468. The Most Underrated Skill Every Podcaster Needs

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Good morning podcasting Morning
Chats.

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Today is Friday, March 6th, 2026
and today we're asking the crew

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what's the most underrated skill
every podcaster should have and

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why.
We'll get into which abilities

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actually make the biggest
difference behind the mic.

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So if you're listening live on
Clubhouse, hit the share button,

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bottom left hand, side of the
screen and share it.

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please share this episode with a

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Thanks for being here.

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Good morning again, podcasting,
Morning Chat.

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Thanks so much for being here.
I am your host Mark Ronick, and

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currently on stage with me we
have producer Ashley Ralphie,

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Step, BC Babbles, Sid Meadows,
Dr. Fay, Nick Naulback and Tide

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AKA Nikki.
Sometimes they say Nikki AKA

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Tide and then sometimes I go the
other way.

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Either way, welcome Nikki to the
stage as well.

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And a good morning to our first
set of audience members, Dave

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Coach, AKA Craig and Anne
joining us this morning.

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Good to have you back, Coach,
it's been a minute since you've

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been here.
So thank you for rejoining the

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team up.
And also we've got Leaping Bear

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in the audience as well.
Good morning to everyone.

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Today, we are going to talk
about those underrated skills.

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I'll share what inspired that in
a moment.

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First, I just quickly want to
tell you about the beginning of

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next week.
Next week we'll kick things off

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with Jonathan Howard hosting
another obsession worthy podcast

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that's Monday the 9th.
And the podcast we're digging

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into is Swindled's episode of
The Formula.

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So the podcast Swindle True
Crime podcast and you can listen

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to that ahead of time if you'd
like by going to

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podcastingmorningchat.com/theformula.
That's the name of the episode.

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Again, podcasting morning
chat.com/the formula that will

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take you to the episode page
where you can find whatever

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player you prefer to listen and
catch that before Monday.

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If not, no worries, we'll make
sure that you've that you are in

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the know on Monday.
We'll play clips and we're, the

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whole idea is we're breaking
down these really popular shows

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to understand what makes them
tick.

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Why are they so obsession worthy
by so many?

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So we'll get into that.
And also on Tuesday we teased

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this yesterday, I think it was D
Rs suggestion we're going to do

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some mock pre interviews.
So yesterday we talked a lot

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about the pre interview and it
was D Rs suggestion that maybe

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we should demonstrate how these
kinds of interviews go, you

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know, based on our own
individual experiences.

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Some of us will play the role of
interviewer, some will be the

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interviewee and we'll switch it
around a little bit just to give

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some people a taste because we
believe that we don't have any

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scientific study, but we do
believe that a lot of

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podcasters, maybe most
podcasters avoid the pre

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interview.
Yet we think it's most of us

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think here it's a very valuable
piece of the puzzle.

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And I know that Jonathan Howard,
he commented.

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I put out a couple clips from
yesterday's episode.

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He commented how he still hates
the pre interview.

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So not all of us think it's a
valuable piece, but I think it

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I'll tell you this, it it really
can't hurt your podcast.

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I know some people think it can,
but we talked about that

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yesterday so I won't go too far
down that rabbit hole again.

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Right now I'll save it for
Tuesday's mock pre interviews.

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But BC you you wanted to say
something, go ahead.

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I was going to say one thing I
mentioned yesterday in the chat

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when we were discussing.
That is if you can't if someone

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was talking about how sometimes
your wanted guests are just too

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crazy busy to even nail down for
the actual interview.

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So I said if that's the case,
you can always send them a prep

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sheet that lays out your show,
how it should flow, and if and

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when there'll be a time for your
guests to plug who they are.

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Absolutely.
Prep sheets so important and we

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will I have a prep sheet that I
can share.

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I think I've shared it in the
past a while back here on the

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podcasting morning chat.
So maybe I will make sure to

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have that ready to share with
you on Tuesday's episode.

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Thank you for that BC.
Also a follow up question from

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yesterday's episode from Sally.
I know that's not her real name

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but I'm choosing to use a fake
name to protect her and her

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guests since we talked so much
about it yesterday.

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Don't want to insult anybody
personally but the question was

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if we appear on other podcasts
as guests.

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OK, so put your guest hat on for
a second.

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In Sally's opinion, one of the
main objectives for a lot of us

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is to promote a product or
service that we're selling, a

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book, a podcast, a course,
etcetera.

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She says.
I can appreciate that.

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We don't want to overdo those
passive mentions.

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That's what we described
yesterday as this particular

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guest she was dealing with kept
saying things like, well, in my

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book, such and such, I talk
about that, you know, when she

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starts to answer a question.
So that's what we mean by

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passive mentions.
And then Sally goes on to say,

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but that's a better strategy
than outright doing a full on

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promotion when answering an
interview question, isn't it?

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Is there a balance here?
So I thought that was fair

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because I do admit, like, I
think I have coached that

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approach before.
I've told clients, I've told

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people on this show, yeah, if
you can kind of slip it in here

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and there, there's nothing wrong
with that.

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And I think the key the, the
last part of the question here,

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is there a balance?
I think that's just it.

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I think you need a balance here.
If you're doing it with every

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question or even most questions,
you're constantly saying, oh, in

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my book or on my podcast, we
talk a lot about that.

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If you do that, every question,
it loses its validity, it loses

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its its weight.
So I think what's important is,

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yes, do that, but you only have
to work that in a couple of

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times throughout the episode.
Let's say it's an hour episode

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2, three times I think is
completely acceptable and

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encouraged because, yeah, we
want people to know that you

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have a book where we don't.
We know that it's not

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necessarily the most valuable
place to wait until the end to

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promote something, because the
reality is, is most people don't

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listen to every minute of every
second of a podcast.

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So by towards the end, they may
have checked out.

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So yeah, to slip that in here
and there, as long as you're

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doing it tastefully and with
balance, I think that's a good

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move.
Ralph, you wanted to say

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something.
I actually am going to take that

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to the next level and say that
honestly, Mark, if you're doing

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a good job as the interviewee,
the audience should want to know

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more about you.
I don't think you need to be as

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aggressive in that because I
know when I've been on

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interviews and people have
interviewed me, a lot of times,

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you, you, you know, the hosts
will say, hey, how do they get

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more information?
This is great stuff.

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That's what you want.
That's the desire.

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If you feel like you're selling
yourself the whole time, I think

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that's an awkward situation.
If you're providing value, then

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that value is going to start to
kick up or the audience is going

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to say, oh, I got to find out
about Mark.

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I got to go find out about
Ironic Media because he can help

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me with my podcast.
That just happens organically.

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So to balance what Sally's
saying, I think there is a

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balance, but it's kind of like
if you were trying to sell

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something, you start off with,
you know, Mark, you really

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should buy this.
Mark, you really should buy

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this.
You know, Mark, you should

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really buy this.
Sell them on the value 1st and

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then it sells itself in the back
end of that.

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Thank you, Ralph.
All right, BC since I said

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before I'd give you the final
word, I will now do that,

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although I'll probably want to
wrap this part of the

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conversation up.
So technically I'll have it, but

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go for it.
Hopping off of what Ralph just

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said, I would say for any
interviewee who has some kind of

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publication out there, I would
say unless when you get to the

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city or get to the call, and
unless your interviewer has a

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physical copy of it and will
start the conversation by

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introducing that publication.
Take that as a notice that your

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job during this interview is to
establish your thought

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leadership sands relating to the
publication.

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They will likely bring it up
themselves, but let's see how

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well you establish your ability
to be masterful in your sector

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without having to refer to
something you want to sell.

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Yes, agreed.
And as I put it in my LinkedIn

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post yesterday, that was summing
up all the things we discussed,

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I said, yeah, by the end of the
episode, the audience should

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have organically developed in
appreciation for the guest.

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If you've done your job as a
host, the plug at the end

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actually lands again.
I might consider doing that plug

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a little earlier than the very
end.

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But you, you can hear where I'm
coming from.

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If every answer is a commercial,
people are going to check out

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and you might finish the
recording with almost nothing

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usable.
The idea here, as a guest, you

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want to make sure you're giving
tons of value to create enough

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curiosity where those audience
members that community wants to

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reach out to you as a guest.
I've been punching.

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Oh no, no, go ahead.
I've been punching my pepper in

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for a long time.
Sorry, Dr. OK, so this is the

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perfect excuse to have a lead
magnet because whatever your

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lead magnet is, it should have
your branding all over it.

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It should have your contact
information all over it.

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If it's a list of myths versus
truths, if it's a any kind of

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anything, it should have your
branding all over it.

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And this is something, you know,
it could be tangible if they

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print it out, say, or if it's
always on their desktop,

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something like that.
But this is a perfect

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opportunity for a lead magnet.
Thank you, Dr. Appreciate that.

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Yeah, I know Ralph talked about
that.

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He likes to do that sort of
thing as a guest when he goes on

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other podcasts.
Yeah.

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Great suggestion.
Thank you.

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OK, let's dive in because we've
got our question of the day here

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and we still want to leave a
little bit of time for wins from

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this past week.
This is inspired twofold.

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I saw this post, this very
question posted on threads, and

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please forgive me, I can't
remember who posted it.

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I saw it and now I can't
remember who posted it.

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But that question was raised and
it also reminded me there was an

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article that we didn't get into
this week that is appropriate

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for this question.
The article is by backstage.com,

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and it's the seven essential
skills every content creator

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needs to master.
Basically, in this article,

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they're talking about success as
a modern creator and what it

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means, which in their opinion,
it means blending creativity

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with well, yeah, I'll keep
going.

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Blending creativity with
practical skills, from knowing

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your audience to planning, to
production and even business

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skills.
Today's full stack creatives

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quote UN quote refine multiple
abilities over time to grow,

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engage and stand out online.
They get into some of these may

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be considered practical skills,
but some of these I'll say maybe

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more obvious skills that they
believe a content creator really

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should possess in order to find
success or maybe find success

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little more quickly, right?
They things like you have to

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have sharp writing and strategic
editing skills, right?

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You have to know how to trim the
fluff, keep viewers or listeners

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hooked.
Basic technical skills like

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framing, good lighting, quality
audio.

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You want to make your work feel
professional even with simple

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gear.
So these are the types of skills

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that they were digging into.
And I yeah, I think you can make

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a case for any of those as being
really important.

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We'll get into some of those
skills too, but I want to start

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with that question I LED with in
our intro today.

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What is the most underrated
skill every podcaster should

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have and why?
This is the area where I think

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new podcasters will really
benefit if they're listening

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right now.
Because I think, again, we get a

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little bit blinded by the
typical stuff and we sometimes

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then neglect some of the really
important stuff that isn't

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necessarily sexy or hyped up
enough, right?

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So I see BC you want to chime in
first, go for it.

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00:13:56,040 --> 00:13:59,400
Now, this one may seem super
obvious, but I think it might be

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so obvious that it's forgotten.
And that is a solid vocal

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technique.
And I said that because we've

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00:14:07,920 --> 00:14:09,200
talked about it before in the
show.

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We've mentioned and even Ralph's
mentioned how he's working with

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the speaking coach as well and
how that's helping him in

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podcasting on his side.
And I said that because I think

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a lot of times, and let me
clarify, I do not mean a vocal

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technique to where you sound
quote UN quote like a podcaster.

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I mean the vocal technique that
gives you a lot of bang for your

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buck, where you place your voice
in a position where you can

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create and maintain a sound
that's natural, gives you a lot

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00:14:38,760 --> 00:14:40,960
of good flow.
You're not having to over exert

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over project, over articulate.
It's comfortable, it's natural,

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00:14:45,440 --> 00:14:47,160
and it lets you talk for a long
time.

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We podcasters can sometimes have
multi hour episodes and we have

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to be able to keep going.
Obviously you want to have a

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bottle of water to help you out,
keep it lubricated, but if you

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don't have a good technique to
start off with, you're not going

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to last very long.
So I would say that for me is

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probably going to be underrated.
People don't realize that.

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I like that one.
Thank you.

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00:15:08,600 --> 00:15:11,960
BCI Think that's Yeah.
Knowing how to use your voice is

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00:15:11,960 --> 00:15:14,680
important.
And I know I've said this

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00:15:14,680 --> 00:15:18,520
recently how I used to kind of
get made fun of about my voice

252
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from fellow radio hosts that I
worked with for a while.

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And the thing I didn't say last
week when we talked about this

254
00:15:25,880 --> 00:15:29,160
was one of those guys actually
was not the quote UN quote

255
00:15:29,160 --> 00:15:30,960
bully, for lack of a better
word.

256
00:15:30,960 --> 00:15:33,160
And I'm just having fun with
using that word.

257
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But one of the guys I definitely
consider as one of my mentors in

258
00:15:38,880 --> 00:15:42,800
podcasting, and what he always
told me is it's not about how

259
00:15:42,800 --> 00:15:45,120
your voice sounds, it's how you
use it.

260
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And I think that is something
that I have held onto, I've

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taken and really embraced ever
since then.

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And I think it served me really
well 'cause I get now

263
00:15:56,960 --> 00:15:59,880
compliments all the time about
my voice and how I use it.

264
00:15:59,880 --> 00:16:02,560
Even though right now it's a
little scratchy here all of a

265
00:16:02,560 --> 00:16:05,360
sudden I'm noticing.
But let's keep things moving.

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00:16:05,360 --> 00:16:07,680
I'm going to go to Ashley and
then I'm going to check in with

267
00:16:07,680 --> 00:16:08,760
Ralph.
Go ahead, Ashley.

268
00:16:09,160 --> 00:16:12,200
Hey, good morning.
It's interesting, my answer

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00:16:12,200 --> 00:16:14,640
would be the same if you asked
me what's one of the most

270
00:16:14,640 --> 00:16:17,680
understated skills for
musicians, because my answer for

271
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both scenarios would be active
listening.

272
00:16:21,240 --> 00:16:24,280
I feel like that's one of the
most things that are missed.

273
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You know, it's the silences in
between, you know, the

274
00:16:28,000 --> 00:16:30,240
statements that we're making
that matter too.

275
00:16:30,760 --> 00:16:34,920
And I feel like a lot of people,
you know, they speak more so

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00:16:34,920 --> 00:16:37,640
that that so that they can just
get to the next question.

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For example, if they're in an
interview, they miss

278
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opportunities.
You know, their guests might

279
00:16:43,040 --> 00:16:46,360
have handed them a chunk of gold
and they go right over it

280
00:16:46,680 --> 00:16:49,120
because they just want to get to
that next question.

281
00:16:49,120 --> 00:16:52,680
So I think by using active
listening they could really

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00:16:52,680 --> 00:16:55,720
improve their interview skill.
I like that.

283
00:16:55,720 --> 00:16:58,560
Thank you, Ashley.
I think that is absolutely an

284
00:16:58,560 --> 00:17:00,760
important one.
Sure, maybe talked about a

285
00:17:00,760 --> 00:17:04,160
little bit here and there, but
in my opinion, probably not

286
00:17:04,160 --> 00:17:06,480
enough in most podcasting
circles.

287
00:17:06,880 --> 00:17:10,920
Yeah, the ability to listen and
I think I'll, I'll pile on to

288
00:17:10,920 --> 00:17:13,680
that.
I'll add on to that a step

289
00:17:13,680 --> 00:17:17,839
further would be conversation,
awareness, knowing when to go

290
00:17:17,839 --> 00:17:22,280
deep on a moment and when it's
time to move things along so

291
00:17:22,440 --> 00:17:25,440
they say something.
You know, I'm sure we've all had

292
00:17:25,440 --> 00:17:29,120
those moments where we're
talking with a guest or a friend

293
00:17:29,120 --> 00:17:31,680
or whomever, right?
Doesn't have to be in in a

294
00:17:31,680 --> 00:17:34,720
podcast situation, but there's a
moment where we're listening to

295
00:17:34,720 --> 00:17:37,680
somebody telling us a story,
telling us maybe what they do,

296
00:17:37,680 --> 00:17:39,920
whatever it is.
But there's a moment that they

297
00:17:39,920 --> 00:17:44,240
say something that makes us
pause in our minds, right?

298
00:17:44,240 --> 00:17:46,720
Like, oh, wait, what was that
that they just said?

299
00:17:47,360 --> 00:17:49,160
Right.
And that's the moment for me

300
00:17:49,160 --> 00:17:53,320
that triggers me to say to
follow up, to ask a follow up

301
00:17:53,320 --> 00:17:55,560
question.
I want to know more about that

302
00:17:55,560 --> 00:17:59,080
thing you just said because I
think that if you're having that

303
00:17:59,080 --> 00:18:02,840
moment, if you have that moment
of curiosity, I think there are,

304
00:18:02,840 --> 00:18:05,200
I think it's you can be
confident that your audience is

305
00:18:05,200 --> 00:18:08,720
having those same moments.
And if they're not, they're

306
00:18:08,720 --> 00:18:12,120
appreciating that you had that
moment and that you're bringing

307
00:18:12,120 --> 00:18:15,720
out a more, a deeper moment into
the conversation.

308
00:18:16,520 --> 00:18:19,720
So yeah, I'm with you, Ashley,
listening and paying attention

309
00:18:19,960 --> 00:18:23,400
to those moments to follow up.
Thank you for that one.

310
00:18:23,400 --> 00:18:26,920
Ashley Ralph, how about you?
I think the Super skill that

311
00:18:26,920 --> 00:18:29,400
would make or break you is the
ability to develop

312
00:18:29,400 --> 00:18:32,720
relationships.
And I think that is probably one

313
00:18:32,720 --> 00:18:35,280
of the biggest ones that I see
that people struggle with

314
00:18:35,720 --> 00:18:39,800
because in the end, you can get
data from the Internet, you can

315
00:18:39,800 --> 00:18:44,200
get from AI, but what brings
people back to your content is

316
00:18:44,200 --> 00:18:47,800
relationships.
So I think the number one skill

317
00:18:47,800 --> 00:18:50,720
that you've got to try to figure
out how to do is how to build

318
00:18:50,720 --> 00:18:52,800
effective relationships with
your audience.

319
00:18:53,320 --> 00:18:56,000
Because you could have a
terrible speaking voice and

320
00:18:56,000 --> 00:18:59,280
still build relationships.
You could have terrible audio,

321
00:18:59,280 --> 00:19:01,640
You could do all the things that
are terrible, but people will

322
00:19:01,640 --> 00:19:03,920
come back for the relationship
with the host.

323
00:19:04,280 --> 00:19:07,320
That is the, in my view, that's
the make or break thing that

324
00:19:07,320 --> 00:19:11,120
really makes a show stand out
because people will come back

325
00:19:11,120 --> 00:19:13,240
for the relationship.
Oh, I got to hear what Marcus

326
00:19:13,240 --> 00:19:15,040
says next.
I got to hear what Rob says or

327
00:19:15,040 --> 00:19:17,800
BC or Dr. or anybody else who
participates here.

328
00:19:18,400 --> 00:19:19,960
It's all about the
relationships.

329
00:19:19,960 --> 00:19:23,200
And I think if we forget about
that, I think we miss a big

330
00:19:23,200 --> 00:19:25,560
piece of the puzzle.
Thank you, Ralph.

331
00:19:25,560 --> 00:19:28,040
Appreciate that.
And Ralph, I've got to admit I'm

332
00:19:28,040 --> 00:19:31,880
distracted because I keep
looking at you here on video and

333
00:19:31,880 --> 00:19:33,880
wanting you to be wearing that
cowboy hat.

334
00:19:35,080 --> 00:19:38,520
It worked for you yesterday.
I'm telling you, I I love that

335
00:19:38,520 --> 00:19:41,160
cowboy hat, but it messes up my
hair and I got to see clients

336
00:19:41,160 --> 00:19:44,120
today so I didn't want to have
the whole full on cowboy hat.

337
00:19:44,120 --> 00:19:48,360
But here's what I will promise
every Thursday I will come with

338
00:19:48,360 --> 00:19:51,680
the ranch hat on the cowboy hat
so that everybody can TuneIn on

339
00:19:51,680 --> 00:19:53,120
Thursdays and see Ralph and his
cowboy.

340
00:19:53,120 --> 00:19:54,360
But I thought it looked pretty
good.

341
00:19:54,360 --> 00:19:55,920
Man, I, I got to be honest, I
look.

342
00:19:56,160 --> 00:19:57,840
Good.
I grabbed a clip of you

343
00:19:57,840 --> 00:20:02,160
yesterday and that's available
on Instagram and Facebook right

344
00:20:02,160 --> 00:20:03,360
now.
I'll put it on some other

345
00:20:03,360 --> 00:20:05,880
platforms today.
But yeah, whenever I see that,

346
00:20:05,880 --> 00:20:08,360
I'm like, you know what?
That that hat works for Ralph.

347
00:20:09,720 --> 00:20:11,080
Thank you, Mark.
You're welcome.

348
00:20:11,080 --> 00:20:13,000
You're welcome.
And I mean that strictly

349
00:20:13,000 --> 00:20:17,360
platonically, of course.
OK, so let's go to Sid.

350
00:20:17,360 --> 00:20:18,840
I know Sid had something as
well.

351
00:20:18,840 --> 00:20:21,880
Go for it, Sid.
Yeah, Mark, before you go to me,

352
00:20:21,880 --> 00:20:23,680
go to Ty.
She's raised her hand just

353
00:20:23,680 --> 00:20:25,560
several times to get in.
So go to her.

354
00:20:25,560 --> 00:20:27,040
And then I'll.
I'll chime in after.

355
00:20:27,040 --> 00:20:29,680
Go for it.
So gentlemanly said, thank you

356
00:20:29,680 --> 00:20:30,920
so.
Much I appreciate you.

357
00:20:31,320 --> 00:20:34,800
Yeah, I was just going to say
that asking great questions is

358
00:20:34,800 --> 00:20:37,160
one of the biggest things that
I'm personally working on

359
00:20:37,160 --> 00:20:41,880
because when people talk, their
words resonate with me on a very

360
00:20:41,880 --> 00:20:44,920
intuitive level.
And so I've caught myself

361
00:20:44,920 --> 00:20:48,440
listening to recordings of my
past podcast and I'm like.

362
00:20:48,440 --> 00:20:51,960
Oh, I should have distilled that
a little bit more.

363
00:20:52,000 --> 00:20:55,840
And what I'll do is I'll take
the transcript of the podcast

364
00:20:56,120 --> 00:20:59,840
and put it in a ChatGPT, and
I'll say, hey, how can I make

365
00:20:59,840 --> 00:21:01,760
this better?
Because there were certain

366
00:21:01,760 --> 00:21:05,520
moments and I want to know if
you can identify those same

367
00:21:05,520 --> 00:21:07,720
moments and to see if we're
aligned.

368
00:21:08,480 --> 00:21:12,600
And it does, it will identify
those same moments where I could

369
00:21:12,600 --> 00:21:16,280
have done a better job
distilling it into some sort of

370
00:21:16,720 --> 00:21:21,280
actionable insight or some level
of emotional insight that I

371
00:21:21,280 --> 00:21:26,240
could have helped that speaker
get to and for the listeners to

372
00:21:26,240 --> 00:21:29,960
be able to receive.
And so I kind of have learned or

373
00:21:29,960 --> 00:21:34,640
trained myself on how to, to do
that by first trying to figure

374
00:21:34,640 --> 00:21:36,200
out what those moments are
myself.

375
00:21:36,200 --> 00:21:39,400
Then I'll go to ChatGPT and
confirm, and a lot of times it

376
00:21:39,400 --> 00:21:42,800
does confirm it, but there are
also times where it picks out

377
00:21:42,800 --> 00:21:46,240
little moments that I didn't
even realize myself that I could

378
00:21:46,240 --> 00:21:48,200
have.
Doesn't mean I needed to, but I

379
00:21:48,200 --> 00:21:51,480
could have distilled that a
little bit better or a little

380
00:21:51,480 --> 00:21:53,560
more, and I think that's really
helpful.

381
00:21:53,840 --> 00:21:58,320
The other piece is being a
trustworthy host.

382
00:21:58,960 --> 00:22:02,120
The pre interview, I know all of
that is it's a big deal for some

383
00:22:02,120 --> 00:22:03,480
people, it's not a big deal for
others.

384
00:22:03,840 --> 00:22:10,520
But for me, I want to make sure
that my podcast is very credible

385
00:22:10,880 --> 00:22:13,680
and that I know what I'm talking
about and that the interviewee

386
00:22:13,680 --> 00:22:15,840
feels very comfortable in my
presence.

387
00:22:16,120 --> 00:22:19,600
As an example, I filmed a
partial podcast yesterday

388
00:22:19,600 --> 00:22:23,640
because the Internet went out.
There was a lady, she's very

389
00:22:23,640 --> 00:22:28,880
statuesque, very stoic, and that
was admitted by her.

390
00:22:28,880 --> 00:22:31,440
I mean, I knew that about her
just from seeing her, but she

391
00:22:31,640 --> 00:22:35,040
also knew that about herself.
She knew she was very stoic.

392
00:22:35,200 --> 00:22:37,520
She's not the type of person to
show her emotions.

393
00:22:37,920 --> 00:22:41,680
She was Asian and she had said
to me that she didn't go up in a

394
00:22:41,680 --> 00:22:45,040
warm and fuzzy culture where you
don't show your emotions.

395
00:22:45,360 --> 00:22:47,280
And I said, that's fine.
I said whatever you feel

396
00:22:47,280 --> 00:22:49,640
comfortable with and talking
about, we will.

397
00:22:49,640 --> 00:22:53,400
Well, anyway, what happened is
when she came on my podcast the

398
00:22:53,400 --> 00:22:56,840
couple days ago, she was talking
about something and she cried.

399
00:22:56,920 --> 00:22:59,400
She absolutely cried.
Her voice started cracking.

400
00:22:59,760 --> 00:23:03,480
And I think that it's kind of
just a natural ability that I

401
00:23:03,480 --> 00:23:06,720
have in that regard to kind of
earn people's trust in that way,

402
00:23:07,080 --> 00:23:09,360
but that.
To me is a very underrated

403
00:23:09,360 --> 00:23:12,040
skill.
When I see it in somebody else

404
00:23:12,160 --> 00:23:14,840
who's a host and I'm listening
to their podcast and they can

405
00:23:14,840 --> 00:23:18,720
really pull out those emotions
and get people to open up and

406
00:23:18,720 --> 00:23:21,320
say things that they normally
don't say because they're maybe

407
00:23:21,600 --> 00:23:24,120
highly guarded or they're highly
conscious.

408
00:23:24,120 --> 00:23:27,680
Of what their image is online
but when they're around you

409
00:23:27,680 --> 00:23:31,120
something synergistic happens to
me that's a really underrated

410
00:23:31,120 --> 00:23:33,480
skill.
Yeah, thank you, Nikki.

411
00:23:33,480 --> 00:23:37,560
I appreciate that.
And yeah, from the first share

412
00:23:37,560 --> 00:23:41,600
that you had as far as knowing
how to ask good questions or the

413
00:23:41,600 --> 00:23:45,640
right questions, really
appreciate your approach to how

414
00:23:45,640 --> 00:23:47,960
you're trying to improve that
for yourself.

415
00:23:48,160 --> 00:23:52,480
The idea of using AI in that
regard, I think is a brilliant

416
00:23:52,480 --> 00:23:59,680
way and a smart way to use AI in
your content creation, right?

417
00:23:59,680 --> 00:24:02,440
Because what you're doing is
you're just looking at, here's

418
00:24:02,440 --> 00:24:05,760
the body of work I've done now
tell me how I can make it

419
00:24:05,760 --> 00:24:08,080
better.
And just like everything else, I

420
00:24:08,080 --> 00:24:11,120
think sometimes we have to take
it a little bit with a grain of

421
00:24:11,120 --> 00:24:13,360
salt.
And I don't think that ChatGPT

422
00:24:13,360 --> 00:24:18,080
is able to really give expert
advice on that at times, but I

423
00:24:18,080 --> 00:24:22,040
think in other times it can.
I just think that you got to

424
00:24:22,320 --> 00:24:25,600
pick and choose what it says
that what and what works well

425
00:24:25,720 --> 00:24:29,720
for you.
I think it is a a great idea and

426
00:24:29,720 --> 00:24:31,600
one that I actually don't do
enough of.

427
00:24:31,600 --> 00:24:35,160
So I appreciate that tip.
I think I'm going to try doing

428
00:24:35,160 --> 00:24:36,400
that more often.
Thank you.

429
00:24:36,720 --> 00:24:38,240
Dr. Did you want to add
something?

430
00:24:38,920 --> 00:24:45,760
I think another underutilized or
subtle trait that podcasters

431
00:24:45,760 --> 00:24:52,400
should have is the ability to go
on and off the script that you

432
00:24:52,400 --> 00:24:57,000
may have written for you.
This is where improv classes are

433
00:24:57,880 --> 00:25:01,120
so important.
And Mark, you can speak to this

434
00:25:01,120 --> 00:25:06,000
like if you hear something that
the guest says that is actually

435
00:25:06,000 --> 00:25:10,160
a, a thread to some story, grab
it.

436
00:25:10,400 --> 00:25:12,440
Oh, you went to Spain?
How was that?

437
00:25:12,760 --> 00:25:17,160
Why were you there?
What did you see, you know, And

438
00:25:17,160 --> 00:25:20,360
then maybe go back to the
script, but there's a story in

439
00:25:20,360 --> 00:25:24,800
there somewhere and be able to
go on and off that script that

440
00:25:24,800 --> 00:25:26,160
you may have written for
yourself.

441
00:25:26,600 --> 00:25:28,520
I love that DRI think that's
great.

442
00:25:28,520 --> 00:25:31,840
And yeah, that's where the
beauty of editing comes in,

443
00:25:32,040 --> 00:25:34,880
because maybe they don't have a
good nugget or they haven't

444
00:25:34,880 --> 00:25:37,720
pulled a good story out of that
trip to Italy or wherever you

445
00:25:37,720 --> 00:25:40,480
said.
I think it's really important to

446
00:25:40,480 --> 00:25:42,680
do that.
And then, yeah, you can always

447
00:25:42,680 --> 00:25:45,200
edit it out if it doesn't go
anywhere, right?

448
00:25:45,240 --> 00:25:47,680
Yeah, thank you, Dr. Appreciate
that.

449
00:25:47,680 --> 00:25:51,360
BC what do you got?
Now this one might kind of flow

450
00:25:51,360 --> 00:25:54,920
into more of like solid planning
skills, which I think is also a

451
00:25:54,920 --> 00:25:58,800
very important skill for sure.
But especially in cases where

452
00:25:58,800 --> 00:26:02,040
you are interviewing or you've
got you've got someone guesting

453
00:26:02,040 --> 00:26:05,640
on the show.
Punctual courtesy is one that I

454
00:26:05,640 --> 00:26:10,560
have seen personally not always
revered the way that it should

455
00:26:10,560 --> 00:26:12,480
be.
And this is on both sides of it.

456
00:26:12,480 --> 00:26:15,040
This is not just for the host,
it's also for interviewees.

457
00:26:15,040 --> 00:26:17,400
So interviewees, please listen
up.

458
00:26:17,960 --> 00:26:21,720
So I know I do a lot of virtual
interviews these days on

459
00:26:21,840 --> 00:26:24,960
Riverside, but my preferred
podcasting is in person.

460
00:26:24,960 --> 00:26:28,240
I love being in the studio, love
being in a place with a vibe,

461
00:26:28,600 --> 00:26:31,640
letting that kind of, you know,
coax the conversation out of us.

462
00:26:32,160 --> 00:26:36,040
And while I have my own mishaps,
for sure, I didn't plan my

463
00:26:36,040 --> 00:26:39,280
driving time ride or I didn't
make sure that I had certain

464
00:26:39,280 --> 00:26:42,000
things.
Oops, scuse me, sorry, phone out

465
00:26:42,000 --> 00:26:44,800
of the way to make sure that
they didn't impede at the

466
00:26:44,800 --> 00:26:47,920
moment.
Also had guests who we've had

467
00:26:47,920 --> 00:26:50,840
this plan for weeks.
They were free that day.

468
00:26:50,840 --> 00:26:52,960
There was nothing actually
impeding.

469
00:26:53,280 --> 00:26:58,040
I've had guests be over an hour
late to the studio for a

470
00:26:58,040 --> 00:27:01,520
recording session and for
interviewees and for and for new

471
00:27:01,520 --> 00:27:03,640
podcasters who won't want to go
into a studio.

472
00:27:03,920 --> 00:27:06,680
Keep in mind if you're going
into a studio that you don't

473
00:27:06,680 --> 00:27:09,360
own, you're renting it.
That's money out of your pocket

474
00:27:09,880 --> 00:27:13,840
that you're putting in to try to
provide a space to cultivate a

475
00:27:13,840 --> 00:27:16,000
conversation.
So on the flip side,

476
00:27:16,000 --> 00:27:20,160
interviewees and guests do not
be late because that is money

477
00:27:20,160 --> 00:27:23,800
out of that podcasters pocket.
They're not going to get back.

478
00:27:24,120 --> 00:27:28,800
So punctual courtesy, I think is
a really big 1.

479
00:27:29,160 --> 00:27:31,680
Be mindful of everyone's time
and you guys put all the work

480
00:27:31,680 --> 00:27:35,480
into making sure your schedule's
aligned for a reason.

481
00:27:35,800 --> 00:27:38,720
Don't let all that effort fall
through the cracks.

482
00:27:39,320 --> 00:27:43,640
Thank you BC great one.
Yes, I think punctual courtesy

483
00:27:43,640 --> 00:27:47,600
is a great skill to have an
important one to have for sure.

484
00:27:48,000 --> 00:27:51,240
I did not forget Sid.
I got to go to Sid.

485
00:27:51,240 --> 00:27:55,280
So thank you for being a
gentleman and and handing it off

486
00:27:55,280 --> 00:27:57,600
to Nikki.
But now it is your turn, Sid, go

487
00:27:57,600 --> 00:28:00,280
for it.
I would say that one of the most

488
00:28:00,520 --> 00:28:04,240
what what was the word on the on
on something skill.

489
00:28:04,240 --> 00:28:06,760
What was the word underrelated?
Underrelated.

490
00:28:06,760 --> 00:28:08,720
Sorry.
Yeah, to write it's constantly

491
00:28:08,720 --> 00:28:13,600
more coffee is relatability.
To your audience specifically,

492
00:28:14,080 --> 00:28:17,200
being able to relate to your
audience, put yourself in their

493
00:28:17,200 --> 00:28:19,640
shoes, to feel what they're
feeling, to have empathy for

494
00:28:19,640 --> 00:28:23,760
them and to be relatable to them
and to produce content to them

495
00:28:24,240 --> 00:28:27,800
that they understand that they
know that where you're where

496
00:28:27,800 --> 00:28:30,160
that you understand where
they're coming from and that

497
00:28:30,160 --> 00:28:32,440
you're talking with them and not
at them.

498
00:28:32,440 --> 00:28:34,040
I think there's a big difference
there.

499
00:28:34,720 --> 00:28:38,760
How do you try to make sure
you're doing that, Sid, on your

500
00:28:38,760 --> 00:28:41,520
podcast?
And for me specifically, I try

501
00:28:41,520 --> 00:28:45,040
to make sure that I understand
what their pain points are and

502
00:28:45,040 --> 00:28:47,400
what their problems are.
And because my podcast is so

503
00:28:47,400 --> 00:28:50,480
niche, because I live inside
this industry every day, I know

504
00:28:50,480 --> 00:28:52,720
the challenges that people are
facing.

505
00:28:52,720 --> 00:28:54,920
I understand the challenges that
sellers are facing.

506
00:28:54,920 --> 00:28:57,600
And this goes directly to
knowing your ideal customer,

507
00:28:57,600 --> 00:29:00,040
your audience, right?
Knowing your listener and

508
00:29:00,040 --> 00:29:02,640
knowing what they're going and
being able to relate to them and

509
00:29:02,640 --> 00:29:04,480
to have conversations with my
guests.

510
00:29:04,840 --> 00:29:08,400
The whole purpose here for me is
that we want to help people grow

511
00:29:08,400 --> 00:29:09,640
and help people grow their
business.

512
00:29:09,640 --> 00:29:12,120
And we need to be able to relate
to the issues and the challenges

513
00:29:12,120 --> 00:29:15,600
that they're having and share
ideas with them that will help

514
00:29:15,600 --> 00:29:16,800
them.
Yeah.

515
00:29:16,800 --> 00:29:20,080
And I think that it's important
also to call out, you know,

516
00:29:20,080 --> 00:29:23,920
somebody who may be hosting
their show may not be as plugged

517
00:29:23,920 --> 00:29:28,160
into their the industry or the
area that they're talking about

518
00:29:28,280 --> 00:29:29,720
as much as it is.
Right.

519
00:29:29,720 --> 00:29:33,120
So can you still do that?
And the answer is yes.

520
00:29:33,120 --> 00:29:36,440
It's just a matter of really
studying and getting to know

521
00:29:36,440 --> 00:29:39,920
your target audience that that's
what it takes.

522
00:29:39,920 --> 00:29:43,560
So if you're not in the
day-to-day, say like Sid is, I

523
00:29:43,560 --> 00:29:48,480
think it is important that you
at least put yourself into the

524
00:29:48,480 --> 00:29:51,360
day-to-day in some regard.
Join different online

525
00:29:51,360 --> 00:29:54,640
communities.
Go network in real life with

526
00:29:54,640 --> 00:29:58,680
communities that are within your
area, your niche, so that you

527
00:29:58,680 --> 00:30:02,760
can learn and understand their
struggles so that you can be

528
00:30:02,760 --> 00:30:06,200
more relatable.
It's an important area for sure

529
00:30:06,200 --> 00:30:09,640
if you want to create a real
connection with your audience.

530
00:30:09,840 --> 00:30:11,480
Yes, Ralph, did you want to add
on?

531
00:30:11,760 --> 00:30:13,840
Yeah, that goes right to what I
was talking about a few minutes

532
00:30:13,840 --> 00:30:17,760
ago with Building Relationship,
my daily finance podcast.

533
00:30:18,200 --> 00:30:21,360
Every single day I answer a
question from a listener.

534
00:30:21,840 --> 00:30:24,520
I want to understand where that
listeners coming from.

535
00:30:24,520 --> 00:30:26,360
What's the struggle they're
facing today?

536
00:30:26,560 --> 00:30:29,160
What is the fear they have?
You know, are grocery costs too

537
00:30:29,160 --> 00:30:30,760
high?
Are they trying to figure out

538
00:30:30,960 --> 00:30:33,680
how to stop the battle?
Husband and wife over finances.

539
00:30:33,680 --> 00:30:37,760
So I've I have grown my audience
and I've grown my influence by

540
00:30:38,080 --> 00:30:39,360
understanding where they come
from.

541
00:30:39,360 --> 00:30:43,760
And Mark, one of the superpowers
of that is you IA lot of people

542
00:30:43,760 --> 00:30:47,080
have been where they are.
And so when I talk on my show

543
00:30:47,080 --> 00:30:49,360
about, hey, I know what it's
like to struggle.

544
00:30:49,640 --> 00:30:52,760
I know what it's like to to be
battling with your spouse about

545
00:30:52,960 --> 00:30:54,960
money discussions.
And I know what it's like to

546
00:30:55,040 --> 00:30:57,720
have kids asking for everything
and you can't afford to do it.

547
00:30:58,200 --> 00:31:01,400
I think one of the superpowers
that we, and this is especially

548
00:31:01,400 --> 00:31:06,160
good for new podcasters, lean
into what you know, lean into

549
00:31:06,160 --> 00:31:09,680
the experiences that you've had.
Lean into the hurt, lean into

550
00:31:09,680 --> 00:31:13,080
the pain because guess what?
Your audience is feeling those

551
00:31:13,080 --> 00:31:15,520
same things.
You want to connect with your

552
00:31:15,520 --> 00:31:18,240
audience, be honest with them.
Like, listen, I've been doing

553
00:31:18,240 --> 00:31:21,720
accounting work for 30 years.
The times that I get the most

554
00:31:21,720 --> 00:31:24,200
comments from listeners is when
I say, you know, I screwed that

555
00:31:24,200 --> 00:31:26,800
up.
I've made that same mistake.

556
00:31:27,280 --> 00:31:28,960
I've bought the car I shouldn't
have bought.

557
00:31:28,960 --> 00:31:31,680
I've charged up the credit cards
to where I couldn't breathe.

558
00:31:31,680 --> 00:31:34,640
I've done all those things and
it's not fake.

559
00:31:34,640 --> 00:31:36,480
That is the truth.
That's relatable.

560
00:31:36,840 --> 00:31:39,960
And I think that that's the
piece we miss, that's it's all

561
00:31:39,960 --> 00:31:42,360
about the relationship.
But share your scars.

562
00:31:42,680 --> 00:31:44,760
You know, Mark, you've been
honest about your scars on the

563
00:31:44,760 --> 00:31:46,360
show.
Things that you've struggled

564
00:31:46,360 --> 00:31:47,560
with, things that I've struggled
with.

565
00:31:47,960 --> 00:31:51,760
That is what makes a show
successful, and that's what

566
00:31:51,760 --> 00:31:54,200
builds the relationships.
Yeah.

567
00:31:54,200 --> 00:31:58,000
And it's funny because a lot of
us avoid sharing our own

568
00:31:58,000 --> 00:32:00,840
personal struggles on our shows,
right?

569
00:32:00,840 --> 00:32:03,280
And sometimes it's because we're
just embarrassed.

570
00:32:03,280 --> 00:32:06,880
Sometimes it's that we think we
have a certain persona we have

571
00:32:06,880 --> 00:32:11,600
to uphold on the show.
But the IT is true in my

572
00:32:11,600 --> 00:32:15,800
experience, when you're sharing
those vulnerabilities, when

573
00:32:15,800 --> 00:32:19,960
you're sharing those weak
moments, that seems to connect

574
00:32:19,960 --> 00:32:24,320
me a lot more with my audience.
I hear from our community so

575
00:32:24,320 --> 00:32:29,040
much more when I share those
things, and it's encouraging it.

576
00:32:29,040 --> 00:32:32,680
It helps me recognize that,
yeah, people want real life

577
00:32:32,960 --> 00:32:37,840
human beings on the other end of
the mic or of their headphones,

578
00:32:37,840 --> 00:32:40,120
if you will.
So important.

579
00:32:40,120 --> 00:32:41,400
So, yeah.
Thank you, Ralph.

580
00:32:41,400 --> 00:32:42,920
Thank you.
Because people want to be

581
00:32:42,920 --> 00:32:45,480
encouraged and that's the thing
we need to understand.

582
00:32:45,480 --> 00:32:48,440
There's so much garbage out
there, negative emotion,

583
00:32:48,600 --> 00:32:50,520
negative feelings, terrible
news.

584
00:32:51,000 --> 00:32:53,840
You want to make a connection
When somebody encourage them,

585
00:32:54,320 --> 00:32:57,440
show them hope.
We all have the ability to do

586
00:32:57,440 --> 00:32:59,000
that.
We all have the ability to find

587
00:32:59,000 --> 00:33:01,680
something positive in a jacked
up negative world.

588
00:33:02,160 --> 00:33:04,080
And if we can do that, if we can
live right there.

589
00:33:04,120 --> 00:33:07,000
I, I always liken it to this.
My show everyday is I want to

590
00:33:07,000 --> 00:33:09,840
put my arm around somebody and
tell them it's going to be OK.

591
00:33:10,960 --> 00:33:14,440
And if you can do that with your
content, I'm telling you that

592
00:33:14,440 --> 00:33:16,640
will be the that will be the
deal maker for you.

593
00:33:16,680 --> 00:33:18,280
I really believe that with all
my heart.

594
00:33:18,520 --> 00:33:21,280
Absolutely, yeah.
And of course, I think it's

595
00:33:21,280 --> 00:33:25,320
always smarter to be when you're
sharing those vulnerabilities.

596
00:33:25,320 --> 00:33:28,920
Sure, sometimes when you're in
the thick of it, you may want to

597
00:33:28,920 --> 00:33:30,480
feel, you want to get it off
your chest.

598
00:33:30,480 --> 00:33:32,400
And I think there are times
where that's appropriate.

599
00:33:32,400 --> 00:33:36,000
But I do think it's more
effective once you're, if you're

600
00:33:36,000 --> 00:33:39,000
sharing that vulnerability,
you've already come out the

601
00:33:39,000 --> 00:33:43,440
other side so that you can speak
from experience, you can speak

602
00:33:43,440 --> 00:33:46,880
from a healed place, right?
Because these people are

603
00:33:46,880 --> 00:33:49,400
listening to you and they are
connecting with you.

604
00:33:49,680 --> 00:33:53,600
I think it's going to land
better for them if they can hear

605
00:33:53,600 --> 00:33:56,360
that.
Yes, I've been through this and

606
00:33:56,360 --> 00:33:59,920
here's where I am now.
I, I think that's critical

607
00:33:59,920 --> 00:34:03,440
because what you don't want to
do is put out their laundry that

608
00:34:03,440 --> 00:34:06,400
you're still cleaning because
then you're not going to give

609
00:34:06,400 --> 00:34:08,120
them hope.
You're not going to give them.

610
00:34:08,239 --> 00:34:11,560
Now you can say, listen, I'm
struggling with this and here's

611
00:34:11,560 --> 00:34:14,080
how I'm battling this.
Here's how I'm dealing with

612
00:34:14,080 --> 00:34:15,440
that.
I, I don't think you have to

613
00:34:15,440 --> 00:34:17,719
have the whole thing solved,
Mark, I might take you to task a

614
00:34:17,719 --> 00:34:20,880
little bit on that, but at least
have a pattern of here's the

615
00:34:20,880 --> 00:34:23,000
help I got.
Here's the way I'm working it

616
00:34:23,000 --> 00:34:25,239
out because I think there's, I
think there's a lot of value in

617
00:34:25,239 --> 00:34:27,600
the journey too.
I think there's a great deal of

618
00:34:27,600 --> 00:34:28,800
value in the journey.
But I think you're right.

619
00:34:28,800 --> 00:34:30,600
You don't want to just come on
the mic and say I'm really

620
00:34:30,600 --> 00:34:32,480
struggling with something.
Can somebody out there help me?

621
00:34:32,600 --> 00:34:36,320
That's not a good plan.
But to, to, to enter into the

622
00:34:36,320 --> 00:34:38,560
journey.
They talked about my weight loss

623
00:34:38,560 --> 00:34:41,080
on my show a lot.
I'm nine pounds away from being

624
00:34:41,080 --> 00:34:43,760
£200 from when I started.
That's a journey.

625
00:34:43,760 --> 00:34:47,199
Have I accomplished it yet?
No, but people can relate with

626
00:34:47,199 --> 00:34:49,239
that.
But they and they see a pattern.

627
00:34:49,239 --> 00:34:50,520
He's OK.
Well, here's what Ralph did.

628
00:34:50,520 --> 00:34:53,320
Here's what worked for Ralph.
But I'm working on it, so I just

629
00:34:53,320 --> 00:34:55,120
wanted to champion that mark.
I think that's a brilliant

630
00:34:55,120 --> 00:34:57,320
point.
Yeah, sharing things like that

631
00:34:57,320 --> 00:35:00,880
that really have maybe nothing
to do with the the podcast

632
00:35:00,880 --> 00:35:03,000
you're talking about, right.
That doesn't have to do with

633
00:35:03,000 --> 00:35:05,720
your audience.
It's still, again, there are

634
00:35:05,720 --> 00:35:08,440
probably plenty of people
listening to your show based on

635
00:35:08,440 --> 00:35:11,560
the statistics of this country
that are overweight and that

636
00:35:11,560 --> 00:35:14,480
would like to be where you are
now, Ralph.

637
00:35:14,480 --> 00:35:17,200
So you sharing that helps give
them permission.

638
00:35:17,200 --> 00:35:21,320
It helps motivate them to maybe
want to take that step toward a

639
00:35:21,320 --> 00:35:25,560
weight loss journey, Right, Or a
weight release journey, As I

640
00:35:25,560 --> 00:35:28,840
shared last time, I tried to
avoid that word weight loss,

641
00:35:28,840 --> 00:35:31,840
that term, because if you lost
it, it means you might be able

642
00:35:31,840 --> 00:35:34,320
to find it again.
So just release it and let it

643
00:35:34,320 --> 00:35:35,840
go, right?
Yeah.

644
00:35:35,840 --> 00:35:38,360
But thank you, Ralph.
I appreciate that point.

645
00:35:38,960 --> 00:35:42,520
Does anyone else want to share
an underrated skill?

646
00:35:43,400 --> 00:35:46,560
And by the way, we have somebody
on the YouTube or at least

647
00:35:46,560 --> 00:35:48,400
watching on one of the video
platforms.

648
00:35:48,560 --> 00:35:52,160
Sabrina's asking if she can ask
a question about podcasting and

649
00:35:52,160 --> 00:35:55,880
the answer is an emphatic yes.
You are Absolutely.

650
00:35:55,880 --> 00:35:59,680
At any time, whatever platform
you're watching or listening,

651
00:35:59,920 --> 00:36:02,400
feel free to ask.
Yeah, put it in the chat.

652
00:36:02,400 --> 00:36:05,600
Or if you're on Clubhouse, come
up on stage and we will pause

653
00:36:05,600 --> 00:36:09,920
and answer any questions about
your podcast journey.

654
00:36:09,920 --> 00:36:13,680
If we can be of assistance at
all, we would love to help.

655
00:36:14,560 --> 00:36:17,720
And Mark, Sabrina can also go to
our website and leave us a

656
00:36:17,720 --> 00:36:20,000
comment or a question there, and
we'd be happy to talk about it

657
00:36:20,000 --> 00:36:21,200
on the show.
That's right.

658
00:36:21,200 --> 00:36:25,520
Podcasting morning chat.com.
Just go to the contact section.

659
00:36:25,800 --> 00:36:28,800
You can connect with us there
and leave us your question.

660
00:36:28,800 --> 00:36:30,480
We would love to get that.
We will.

661
00:36:30,480 --> 00:36:33,160
We do, I think a pretty good job
of answering a lot of these

662
00:36:33,160 --> 00:36:37,080
mailbag questions, so bring it
anytime you'd like.

663
00:36:37,600 --> 00:36:39,120
OK, Does anyone else have
anything else?

664
00:36:39,120 --> 00:36:41,800
We do want to leave a little
time for wins from the week, but

665
00:36:41,800 --> 00:36:46,000
I do have a follow up question.
Do you think it's more important

666
00:36:46,520 --> 00:36:51,320
to be creative or be technically
good at editing?

667
00:36:51,400 --> 00:36:54,360
Cause editing is a skill.
I think that a lot of especially

668
00:36:54,360 --> 00:36:57,800
newer podcasters who are maybe
on a tight budget don't want

669
00:36:57,920 --> 00:37:00,680
don't have the money yet or
don't want to spend the money

670
00:37:00,680 --> 00:37:04,720
yet on somebody else editing the
podcast for them.

671
00:37:05,400 --> 00:37:07,160
So what do you think?
Is it more important to be

672
00:37:07,160 --> 00:37:10,240
creative or be technically good
at editing?

673
00:37:10,240 --> 00:37:13,800
Dr. wants to take this one.
Go ahead, Dr. Hands down

674
00:37:13,800 --> 00:37:17,200
creative, creative, hands down
technical.

675
00:37:17,320 --> 00:37:23,760
You can learn that creativity
that is something that is inside

676
00:37:23,760 --> 00:37:28,480
of you, that is something that
sometimes it just cannot be

677
00:37:28,480 --> 00:37:30,320
taught.
It has to be.

678
00:37:30,840 --> 00:37:36,360
It has a it involves A
curiosity, it involves a bunch

679
00:37:36,360 --> 00:37:38,360
of different things that I
don't.

680
00:37:38,520 --> 00:37:40,480
I really don't think it can be
taught.

681
00:37:40,680 --> 00:37:43,160
It's something within you.
Thank you.

682
00:37:43,440 --> 00:37:46,840
I think that it can be maybe
it's hard, harder to teach.

683
00:37:46,840 --> 00:37:49,280
I think it can definitely be
learned, right?

684
00:37:49,280 --> 00:37:52,360
Because look, I started
podcasting over 20 years ago.

685
00:37:52,360 --> 00:37:55,520
I had, you know, other than
learning some things in college,

686
00:37:55,520 --> 00:38:01,120
I had no real skills around
creatively editing or

687
00:38:01,120 --> 00:38:03,520
technically for that matter.
I mean, I had a little bit, but

688
00:38:03,520 --> 00:38:07,200
at the time in when I was in
college, the tools changed a lot

689
00:38:07,440 --> 00:38:10,280
from when I was in college to
when I started podcasting.

690
00:38:10,560 --> 00:38:15,120
And look, I think that the years
of experience really helped with

691
00:38:15,120 --> 00:38:18,360
that.
I think it's like a rubber band,

692
00:38:18,600 --> 00:38:21,960
if you can stretch a rubber
band, but the rubber band has to

693
00:38:21,960 --> 00:38:25,960
be inside of you first, even if
it goes unnoticed by you.

694
00:38:25,960 --> 00:38:29,680
Well, I I'm not that creative of
a person you might be.

695
00:38:29,680 --> 00:38:34,440
You just need that curiosity to
find out to dig a little bit.

696
00:38:34,440 --> 00:38:36,600
Absolutely.
And Matt wants to chime in.

697
00:38:36,600 --> 00:38:38,120
Good morning, Matt Bliss.
Go for it.

698
00:38:38,600 --> 00:38:44,440
I only disagree partly Dr., if
only because my experience of

699
00:38:44,600 --> 00:38:48,440
either the technical or the
creative side side in podcasting

700
00:38:48,440 --> 00:38:52,920
particularly has always been
like frog hopping from one to

701
00:38:52,920 --> 00:38:55,160
the other and improving it as
time goes on.

702
00:38:55,360 --> 00:38:57,920
I think about it less like an
elastic band and more like

703
00:38:58,400 --> 00:39:03,840
hypertrophy and building a
muscle, where certain things get

704
00:39:03,840 --> 00:39:07,360
easier the stronger you get at
other things.

705
00:39:08,000 --> 00:39:12,760
I started very hard in the
technical side, but having the

706
00:39:12,760 --> 00:39:17,200
strong technical meant that I
could flex some creative muscles

707
00:39:17,200 --> 00:39:20,200
more easily.
I didn't have enough technical

708
00:39:20,200 --> 00:39:23,360
to realize what creative vision
I had.

709
00:39:23,360 --> 00:39:26,280
I had to look at a bit more
technical again and upgrade that

710
00:39:26,280 --> 00:39:29,600
a little bit.
Like you can't deadlift A

711
00:39:29,600 --> 00:39:32,920
barbell if your hamstrings are
weak.

712
00:39:32,920 --> 00:39:38,320
So you do a 12 week cycle of
hamstring improvement and all of

713
00:39:38,320 --> 00:39:40,440
a sudden it's a whole lot easier
to pull that barbell off the

714
00:39:40,440 --> 00:39:44,120
ground.
My response to Mark's question

715
00:39:44,360 --> 00:39:48,240
would be yes, like you need a
little bit of both, but I think

716
00:39:48,240 --> 00:39:52,360
it comes in waves and the more
you learn about one thing, the

717
00:39:52,360 --> 00:39:54,040
more you're opened up to the
other.

718
00:39:54,600 --> 00:39:58,680
I do think creativity, whether
it could be taught or learned,

719
00:39:58,840 --> 00:40:02,560
it can definitely be practiced.
And everyone's technical and

720
00:40:02,560 --> 00:40:03,960
everyone's creative is
different.

721
00:40:04,520 --> 00:40:07,600
So I think it's easy to, it's
easy to think when you say

722
00:40:07,600 --> 00:40:11,440
technical, like I can get into
Premiere and do all these fancy

723
00:40:11,440 --> 00:40:13,960
little transitional things and
code stuff.

724
00:40:14,600 --> 00:40:18,560
Sometimes the technical is being
as experienced with the script

725
00:40:19,040 --> 00:40:21,640
to be able to realize your
creative vision as you need to

726
00:40:21,640 --> 00:40:23,960
be.
It's a thin line, I think, but

727
00:40:23,960 --> 00:40:25,160
everyone's experience is
different.

728
00:40:25,320 --> 00:40:27,440
Totally fair.
Dr. is that you that just came

729
00:40:27,440 --> 00:40:28,240
off?
Mike, you want to share

730
00:40:28,240 --> 00:40:30,400
something?
Yeah, Matt wins the word of the

731
00:40:30,400 --> 00:40:33,720
day with Hypertrophian.
Yes, yes, exactly.

732
00:40:33,840 --> 00:40:35,520
Yeah.
We need a little bell Ding.

733
00:40:37,240 --> 00:40:41,800
There you go.
We've got lots of people joining

734
00:40:41,800 --> 00:40:45,280
us now on stage.
I'm going to 1st go to BC

735
00:40:45,280 --> 00:40:47,320
because he's had his hand up for
a moment.

736
00:40:47,480 --> 00:40:50,280
Then we'll check in with Janae
and Yvonne who joined us from

737
00:40:50,280 --> 00:40:52,000
the audience.
Go ahead BC.

738
00:40:52,680 --> 00:40:54,960
Yes, I agree with both Matt and
Dr. there.

739
00:40:54,960 --> 00:40:57,520
And I like a point that Matt
made there toward the end that I

740
00:40:57,520 --> 00:41:00,880
want to expand on where you said
everyone's creativity is

741
00:41:00,880 --> 00:41:03,600
different.
And I want to hone in on that

742
00:41:03,600 --> 00:41:07,120
for a second because I think for
a lot of us creatives, there is

743
00:41:07,120 --> 00:41:10,160
this phenomena that sometimes
occurs when we are in the

744
00:41:10,160 --> 00:41:15,840
process of creating something.
And before our stuff is done, we

745
00:41:15,840 --> 00:41:20,480
we may see someone else post
something on the platforms and

746
00:41:20,480 --> 00:41:23,520
it's something similar.
But the concept is very friend.

747
00:41:23,920 --> 00:41:29,040
And often times we creators will
see that and think, wow, that's

748
00:41:29,040 --> 00:41:32,480
not what I was thinking.
But this person already said

749
00:41:32,480 --> 00:41:36,000
that sent that stuff out.
I must not know what's what

750
00:41:36,000 --> 00:41:38,600
right now.
And that causes us to start

751
00:41:38,600 --> 00:41:42,240
second guessing our creativity.
I want to say and going off

752
00:41:42,240 --> 00:41:45,320
again of off Matt's point.
That's not necessarily true.

753
00:41:45,320 --> 00:41:50,040
I think that's part of our
what's it called the syndrome?

754
00:41:50,040 --> 00:41:51,600
What's it called?
Someone help me out imposter.

755
00:41:52,240 --> 00:41:53,120
There we go.
Thank you.

756
00:41:53,440 --> 00:41:55,920
The imposter syndrome that hits
US creative sometimes.

757
00:41:56,240 --> 00:41:58,960
And if you ever think that
because you've seen someone else

758
00:41:58,960 --> 00:42:01,880
do something and you think
that's the thing, and because

759
00:42:01,880 --> 00:42:04,000
you didn't think about it first,
that you don't know what The

760
00:42:04,000 --> 00:42:07,960
thing is, that's not true.
Just because it went out first

761
00:42:08,280 --> 00:42:11,200
does not mean that what you're
working on isn't going to be

762
00:42:11,200 --> 00:42:15,240
better or of equal value.
So I would say I'll let your

763
00:42:15,240 --> 00:42:19,320
creativity come at its own pace.
And to Matt's point, let your

764
00:42:19,320 --> 00:42:23,920
creativity be his own thing.
Don't fall to that imposter

765
00:42:23,920 --> 00:42:27,440
syndrome trick of oh just
because someone else put

766
00:42:27,440 --> 00:42:30,760
something similar that
conceptually looks different out

767
00:42:30,760 --> 00:42:34,320
first convince you that what you
have cooking isn't going to be

768
00:42:34,320 --> 00:42:36,680
good.
Great point, and I hope that

769
00:42:36,680 --> 00:42:40,200
makes sense because DRDR looks
like she's trying to follow back

770
00:42:40,280 --> 00:42:43,080
there.
I may have delivered that in a

771
00:42:43,080 --> 00:42:45,120
very roundabout way, but it
makes sense in my head.

772
00:42:45,200 --> 00:42:47,360
Well, Matt Bliss wanted.
Am I buffering?

773
00:42:47,480 --> 00:42:47,960
Am I?
Buffering.

774
00:42:47,960 --> 00:42:51,800
No, you're not buffering.
Anyway, Matt Bliss wants to

775
00:42:51,840 --> 00:42:54,160
follow up on that.
And then we got to check in with

776
00:42:54,160 --> 00:42:58,400
Janae and Yvonne, and then we
got to move into another area of

777
00:42:58,400 --> 00:43:00,080
the show.
So go for it, Matt.

778
00:43:00,880 --> 00:43:03,280
What you said there ties in a
bit with what I wanted to answer

779
00:43:03,280 --> 00:43:06,600
with the previous question.
And I think an underrated skill

780
00:43:06,600 --> 00:43:11,600
for podcasters is making time
for play and for exploration.

781
00:43:12,240 --> 00:43:14,720
In the common parlance, you'd
probably call it professional

782
00:43:14,720 --> 00:43:18,040
development, but setting aside
20% of your time for you to just

783
00:43:18,040 --> 00:43:20,240
sit there and go, I saw that
thing.

784
00:43:20,480 --> 00:43:23,280
It made me feel like I'm not
doing the things that I'm doing

785
00:43:23,280 --> 00:43:26,440
particularly well.
What is it about that thing that

786
00:43:26,440 --> 00:43:29,040
made me feel bad, and how do I
get to that?

787
00:43:29,560 --> 00:43:32,000
I think so many podcasters
missed that opportunity.

788
00:43:32,040 --> 00:43:34,520
And I mean, people might
disagree, but I don't think you

789
00:43:34,520 --> 00:43:36,200
can be an impostor when you're a
learner.

790
00:43:36,680 --> 00:43:40,320
So if you're spending a bit of
that time and making that space,

791
00:43:41,360 --> 00:43:44,480
that's an underrated skill.
I agree.

792
00:43:44,480 --> 00:43:49,560
And I feel like it's good to go
to Yvonne here because I feel

793
00:43:49,560 --> 00:43:52,160
like you're speaking a little
bit of Yvonne's language.

794
00:43:52,840 --> 00:43:55,960
Go ahead, Yvonne, you knew.
I was like, Oh my.

795
00:43:56,200 --> 00:43:58,040
God.
That's it, That's it.

796
00:43:58,440 --> 00:44:01,960
And I agree with what Dr. said.
I agree with what Matthew has

797
00:44:01,960 --> 00:44:07,840
said, what BC has said.
Here's the thing you I do

798
00:44:07,840 --> 00:44:12,160
disagree with one thing in that
saying that you can't be taught

799
00:44:12,680 --> 00:44:15,720
creativity.
But I will say that what Dr.

800
00:44:15,720 --> 00:44:20,880
said about staying curious, that
is important and what Matt just

801
00:44:20,880 --> 00:44:25,640
said about the play, because
we're born creative.

802
00:44:26,000 --> 00:44:30,320
It's in us.
We we learned how to walk and

803
00:44:30,320 --> 00:44:35,440
talk because we were playful
little babies and our parents

804
00:44:35,440 --> 00:44:38,360
were playing with us.
And every little skill we

805
00:44:38,360 --> 00:44:43,840
learned came from play.
So if we can lean into that, we

806
00:44:43,840 --> 00:44:49,600
can tap into that creativity
that's already in US, and we

807
00:44:49,600 --> 00:44:52,920
need to make time for it and
give it the importance that it

808
00:44:52,920 --> 00:44:56,320
deserves.
Absolutely, Yvonne, thank you.

809
00:44:56,400 --> 00:44:59,760
I'm glad you were here for that
to to add on to it.

810
00:44:59,960 --> 00:45:04,960
Yeah, perfect way to put it.
I want to go to Janae next.

811
00:45:04,960 --> 00:45:07,400
Janae, good morning.
What did you want to add to this

812
00:45:07,400 --> 00:45:11,520
part of the conversation?
My favorite topic, technology

813
00:45:11,520 --> 00:45:16,880
and creativity, because the one
thing that Matt mentioned or I

814
00:45:16,880 --> 00:45:21,160
think Ashley mentioned, is that
we have to turn off our own Naze

815
00:45:21,160 --> 00:45:24,280
thing to ourselves.
And that's something that we do

816
00:45:24,280 --> 00:45:26,840
before anybody else tells us you
can't do it.

817
00:45:27,160 --> 00:45:31,520
We tell us we can't do it.
This happened to me and I was

818
00:45:31,520 --> 00:45:33,280
like, wow, that was such a great
learning.

819
00:45:33,280 --> 00:45:36,800
Experience And I was like, why
did I stop?

820
00:45:37,440 --> 00:45:39,400
Because I felt.
Like imposter, somebody's

821
00:45:39,400 --> 00:45:42,640
already doing what I want to do.
I can't do it anymore.

822
00:45:43,920 --> 00:45:48,320
The idea that I came up with
2013, it was the same idea that

823
00:45:48,320 --> 00:45:49,840
Instacart.
Has right.

824
00:45:50,320 --> 00:45:53,640
And I was like, Oh my God, I
spent three months talking

825
00:45:53,880 --> 00:45:57,400
through this entire program on
how we're going to talk to

826
00:45:57,400 --> 00:45:59,040
grocery store owners and
whatnot.

827
00:45:59,920 --> 00:46:02,760
And then Instacart raises $44
million.

828
00:46:02,760 --> 00:46:04,120
I was like, Oh my God, it's
over.

829
00:46:04,880 --> 00:46:08,320
I cannot do this because
somebody's already doing it.

830
00:46:08,800 --> 00:46:13,880
That was the wrong approach
because we all have ideas.

831
00:46:13,880 --> 00:46:16,280
That's why they call them ideas.
Dime a dozen.

832
00:46:16,440 --> 00:46:18,840
The question is, can you execute
on those ideas?

833
00:46:18,840 --> 00:46:20,320
Or are you going to shoot
yourself down?

834
00:46:20,640 --> 00:46:23,400
So.
Creativity and technology are

835
00:46:23,400 --> 00:46:27,600
literally.
Requires us to grow out of our

836
00:46:27,600 --> 00:46:30,120
current situation, Black
Einstein said.

837
00:46:30,120 --> 00:46:33,120
You can't solve a problem in the
state that you created it in.

838
00:46:33,320 --> 00:46:35,720
Thank you.
Great quote.

839
00:46:35,960 --> 00:46:39,520
Thank you, Janae.
I think that's a great way to

840
00:46:39,840 --> 00:46:42,000
wrap it up.
So thank you for wrapping up

841
00:46:42,000 --> 00:46:44,080
with that quote one more time.
Will you say that quote again?

842
00:46:44,360 --> 00:46:47,360
You can't solve a problem in the
state that you created in.

843
00:46:47,840 --> 00:46:51,480
Thank you, Janae, and all right,
So thank you.

844
00:46:51,480 --> 00:46:53,280
Appreciate it.
Great conversation.

845
00:46:53,360 --> 00:46:57,400
I think that these are all
important areas to focus on if

846
00:46:57,400 --> 00:47:01,000
you're entering the game or even
in the game of podcasting, don't

847
00:47:01,000 --> 00:47:02,400
have to necessarily enter it,
right?

848
00:47:02,400 --> 00:47:05,320
There are all areas.
I think there are plenty of

849
00:47:05,320 --> 00:47:08,720
areas I should say that we could
all improve upon.

850
00:47:08,880 --> 00:47:12,200
So maybe one of those things
stuck with you and maybe that's

851
00:47:12,200 --> 00:47:16,480
an area you want to craft.
I encourage you to do that and I

852
00:47:16,480 --> 00:47:19,240
encourage you to keep coming
back here and learning more

853
00:47:19,240 --> 00:47:22,080
about how you can do that
because we talk about all of

854
00:47:22,080 --> 00:47:24,880
these things here on the
Podcasting morning chat.

855
00:47:25,280 --> 00:47:30,920
Let's dive in to our final
segment of the week.

856
00:47:35,520 --> 00:47:39,800
So let's celebrate anything
going on in your world that is

857
00:47:39,800 --> 00:47:43,000
worth celebrating to you.
Doesn't matter if you think it's

858
00:47:43,000 --> 00:47:45,320
a tiny win, you think it's a
huge win.

859
00:47:45,680 --> 00:47:48,800
A win is a win and we want to
celebrate that with you.

860
00:47:48,800 --> 00:47:52,360
It is important to stop and
smell the roses.

861
00:47:53,080 --> 00:47:58,240
So first I'm going to see if,
oh, thank you, Tim for coming up

862
00:47:58,240 --> 00:48:00,800
as well.
I'd like to go with our audience

863
00:48:00,800 --> 00:48:03,320
first.
So if you are in the audience

864
00:48:03,320 --> 00:48:07,480
and want to be Cher, come up on
stage and we will share there

865
00:48:07,480 --> 00:48:10,320
Yvonne.
I've had some great things

866
00:48:10,320 --> 00:48:16,320
coming up this week and some
really nice invitations to

867
00:48:16,320 --> 00:48:22,120
opportunities and thrilled with
the last two podcast episodes

868
00:48:22,120 --> 00:48:25,400
that went out kind of his
companion pieces talking about

869
00:48:26,040 --> 00:48:30,480
how humor can help us get
through the hard times and got

870
00:48:30,480 --> 00:48:33,320
to talk to one of my favorite
documentary film makers in the

871
00:48:33,320 --> 00:48:36,600
process and just things are
good, man.

872
00:48:37,320 --> 00:48:39,720
I like hearing that.
I know that you had shared at

873
00:48:39,720 --> 00:48:43,320
some point with us maybe a week
or two ago, and I know you've

874
00:48:43,320 --> 00:48:46,960
shared it on social media that
you were feeling the weight of

875
00:48:46,960 --> 00:48:48,960
the world lately.
So it's good to.

876
00:48:48,960 --> 00:48:50,840
Hear Still feeling it.
Still feeling it?

877
00:48:51,280 --> 00:48:53,840
Yep, it's hard not to.
It's.

878
00:48:54,040 --> 00:48:54,680
It's hard not.
To.

879
00:48:55,480 --> 00:48:57,040
I'm choosing to.
I can't.

880
00:48:57,040 --> 00:48:59,200
My husband walked into the bath
and to the kitchen.

881
00:48:59,200 --> 00:49:01,760
I mean, this morning and I was
just dancing and there was no

882
00:49:01,760 --> 00:49:03,480
music playing.
And he was like, all right,

883
00:49:03,480 --> 00:49:05,760
she's feeling good.
And I said, I'm, I'm choosing

884
00:49:05,760 --> 00:49:07,160
it, baby.
I'm choosing it.

885
00:49:07,320 --> 00:49:10,960
I love it, I love it.
I'm so happy to have you and

886
00:49:10,960 --> 00:49:13,920
your personality as a part of
this community.

887
00:49:13,920 --> 00:49:17,360
Yvonne, you bring a lot of joy
and we appreciate having you

888
00:49:17,360 --> 00:49:20,760
here.
I'm going to go to Tim next.

889
00:49:20,760 --> 00:49:23,800
Tim, welcome to the stage.
Please share any wins you've

890
00:49:23,800 --> 00:49:26,800
got.
Hey Mark, thank you so much for

891
00:49:26,800 --> 00:49:30,160
the opportunity to do this.
My day job, I work for the

892
00:49:30,160 --> 00:49:33,320
federal government.
We have not gotten paid since

893
00:49:33,320 --> 00:49:36,360
February the 13th.
We've been on shut down.

894
00:49:36,920 --> 00:49:43,080
However, the last check that I
received included an award, a

895
00:49:43,080 --> 00:49:48,800
monetary award that I won
because of my work bringing FDI

896
00:49:48,800 --> 00:49:52,840
CS money Smart for Adults
program to my agency.

897
00:49:53,640 --> 00:49:57,480
Not yesterday, the day before
yesterday, one of my contractors

898
00:49:57,600 --> 00:50:01,120
gave me a call and he said, Tim,
we want to put you in for

899
00:50:01,120 --> 00:50:04,560
another award because he didn't
know about the first award that

900
00:50:04,560 --> 00:50:08,400
I got, but we want to put you in
for another reward for your

901
00:50:08,400 --> 00:50:11,640
work, bring financial literacy
to our agency, Nothing to do

902
00:50:11,640 --> 00:50:15,640
with podcasting, but something
to do with my life that actually

903
00:50:15,640 --> 00:50:18,200
will help out my podcasting.
So that's what I got for you

904
00:50:18,200 --> 00:50:20,400
this week.
That is awesome.

905
00:50:20,400 --> 00:50:23,400
Congratulations on both.
Very cool.

906
00:50:23,400 --> 00:50:26,480
And yes, it doesn't matter we
they don't always have to be

907
00:50:26,480 --> 00:50:29,160
podcasting wins.
We will give bonus points if

908
00:50:29,160 --> 00:50:31,160
they are.
But of course, this is a

909
00:50:31,160 --> 00:50:34,920
community and we like to cheer
each other on in all areas of

910
00:50:34,960 --> 00:50:38,200
our lives.
And I applaud you, Tim.

911
00:50:38,200 --> 00:50:42,280
I think that is awesome to hear.
And I'm going to keep it going

912
00:50:42,280 --> 00:50:44,640
because I see we're getting
close to time here.

913
00:50:44,640 --> 00:50:46,680
Janae, let's check your
connection.

914
00:50:47,560 --> 00:50:50,280
Yes, it's much better.
So my win is I've been working

915
00:50:50,280 --> 00:50:53,600
on this book for a couple years,
interviewed a ton of podcast

916
00:50:53,600 --> 00:50:57,720
hosts and found the problem is
not podcasting.

917
00:50:58,440 --> 00:51:01,600
The problem is the system that
we use for podcasting.

918
00:51:01,600 --> 00:51:05,880
So the book is finally finished.
It's called PRM, and if

919
00:51:05,880 --> 00:51:10,760
anybody's interested, I'd love
to share the draft or the, you

920
00:51:10,760 --> 00:51:13,240
know, the final draft to whoever
is interested.

921
00:51:13,240 --> 00:51:15,000
So that's my win.
For the week.

922
00:51:15,000 --> 00:51:15,760
Thank you.
Awesome.

923
00:51:15,960 --> 00:51:17,480
Yeah, I will take a look at
that.

924
00:51:17,480 --> 00:51:20,920
As long as you don't need an
immediate response, I will sit

925
00:51:20,920 --> 00:51:22,960
with that and read that if you'd
like me to.

926
00:51:22,960 --> 00:51:25,280
Yeah, sounds awesome.
Congratulations to Naid.

927
00:51:25,680 --> 00:51:27,720
What?
Does PRM stand for?

928
00:51:28,240 --> 00:51:30,920
What does PRM?
PRM stands for?

929
00:51:31,200 --> 00:51:34,800
Podcast relationship management.
Nice.

930
00:51:35,240 --> 00:51:36,880
OK, Thank you.
Yeah, thank you.

931
00:51:36,960 --> 00:51:39,200
We will.
Yeah, I'd love to see that.

932
00:51:39,320 --> 00:51:42,320
Janae, thank you for sharing and
congratulations to you.

933
00:51:42,640 --> 00:51:45,360
I'm going to share a win and
then I'm going to open the floor

934
00:51:45,360 --> 00:51:47,800
to the rest of the team if they
want to share a win.

935
00:51:48,880 --> 00:51:52,920
So as you guys know, Empowered
Podcasting and especially last

936
00:51:52,920 --> 00:51:56,360
year was a real struggle for me
to put on, especially when it

937
00:51:56,360 --> 00:51:59,800
came to finding and closing
sponsors.

938
00:51:59,880 --> 00:52:02,640
We had a lot of great
partnerships with different

939
00:52:02,640 --> 00:52:07,200
podcast industry companies, but
not a lot of them actually

940
00:52:07,200 --> 00:52:10,960
putting money into it and was
more bartering arrangements with

941
00:52:10,960 --> 00:52:14,680
many of the sponsors.
Some of them absolutely were

942
00:52:15,320 --> 00:52:19,240
paying sponsors, if you will.
And this year it's been a little

943
00:52:19,240 --> 00:52:22,880
bit of a struggle again to get
people, get our, even our feet

944
00:52:22,880 --> 00:52:25,960
in the door with some of these
people, some of these companies

945
00:52:26,200 --> 00:52:29,080
that we've known for so long,
it's been a little frustrating.

946
00:52:29,960 --> 00:52:36,720
However, we have a an official
title sponsor for Empowered

947
00:52:36,720 --> 00:52:43,640
Podcasting 3 and that sponsor
has been actually a part of this

948
00:52:43,640 --> 00:52:46,760
community now for, I don't know,
maybe about six months.

949
00:52:48,200 --> 00:52:51,000
And it's the content
creatorsaccountant.com.

950
00:52:51,000 --> 00:52:54,280
It's Ralph E step.
He has stepped up as somebody in

951
00:52:54,280 --> 00:52:57,680
our community and also somebody
who believes in what we're doing

952
00:52:57,680 --> 00:53:01,720
with this community.
He is the title sponsor for

953
00:53:01,720 --> 00:53:05,520
Empowered Podcasting 3 coming
out August 21st through the

954
00:53:05,520 --> 00:53:09,240
23rd. empoweredpodcasting.com if
you want to get your tickets.

955
00:53:09,480 --> 00:53:13,080
So that is a huge win for me, a
huge win for this community.

956
00:53:13,240 --> 00:53:16,640
It definitely solidifies that
this event is happening.

957
00:53:16,640 --> 00:53:20,000
There is no question about it.
I know that last year down to

958
00:53:20,000 --> 00:53:23,880
the wire, I was questioning it
publicly, at least to this part

959
00:53:23,880 --> 00:53:28,000
of the community, but it is no
longer a concern because it is a

960
00:53:28,000 --> 00:53:32,520
huge help and it creates tons of
momentum.

961
00:53:32,840 --> 00:53:36,080
So, Ralph, thank you.
I celebrate this win with you

962
00:53:36,600 --> 00:53:39,080
and couldn't be more pleased.
Thank you, Ralph.

963
00:53:39,920 --> 00:53:43,400
You're very welcome, Mark, and
it is an honor of privilege to

964
00:53:43,400 --> 00:53:47,200
be a member of this community
and even bigger to be the title

965
00:53:47,200 --> 00:53:49,080
sponsor of Empowered Podcasting
3.

966
00:53:49,560 --> 00:53:53,880
Empowered Podcasting 2 was my
first podcasting conference and

967
00:53:53,880 --> 00:53:56,640
it really helped me immensely.
So that's why I want to be the

968
00:53:56,760 --> 00:54:00,840
bearer of this Power Podcasting
3 because I really believe in

969
00:54:00,840 --> 00:54:03,840
the journey.
Thank you Ralph, Awesome does

970
00:54:04,160 --> 00:54:09,600
and we really appreciate you.
Does anyone else want to share

971
00:54:09,600 --> 00:54:14,720
any wins from their week?
We finished our first full month

972
00:54:14,720 --> 00:54:19,720
of Season 7, which is February
and we're tracking a lot of

973
00:54:19,720 --> 00:54:23,040
different downloads or and stats
and things.

974
00:54:23,040 --> 00:54:28,000
And one of the stats that I
track is monthly total listens

975
00:54:28,000 --> 00:54:29,880
or total downloads through Buzz
Sprout.

976
00:54:30,400 --> 00:54:35,640
And in February we had 884
listens.

977
00:54:36,280 --> 00:54:41,120
And we compare that to the.
Previous February to 2025

978
00:54:41,120 --> 00:54:46,840
February and that number is up
65.84%.

979
00:54:47,280 --> 00:54:51,280
So I'm really proud of that.
First month in, we had 880.

980
00:54:51,280 --> 00:54:54,880
We're ahead for the quarter
because we track it by month and

981
00:54:54,880 --> 00:54:56,480
then by quarter.
And it's just another

982
00:54:56,840 --> 00:54:59,280
measurement, if you will, that
we can share with our sponsors.

983
00:54:59,440 --> 00:55:03,560
They didn't listen to those 884,
weren't all the new episodes

984
00:55:03,560 --> 00:55:06,400
with the sponsors, But it's
important I think to see our

985
00:55:06,400 --> 00:55:09,640
ecosystem growing.
And so those are strictly just

986
00:55:09,640 --> 00:55:14,000
audio plays through bus routes.
So I'm really excited one month

987
00:55:14,000 --> 00:55:16,000
in, this is where we're headed
and it feels really good.

988
00:55:17,000 --> 00:55:19,240
Sid, congratulations.
That is awesome.

989
00:55:19,240 --> 00:55:24,000
If you could maybe point to one
thing and I'm sure there are

990
00:55:24,000 --> 00:55:27,760
several, what do you think that
big difference maker is from the

991
00:55:27,840 --> 00:55:30,560
the previous year to this, this
one?

992
00:55:31,120 --> 00:55:33,320
Great question.
Still trying to zone in on that

993
00:55:33,320 --> 00:55:35,000
mark, but it is something we're
looking at.

994
00:55:35,000 --> 00:55:38,040
But I'm going to use this
visibility.

995
00:55:38,040 --> 00:55:40,600
We're a little more visible than
we were this time last year.

996
00:55:41,040 --> 00:55:44,560
We also have more episodes than
we had this time last year.

997
00:55:45,240 --> 00:55:48,440
We're a little more visible on
certain different platforms and

998
00:55:48,440 --> 00:55:51,040
sharing information and things
of that nature.

999
00:55:51,040 --> 00:55:54,440
Our e-mail list has grown, so
I'm going to tie it to

1000
00:55:54,440 --> 00:55:56,240
visibility.
Love that.

1001
00:55:56,240 --> 00:55:57,920
Thank you, Sid.
Yeah.

1002
00:55:57,920 --> 00:56:00,720
And you know what that reminds
me first, let me before I say

1003
00:56:00,720 --> 00:56:02,760
what reminds me.
Congratulations to you, Sid.

1004
00:56:02,760 --> 00:56:05,560
That is awesome to hear.
I know you've been working your

1005
00:56:05,560 --> 00:56:10,200
butt off on really revamping the
show and it's clearly paying

1006
00:56:10,200 --> 00:56:12,880
off.
A win that I another win I want

1007
00:56:12,880 --> 00:56:15,040
to share.
Actually, you know this couple,

1008
00:56:15,200 --> 00:56:19,320
the loud, quiet Rick and Clancy,
they are consulting clients of

1009
00:56:19,320 --> 00:56:22,280
mine and we actually just
wrapped up their consulting

1010
00:56:22,720 --> 00:56:25,800
container, their package.
We've been working together for

1011
00:56:25,800 --> 00:56:30,080
the past year and for our final,
at least final for now

1012
00:56:30,320 --> 00:56:34,000
consultation that we had earlier
this week, they revealed to me

1013
00:56:34,000 --> 00:56:38,000
that their podcast has literally
grown 10 times as far as

1014
00:56:38,000 --> 00:56:41,640
audience size, 10 times since
they started working with me.

1015
00:56:42,120 --> 00:56:46,120
And they did say they owed a lot
of that or they felt that I was

1016
00:56:46,120 --> 00:56:48,000
a big part of the reason for
that.

1017
00:56:48,160 --> 00:56:50,680
So I am celebrating that win
with them.

1018
00:56:50,680 --> 00:56:55,320
It is awesome to hear those
kinds of results when I from

1019
00:56:55,320 --> 00:56:58,200
when I started working with the
client to the end of that

1020
00:56:58,200 --> 00:57:01,560
particular package.
So kudos to the loud quiet.

1021
00:57:01,560 --> 00:57:04,280
Check them out.
If you are an empty nester or

1022
00:57:04,280 --> 00:57:07,320
maybe about to be an empty
nester, go check out the loud

1023
00:57:07,320 --> 00:57:09,480
quiet.
That's what they all the things

1024
00:57:09,480 --> 00:57:12,040
that they talk about.
So yeah, All right.

1025
00:57:12,040 --> 00:57:14,120
Anyone else want to share any
wins?

1026
00:57:14,120 --> 00:57:17,680
Before we wrap up this morning?
I'll share a quick one more, but

1027
00:57:17,680 --> 00:57:19,760
first.
Make sure you get them to say

1028
00:57:19,760 --> 00:57:21,560
that on on the video for you.
Yeah.

1029
00:57:22,360 --> 00:57:24,080
That's a good win.
I will.

1030
00:57:24,160 --> 00:57:28,560
Share that I've made it through
week 1 of having a four month

1031
00:57:28,560 --> 00:57:32,160
old puppy with a broken leg.
And also I don't know if I

1032
00:57:32,160 --> 00:57:36,040
mentioned it last week that one
of my podcast episodes hit 500

1033
00:57:36,040 --> 00:57:39,560
downloads, but if I didn't, it
hit 600 downloads this week.

1034
00:57:39,560 --> 00:57:41,120
So I'm just going to celebrate
that.

1035
00:57:41,680 --> 00:57:44,040
It's keeps going up and I'm
going to celebrate that.

1036
00:57:44,360 --> 00:57:45,600
That's awesome.
Congratulations.

1037
00:57:45,600 --> 00:57:48,000
What episode?
And we can link to it as well,

1038
00:57:48,000 --> 00:57:49,400
so we'll try to get you a few
more.

1039
00:57:49,560 --> 00:57:52,520
It's actually the episode.
Oh, God.

1040
00:57:52,520 --> 00:57:54,880
It's episode 5 where I talk
about.

1041
00:57:55,080 --> 00:57:57,840
I'll get you the link.
Yeah, it's more fun storytelling

1042
00:57:57,840 --> 00:57:58,960
stuff.
OK, cool.

1043
00:57:59,000 --> 00:58:01,200
All right, get us the link.
We'll put it in the show notes.

1044
00:58:01,200 --> 00:58:02,520
Get that to Ashley.
Yeah.

1045
00:58:02,880 --> 00:58:06,960
And I've already teased Jonathan
Monday's show and I told people

1046
00:58:06,960 --> 00:58:10,680
they can go check out Swindle
and the episode The Formula if

1047
00:58:10,680 --> 00:58:14,200
they go to podcasting
morningchat.com/the formula

1048
00:58:14,200 --> 00:58:16,760
that'll take them to the episode
that we're going to be

1049
00:58:16,760 --> 00:58:19,760
discussing on Monday.
Thank you, Jonathan.

1050
00:58:19,760 --> 00:58:22,240
All right, well, I think this is
it.

1051
00:58:22,240 --> 00:58:24,600
I think we have wrapped up our
week.

1052
00:58:24,720 --> 00:58:27,800
So remember we are doing that
obsession worthy podcast

1053
00:58:27,800 --> 00:58:31,280
breakdown on Monday and on
Tuesday we're going to be doing

1054
00:58:31,280 --> 00:58:35,120
mock pre interviews.
Tuesday, March 10th we will be

1055
00:58:36,040 --> 00:58:39,600
playing along sharing how each
of us, those of us that do pre

1056
00:58:39,600 --> 00:58:43,800
interviews, how we conduct those
and for those maybe that don't,

1057
00:58:43,800 --> 00:58:47,720
maybe they could be the fill in
guest that we are pre

1058
00:58:47,720 --> 00:58:50,240
interviewing.
So more to come on that next

1059
00:58:50,240 --> 00:58:51,880
week.
And of course a full week of

1060
00:58:51,880 --> 00:58:57,360
shows next week, 7:00 AM Eastern
live on all of your favorite

1061
00:58:57,560 --> 00:59:02,560
platforms until next week.
Make it a great day everybody,

1062
00:59:02,680 --> 00:59:03,200
take care.