Babbles: Even now, lets you


610
00:33:01,188 --> 00:33:04,582
choose between even on music, to
just listen to the song or pull

611
00:33:04,582 --> 00:33:07,690
up the music video, if there's
available for it.

612
00:33:07,690 --> 00:33:10,275
Yep,
absolutely, yeah.
Well, we'll see.

613
00:33:10,275 --> 00:33:14,620
I do think at some point we

will see some kind of universal

614
00:33:14,620 --> 00:33:20,260
change for for uploading,

distributing video and or audio

615
00:33:20,260 --> 00:33:22,452
podcast More to come on that for

sure.

616
00:33:22,452 --> 00:33:24,905
Let's see.
I'm just checking out the chat

617
00:33:24,905 --> 00:33:29,065
here I saw
earlier that rocky
asked a question that is one

618
00:33:29,065 --> 00:33:33,561
that I know
we've debated here
many times, and now I can't find

619
00:33:33,561 --> 00:33:35,822
where.
Oh,
I hate, okay, she she

620
00:33:35,822 --> 00:33:40,039
writes, what's the difference
between
podcast video and a

621
00:33:40,039 --> 00:33:45,234
YouTube talking head video, that
can be
a whole topic for sure.

622
00:33:45,234 --> 00:33:47,290
Some may say there is no
difference.


623
00:33:47,298 --> 00:33:49,618
Others will say there's a very
strong difference.

624
00:33:49,618 --> 00:33:53,596
Especially,
look, if it's a
podcast, it's an RSS feed.

625
00:33:53,596 --> 00:33:56,380
That's what a lot of
people
like to hang their hat on.

626
00:33:56,380 --> 00:34:00,880
So it's an in mostly RSS

feeds, it's just audio.

627
00:34:00,880 --> 00:34:03,425
But yeah, I can't go down that
route
right now, because we

628
00:34:03,425 --> 00:34:05,634
will derail the whole show.
Ralph Estep Jr: Mark.

629
00:34:05,634 --> 00:34:06,964
Let me
just interject
something.

630
00:34:06,964 --> 00:34:09,933
By the way, on Friday we are
going to
have a special guest

631
00:34:09,933 --> 00:34:12,411
on the show.
Rob Greenlee is going to
join

632
00:34:12,411 --> 00:34:13,284
us.
Oh, good.

633
00:34:13,284 --> 00:34:17,386
And Rob is going to get into
this whole
discussion of

634
00:34:17,386 --> 00:34:20,226
podcasting 2.0 HLS and all those
sort of things.

635
00:34:20,226 --> 00:34:23,375
So
make sure you join us on
Friday for Rob Greenlee joining

636
00:34:23,375 --> 00:34:25,554
the
show D.R.
Fay: that is awesome.

637
00:34:26,080 --> 00:34:28,780
Marc Ronick: Yeah, yeah.
And
Ralph, let's just real

638
00:34:28,780 --> 00:34:31,030
quick we can tease it a little
bit.

639
00:34:31,030 --> 00:34:33,856
There
was a little controversy
with Rob and Rob by the way,

640
00:34:33,856 --> 00:34:37,080
just for
those who may not
know who rob Greenlee is, he is

641
00:34:37,080 --> 00:34:41,500
a 20 plus
year podcaster.
He is a Hall of Fame podcaster.

642
00:34:41,500 --> 00:34:46,184
He has a lot of
influence in
the especially in the indie

643
00:34:46,184 --> 00:34:50,719
space, yeah, and he,
he caught
a little heat recently, Ralph

644
00:34:50,719 --> 00:34:52,159
Estep Jr: yeah, my man,
Rob
got attacked.

645
00:34:52,159 --> 00:34:54,632
I think that's the best way to
say it.

646
00:34:54,632 --> 00:34:58,244
Rob said
something on his
show, and, man, I reached out to

647
00:34:58,244 --> 00:34:59,960
mark, actually,
yesterday, and
said, you know.

648
00:34:59,960 --> 00:35:03,140
You should really talk to Rob,

because I think podcasting is a

649
00:35:03,140 --> 00:35:06,770
community, and Rob is one of the

old G's of this.

650
00:35:06,770 --> 00:35:11,108
And man, they took him to the
woodshed, and I
think not in a

651
00:35:11,108 --> 00:35:14,048
fair way, and that's one of the
reasons that I
really wanted

652
00:35:14,048 --> 00:35:16,765
to have him on the show, because
I want him to have
an

653
00:35:16,765 --> 00:35:19,205
opportunity to speak about it.
Because Rob is a very


654
00:35:19,213 --> 00:35:22,513
intelligent guy with a ton of
experience, and he understands


655
00:35:22,521 --> 00:35:26,885
all of this, and to throw him
out, like yesterday's garbage,


656
00:35:26,893 --> 00:35:29,285
in my opinion, was just not
cool.

657
00:35:29,765 --> 00:35:32,384
Marc Ronick: Do you have an idea

of what was said or, like,

658
00:35:32,384 --> 00:35:34,205
what did he say that got
everybody
crazy?

659
00:35:34,160 --> 00:35:36,888
Ralph Estep Jr: What he said was

he was specifically talking

660
00:35:36,950 --> 00:35:39,436
about podcasting 2.0 and called
it fringe.

661
00:35:39,436 --> 00:35:42,548
And that word fringe got
everybody all fired up.

662
00:35:42,548 --> 00:35:46,230
And
I understand that if I'm
bought into the podcasting 2.0

663
00:35:46,230 --> 00:35:49,678
thing, I
totally get it, but
Rob actually has posted

664
00:35:49,678 --> 00:35:52,822
something since then
to
explain what he was saying.

665
00:35:52,884 --> 00:35:56,728
But I just feel like, you know,
it's not fair to just take one

666
00:35:56,790 --> 00:36:00,573
word and just go after a guy,

because he used one word and he

667
00:36:00,635 --> 00:36:04,045
got attacked on several

different platforms, and I just

668
00:36:04,107 --> 00:36:07,951
felt like it was an opportunity
for us to have him on the show

669
00:36:08,013 --> 00:36:11,547
to really talk about what he

said, the context of what he

670
00:36:11,609 --> 00:36:15,453
said and how he really feels,

because Rob has a ton of passion

671
00:36:15,515 --> 00:36:18,399
for podcasting.
Oh yeah, this is
a guy that

672
00:36:18,399 --> 00:36:21,737
deeply cares about podcasting,
and we need to
listen to him.

673
00:36:21,737 --> 00:36:24,190
We just do.
We Marc Ronick: Yeah, and I

674
00:36:24,190 --> 00:36:24,320
don't
always agree with, at
least I need to listen to him.

675
00:36:26,710 --> 00:36:30,382
didn't used to always agree with

different perspectives of

676
00:36:30,382 --> 00:36:34,030
Rob's, but I do respect the heck
out of
Rob.

677
00:36:34,030 --> 00:36:37,240
And, yeah, like you said, he's
very passionate about this,


678
00:36:37,248 --> 00:36:39,442
and he's passionate about seeing
podcasters succeed.

679
00:36:39,442 --> 00:36:43,468
And yeah,
I'm very curious to
get his perspective on that

680
00:36:43,468 --> 00:36:46,015
little
controversy.
Maybe not so little, depending

681
00:36:46,015 --> 00:36:49,059
on your
perspective.
But yeah, feel bad for him.

682
00:36:49,059 --> 00:36:51,154
And great idea.
I'm
glad that you suggested

683
00:36:51,154 --> 00:36:54,706
it, Ralph, and I'm glad that
he'll
be here on Friday.

684
00:36:54,706 --> 00:36:57,988
So stay tuned Friday, 8am
Eastern, if you want
to join

685
00:36:57,988 --> 00:37:00,355
us, live podcasting, morning
show.com/join, us.

686
00:37:00,355 --> 00:37:05,563
Okay,
just keeping it moving
real quick, another player in

687
00:37:05,563 --> 00:37:08,320
this
video podcasting game
prodigee.

688
00:37:08,740 --> 00:37:12,100
They are also adding video

podcast support for Apple,

689
00:37:12,160 --> 00:37:16,000
YouTube and Spotify, and I think

that's worth paying attention

690
00:37:16,000 --> 00:37:20,140
to, because, you know, video is
now on with them anyway, is

691
00:37:20,140 --> 00:37:24,100
included across every podcast

plan, which means they're saying

692
00:37:24,160 --> 00:37:26,638
they're the first to support

video distribution.

693
00:37:26,638 --> 00:37:29,930
I think they beat Libsyn to
that, but now I
think they

694
00:37:29,930 --> 00:37:34,145
both do it, so they can't really
claim that anymore
to all

695
00:37:34,145 --> 00:37:37,069
three major platforms at every
pricing tier.

696
00:37:37,069 --> 00:37:41,769
So they also
told, by the way,
told pod news recently that

697
00:37:41,769 --> 00:37:44,965
they're still
looking into
alternate, alternate, alternate.

698
00:37:44,965 --> 00:37:49,270
Words are
hard in the morning.
Yeah, where's that one?

699
00:37:49,270 --> 00:37:52,816
Ralph,
coffee's hot.
Brain is not mouth says,

700
00:37:52,816 --> 00:37:55,375
morning.
Guess I forgot
words are hard

701
00:37:55,375 --> 00:37:58,949
in the morning.
Did I say that out loud?

702
00:37:58,949 --> 00:38:02,636
They
also told pod news
recently that they're still

703
00:38:02,636 --> 00:38:06,043
looking into
alternate
enclosure support long term.

704
00:38:06,043 --> 00:38:10,330
That could mean video
showing
up in other open podcast apps

705
00:38:10,330 --> 00:38:12,850
too.
Dr, we heard from a
listener

706
00:38:12,850 --> 00:38:15,721
that I thought this would be
worth a news bite.


707
00:38:15,729 --> 00:38:16,708
Share it, please.
D.R.

708
00:38:16,708 --> 00:38:18,891
Fay: Yeah.
So this was sent
in from

709
00:38:18,891 --> 00:38:20,785
regular listeners.
Steven Cofer, I believe that's


710
00:38:20,793 --> 00:38:23,475
how you pronounce his name.
Cofer, is that right?

711
00:38:23,475 --> 00:38:28,423
Yeah,
okay, okay, this was
sent in to mark, and it's about

712
00:38:28,423 --> 00:38:31,255
Patreon.

Patreon just launched quips.

713
00:38:31,495 --> 00:38:35,875
Quips is a short term, I'm

sorry, short form, pot, oh.

714
00:38:35,875 --> 00:38:37,735
Words are Oh, Marc Ronick: do we
have to do it
again?

715
00:38:38,695 --> 00:38:40,150
D.R.
Fay: Okay?Mouth

716
00:38:40,150 --> 00:38:42,572
says,
glory.
Guess I forgot.

717
00:38:42,572 --> 00:38:46,240
Words are hard in the morning.
Did I say
that?

718
00:38:48,160 --> 00:38:54,160
Okay, short form posts that let
creators preview paid content

719
00:38:54,160 --> 00:38:57,322
to people who don't yet support
them.

720
00:38:57,322 --> 00:39:00,132
It's essentially a
recommendation feed like tick


721
00:39:00,140 --> 00:39:04,160
tocks for you page, except it's
designed to send people


722
00:39:04,168 --> 00:39:06,895
elsewhere rather than keep them
scrolling.

723
00:39:06,895 --> 00:39:11,761
The platform is
rolling out
discovery features to 300,000

724
00:39:11,761 --> 00:39:17,287
creators and nearly
80 million
fans, finally giving Patreon

725
00:39:17,287 --> 00:39:20,365
users a way to find

communities they didn't know

726
00:39:20,365 --> 00:39:23,109
existed.
Unlike social media
platforms

727
00:39:23,109 --> 00:39:26,440
chasing engagement metrics,
Patreon is betting that


728
00:39:26,448 --> 00:39:31,398
helping people find the right
creators is better business than

729
00:39:31,398 --> 00:39:34,730

feeding them endless content.
All right?

730
00:39:34,730 --> 00:39:36,944
Patreon, Marc Ronick: yeah, I
think
that's a cool idea,

731
00:39:36,944 --> 00:39:38,657
right?
Because it's the type of content

732
00:39:38,657 --> 00:39:42,748

that we know a lot of people
consume that short form,


733
00:39:42,756 --> 00:39:47,510
horizontal video content like, I
think that's a great idea.

734
00:39:47,510 --> 00:39:50,546
And,
yeah, it's basically
keeping people within the

735
00:39:50,546 --> 00:39:54,296
platform and
introducing new,
well, new to you, communities on

736
00:39:54,296 --> 00:39:56,845
the
platform.
I think that's a very cool

737
00:39:56,845 --> 00:39:58,669
feature.
Looking forward to
seeing more

738
00:39:58,669 --> 00:39:59,581
of that.
I.

739
00:39:59,581 --> 00:40:05,433
Yeah, let's get into some
headlines in
the news.

740
00:40:05,433 --> 00:40:10,613
Amazon just turned product
reviews into mini AI
podcasts.

741
00:40:10,613 --> 00:40:15,165
Amazon's testing a new AI
powered feature that turns


742
00:40:15,173 --> 00:40:18,597
product pages into short
conversational audio segments,


743
00:40:18,605 --> 00:40:22,858
complete with two synthetic
hosts talking through product


744
00:40:22,866 --> 00:40:26,024
details, customer reviews and
shopper questions.

745
00:40:26,024 --> 00:40:31,082
I'm looking
at this similarly
to Google's notebook LM, right,

746
00:40:31,082 --> 00:40:35,210
where you
can feed it a lot of
information, and then you get


747
00:40:35,218 --> 00:40:38,330
the two AI hosts talking
conversationally about whatever

748
00:40:38,330 --> 00:40:41,939
that content is.
Well, this is specific to the

749
00:40:41,939 --> 00:40:46,235
product that
you're on Amazon.
It's weird, clever, and also a

750
00:40:46,235 --> 00:40:50,087
pretty big
clue about where
audio may be headed, next,

751
00:40:50,087 --> 00:40:55,169
everywhere, even
next to a
toilet brush.

752
00:40:55,169 --> 00:40:59,023
Amazon's new feature creates
short AI
generated audio

753
00:40:59,023 --> 00:41:02,841
podcasts for certain products
designed to
help shoppers

754
00:41:02,841 --> 00:41:06,744
understand items without reading
through long
descriptions and

755
00:41:06,744 --> 00:41:09,500
reviews.
The tool is powered by Amazon


756
00:41:09,508 --> 00:41:12,758
bedrock, which is Amazon's
platform for building and


757
00:41:12,766 --> 00:41:14,678
scaling generative AI
applications.

758
00:41:14,678 --> 00:41:19,442
Business Insider's
take is
pretty skeptical, calling it the

759
00:41:19,442 --> 00:41:22,280
world's least
necessary
product, while still

760
00:41:22,280 --> 00:41:25,480
acknowledging that audio could

be useful for shopper.

761
00:41:25,480 --> 00:41:29,421
Shoppers who'd rather listen
than read
the early version

762
00:41:29,421 --> 00:41:32,249
does have limits.
It doesn't work on every


763
00:41:32,257 --> 00:41:35,845
product, and some answers
reportedly lack real depth when

764
00:41:35,845 --> 00:41:41,040
shoppers ask more specific
comparison style questions D.R.

765
00:41:41,040 --> 00:41:43,105
Fay: like none.
Go ahead,
no products.

766
00:41:43,105 --> 00:41:47,525
When I first saw this story
yesterday, I'm on
Amazon

767
00:41:47,525 --> 00:41:51,513
probably every single day.
And I have not I know
Ralph.

768
00:41:51,513 --> 00:41:56,070
Look at Ralph's go, Oh my God,
that's where the money's


769
00:41:56,078 --> 00:41:59,948
going.
So and I looked specifically for

770
00:41:59,948 --> 00:42:05,238
this little
feature that they
have in a lot of different

771
00:42:05,238 --> 00:42:07,436
genres, and I could
not find
it.

772
00:42:07,436 --> 00:42:13,109
I even took the story, even had,
like an
example, and I took

773
00:42:13,109 --> 00:42:17,379
the product that they had in the
example,
and I put it into

774
00:42:17,379 --> 00:42:19,635
Amazon, and I still didn't find
it.

775
00:42:19,635 --> 00:42:23,170
So it's a
slow roll.
Marc Ronick: Yeah, it's a brand

776
00:42:23,170 --> 00:42:25,339
new feature.
And, yeah, they have admitted

777
00:42:25,339 --> 00:42:28,907
that it's still,
they're still
working on it, but interesting,

778
00:42:28,907 --> 00:42:32,363
right?
Like, is
this a smart use of

779
00:42:32,363 --> 00:42:34,715
AI podcasting?
You know, Ralph
brought this

780
00:42:34,715 --> 00:42:37,639
up earlier.
How much AI is infiltrating


781
00:42:37,647 --> 00:42:41,640
podcasting?
Is this a better use of AI

782
00:42:41,640 --> 00:42:45,075
because now they're
building
it into specifically their

783
00:42:45,075 --> 00:42:47,560
products.
And yeah, we can
listen to

784
00:42:47,560 --> 00:42:50,400
some couple of quote, unquote
people talking about a


785
00:42:50,408 --> 00:42:52,100
product.
So Ralph, what are your

786
00:42:52,100 --> 00:42:53,518
thoughts?
Ralph Estep Jr: Yeah, but here's

787
00:42:53,518 --> 00:42:55,712

the thing, Mark, are you going
to believe this?

788
00:42:55,712 --> 00:42:58,337
Like, oh,
Travis said you
should buy this product.

789
00:42:58,337 --> 00:43:01,959
But you know damn well,
Travis
is not a human being, that's my

790
00:43:01,959 --> 00:43:04,063
concern.
And so I
don't see Billy in

791
00:43:04,063 --> 00:43:07,437
here today, but like Billy does
a lot of
product videos, and I

792
00:43:07,437 --> 00:43:10,786
would think this is going to go
right
after him, and maybe

793
00:43:10,786 --> 00:43:13,742
Amazon's looking at it like,
well, we can
pay Billy, or we

794
00:43:13,742 --> 00:43:17,264
can pay nothing, and that may be

Amazon's end goal, because the

795
00:43:17,319 --> 00:43:19,991
technology is there.
I just
don't know if people

796
00:43:19,991 --> 00:43:22,669
are willing to embrace that.
Funny something
Dave Jackson

797
00:43:22,669 --> 00:43:26,389
said on his show a little while
ago, he was
listening to one

798
00:43:26,389 --> 00:43:29,729
of these llms, and the person
was talking about
losing their

799
00:43:29,729 --> 00:43:32,912
wallet, and Dave says, You
didn't lose your
wallet, you

800
00:43:32,912 --> 00:43:34,174
don't exist.
You're fake.

801
00:43:34,174 --> 00:43:37,615
I just wonder, how many
people
are going to buy into that, or

802
00:43:37,615 --> 00:43:40,645
are we so naive that
we're
just going to listen to two

803
00:43:40,645 --> 00:43:43,758
people or one person talking

and go, Wow, I'm gonna do it.

804
00:43:43,812 --> 00:43:47,076
When I look at the proliferation

of AI slop out there, people

805
00:43:47,076 --> 00:43:50,230
are listening to this stuff, so
it
must be working, Marc

806
00:43:50,230 --> 00:43:53,230
Ronick: yeah.
And I, so I
the way that the

807
00:43:53,230 --> 00:43:56,572
article reads, This isn't about
replacing the
Amazon

808
00:43:56,572 --> 00:43:59,766
influencers.
This is about having a voice

809
00:43:59,766 --> 00:44:04,693
that you
can listen to and
interact with about the product

810
00:44:04,693 --> 00:44:07,135
itself, right?

And I think what people like

811
00:44:07,135 --> 00:44:11,635
Billy Thorpe does, Billy's

putting content out there to

812
00:44:11,635 --> 00:44:13,639
persuade you to buy the product,

right?

813
00:44:13,639 --> 00:44:18,163
I mean, that might not be the
best use or the best choice
of

814
00:44:18,163 --> 00:44:21,625
words, persuade, but you get the
idea influence people to buy


815
00:44:21,633 --> 00:44:23,678
the product.
And this is more informational,

816
00:44:23,678 --> 00:44:26,416
like I said, more
like a
Google notebook.

817
00:44:26,416 --> 00:44:28,086
Lm, Sid, you wanted to add
something?

818
00:44:28,086 --> 00:44:29,995
Go
ahead.
Sid Meadows: Yeah.

819
00:44:29,995 --> 00:44:34,090
So what I
heard you say is
they're taking the reviews that

820
00:44:34,090 --> 00:44:36,790
have been put
there by
someone.

821
00:44:36,790 --> 00:44:40,498
Now, I think it's very probable
that some of
the reviews are

822
00:44:40,498 --> 00:44:43,918
AI generated reviews, or, you
know, or owner
related

823
00:44:43,918 --> 00:44:45,946
reviews.
Maybe the business had five

824
00:44:45,946 --> 00:44:49,136
people go
review it.
But what I understand is they're

825
00:44:49,136 --> 00:44:51,802
going to take the
reviews and
they're going to put that in a

826
00:44:51,802 --> 00:44:55,235
audio format for you
to click
and listen to two AI voices to

827
00:44:55,235 --> 00:44:57,710
tell you about the
reviews
that have been left.

828
00:44:57,710 --> 00:44:59,991
And I assume that means it's
going
to be the good and the

829
00:44:59,991 --> 00:45:02,239
bad.
At as it relates to the reviews,

830
00:45:02,239 --> 00:45:04,725

right?
What I like about this is it's

831
00:45:04,725 --> 00:45:07,925
certainly easier to listen
to
it if you're a seller on Amazon,

832
00:45:07,925 --> 00:45:11,331
certainly easier for
people.
If you shopper on Amazon, it's

833
00:45:11,331 --> 00:45:14,770
easier for you to
listen to
someone tell you really quickly

834
00:45:14,770 --> 00:45:16,570
in two minutes
than it is for
you to read.

835
00:45:16,570 --> 00:45:19,280
And a lot of times those reviews
are
hidden further down the

836
00:45:19,280 --> 00:45:20,542
screen, and you got to scroll
down.

837
00:45:20,542 --> 00:45:22,690
And
I think you also have to
be very intentional about

838
00:45:22,690 --> 00:45:26,095
wanting to go
see the or read
the reviews, like you're really

839
00:45:26,095 --> 00:45:27,736
on the fence
about buying this
product.

840
00:45:27,736 --> 00:45:31,105
Let me go read the reviews.
So I
think this actually might

841
00:45:31,105 --> 00:45:34,810
help increase sales from the

perspective that it's going to

842
00:45:34,810 --> 00:45:37,176
make it more accessible for

people to actually hear the

843
00:45:37,176 --> 00:45:37,518
reviews.
So that's kind of what
I

844
00:45:37,518 --> 00:45:37,758
think.
But what I think.

845
00:45:37,758 --> 00:45:42,982
But what Billy does is, I
understand
it's completely

846
00:45:42,982 --> 00:45:46,795
different, yeah, because there's
like a video
carousel inside

847
00:45:46,795 --> 00:45:49,720
of a where you're looking at
something and
you can click on

848
00:45:49,720 --> 00:45:52,495
videos could be from him or five
other people,
where they're

849
00:45:52,495 --> 00:45:54,493
demoing the product.
They're not
recommending it,

850
00:45:54,493 --> 00:45:56,779
they're demoing it, and they're
telling you how
it works.

851
00:45:56,779 --> 00:45:58,615
That's what I've watched a few
of those.

852
00:45:58,615 --> 00:46:01,760
And then
Billy gets paid if
you click on his video and watch

853
00:46:01,760 --> 00:46:05,100
his video
and then you buy
that product, he gets paid a

854
00:46:05,100 --> 00:46:07,660
percentage of
that and
anything else from that time

855
00:46:07,660 --> 00:46:10,870
that you put in your cart.
Marc Ronick: Yeah, thank you.


856
00:46:10,878 --> 00:46:13,189
Sid, I think that's a great way
to put it.

857
00:46:13,189 --> 00:46:17,200
And yeah, I think it
is built
on, mostly on the reviews, but I

858
00:46:17,200 --> 00:46:20,584
think it also is
built on the
product information itself as

859
00:46:20,584 --> 00:46:22,294
well.
But yeah, great
points.

860
00:46:22,294 --> 00:46:25,327
And I want to go to BC, who has
something?

861
00:46:25,327 --> 00:46:28,525
And then, dr,
go ahead.
BC, BC Babbles: oh, I was just,

862
00:46:28,525 --> 00:46:31,230
well, I was gonna say earlier,
when you announced this new


863
00:46:31,238 --> 00:46:36,375
feature, I just kind of sat here
and thought to myself, What is a

864
00:46:36,375 --> 00:46:39,745

podcast at this point?
Yeah, what I mean, we talk a lot

865
00:46:39,745 --> 00:46:42,067
of
time on the show, you know,
with different features coming

866
00:46:42,067 --> 00:46:45,304
out,
it pushes the boundaries
of what is a definable podcast,

867
00:46:45,304 --> 00:46:47,950
or what,
how do you define
this or that?

868
00:46:48,550 --> 00:46:53,590
I feel so kind of like

disjointed with the idea that AI

869
00:46:53,590 --> 00:46:56,950
putting together reviews and

turning it into a little, tiny,

870
00:46:56,950 --> 00:47:00,055
little shebang is enough to call

it a podcast.

871
00:47:00,055 --> 00:47:03,456
And this partially coming from
my, you know,
broadcasting

872
00:47:03,456 --> 00:47:05,914
background, learning the whole
ship, and
look learning the

873
00:47:05,914 --> 00:47:08,979
whole thing, and all the
different skills and
whatnot

874
00:47:08,979 --> 00:47:13,315
I've accrued over the past 15
years to establish and
be a

875
00:47:13,315 --> 00:47:17,803
part of this world, and for that
to be so overtly simplified


876
00:47:17,811 --> 00:47:22,315
and call it the same thing.
It's like, what, what am I

877
00:47:22,315 --> 00:47:23,035
doing?

Agreed?

878
00:47:23,035 --> 00:47:26,015
Well, why am I here?
D.R.

879
00:47:26,015 --> 00:47:27,495
Fay: Agreed?
Marc Ronick: You literally


880
00:47:27,503 --> 00:47:29,631
answered the question before I
asked it.

881
00:47:29,631 --> 00:47:32,623
That was my next
question.
BC was, does calling this a

882
00:47:32,623 --> 00:47:35,900
podcast water down the
meaning
of podcasting, or is the format

883
00:47:35,900 --> 00:47:38,620
just evolving?
And it's
hard to say, really.

884
00:47:38,620 --> 00:47:42,232
And like I said, there are
people out there
that say if

885
00:47:42,232 --> 00:47:46,600
it is not on an RSS feed, it is
not a podcast, so
therefore

886
00:47:46,600 --> 00:47:50,126
calling in a podcast.
And to those people, it's just


887
00:47:50,134 --> 00:47:51,970
completely false.
BC Babbles: But also to Ralph's

888
00:47:51,970 --> 00:47:54,795
point, too, if they're if they
don't have the nuance of a human

889
00:47:54,795 --> 00:47:56,933

perspective, I also think
that's not a podcast.

890
00:47:56,933 --> 00:47:59,911
You know, it's to
his point
about mentioning losing a

891
00:47:59,911 --> 00:48:01,003
wallet.
You're not
real.

892
00:48:01,003 --> 00:48:03,952
You don't got no wallet, you
don't got no ID.

893
00:48:03,952 --> 00:48:07,918
Your ideas
is ones and zeros
beyond that, I don't know you.

894
00:48:07,918 --> 00:48:11,255
What experience
do you have?
Yeah, that's very true.

895
00:48:11,255 --> 00:48:14,215
You can claim it, but it
ain't
there.

896
00:48:14,215 --> 00:48:17,017
How about this?
That's my cat for the morning.


897
00:48:17,025 --> 00:48:18,955
You're welcome.
Free, premium content coming in

898
00:48:18,955 --> 00:48:21,577
hot.
Marc Ronick: Yes, he is and Gabe

899
00:48:21,577 --> 00:48:24,505

is both on YouTube watching
and on clubhouse listening.

900
00:48:24,505 --> 00:48:27,550
And Gabe
says that this is a
waste of AI.

901
00:48:27,550 --> 00:48:31,150
He goes on to say, I think many
people are so unsure about a

902
00:48:31,150 --> 00:48:35,470
product and will trust the AI

instead of doing the research.

903
00:48:35,470 --> 00:48:36,410
Yeah, that's certainly possible.



904
00:48:36,418 --> 00:48:39,490
Dr, what did you want to add as
the final word here?

905
00:48:39,490 --> 00:48:41,681
D.R.
Fay: Okay, so one of the


906
00:48:41,689 --> 00:48:45,325
things that I'm hoping that they
include in this thing, we're not

907
00:48:45,325 --> 00:48:48,895

going to call it a podcast.
We're going to, we'll figure out

908
00:48:48,895 --> 00:48:53,295

a name for it.
But you know, as a heavy user of

909
00:48:53,295 --> 00:48:58,459
Amazon, I have
been contacted
before about a product that I

910
00:48:58,459 --> 00:49:01,555
have purchased.

Someone out there in this great

911
00:49:01,555 --> 00:49:05,815
big world is asking a specific

question, and Amazon has

912
00:49:05,875 --> 00:49:09,400
contacted me to see if I know

the answer to it.

913
00:49:09,400 --> 00:49:13,801
So I'm hoping that Amazon will
include those
questions.

914
00:49:13,801 --> 00:49:18,308
It would sound something like,
Hey, John Smith
wants to know

915
00:49:18,308 --> 00:49:20,945
if this cat fountain, how
durable is it?

916
00:49:20,945 --> 00:49:23,380
You
know, how long have you
had it?

917
00:49:23,380 --> 00:49:25,480
Is it?
Has it broken at all?

918
00:49:25,480 --> 00:49:28,645
And
I think that would be
beneficial.

919
00:49:29,005 --> 00:49:31,705
Marc Ronick: Yeah, absolutely.

All right, well, more to come.

920
00:49:31,765 --> 00:49:33,895
Very interesting.
What Amazon's
doing.

921
00:49:33,895 --> 00:49:38,205
We'll see if that holds any
ground or not.

922
00:49:38,205 --> 00:49:43,735
Let's keep it
moving.
Dr with Gen Z doing something a

923
00:49:43,735 --> 00:49:45,173
little interesting.
D.R.

924
00:49:45,173 --> 00:49:50,037
Fay: Gen Z is buying old
iPods
because, well, they actually

925
00:49:50,037 --> 00:49:52,777
want to listen to
music.
Go figure.

926
00:49:52,777 --> 00:49:55,588
Okay.
So not too long ago, we covered

927
00:49:55,588 --> 00:49:59,596
a story
on younger generations
buying old flip phones to become

928
00:49:59,596 --> 00:50:02,050
less.

Less distracted by apps and

929
00:50:02,050 --> 00:50:05,356
media.
Now, a device nobody's
made

930
00:50:05,356 --> 00:50:10,025
since 19 Well, since 2022 Marc
Ronick: Say that again.


931
00:50:10,033 --> 00:50:11,269
Sorry, since when?
Okay.

932
00:50:11,269 --> 00:50:14,128
Why are you laughing?
D.R.

933
00:50:14,128 --> 00:50:19,200
Fay: Now, a device nobody's

made since 2022 is suddenly

934
00:50:19,200 --> 00:50:25,680
everywhere on eBay, Gen Z is

buying used iPods, and the

935
00:50:25,680 --> 00:50:29,974
reason is weirdly simple.
They
work offline.

936
00:50:29,974 --> 00:50:34,224
No notifications popping up on
mid song, no
algorithms

937
00:50:34,224 --> 00:50:37,038
deciding what plays next, no
ads.

938
00:50:37,038 --> 00:50:42,201
Some schools ban
iPhones, but
let students bring in iPods,

939
00:50:42,201 --> 00:50:47,735
since they're just
music
players used iPod prices are up

940
00:50:47,735 --> 00:50:53,584
60% since 2023 and people
are
genuinely choosing a device that

941
00:50:53,584 --> 00:50:58,074
does one thing over a phone

that does everything.

942
00:50:58,074 --> 00:51:03,525
So Mark, would you actually use
an old
iPod, or would it feel

943
00:51:03,525 --> 00:51:05,946
too limiting?
Right now, Marc Ronick: I think

944
00:51:05,946 --> 00:51:08,832
I would
consider using it,
especially for, like, road

945
00:51:08,832 --> 00:51:11,824
trips.
I could
see using it to listen

946
00:51:11,824 --> 00:51:15,810
to a podcast, listen to music,

because then it's not, I'm not

947
00:51:15,810 --> 00:51:17,035
going to get those distractions.



948
00:51:17,043 --> 00:51:20,616
You know, I don't know if some
of you may have, like, Apple


949
00:51:20,624 --> 00:51:23,582
CarPlay, for example, I wouldn't
have those notifications popping

950
00:51:23,582 --> 00:51:27,900

up all the time distracting me
like I think I could see myself

951
00:51:27,900 --> 00:51:30,054
using it for certain instances.
Yeah, yeah.

952
00:51:30,054 --> 00:51:32,895
But hey, BC you
wanted to say
something, go ahead.

953
00:51:32,895 --> 00:51:34,233
BC Babbles: I absolutely would.


954
00:51:34,241 --> 00:51:38,427
And this comes from the fact
that I came up in from 22,007 to

955
00:51:38,427 --> 00:51:43,215

2011 was my were my high
school years, and so that was

956
00:51:43,215 --> 00:51:47,040
before
music capability was
fully integrated into the phone.

957
00:51:47,040 --> 00:51:50,559
So I
still had to balance
having a cell phone, a flip

958
00:51:50,559 --> 00:51:53,025
phone at the
time, and a
little mp three player.

959
00:51:53,025 --> 00:51:54,600
I never got the brand
and
stuff.

960
00:51:54,600 --> 00:51:57,332
Didn't have an iPod.
I got the off brand, mp three


961
00:51:57,340 --> 00:52:01,435
players, and back in the day of
iTunes, where every single song

962
00:52:01,435 --> 00:52:04,740
you had, you specifically
purchased that song to put it


963
00:52:04,748 --> 00:52:06,949
onto your device.
So I would actually happily go

964
00:52:06,949 --> 00:52:11,385
back to that
to just get a
little bit of a break from the

965
00:52:11,385 --> 00:52:15,591
constant, even
more hyper
velocity stream of information

966
00:52:15,591 --> 00:52:20,505
we have today
compared to pre
2011 I kind of miss those days

967
00:52:20,505 --> 00:52:23,210
to be honest.
Marc Ronick: Okay, that's fair.

968
00:52:23,210 --> 00:52:24,645

Sid, you wanted to chime in Go

969
00:52:24,645 --> 00:52:26,745
for it.
Sid Meadows: So there's one


970
00:52:26,753 --> 00:52:30,218
thing that I really dislike,
which is when I'm walking or


971
00:52:30,226 --> 00:52:34,260
whatever I'm doing, I'm
listening to a podcast, and my


972
00:52:34,268 --> 00:52:38,934
Australian voice on my phone, my
wife calls him Jeeves.

973
00:52:38,934 --> 00:52:43,185
When
Jeeves says, Mark ronnick
sends you a text message and

974
00:52:43,185 --> 00:52:45,930
then he
starts reading it, or
there's a calendar notice that

975
00:52:45,930 --> 00:52:49,494
pops up and
he starts reading.
And I'm yelling through my

976
00:52:49,494 --> 00:52:53,166
microphone,
stop, stop.
And when I get to the third

977
00:52:53,166 --> 00:52:57,011
stop, it not only
stops the
podcast, it stops giving me the

978
00:52:57,011 --> 00:52:59,715
notification.
So
all that to say that really

979
00:52:59,715 --> 00:53:01,977
irritates me.
It's like a pain,
and I know I

980
00:53:01,977 --> 00:53:04,635
can probably turn it off.
I don't know that I
want, I

981
00:53:04,635 --> 00:53:06,900
want to, but so I'm just dealing
with it.

982
00:53:06,900 --> 00:53:10,455
All that to say
is absolutely
would use the device that would

983
00:53:10,455 --> 00:53:12,419
not interrupt
you.
Well, I'm either listening to

984
00:53:12,419 --> 00:53:15,255
music or listening to a

podcast, 100% I'd use it.

985
00:53:15,255 --> 00:53:16,799
D.R.
Fay: I was about to say,
don't

986
00:53:16,799 --> 00:53:18,564
you have a feature that turns
off?

987
00:53:18,564 --> 00:53:22,195
You know, the
notifications
when you listen to podcasts?

988
00:53:22,195 --> 00:53:26,760
Because I use that
feature all
the time on my droid.

989
00:53:27,740 --> 00:53:30,080
Ralph Estep Jr: I want to go

back to my Sony Walkman, like, I

990
00:53:30,080 --> 00:53:33,256
want to go back to my tapes.
You
know what I'm saying, my

991
00:53:33,256 --> 00:53:36,580
Sony Walkman, pop that single
tape in
there and I'll rock it

992
00:53:36,580 --> 00:53:39,446
because, like, I'm a little
older than bc
I graduated from

993
00:53:39,446 --> 00:53:42,785
high school in 1990 so, you
know, we had the
Sony disc.

994
00:53:42,785 --> 00:53:44,546
Man, somebody put that in the
chat.

995
00:53:44,546 --> 00:53:46,128
Man, I think
that's an awesome
idea.

996
00:53:46,128 --> 00:53:49,068
What I was going to say is, I
think
this is the definition

997
00:53:49,068 --> 00:53:52,367
of this generation wanting to
disconnect
from so many

998
00:53:52,367 --> 00:53:54,515
distractions.
And I think there's a real place

999
00:53:54,515 --> 00:53:56,027
for
that at this point.
Marc Ronick: Yeah, D.R.

1000
00:53:56,027 --> 00:53:59,405
Fay: and we go back to

cassette tapes, then I have to

1001
00:53:59,405 --> 00:54:02,525
invest in all those pencils,

remember, you put the pencil, oh

1002
00:54:02,525 --> 00:54:05,501
yeah, and then you try and

rewind it, Marc Ronick: oh yeah.

1003
00:54:05,501 --> 00:54:07,805
We are
completely dating
ourselves, and I'm gonna really

1004
00:54:07,805 --> 00:54:08,485
date ourselves.
D.R.

1005
00:54:08,485 --> 00:54:11,135
Fay: Somebody's gotta date
me.
Marc Ronick: Here you go, Ralph,

1006
00:54:11,135 --> 00:54:14,699

this is, although I don't
think it's a Sony, no, it's not

1007
00:54:14,699 --> 00:54:16,613
a
Sony.
But here you go.

1008
00:54:16,613 --> 00:54:20,774
This is a Walkman, right.
Here it is the
Walkman I used

1009
00:54:20,774 --> 00:54:24,940
to use when I was younger, and
it still actually
works.

1010
00:54:24,940 --> 00:54:27,785
I've tested it before and it
still works.

1011
00:54:27,785 --> 00:54:30,935
And look, here
you go.
Dr, here's an actual cassette

1012
00:54:30,935 --> 00:54:34,978
tape as well.
Ralph Estep Jr: Tape is that a


1013
00:54:34,986 --> 00:54:37,170
mixed tape mark?
Y Marc Ronick: ou know what?

1014
00:54:37,170 --> 00:54:40,275
This
is, Ralph.
This is of me and my friend

1015
00:54:40,275 --> 00:54:44,267
Lowell, who was also my
co
host on my original, well, not

1016
00:54:44,267 --> 00:54:46,835
original one, my last
podcast,
the mark and Lowell show.

1017
00:54:46,835 --> 00:54:50,791
This was when he and I
used to
call the local radio station

1018
00:54:50,791 --> 00:54:53,990
every morning and try to
make
the DJs laugh.

1019
00:54:53,990 --> 00:54:58,025
So it's a compilation of that,
and it's
also, I think, the

1020
00:54:58,025 --> 00:55:00,422
appearance when they when we
find.

1021
00:55:00,422 --> 00:55:04,400
Finally
really won them over.
They invited us to the radio

1022
00:55:04,400 --> 00:55:08,033
station
and let us take over
for an hour of their show

1023
00:55:08,033 --> 00:55:10,210
completely.
They
walked out of the station

1024
00:55:10,210 --> 00:55:12,740
and let us do it.
And Ralph Estep Jr: we got to

1025
00:55:12,740 --> 00:55:14,540
hear
that mark.
You got to drop that onto like

1026
00:55:14,540 --> 00:55:15,740
the Facebook group or

something.

1027
00:55:15,740 --> 00:55:17,486
I will hear.
Marc Ronick: I will maybe I'll


1028
00:55:17,494 --> 00:55:19,740
play that for you guys, maybe on
a Friday or something.

1029
00:55:19,740 --> 00:55:23,396
I'll play
that for you guys.
So we you can hear young, 16

1030
00:55:23,396 --> 00:55:27,845
year old Mark do
not knowing
what the heck he's doing on the

1031
00:55:27,845 --> 00:55:30,389
radio.
BC Babbles: And see, I'm a 93


1032
00:55:30,397 --> 00:55:31,767
baby.
I think I missed the Walkman.

1033
00:55:31,767 --> 00:55:35,830
We had those little,
like
square single hit ones you put

1034
00:55:35,830 --> 00:55:38,765
into like a little capsule.

And then we had, like, the round

1035
00:55:38,765 --> 00:55:41,295
CD players, which you can't move

it all with those, because

1036
00:55:41,295 --> 00:55:45,365
it'll throw the entire CD off.
And,
yeah, ruins the whole

1037
00:55:45,365 --> 00:55:46,997
experience.
But yeah, I didn't
get the I

1038
00:55:46,997 --> 00:55:48,830
did not get the Walkman
experience.

1039
00:55:49,070 --> 00:55:53,195
Marc Ronick: Yeah, and I, if you

saw my stories yesterday,

1040
00:55:53,195 --> 00:55:56,370
you'll probably miss it when
you're
hearing this now.

1041
00:55:56,370 --> 00:56:01,095
But I posted a laser disc now
that is really
old school,

1042
00:56:01,095 --> 00:56:05,060
that is like a giant CD.
That's the best way to
explain

1043
00:56:05,060 --> 00:56:08,125
it.
It's like the size of a LP, of a

1044
00:56:08,125 --> 00:56:11,555
record, and it is
of the
original Star Wars movie,

1045
00:56:11,555 --> 00:56:14,831
unchanged, unedited.
This is the
original screening

1046
00:56:14,831 --> 00:56:17,755
of Star Wars D.R.
Fay: on that.

1047
00:56:17,755 --> 00:56:19,675
Is there any
like backstage
stuff?

1048
00:56:19,675 --> 00:56:22,532
Do they talk about the script?
Do they
talk to the actors?

1049
00:56:22,532 --> 00:56:25,279
Do they talk to Marc Ronick: I
don't even I
think there are

1050
00:56:25,279 --> 00:56:28,170
some extra features on it, but I
don't
know, because I haven't

1051
00:56:28,170 --> 00:56:31,418
watched it since I had, my dad
had a
laser disc player when I

1052
00:56:31,418 --> 00:56:34,435
was a kid.
So Ralph Estep Jr: Mark, I just

1053
00:56:34,435 --> 00:56:37,194
want to shout out something.
Mark, one of our friends in the

1054
00:56:37,194 --> 00:56:39,290
Philippines just put something
in a private chat to me.

1055
00:56:39,290 --> 00:56:40,940
Love
the discussion on the
show today.

1056
00:56:40,940 --> 00:56:46,040
I miss my iPod, even
across
Philippines, absolutely right.

1057
00:56:46,040 --> 00:56:49,040
Thank you for listening.

So Abby, thanks for joining us

1058
00:56:49,040 --> 00:56:51,068
today.
Marc Ronick: That's hilarious.


1059
00:56:51,076 --> 00:56:52,955
Yeah, all right.
Well, listen gang.

1060
00:56:52,955 --> 00:56:55,440
I think we had some more

stories.

1061
00:56:55,440 --> 00:56:59,268
Maybe we'll hold them over for
next week, because
these are

1062
00:56:59,268 --> 00:57:02,824
pretty ever green, so we will
share those next
Wednesday and

1063
00:57:02,824 --> 00:57:05,560
a reminder that we're back
tomorrow evaluating
the

1064
00:57:05,560 --> 00:57:09,264
podcast the loud quiet.
Go to podcasting morning


1065
00:57:09,272 --> 00:57:12,965
show.com/loud, quiet, and you
can hear that episode we're


1066
00:57:12,973 --> 00:57:15,325
going to be breaking down
tomorrow morning and again,


1067
00:57:15,333 --> 00:57:19,309
don't worry if you don't hear
it, you can still join us and


1068
00:57:19,317 --> 00:57:21,715
follow along beautifully,
because we will play you lots of

1069
00:57:21,715 --> 00:57:24,417

clips and really break those
down for you so that you can


1070
00:57:24,425 --> 00:57:28,195
learn a thing or two while we're
giving some feedback to the


1071
00:57:28,203 --> 00:57:32,017
podcasters Rick and Clancy.
So join us tomorrow, and until


1072
00:57:32,025 --> 00:57:34,465
then, make it a great day.
Everybody.

1073
00:57:34,465 --> 00:57:35,305
Take care.