Sept. 3, 2025

Turning Customer Friction into Billion Dollar Growth

Turning Customer Friction into Billion Dollar Growth
Turning Customer Friction into Billion Dollar Growth
The Playbook With David Meltzer
Turning Customer Friction into Billion Dollar Growth

In today’s episode, I talk with Dushyant Sharma about how Paymentus built a billion-dollar company by rethinking the way households and businesses manage their most essential payments.

In today’s episode, I sit down with Dushyant Sharma, founder and CEO of Paymentus, a company valued at over a billion dollars that powers the bill payment systems behind utilities, insurers, government agencies, and more. We explore how Paymentus has transformed a service nobody enjoys into a customer-friendly, cost-saving solution by offering flexibility, clarity, and choice. Dushyant shares how aligning payment processing with customer needs reduces costly service calls, improves collections, and creates a better overall experience. We also discuss the culture that keeps Paymentus nimble despite its scale, and why its growth strategy started by serving the clients everyone else ignored.