Oct. 8, 2014
#QOTD: What will the results of the Jets-Lions game be? Look, I'm a salesman. I'm all about the CTA (Call to action), but at the end of the day we're talking about the difference between sales and branding. Anybody can be a great salesman, but creating a great brand is something totally different. Being a Nike, being a Puma, as opposed to just selling sneakers, is totally different. Sometimes I don't go for the CTA, sometimes I don't go for the popup, or the other growth-hacking techniques. T...