Episodes

Authors certainly know how to write their book, edit their drafts, go through the publishing process, and market it to their target readers. However, the messaging alignment is often overlooked, and this messes up your entire author brand. Writing and strategy coach Amber Parr Burdett is here to discuss how to build a solid foundation for your alignment – the missing link between your message, book, and marketing. She explains the four pillars of building a lasting message and making a real impa...

Every entrepreneur eventually hits a wall—and it’s usually built from broken systems, poor cash flow, and mindset traps. Amanda Taylor, founder of Metropolis Business Development, joins the show to unpack how entrepreneurs can stop duct-taping their business together and start thinking like long-term wealth-builders. She shares the essential frameworks for building systems, pricing confidently, managing cash, and shifting your thinking to move from burnout to sustainable success. Whether you're ...

Many writers have the most amazing concepts that rarely see the light of day. What is the right process for turning those brilliant ideas deep inside your head into reality? Award-winning children’s author Kristy Boyd Johnson breaks down everything you need to consider before starting your masterpiece, from determining your audience and genre to overcoming different kinds of book-killing habits. She also talks about the importance of putting the right amount of “sparkle” into your work, why putt...

There are tons of ways to build and boost your author brand, especially with the help of the many digital tools available right now. Juliet Clark highlights three ways to do this with three experts: Leisa Reid for speaking gigs, Tom Hazzard for podcasting, and Fran Asaro for YouTube content. Together, they discuss how to capture the attention and interest of your target readers through these widely different yet equally impactful methods. Discover practical strategies for building your author pl...

Ready to ignite your author journey and turn your book into a powerful online course? This compelling discussion, originally a webinar with Waterside and Arkhub.io, reveals the incredible potential for authors to generate new revenue streams and expand their reach. Hear directly from Gayle Gladstone of Waterside and Johanna Maaghul, founder of Arkhub.io, as they share insights on how to monetize your intellectual property. Plus, gain expert strategies for platform building, content creation, and...

Stop wrestling with tangled plotlines and scattered notes—visual story planning is here to save your writing life! Join us as sci-fi fantasy author and inventor, Cameron Sutter, shares how his popular visual story planning software, Plottr, helps writers organize their entire series, from character arcs to world-building details, and introduces Storysnap, which automatically generates detailed outlines and even simulated beta reader reviews from your completed manuscript. Here's a 15% off disco...

Achieving a work-life balance seems extremely challenging if not impossible, especially if you are a one-man army. But with the expert use of technology, this can become a reality. Juliet Clark sits down with father-daughter duo Steve Kirch and Suzanne Kirch who present their AI-powered Profit Minds™ Growth System. Together, they discuss how their invention helps solopreneurs manage their ventures much better and smoother without sacrificing their personal time and passion. They also explore how...

The modern author faces many hurdles these days just to get one book to publishing stage. Aside from the usual editing process, they must know how to navigate the world of marketing, vastly transformed by the ever-evolving digital landscape. Desiree Duffy is here to share how she helps aspiring authors make their stories known to a larger audience through expansive marketing, event production, and broadcasting. She discusses how to employ powerful storytelling to promote your books and why DIY p...

After tinkering with artificial intelligence for quite some time, motivational speaker, serial entrepreneur, and professional engineer Gary MacDermid has finally created a software for boosting your marketing efforts. He joins Juliet Clark to present his new AI tool, the Superbrand Audience Accelerator, which allows entrepreneurs and authors to identify their ideal audience and develop effective strategies around it. He explains how his invention can help in developing better business pitches an...

Stop letting your podcast interviews fade away! Each guest appearance is a goldmine of credibility and authority waiting to be tapped. Don't just share it once – ignite a content explosion that will captivate your audience and establish you as the expert in your field. In this dynamic follow-up to Podcast Guesting for Authors, leading podcasting authority Tracy Hazzard reveals the insider secrets to maximizing your interview's impact. Learn to transform a single conversation into a wealth of en...

Editor-turned-book-coach Jessica Andersen returns to the podcast to join Juliet Clark in discussing how to grow your email list with giveaway bundles and Advanced Reader Campaigns (ARCs). Together, they talk about distributing ARC (even for nonfiction books) to secure maximum effort, the most effective bundle promotion strategies, and some DIY tips on building your very own brand. Jessica shares practical advice on creating compelling landing pages to boost sales through perceived value and sett...

Podcasting has been on an upward trend these past few years, drawing hundreds of thousands of listeners every single day. For authors, securing podcast guesting opportunities is one of the great ways to market their books to a much larger audience. Juliet Clark sits down with seasoned media expert Tracy Hazzard, who shares how to find the right-fit podcast to join as a guest. She breaks down the major things to consider when choosing a show, as well as the most effective way to create your own p...

Mastering email targeting and creating authentic human connections online isn't just about collecting addresses; it's about building real relationships, just like navigating the dating scene. In this episode, we dive deep with AJ Vassar , a true master of lead generation and business problem-solving, as he shares his unique approach to attracting the right clients and crafting compelling email campaigns that resonate. We explore AJ’s journey from Atlanta to Colombia, his insights on mortality ...

For this month’s training, we hear from Leisa Reid , a virtual speaker, podcaster, Founder of Get Speaking Gigs Now, and CEO of The International Speaker Network. She breaks down practical tips on how to secure speaking gigs that increase your brand visibility, book readership, and book-ability. Leisa explains why you should always be ready to speak even at a moment’s notice, identify your ideal speaking avatar, and find your very own speaker soulmate. She also presents some areas where potent...

Juliet Clark presents a new product called Author PromoCast , which has great potential to transform book advertising like never before. In this episode, she explains how this guarantees around half a million impressions per month while requiring less time and effort than managing Amazon ads. Juliet also discusses the inclusive ad materials of this product, as well as how fiction authors could vastly benefit from using it.

To unlock the right level of revenue growth in your business, you must know how to execute the right lead-generation strategies without being overly salesy. Juliet Clark brings together three experts to share their knowledge on this topic: Gretchen Hydo , Anthony Jones , and Rebecca Bertoldi . In this panel discussion, they share how to use LinkedIn for lead generation, their most engaging content creation strategies, and their best tips on using lead magnets. They also break down effectiv...

Gemini is one of the hottest AI tools right now, and seasoned media expert Tracy Hazzard has been using this tool to help podcasters make their production and content creation processes so much easier. In this episode, she joins Juliet Clark to explore the right way to utilize Gemini, especially in generating, refining, and editing articles on Google Docs. She provides a quick training session to break down her strategies for using AI to produce highly engaging content without losing the authe...

Perceived leadership plays a crucial role in how experts and thought leaders gain influence in their industries. Today, Juliet Clark sits down with none other than Vince Warnock. Vince is a marketing expert, best-selling author, and champion of helping people amplify their voices. They dive into the 13 pillars of perceived leadership, the key elements that set thought leaders apart and position them as authorities in their industries. From publishing a book to leveraging media and building influ...

Let's amplify your voice! If you're serious about platform building and ready to ditch the hope and pray approach, Juliet Clark is your guide to becoming a genuine authority. This episode pulls back the curtain on audience building basics, revealing the eight pillars crucial for effective platform development. Juliet dives deep into crafting your ideal reader avatar, mastering brand influence, and leveraging content strategy for maximum impact. This is your roadmap to dissecting demographics, co...

The secret to connecting with readers is not some mystical publishing magic – it is knowing your reader avatars. Join Juliet Clark in this insightful episode as she talks with editor, author, and writing/strategy coach Amber Parr Burdett about the power of understanding your ideal reader. Amber highlights how getting clarity with your readers' needs and experiences helps authors create content that resonates and engages with them. She also offers insights and strategies on how to boost your work...

Ready to make your mark in the competitive world of publishing? Join Juliet Clark as she sits down with international best-selling author and keynote speaker Patrick Snow. Patrick reveals his proven strategies for writing, publishing, and marketing your book to build a thriving speaking and coaching empire. Discover how to leverage your book as a powerful marketing tool, land high-paying speaking engagements, and attract a steady stream of coaching clients. Patrick shares insider secrets on craf...

The world of vARIable: gAbrIel Series brings a gripping mix of AI warfare, espionage, and global power struggles to life. Author Chase Cunningham dives deep into the inspiration behind his latest techno-thriller, exploring how artificial intelligence, military tactics, and cybersecurity threats shape modern warfare. In this conversation with Juliet Clark, Chase shares insights on real-world AI dangers, the role of women in intelligence, and the fine line between fiction and reality. How close ar...

Brand director, video podcast content creator, author, and international speaker Joie Gharrity shares her wealth of experience from over 15 years in Hollywood’s top studios. Known for her captivating Hollywood stories, Joie believes everyone is born to be their own superstar. She emphasizes it is our birthright to stand in our spotlight, grow our visibility and influence, and increase financial abundance. In this dynamic and interactive session, Joie reveals her proven branding and marketing st...

Achieve authentic alignment and drive sustainable change with Crystal Gibson's Authentic Alliance, your roadmap to self-awareness and holistic transformation. Juliet Clark sits down with Crystal as they dive deep into the challenges of creating lasting impact in today's complex organizations, sharing practical frameworks you can use immediately. Learn how to understand your impact, navigate the maze of diverse communication styles, and analyze organizations holistically—mindset, culture, and str...